UI Breakfast: UI/UX Design and Product Strategy

Latest Episodes:

Episode 194: The New Marketing with Claire Suellentrop Oct 30, 2020

Show notes

The year of 2020 has introduced us to the ‘new normal’ — which we’re, admittedly, still struggling to get accustomed to. How does this, along with the current social unrest, affect the way users make purchasing decisions? Our guest today is Claire Suellentrop, SaaS marketing and growth advisor. You’ll hear Claire’s recommendations on post-pandemic marketing, customer research, company culture, and more.

P.S. Please take part in our listener survey. This podcast just turned 6 years old and we’re looking for ways to make it better.

Download the MP3 audio file: right-click here and choose Save As.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Forget the Funnel — Claire’s project with Georgiana Laudi
Episode 92: Behind the Scenes of Userlist.io Research with Claire Suellentrop
Calendly — a popular scheduling tool; Claire’s previous place of work as head of marketing
ProfitWell — SaaS metrics tool
Reciprocity in Marketing: How to Apply This Principle — a ReferralRock article
Help Founders — a past initiative by Userlist
Vito — an online hub for groups; a new product by Paul Campbell and the Tito team
Episode 165: Designing Event Experiences with Paul Campbell
April Dunford’s Twitter thread on product positioning in a downturn
Leading Change in Your SaaS’ Growth Strategy when Change Is Hard — an interview with Asia Matos Orangio on FTF
Please take part in the UI Breakfast Podcast Survey
Follow Claire on Twitter

Today’s Sponsor

This episode is brought to you by Userlist — a lifecycle messaging tool for your SaaS product. At Userlist, our mission is to make your founder journey more enjoyable and less overwhelming. That’s why we built an email automation tool that does exactly what you need. No more, no less. Manage your users, segment them, and get in touch throughout their journey — all based on their behavior. Try Userlist free whenever you’re ready at userlist.com.

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Episode 193: Designing for Tablets with Mark McGranaghan Oct 23, 2020

Show notes

How different are tablet interfaces to those of phones and desktops? And what makes a tablet-based app fully functional and worth building? Our guest today is Mark McGranaghan, founding partner at Muse Software and principal investigator at Ink & Switch. You’ll hear Mark’s angle on tablet interface design, industrial research, user onboarding, as well as his advice on building tools for thought.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Muse — Mark’s product
Ink & Switch — Mark’s industrial research lab focusing on creativity & productivity
Productivity articles by Shawn Blanc
Onboarding with Jane Portman — a Metamuse podcast episode
Milanote — tool for organizing creative projects
Notion, Roam — modern tools for thought
Procreate — a digital illustration app for the iPad
Microsoft Research — a great entryway to academic research on tablets
markmcgranaghan.com — Mark’s website
Find Mark on LinkedIn and Twitter

Today’s Sponsor

This episode is brought to you by Hover — the domain name registrar that helps you brand your next big creative idea. With Hover, you can register a domain name for your design portfolio or creative business, choosing from over 300 domain name extensions. Find your next catchy domain name at hover.com/uibreakfast.

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Episode 192: World Wide Waste with Gerry McGovern Oct 16, 2020

Show notes

As product people, we handle vast amounts of data without thinking about the environment. We make copies and backups of everything, and even our devices are powered to the max. Can we do better? Our guest today is Gerry McGovern, the author of World Wide Waste. You’ll learn about the current risks associated with data waste, along with Gerry’s tips on digital sustainability and minimizing your footprint.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

World Wide Waste — Gerry’s recent book
Episode 118: Customer Top Tasks with Gerry McGovern
Episode 140: Sustainable UX with James Christie
Website Carbon Calculator — a tool for estimating your website’s carbon footprint
Userlist — Jane's SaaS product
gerrymcgovern.com — Gerry’s website
Follow Gerry on Twitter

Today’s Sponsor

This episode is brought to you by Hover. Register a domain name for your design portfolio and choose from over 300 domain name extensions. No matter what area of the creative space you are in, there’s a domain name waiting for it — from .design and .art to .ink, .photo and more. Check them out at hover.com/uibreakfast.

