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    Business

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

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    • Spotify

    Latest Episodes:
    The Myths CMO’s Believe About SEO -- Doug Bell // Searchmetrics Mar 09, 2020
    Show notes

    This week we're going to publish an episode every day covering what the Head of your Marketing department needs to know about SEO. Joining us is Doug Bell, the Chief Marketing Officer at Searchmetrics, which is an SEO and content marketing platform that helps enterprise businesses monitor their online presence and make data driven decisions. In today's episode, we discuss the myths CMOs believe about SEO.

    Connect With:

    • Doug Bell: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Mobility's Impact on Voice Search -- Courtney Cox Wakefield // Cwake.Digital Mar 06, 2020
    Show notes

    This month we're taking a long look at the small screen to help you understand what you need to know about SEO optimization for mobile devices. Joining us today is Courtney Cox Wakefield, who is the Co-Author of Voice Search, the new search engine. Outside of being an Author, Courtney is also the Head of Consumer Digital Marketing at Children's Health Hospital, which is one of the top care facilities in the United States. In today's episode, Courtney is going to tell us a little bit about how mobility is impacting voice search.

    Connect With:

    • Courtney Cox Wakefield: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Newzdash: Google Trends, News & Realtime KW Analysis -- John Shehata // Newzdash Mar 05, 2020
    Show notes

    This month we're taking a quick look at a new product that we think that you might be interested to optimize your SEO and content marketing efforts. Joining us is John Shehata, the VP of Audience Development and SEO at Conde Nast and the Founder of Newzdash. In today's episode, we are going to talk about a new product called Newzdash.

    Connect With:

    • John Shehata: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Optimizing Media Sites for Mobile SEO -- John Shehata // Conde Nast Mar 04, 2020
    Show notes

    This month we're going to be taking a long look at the small screen to help you understand what you can do to optimize your mobile SEO efforts. Joining us is John Shehata, the VP of Audience Development and SEO at Conde Nast. In today's episode, we are going to talk about his thoughts on optimizing media sites for mobile.

    Connect With:

    • John Shehata: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    What Google's Update Tell Us About How to Audit Content -- Jordan Koene // Searchmetrics Mar 03, 2020
    Show notes

    Today we're going to talk about auditing your content for the quality signals that Google really cares about. Joining us today is Jordan Koene, who is an SEO strategist and an Advisor for Searchmetrics.

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Finding Local SEO talent for Territory Expansion & Migrations -- Aleyda Solis // Orainti Feb 28, 2020
    Show notes

    Today we're going to be discussing how to manage SEO agency relationships across the globe. Joining us is Aleyda Solis, the Founder of the international SEO consulting firm Orainti, which is an experience and world-renowned international mobile and technical search marketing practice that helps their clients establish and optimize their mobile and international websites through audit strategy, product management, and in house training. In part 3 of our conversation, we're going to talk a little bit about one of the most commonly used time for an SEO agency or remote SEO agency managing a web migration and expansion.

    Connect With:

    • Aleyda Solis: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Managing Relationship With a Remote Agencies -- Aleyda Solis // Orainti Feb 27, 2020
    Show notes

    Today we're going to be discussing how to manage SEO agency relationships across the globe. Joining us is Aleyda Solis, the Founder of the international SEO consulting firm Orainti, which is an experience and world-renowned international mobile and technical search marketing practice that helps their clients establish and optimize their mobile and international websites through audit strategy, product management, and in house training. In part 2 of our conversation, we are going to talk about how to manage the relationships with remote agencies.

    Connect With:

    • Aleyda Solis: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Differences Between US & EU SEO Agencies -- Aleyda Solis // Orainti Feb 26, 2020
    Show notes

    Today we're going to be discussing how to manage SEO agency relationships across the globe. Joining us is Aleyda Solis, the Founder of the international SEO consulting firm Orainti, which is an experience and world-renowned international mobile and technical search marketing practice that helps their clients establish and optimize their mobile and international websites through audit strategy, product management, and in house training. In part 1 of our conversation, we are going to talk about the differences between the US and European based agencies.

    Connect With:

    • Aleyda Solis: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Duplicating Content Without Duplicating Content -- Jordan Koene // Searchmetrics Feb 25, 2020
    Show notes

    Today, we're going to be doing some SEO problem solving related to how to create content that might be considered duplicate content without actually duplicating content. Joining us is Jordan Koene, who is a world renowned SEO strategist and an advisor for Searchmetrics.

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    CRO Tools That Make the Most out of Your SEO Efforts -- Lukas Haensch // Pathmonk Feb 21, 2020
    Show notes

    This month we're focusing on understanding and optimizing the relationships SEO agencies have with their in-house SEO partners. Joining us is Lukas Haensch, the Founder of Pathmonk, which is an AI driven technology that provides an effortless customer acquisition channel to automatically grow clients from website and social media traffic. In part 2 of our conversation, we're going to talk about how agencies can blend SEO data with other sources to optimize for conversions.

    Connect With:

    • Lukas Haensch: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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