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    Business

    Today in Digital Marketing

    Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.

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    Copyright: © engageQ digital inc.

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    Latest Episodes:
    When Blue Checkmarks Go Rogue: Meta’s New Hacking Problem May 08, 2023
    Show notes

    Facebook Fraud: How Meta’s blue checks have turned into an opportunity for hackers to target digital marketers. Also: Microsoft speeds its chatbot ahead with an Ads AI. What this month’s Google Ads announcements might include. And the one thing LinkedIn really, really does not need… is coming to the platform.

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

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    Check it out: todayindigital.com/premiumfeed

    .

    MARKETING BREW — SUBSCRIBE FOR FREE

    One of our regular go-to sources for the latest marketing news is Marketing Brew. It's a daily, punchy, quick-read newsletter that will keep you at the top of your game. Highly recommended!

    ✅ Subscribe Free Now

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    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    Snap Back to Reality? May 05, 2023
    Show notes

    Creator Comeback – will influencers lead Snapchat back to the promised land? Amazon’s TikTok-like shopping feed is ready. Amazon poaches a senior ad executive from Meta. The video game that’s scooping up ad dollars. And is this YouTube’s best channel makeover yet?

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

    🙋🏻‍♂️ Tod's social media and gaming livestream

    .

    ✨ GO PREMIUM! ✨

    ✓ Ad-free episodes

    ✓ Story links in show notes

    ✓ Deep-dive weekend editions

    ✓ Better audio quality

    ✓ Live event replays

    ✓ Audio chapters

    ✓ Earlier release time

    ✓ Exclusive marketing discounts

    ✓ and more!

    Check it out: todayindigital.com/premiumfeed

    .

    MARKETING BREW — SUBSCRIBE FOR FREE

    One of our regular go-to sources for the latest marketing news is Marketing Brew. It's a daily, punchy, quick-read newsletter that will keep you at the top of your game. Highly recommended!

    ✅ Subscribe Free Now

    .

    💵 Send us a tip

    🤝 Join our Slack: todayindigital.com/slack

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    🙂 Share: Tweet About Us • Rate and Review

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    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    Chopify ✂️ May 04, 2023
    Show notes

    Cutback Commerce: Shopify chops 20% of its workforce. TikTok expands Pulse Ads… American regulators want new data restrictions on Meta, the shift in YouTube viewing habits, and why a song from the Pixies is causing a whole lot of people digital grief.

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

    🙋🏻‍♂️ Tod's social media and gaming livestream

    .

    ✨ GO PREMIUM! ✨

    ✓ Ad-free episodes

    ✓ Story links in show notes

    ✓ Deep-dive weekend editions

    ✓ Better audio quality

    ✓ Live event replays

    ✓ Audio chapters

    ✓ Earlier release time

    ✓ Exclusive marketing discounts

    ✓ and more!

    Check it out: todayindigital.com/premiumfeed

    .

    MARKETING BREW — SUBSCRIBE FOR FREE

    One of our regular go-to sources for the latest marketing news is Marketing Brew. It's a daily, punchy, quick-read newsletter that will keep you at the top of your game. Highly recommended!

    ✅ Subscribe Free Now

    .

    💵 Send us a tip

    🤝 Join our Slack: todayindigital.com/slack

    📰 Get the Newsletter: Click Here (daily or weekly)

    📰 Get The Top Story each day on LinkedIn.

    ✉️ Contact Us: Email or Send Voicemail

    ⚾ Pitch Us a Story: Fill in this form

    🎙️ Be a Guest on Our Show: Fill in this form

    📈 Reach Marketers: Book Ad

    🗞️ Classified Ads: Book Now

    🙂 Share: Tweet About Us • Rate and Review

    .

    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    It’s Over. The Influencers Are Taking Over BeReal. 🦈 May 03, 2023
    Show notes

    Influencer Invasion: Has BeReal finally jumped the shark? Clever ad placements from Peacock, Roku, and Snap… Whether sending gifts to your B2B clients works… LinkedIn will now write your cover letter… and YouTube has some bad news for brands whose accounts were suspended.

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

    🙋🏻‍♂️ Tod's social media and gaming livestream

    .

    ✨ GO PREMIUM! ✨

    ✓ Ad-free episodes

    ✓ Story links in show notes

    ✓ Deep-dive weekend editions

    ✓ Better audio quality

    ✓ Live event replays

    ✓ Audio chapters

    ✓ Earlier release time

    ✓ Exclusive marketing discounts

    ✓ and more!

    Check it out: todayindigital.com/premiumfeed

    .

    MARKETING BREW — SUBSCRIBE FOR FREE

    One of our regular go-to sources for the latest marketing news is Marketing Brew. It's a daily, punchy, quick-read newsletter that will keep you at the top of your game. Highly recommended!