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Episode 191: From Information to Understanding with Stephen Anderson Oct 09, 2020

Show notes

How can information be best learned, dissected, and communicated across teams, industries, and products? Our guest today is Stephen Anderson, the founder of the Mighty Minds Club and author of Figure It Out. You’ll hear Stephen’s thoughts on the nature of information, cognition and thinking, interaction design, the importance of team dialogue, his virtual club project, and much more.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Figure It Out — Stephen’s latest book
Seductive Interaction Design — Stephen’s first book
Mental Notes — Stephen’s card deck product
From Paths to Sandboxes — Stephen’s MidwestUX talk
Episode 170: The Power of Workshops with Jonathan Courtney
The Infinite Game — a famous book by Simon Sinek
Explorable Explanations — Nicky Case’s blog
ST Math — an online visual math program by MIND Research Institute
Dynamicland — an interactive computing platform by Brad Victory
Thinkific — a popular tool for creating courses
The Mighty Minds Club — Stephen’s membership program for product teams
Follow Stephen on Twitter

Today’s Sponsor

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Episode 190: Software Ideas with Kevin Conti Oct 02, 2020

Show notes

It might seem that new software products randomly appear in a vacuum, but it’s far from true. How can product ideas be generated, validated, and successfully implemented? Our guest today is Kevin Conti, the founder of Software Ideas. You’ll hear Kevin’s thoughts on product development, validation, marketing, niche review sites, bootstrapping, and presales, as well as his advice for new founders.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Softwareideas.io — Kevin’s project we’re talking about
Codernotes.io — Kevin’s previous SaaS product
Episode 175: Product Trends with Dru Riley of Trends.vc
Episode 188: Marketing Ideas and Experiments with Kacper Staniul
Userlist — Jane’s SaaS product
Episode 150: Understanding Product-Market Fit with Derrick Reimer
Crunchbase — a popular paid database
G2, Capterra — popular software review sites
The Inc. 5000 List of America’s Most Inspiring Entrepreneurs
The Mom Test — a book by Rob Fitzpatrick
The Startup J Curve — a book by Howard Love
Follow Kevin on Twitter
kevinconti.com — Kevin’s personal blog

Today’s Sponsor

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Episode 189: Prioritizing Features with Corinn Pope Sep 25, 2020

Show notes

When developing a SaaS product, founders and product managers always have to deal with limited resources. Is there a formula for making the best feature decisions? Our guest today is Corinn Pope, founder of Speckled and prioritization expert. You’ll hear Corinn’s recommendations on roadmaps, decision-making formulas, prioritization processes, and management tips for all kinds of products.

Download the MP3 audio file: right-click here and choose Save As.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Speckled — Corinn’s product, a prioritization and decision-making tool
RICE (research, impact, confidence, effort) — a prioritization framework by Intercom
Episode 125: Defining & Building New Features with Emily Tate
Episode 132: Feature Audit with Brian Rhea
Shape Up — a productivity method by Basecamp (also a book)
Userlist — Jane’s SaaS product
Obviously Awesome — a book by April Dunford
How We Used April Dunford’s 10-Step Method to Overhaul Positioning at Userlist
Notion — an all-in-one workspace tool for teams
Follow Corinn and Speckled on Twitter
corinnpope.com — Corinn’s personal website

Today’s Sponsor

This episode is brought to you by Webflow. It gives designers the power of code in a visual interface, allowing you to directly build whatever you have in mind — without engineers. Webflow’s whole thesis is that designers are used to learning complex visual software, but none of these tools actually output production code. Webflow takes that next step by bringing the power of HTML, CSS, and JavaScript into a visual interface. Webflow: the power of code, without writing it. Create a new account at wfl.io/clever and use promo code UXUIBREAKFAST to get 10% off any annual plan.

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Episode 188: Marketing Ideas & Experiments with Kacper Staniul Sep 18, 2020

Show notes

How do you keep track of numerous marketing ideas, and decide which ones to implement? Our guest today is Kacper Staniul, growth marketer and maker of Scrapbook. You’ll hear the story behind Kacper’s collection of growth tactics, his lead generation tips, competitor analysis hacks, and a plethora of tool recommendations.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Scrapbook — Kacper’s project, a database of SaaS growth ideas
Airtable — a popular no-code (low-code) platform
Dave McClure’s Pirate Metrics: The AARRR Funnel In A Nutshell — an article by Gennaro Cuofano
Predict Leads, Bombora — intelligence tools for intent data
BuiltWith — a tool for web technology profiling
Userlist — Jane’s SaaS product
ProfitWell, Baremetrics, Churn Buster — popular tools that allow failed payment recovery
ICE Scoring — a popular prioritization model
Notion — an all-in-one workspace tool
Pageflows — a collection of user flow patterns
Follow Kacper on Twitter

Today’s Sponsor

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Episode 187: Emotional Design with Adi Mazor Kario Sep 11, 2020

