UI Breakfast: UI/UX Design and Product Strategy

Latest Episodes:

Episode 228: Design Advisory with Brian Lovin Dec 10, 2021

Show notes

Can designers make an impact as startup advisors instead of providing capital? Our guest is Brian Lovin, founder of Staff Design and product designer at GitHub. You’ll learn how Brian invests in companies with design expertise instead of capital, why design advisory is helpful to startups, lessons that Brian has learned in the process, and more.

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Show Notes

GitHub — Brian’s current company
Spectrum, Facebook, Buffer — Brian’s previous places of work
Staff Design — Brian’s most recent side project
Design Details — Brian’s design news podcast
Userlist — Jane’s SaaS product
What I've learned so far about design advising and angel investing
Form Capital — early-stage fund with a focus on design
Bootstrap, Tailwind CSS, Chakra.ui — popular design frameworks
Clerky, DocuSign, SignWell — document signing systems
Huddle.works — finding designers that work for equity
Less Annoying CRM — not a flashy design, but it works well
Linear.app, Height.app — examples of modern, stylish designs
Brian’s website
Follow Brian on Twitter

Today’s Sponsor

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BDTP. Live Streaming with Cassidy Williams Dec 03, 2021

Show notes

Today we have another episode of Better Done Than Perfect. Listen in as we talk with Cassidy "Cassidoo" Williams, developer and content creator. You'll learn what equipment and tools Cassidy uses for streaming, tips on how to get started, different approaches to handling the live chat, and more.

Please head over to the episode page for the detailed recap and key takeaways.

Show notes

Cassidy’s Twitch channel
Learn with Jason — a live learning site for developers
Twitch, YouTube — popular streaming platforms
OBS, Streamlabs, Twitch Studio — streaming desktop apps
Socket Studio — open source software for enhancing Twitch streams
Shure MV7, Blue Yeti — popular microphones
Sony A6100 — Cassidy’s streaming camera
Elgato Key Lights — a compact lighting option
Follow Cassidy on GitHub
Follow Cassidy on Twitter
Cassidy’s website and newsletter

Sponsor

This show is brought to you by Userlist — the best way for SaaS founders to send onboarding emails, segment your users based on events, and see where your customers get stuck in the product. Start your free trial today at userlist.com.

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Episode 227: Product Design Exercises with Artiom Dashinsky Nov 26, 2021

Show notes

How can we leverage product design exercises in our hiring process? Our guest is Artiom Dashinsky, author of Solving Product Design Exercises and founder of Swag Fair. You’ll learn how to prepare for interviews as a designer, how to evaluate designers as a manager, tips for building your design portfolio, and more.

Download the MP3 audio file: right-click here and choose Save As.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.

Show Notes

Solving Product Design Exercises — Artiom’s book
Swag Fair — Artiom’s current company
WeWork — Artiom’s previous place of work
Cracking the Coding Interview — book by Gayle Laakmann McDowell
Cracking the PM Interview — book by Gayle Laakmann McDowell and Jackie Bavaro
Artiom’s website
Follow Artiom on Twitter

Today’s Sponsor

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BDTP. Education in Marketing Automation with Chris L. Davis Nov 19, 2021

Show notes

Today we have another episode of Better Done Than Perfect. Listen in as we talk with Chris L. Davis, marketing automation consultant and founder of Automation Bridge. You'll learn how Chris gained his expertise, the steps in his mentorship and training model, the importance of mapping before automating, and more.

Please head over to the episode page for the detailed recap and key takeaways.

Show notes

Automation Bridge — Chris’s company
Leadpages, ActiveCampaign — Chris’s previous places of work
Six Sigma — a popular business process framework
Chris’s Facebook Group
All Systems Go! Podcast — Chris’s podcast
Follow Chris on Twitter
Explore automation resources on their website

Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.

Sponsor

This show is brought to you by Userlist — the best tool for sending onboarding emails and segmenting your SaaS users. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.

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Episode 226: Building an Agency Brand with Massimo Zefferino Nov 12, 2021

Show notes

How do you build an agency that lasts the test of time? Our guest is Massimo Zefferino, founder of zfactor — a 23-year-old brand strategy and design agency. You’ll learn some practical design tips, why “niching down” is important for growth, how having fun and staying true to your brand is crucial, and more.

Download the MP3 audio file: right-click here and choose Save As.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.

Show Notes

zfactor — Massimo’s design agency
Episode 178: Your Personal Design Style with Meg Lewis
Old is a state of mind — how to battle ageism in design
Shawn Carlisle — Massimo’s co-host
Everyone Hates Marketers — a podcast by Louis Grenier
Follow Massimo on Instagram
Follow Massimo on LinkedIn
The Angry Designer — Massimo’s podcast

Today’s Sponsor

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BDTP. Your Go-to-Market Strategy with Lucy Heskins Nov 05, 2021

Show notes

Today we have another episode of Better Done Than Perfect. Listen in as we talk with Lucy Heskins, an early-stage startup marketing advisor at Oh, blimey. You'll learn about the different frameworks used in go-to-market strategy, how to scale your business using traction channels, content marketing tips, and more.

Please head over to the episode page for the detailed recap and key takeaways.

