Today in Digital Marketing

Latest Episodes:

Meta’s New B2B Targeting Aug 10, 2022

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Meta launches new B2B targeting options... And rolls out new AI-powered shopping campaigns to advertisers... TikTok's new tool shows consumers why your brand's ads target them... And it turns out teens aren't spending all of their time on TikTok...

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Hacking Google Images for the Metaverse Aug 09, 2022

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Google's outage last night is still causing aftershocks today... Snapchat's figured out how to create 3D models out of 2D photos... A major social media platform lays off 30% of its staff... TikTok is one step closer to competing head-on with Amazon... and you want to edit tweets? Prepare to open up your wallet.

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Instagram is Completely Devoid of Original Thought and Here's Proof Aug 08, 2022

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What a surprise... Instagram's copying yet another popular app! The marketing job market's great (if you're a contractor)... Meet Meta's new AI experiment... Spotify hopes to do for ads what it did for podcasts... and a security breach at a popular marketing platform.

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Want a Metaverse? Here's How Much It'll Cost. Aug 05, 2022

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Your boss wants a metaverse? Here's what it'll cost... Meta launches a livestreaming platform just a day after killing off a different one... Pinterest's financials are a little soggy... The B2B social platform gets a consumer-inspired feature... and Google's Keyword Planner gets a new feature.

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Reels Are Killing Everything Good in Our World Aug 04, 2022

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Meta kills off what others are investing heavily into... Agencies are posting more on social media, but is it paying off? Twitter's new Location feature could drive you more foot traffic. Why you need to stop whitelisting things. And a TikTok competitor in hot water.

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EXTRA: Meta Account Security — A Discussion with Barry Hott Aug 03, 2022

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In this extra episode, Tod chats with Barry Hott (https://www.barryhott.com) about Meta's platform security, and how it can affect your Business Manager, Ad Account, and much more.

A must-listen, if you run any ads on Meta's platform.

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Apple Is Building an Ads Platform Aug 03, 2022

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Is Google's Algorithm About to Leak Publicly? Aug 02, 2022

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