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    Business

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

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    Latest Episodes:
    The History of Community & SEO -- Jim Christian // Blush Digital Jun 04, 2020
    Show notes

    Today we're going to talk about the history of community in SEO. Joining us is Jim Christian, the CEO of Blush Digital, which is a digital marketing agency that combines data-driven technology along with industry leading talent to connect brands and customers together. In part 1 of our conversation, we are going to talk about the history of community and SEO. Show Notes

    Connect With:

    • Jim Christian: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Post-COVID SEO Normalization -- Ryan Purtill // Healthline Jun 03, 2020
    Show notes

    Today we're going to discuss how search behaviors are changing in the wake of the Corona virus. Joining us is Ryan Purtill, the VP of SEO at Healthline Media, which is now the largest and fastest growing consumer health publisher in the world. In part 2 of our conversation, we are going to discuss how things are going to start getting back to normal. Show Notes

    Connect With:

    • Ryan Purtill: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Changes in SEO User Behavior -- Ryan Purtill // Healthline Jun 02, 2020
    Show notes

    Today we're going to discuss how search behaviors are changing in the wake of the Corona virus. Joining us is Ryan Purtill, the VP of SEO at Healthline Media, which is now the largest and fastest growing consumer health publisher in the world. In part 1 of our conversation, we are going to discuss the changes in user behavior in the wake of the Corona virus. Show Notes

    Connect With:

    • Ryan Purtill: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Winners & Losers (May 2020) -- Tyson Stockton // Searchmetrics Jun 01, 2020
    Show notes

    Today we're going to take a look back on the month and talk about some of the trends behind some of the biggest movers, shakers and slackers in the SEO world. Joining us is Tyson Stockton, the VP of Services at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data-driven decisions. Show Notes

    Connect With:

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Why is JavaScript SEO important? -- Björn Darko // Searchmetrics May 29, 2020
    Show notes

    Today we'll be looking under the hood to provide you with the technical tips you need to make the most out of your SEO strategies. Joining us is Björn Darko, the Director of the Digital Strategies Group at Searchmetrics, which offers SEO consulting, content marketing services, and strategy to software companies around Europe, the Middle East and Africa. In today's episode, we are going to talk about why JavaScript SEO is so important. Show Notes

    Connect With:

    • Björn Darko: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    What Actions You Should Take From Google Lighthouse? -- Björn Darko // Searchmetrics May 28, 2020
    Show notes

    Today we'll be looking under the hood to provide you with the technical tips you need to make the most out of your SEO strategies. Joining us is Björn Darko, the Director of the Digital Strategies Group at Searchmetrics, which offers SEO consulting, content marketing services, and strategy to software companies around Europe, the Middle East and Africa. In today's episode, we are going to discuss what actions you can take from Google Lighthouse. Show Notes

    Connect With:

    • Björn Darko: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Mailbag: Google Updates, COVID-19 SEO, LinkedIn Delisted -- Jordan Koene // Searchmetrics May 27, 2020
    Show notes

    Today we'll be talking about a few different topics related to Google's update and how they're adjusting to the current environment. Joining us is Jordan Koene, an SEO Strategist and Advisor for Searchmetrics. Show Notes

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Understanding Your Point of Search Diminishing Returns -- Doug Bell // Searchmetrics May 26, 2020
    Show notes

    Today we're going to talk about understanding the point of diminishing returns between your paid and organic search campaigns. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses, monitor their online presence and make data driven decisions. In part 2 of our conversation, we discuss the point of diminishing returns. Show Notes

    Connect With:

    • Doug Bell: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Balance Between Paid and Search -- Doug Bell // Searchmetrics May 25, 2020
    Show notes

    Today we're going to talk about understanding the point of diminishing returns between your paid and organic search campaigns. Joining us is Doug Bell, the CMO of Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses, monitor their online presence and make data driven decisions. In part 1 of our conversation, we're going to talk about the balance between paid and organic search. Show Notes

    Connect With:

    • Doug Bell: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    The Death of “Ranking Factors” -- Brianna Anderson // Beast Analytics May 22, 2020
    Show notes

    Today we're going to discuss how to think about SEO analytics and the impact that they have. Joining us is Brianna Anderson, the Founder of Beast Analytics, which offers data-driven digital marketing strategy and analytics, consulting audits, workshops, and content production services. In part 3 of our conversation, we're going to discuss the death of ranking factors. Show Notes

    Connect With:

    • Brianna Anderson: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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