Show notes

Oh, blimey. — Lucy’s consulting company
Careercake — Lucy’s previous place of work
Progression — Jonny Burch’s HR software company
Building HR Software with Jonny Burch
Customer Camp — a customer research framework by Katelyn Bourgoin
The Mom Test — a book by Rob Fitzpatrick
Traction — a book by Gabriel Weinberg
Drive Growth by Picking the Right Lane — A Customer Acquisition Playbook for Consumer Startups — an article on growth lanes
Product-Led Growth: How to Build a Product That Sells Itself — a book by Wes Bush
Product-Led Growth Slack community — a resource for product-led growth marketers
Customer-led growth — go-to-market strategy that involves sales
Forget the Funnel — a resource for customer-led-growth marketing
Get Out of the ARPU-CAC Danger Zone with Channel Model Fit — an article by Brian Balfour
Intercom’s pricing matrix — found in Lucy’s Early-Stage Startup Marketing Playbook
Lucy’s blog
Follow Lucy on Twitter
Follow Lucy on LinkedIn

Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.

Sponsor

Interested in sponsoring an episode? Learn more here.

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Episode 225: Design for Non-Designers with Tracy Osborn Oct 29, 2021

Show notes

Can you achieve a solid design for your products without a formal design background? Our guest is Tracy Osborn, author of “Hello Web Design” and Program Director at TinySeed. You’ll learn some of the business benefits of improving your design, how design frameworks can be valuable, how Tracy focuses her books for impact, and more.

Download the MP3 audio file: right-click here and choose Save As.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.

Show Notes

Hello Web Design — Tracy’s book
TinySeed — Tracy’s current place of work
Userlist — Jane’s product (also a TinySeed company)
No Starch Press — Tracy’s publisher
Episode 154: Refactoring UI with Adam Wathan and Steve Schoger
SavvyCal — fellow TinySeed company with an eye for design
Derrick Reimer — founder of SavvyCal
Designer Fund — a design-focused investment group
Tracy’s website
Follow Tracy on Twitter

Today’s Sponsor

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BDTP. Business Automation with Jimmy Rose Oct 22, 2021

Show notes

Today we have another episode of Better Done Than Perfect. Listen in as we talk with Jimmy Rose, founder of Content Snare. You’ll learn several automation ideas that can improve business processes, the differences between popular automation platforms, how to automate content and document collection from clients, and more.

Please head over to the episode page for the detailed recap and key takeaways.

Show notes

Content Snare — Jimmy’s SaaS product
Zapier, Integromat, IFTTT — popular automation tools
Calendly, SavvyCal — scheduling tools
Superhuman — a Gmail client
Front, Intercom — shared inbox tools
Elgato Stream Deck — a tool for streaming
Touch Portal — the Android app for controls
Zapier Lead Score — an integration for scoring leads
Zapier Email Parser — a built-in email parser
Zapier vs. Integromat YouTube video
Typeform — a popular form builder
Dropbox, Google Drive — popular cloud storage options
ClickUp, Monday.com — project management systems
Notion, Dropbox Paper — other collaboration tools
jimmyrose.me — Jimmy’s website on automation
Follow Jimmy on Twitter

Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.

Sponsor

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Episode 224: Service Design with Eleni Stathoulis Oct 15, 2021

Show notes

Today we talk about service design, a holistic approach to design that considers all involved stakeholders and processes. Our guest is Eleni Stathoulis, design director at Mad*Pow. You’ll learn about the design artifacts created in service design, how Eleni conducts research, real-world examples of service design in action, and more.

Download the MP3 audio file: right-click here and choose Save As.

Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.

Show Notes

Mad*Pow — Eleni’s company
Servicedesigntools.org — a resource for service designers
Four Seasons: The Story of a Business Philosophy — a book by Isadore Sharp
Find Elena’s writing on Medium
Follow Eleni on Twitter

Today’s Sponsor

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BDTP. Email Automation & Customer Experience with Jordan Skole Oct 11, 2021

Show notes

Today we have another episode of Better Done Than Perfect. Listen in as we talk with Jordan Skole, VP of Product Growth at Autobooks. You'll learn why it’s important to consider the entire customer experience, how copywriting can inform design, frameworks for understanding customers and creating email automations, and more.

Please head over to the episode page for the detailed recap and key takeaways.

Show notes

Autobooks — Jordan’s current place of work
Mastering Email Software with Brennan Dunn
UI Breakfast Podcast. Episode 105: Website Personalization with Brennan Dunn
CI/CD — continuous integration and continuous delivery
Customer Experience
Val Geisler, Alli Blum, Claire Suellentrop — helped Jordan scale the conversion copywriting team at AutoBooks
Joanna Wiebe — founder of Copyhackers
JTBD Framework
Miro, Mural — popular visualization tools
Bob Moesta — an authority in the field of JTBD
Demand-Side Sales — a book by Bob Moesta
Hero’s Journey Monomyth
The Hero’s Journey — a book by Joseph Campbell
Follow Jordan on Twitter

Thanks for listening! If you found the episode useful, please spread the word about this new show on Twitter mentioning @userlist, or leave us a review on iTunes.

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Interested in sponsoring an episode? Learn more here.

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