Show notes

Real behavior change is fueled by emotion. How can designers leverage this universal truth to enhance their products and impact user journeys? Our guest today is Adi Mazor Kario, a design strategist, innovation expert, and author. You’ll learn about emotion-based innovation, empathizing with users, trust-based onboarding, and applying emotional design in a variety of industries.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Wizard, Invincible Innovation, ExStrategy — Adi’s companies and projects
Innovating Through Chaos — Adi’s new book
Episode 119: Emotional Targeting with Talia Wolf
Episode 173: Voice UX with Sina Kahen
8 Things UX/UI Designers Can Learn From Steve Jobs — an article by Julia Zell
Episode 131: Design Sprint with Jonathan Courtney
Inspire, Not Instruct: How We Do User Onboarding at Userlist — Jane’s article
Harnessing the Wind of Change — Adi’s upcoming book
Chinese ‘Wind of Change’ proverb
Invincible Innovation — Adi’s website
Connect with Adi on LinkedIn and Twitter

Today’s Sponsor

This episode is brought to you by the new season of Wireframe — a podcast by Adobe about how UX can help technology fit into our lives. Whether you’re a designer or simply design-curious, you’ll learn how design intersects with the current world changes and hear from major leaders in the design and technology industries. Check out the show here, or just search for “Wireframe” in your favorite podcast app.

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Episode 186: Reimagining Dribbble with Michael Sacca Sep 04, 2020

Show notes

Dribbble has been the inspiration destination for designers for over a decade. How is it evolving to meet modern standards and designer needs? Our guest today is Michael Sacca, VP Product at Dribbble. You’ll hear from Michael about Dribbble’s product vision, designer communities, other popular design platforms, hiring designers, and much more.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Crew.co, Unsplash — Michael’s previous businesses
Tiny— the company that bought Dribbble
Behance, Mobbin, Really Good Emails — other platforms for design inspiration
Episode 178: Your Personal Design Style with Meg Lewis
Creative Market — a popular design marketplace recently acquired by Dribbble
Dribbble’s Blog and Newsletter
Dribbble’s Designer Search — a visual search tool for hiring designers
Rocketship.fm — Michael’s weekly podcast
Follow Michael on Twitter @michaelsacca
Michael’s Dribbble page

Today’s Sponsor

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Episode 185: The Future of Design Education with Ekaterina Solomeina Aug 28, 2020

Show notes

These days, design roles are becoming more multidisciplinary, while designers are rapidly evolving into leaders. Shouldn’t design education also shift gears, and cater to more inclusive skillsets? Our guest today is Ekaterina Solomeina, creative director, TEDx speaker, and co-founder of Future London Academy. You’ll hear Ekaterina’s insights on design learning, self-improvement techniques, and the misconceptions and current trends in education.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music.

Show Notes

Future London Academy — Ekaterina’s company providing education for design leaders
Skin in the Game: Hidden Asymmetries of Daily Life — a book by Nassim Taleb
Episode 34: Key Principles of Instructional Design with Stacey Howe-Lott
Michael Wolff on the Three Muscles of Creativity — an article by Michael Wolff, Ekaterina’s role model
Mindset: The New Psychology of Success — a book by Carol Dweck
Peak: Secrets from the New Science of Expertise — a book by Anders Ericsson and Robert Pool
The Double-Under — a YouTube video by CrossFit demonstrating this exercise
Malcolm Gladwell’s 10,000-hour rule for mastering a skill isn’t holding up in new research — a Business Insider article
The Tim Ferriss Show — a popular business podcast
Episode 140: Sustainable UX with James Christie
Low-Tech Magazine — a lightweight, 500-byte solar-powered website
Benjamin Evans on the Power of Inclusive Design — a show on Invision’s Design Better podcast
Ruby Steel’s Exception Method definition
Vivienne Westwood — a Wikipedia biography
Follow Future London Academy on YouTube, LinkedIn, Twitter, and Instagram
Apply for Future London Academy’s Executive Programme
Creative Capes — a podcast by Future London Academy
Follow Ekaterina on Twitter and LinkedIn

Today’s Sponsor

This episode is brought to you by the new season of Wireframe — a podcast by Adobe about how UX can help technology fit into our lives. Hear from designers and design leaders who have built UX and UI experiences for major companies, and learn how design impacts your everyday life. Check out the show here, or just search for “Wireframe” in your favorite podcast app.

Interested in sponsoring an episode? Learn more here.

Leave a Review

Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here’s how.

Our TOPPODCAST Picks

Follow Us

Stay Connected

UI Breakfast: UI/UX Design and Product Strategy

Show Notes

Today’s Sponsor

Leave a Review

Show Notes

Today’s Sponsor

Leave a Review

Show Notes

Today’s Sponsor

Leave a Review

Show Notes

Today’s Sponsor

Leave a Review

Show Notes

Today’s Sponsor

Leave a Review

Show Notes

Today’s Sponsor

Leave a Review

Show Notes

Today’s Sponsor

Leave a Review

Show Notes

Today’s Sponsor

Leave a Review

Show Notes

Today’s Sponsor

Leave a Review

Show Notes

Today’s Sponsor

Leave a Review

Related Podcasts

Links

Stay Connected