    ✅ Subscribe Free Now

    .

    💵 Send us a tip

    🤝 Join our Slack: todayindigital.com/slack

    📰 Get the Newsletter: Click Here (daily or weekly)

    📰 Get The Top Story each day on LinkedIn.

    ✉️ Contact Us: Email or Send Voicemail

    ⚾ Pitch Us a Story: Fill in this form

    🎙️ Be a Guest on Our Show: Fill in this form

    📈 Reach Marketers: Book Ad

    🗞️ Classified Ads: Book Now

    🙂 Share: Tweet About Us • Rate and Review

    .

    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    How Slow Motion Can Bring Fast Sales May 02, 2023
    Show notes

    Leisurely Lure: How one change to your online product videos could boost your sales. Also: Big updates from Microsoft’s ad platform, Twitter dropped by the world’s largest web platform. Instagram has new policies for UGC. Why you should stop using “Coming Back Soon” pages for web site migrations. And much more.

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

    🙋🏻‍♂️ Tod's social media and gaming livestream

    .

    ✨ GO PREMIUM! ✨

    ✓ Ad-free episodes

    ✓ Story links in show notes

    ✓ Deep-dive weekend editions

    ✓ Better audio quality

    ✓ Live event replays

    ✓ Audio chapters

    ✓ Earlier release time

    ✓ Exclusive marketing discounts

    ✓ and more!

    Check it out: todayindigital.com/premiumfeed

    .

    MARKETING BREW — SUBSCRIBE FOR FREE

    One of our regular go-to sources for the latest marketing news is Marketing Brew. It's a daily, punchy, quick-read newsletter that will keep you at the top of your game. Highly recommended!

    ✅ Subscribe Free Now

    .

    💵 Send us a tip

    🤝 Join our Slack: todayindigital.com/slack

    📰 Get the Newsletter: Click Here (daily or weekly)

    📰 Get The Top Story each day on LinkedIn.

    ✉️ Contact Us: Email or Send Voicemail

    ⚾ Pitch Us a Story: Fill in this form

    🎙️ Be a Guest on Our Show: Fill in this form

    📈 Reach Marketers: Book Ad

    🗞️ Classified Ads: Book Now

    🙂 Share: Tweet About Us • Rate and Review

    .

    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    YouTubers Get a Short Kick in the Ads May 01, 2023
    Show notes

    New ads for a new format: YouTube goes all in on vertical. Also: Meta takes yet another perfectly good targeting tool and throws it in the trash. Instagram has a new way for brands to source user-generated content. And it’s Meta Monday: Andrew Foxwell is here for a look at what the week ahead on that platform looks like.

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

    🙋🏻‍♂️ Tod's social media and gaming livestream

    .

    ✨ GO PREMIUM! ✨

    ✓ Ad-free episodes

    ✓ Story links in show notes

    ✓ Deep-dive weekend editions

    ✓ Better audio quality

    ✓ Live event replays

    ✓ Audio chapters

    ✓ Earlier release time

    ✓ Exclusive marketing discounts

    ✓ and more!

    Check it out: todayindigital.com/premiumfeed

    .

    💵 Send us a tip

    🤝 Join our Slack: todayindigital.com/slack

    📰 Get the Newsletter: Click Here (daily or weekly)

    📰 Get The Top Story each day on LinkedIn.

    ✉️ Contact Us: Email or Send Voicemail

    ⚾ Pitch Us a Story: Fill in this form

    🎙️ Be a Guest on Our Show: Fill in this form

    📈 Reach Marketers: Book Ad

    🗞️ Classified Ads: Book Now

    🙂 Share: Tweet About Us • Rate and Review

    .

    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    Has Science Finally Cracked the Copywriting Code? Apr 28, 2023
    Show notes

    Unraveling the syntax sales secret, consumers rebel against greedflation, Pinterest partners with Amazon, Snapchat faces its first revenue decline, and Gen Z’s latest obsession: sludge content. We’ll explain.

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

    🙋🏻‍♂️ Tod's social media and gaming livestream

    .

    ✨ GO PREMIUM! ✨

    ✓ Ad-free episodes

    ✓ Story links in show notes

    ✓ Deep-dive weekend editions

    ✓ Better audio quality

    ✓ Live event replays

    ✓ Audio chapters

    ✓ Earlier release time

    ✓ Exclusive marketing discounts

    ✓ and more!

    Check it out: todayindigital.com/premiumfeed

    .

    💵 Send us a tip

    🤝 Join our Slack: todayindigital.com/slack

    📰 Get the Newsletter: Click Here (daily or weekly)

    📰 Get The Top Story each day on LinkedIn.

