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    Business

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

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    Latest Episodes:
    SEO vs PPC -- Partners in Crime -- Damon Burton // SEONational Sep 29, 2020
    Show notes

    Today we're going to talk about how SEO and PPC are competitive and can work together. Joining us is Damon Burton, the President of SEONational, which is a search engine optimization company that helps companies show up higher on Google without having to pay for ads. In part 2 of our conversation, we discuss how SEO and PPC are partners in crime. Show Notes

    Connect With:

    • Damon Burton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    SEO vs PPC -- Pros & Cons -- Damon Burton // SEONational Sep 28, 2020
    Show notes

    Today we're going to talk about how SEO and PPC are competitive and can work together. Joining us is Damon Burton, the President of SEONational, which is a search engine optimization company that helps companies show up higher on Google without having to pay for ads. In part 1 of our conversation, we discuss SEO vs. PPC and their pros and cons. Show Notes

    Connect With:

    • Damon Burton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Optimizing for holiday SEO success -- Tyson Stockton // Searchmetrics Sep 25, 2020
    Show notes

    This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 5 of our conversation, we discuss how to optimize for holiday SEO success. Show Notes

    Connect With:

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Executing your holiday strategies -- Tyson Stockton // Searchmetrics Sep 24, 2020
    Show notes

    This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 4 of our conversation, we discuss how to execute your holiday strategies. Show Notes

    Connect With:

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Creating your holiday content -- Tyson Stockton // Searchmetrics Sep 23, 2020
    Show notes

    This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 3 of our conversation, we discuss how to create your holiday content. Show Notes

    Connect With:

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Building your holiday roadmap -- Tyson Stockton // Searchmetrics Sep 22, 2020
    Show notes

    This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 2 of our conversation, we discuss how to build your holiday roadmap. Show Notes

    Connect With:

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Conducting Holiday Research -- Tyson Stockton // Searchmetrics Sep 21, 2020
    Show notes

    This week we discuss what you need to know to prepare for a successful holiday season. Joining us is Tyson Stockton, Vice President of Client Services and Account Management at Searchmetrics. In part 1 of our conversation, we discuss how to conduct holiday research. Show Notes

    Connect With:

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Content Distribution strategies that impact SEO -- Erin Sparks // sitestrategics.com Sep 18, 2020
    Show notes

    Today we're going to talk about the value of podcasts for your SEO efforts. Joining us is Erin Sparks, the President at Sitestrategics, which is an internet marketing and website development firm, specializing in SEO using data and analytics to help clients develop digital strategies that show demonstrably high return on investment. In part 2 of our conversation, we discuss content distribution strategies that impact SEO. Show Notes

    Connect With:

    • Erin Sparks: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Podcast Content as an SEO strategy -- Erin Sparks // sitestrategics.com Sep 17, 2020
    Show notes

    Today we're going to talk about the value of podcasts for your SEO efforts. Joining us is Erin Sparks, the President at Sitestrategics, which is an internet marketing and website development firm, specializing in SEO using data and analytics to help clients develop digital strategies that show demonstrably high return on investment. In part 1 of our conversation, we discuss podcast content as an SEO strategy. Show Notes

    Connect With:

    • Erin Sparks: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


    Product vs. Marketing Led SEO -- Eli Schwartz Sep 15, 2020
    Show notes

    Today we're going to talk about Product led SEO. Joining us is Eli Schwartz, a Growth Advisor helping B2B and B2C companies scale. In part 2 of our conversation, we discuss Product vs. Marketing Led SEO. Show Notes

    Connect With:

    • Eli Schwartz: LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.


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