    ✉️ Contact Us: Email or Send Voicemail

    ⚾ Pitch Us a Story: Fill in this form

    🎙️ Be a Guest on Our Show: Fill in this form

    📈 Reach Marketers: Book Ad

    🗞️ Classified Ads: Book Now

    🙂 Share: Tweet About Us • Rate and Review

    .

    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    Thanks, We Hate It: Meta’s Mandatory New Tax on Your Online Store Apr 27, 2023
    Show notes

    In the end, everyone pays the Zuck — Meta’s aggressive new plan to tax your sales. Also: The bots are writing Amazon reviews… warehouses are feeling the hangover from drunken spending… and YouTube adds some welcome new ad placements.

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

    🙋🏻‍♂️ Tod's social media and gaming livestream

    .

    ✨ GO PREMIUM! ✨

    ✓ Ad-free episodes

    ✓ Story links in show notes

    ✓ Deep-dive weekend editions

    ✓ Better audio quality

    ✓ Live event replays

    ✓ Audio chapters

    ✓ Earlier release time

    ✓ Exclusive marketing discounts

    ✓ and more!

    Check it out: todayindigital.com/premiumfeed

    .

    💵 Send us a tip

    🤝 Join our Slack: todayindigital.com/slack

    📰 Get the Newsletter: Click Here (daily or weekly)

    📰 Get The Top Story each day on LinkedIn.

    ✉️ Contact Us: Email or Send Voicemail

    ⚾ Pitch Us a Story: Fill in this form

    🎙️ Be a Guest on Our Show: Fill in this form

    📈 Reach Marketers: Book Ad

    🗞️ Classified Ads: Book Now

    🙂 Share: Tweet About Us • Rate and Review

    .

    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    Behind the Ad: "1984" by Apple Apr 26, 2023
    Show notes

    Behind the scenes of the iconic Apple ad "1984”.

    Tell us what ad campaign we should feature next: https://tally.so/r/mDB8kj

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

    🙋🏻‍♂️ Tod's social media and gaming livestream

    .

    ✨ GO PREMIUM! ✨

    ✓ Ad-free episodes

    ✓ Story links in show notes

    ✓ Deep-dive weekend editions

    ✓ Better audio quality

    ✓ Live event replays

    ✓ Audio chapters

    ✓ Earlier release time

    ✓ Exclusive marketing discounts

    ✓ and more!

    Check it out: todayindigital.com/premiumfeed

    .

    💵 Send us a tip

    🤝 Join our Slack: todayindigital.com/slack

    📰 Get the Newsletter: Click Here (daily or weekly)

    📰 Get The Top Story each day on LinkedIn.

    ✉️ Contact Us: Email or Send Voicemail

    ⚾ Pitch Us a Story: Fill in this form

    🎙️ Be a Guest on Our Show: Fill in this form

    📈 Reach Marketers: Book Ad

    🗞️ Classified Ads: Book Now

    🙂 Share: Tweet About Us • Rate and Review

    .

    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    Will Meta’s Twitter Competitor Kill the Once-Mighty Birdsite? Apr 25, 2023
    Show notes

    Zuckerberg vs Musk: The showdown for the very future of Twitter. Deepfake election ads aren’t just theory any more. Google ad revenues fall again. An entire country recommends its citizens block online ads. And today’s the day — a major programming announcement about this very podcast.

    .

    🔘 Follow the podcast on social media

    🎙️ Subscribe free to our other podcast "Behind the Ad"

    🙋🏻‍♂️ Tod's social media and gaming livestream

    .

    ✨ GO PREMIUM! ✨

    ✓ Ad-free episodes

    ✓ Story links in show notes

    ✓ Deep-dive weekend editions

    ✓ Better audio quality

    ✓ Live event replays

    ✓ Audio chapters

    ✓ Earlier release time

    ✓ Exclusive marketing discounts

    ✓ and more!

    Check it out: todayindigital.com/premiumfeed

    .

    💵 Send us a tip

    🤝 Join our Slack: todayindigital.com/slack

    📰 Get the Newsletter: Click Here (daily or weekly)

    📰 Get The Top Story each day on LinkedIn.

    ✉️ Contact Us: Email or Send Voicemail

    ⚾ Pitch Us a Story: Fill in this form

    🎙️ Be a Guest on Our Show: Fill in this form

    📈 Reach Marketers: Book Ad

    🗞️ Classified Ads: Book Now

    🙂 Share: Tweet About Us • Rate and Review

    .

    ABOUT THIS PODCAST

    Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

    .

    🎒UPGRADE YOUR SKILLS

    • Inside Google Ads with Jyll Saskin Gales

    • Google Ads for Beginners with Jyll Saskin Gales

    • Foxwell Slack Group and Courses

    .

    Some links in these show notes may provide affiliate revenue to us.


    Privacy & Opt-Out: https://redcircle.com/privacy

    Previous 1 39 40 41 42 43 128 Next

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