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    Business

    Thinking With Mitch Joel

    Six Pixels of Separation – Mitch Joel’s weekly conversation with business leaders, thinkers, innovators and cultural icons. The show is about insights and provocations on brands, consumers, technology, business and how connected we’ve all become.

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    Copyright: © Copyright 2018

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    Latest Episodes:
    SPOS #239 - The Now Revolution With Jay Baer And Amber Naslund Feb 06, 2011
    Show notes

    Welcome to episode #239 of Six Pixels Of Separation - The Twist Image Podcast. If there are two people who continually publish both interesting and though-provoking Blog posts in this day and age of clutter and hype, it is Jay Baer over at Convince & Convert and Amber Naslund over at Brass Tack Thinking (Amber also happens to be a senior executive at Radian6 - the Social Media monitoring company). Most recently, Jay and Amber released their debut business book, The Now Revolution - 7 Shifts to Make Your Business Faster, Smarter and More Social. The two of them are super smart when it comes to businesses, Social Media and what it takes to be competitive in this new world. I'm thrilled that they both agreed to be a part of this episode. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #239 - Host: Mitch Joel.

    • Running time: 1:04:55.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #37 of Media Hacks will happen soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Jay Baer and Amber Naslund.
    • All about their first (and new!) business book, The Now Revolution.
    • Jay's Blog is: Convince & Convert.
    • You can follow Jay on Twitter.
    • Amber's Blog: Brass Tack Thinking.
    • You can follow Amber on Twitter.
    • Amber also works for Radian6 a Social Media monitoring service.
    • This week's music: New Leaf - Magic Carpet.

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #239 - Host: Mitch Joel.

    Tags: advertising amber naslund bite size edits blog blogging blue sky factory book oven brass tack thinking cast of dads cc chapman chris brogan christopher s penn convince and convert digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes jay baer julien smith librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network podcast podcasting radian6 six pixels of separation social media 101 social media marketing strategy the now revolution trust agents twist image twitter


    SPOS #238 - Jaffe And Joel #12 (Across The Sound 12.20) Jan 31, 2011
    Show notes

    Welcome to episode #238 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #12.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our twelfth conversation (or, as I like to affectionately call it, Across The Sound 12.20), and this one focuses on agencies and their true abilities to deliver a strong digital marketing strategy (and yes, this includes the ability to engage with Social Media as well). Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #238 - Host: Mitch Joel.

    • Running time: 1:06:09.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #37 of Media Hacks will happen soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • Here's the Jaffe vs. Joel debate on the life and times of a digital marketing strategy.
    • I have officially changed the name of this show to Across The Sound (with or without Jaffe's permission ;)
    • Jaffe Juice.
    • Jaffe Juice TV.
    • Life After The 30-Second Spot.
    • Join The Conversation.
    • Flip The Funnel.
    • Crayon.
    • Powered.
    • Ad Age - Agency A-List.
    • This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French).

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #238 - Host: Mitch Joel.

    Tags: across the sound ad age advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn crayon david usher digital dads digital marketing facebook facebook group flip the funnel hugh mcguire in over your head itunes jaffe juice tv join the conversation joseph jaffe julien smith librivox life after the 30 second spot managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media 101 social media marketing strategy trust agents twist image


    SPOS #237 - All About B2B Social Media Marketing With Paul Gillin And Eric Schwartzman Jan 23, 2011
    Show notes

    Welcome to episode #237 of Six Pixels Of Separation - The Twist Image Podcast. Without a doubt one of the most commonly asked questions I get asked in both boardrooms and on stages all over the world is: "can Social Media work for the B2B industry?" I feel so strongly that it can, that I considered writing my second book on that, exact, topic, but Paul Gillin and Eric Schwartzman beat me to the punch. This week mark's the launch of their book, Social Marketing To The Business Customer - Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships. Both Gillin and Schwartzman are Digital Marketing professionals and veterans (you can see their credentials in the show notes below), so this audio Podcast was a real treat to conduct. If you ever wondered about how B2B can best be used with Social Media for Marketing success, your questions will now be answered. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #237 - Host: Mitch Joel.

    • Running time: 45:03.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #37 of Media Hacks will happen soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Paul Gillin and Eric Schwartzman on Social Media B2B Marketing.
    • Social Marketing To The Business Customer.
    • The New Influencers.
    • Secrets of Social Media Marketing.
    • Joy of Geocaching.
    • Spinfluencer.
    • On The Record. Online
    • iPressRoom.
    • You can follow Paul on Twitter.
    • You can follow Eric on Twitter.
    • This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French).

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #237 - Host: Mitch Joel.

    Tags: advertising bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing eric shwartzman facebook facebook group hugh mcguire in over your head ipressroom itunes joy of geocaching julien smith librivox managing the gray marie mai marketing marketing over coffee media hacks new marketing labs on the record online online social network paul gillin podcast podcasting secrets of social media marketing six pixels of separation social marketing to the business customer social media 101 social media marketing spinfluencer strategy the new influencers trust agents twist image twitter


    SPOS #236 - The Histories Of Social Media With Jonathan Salem Baskin Jan 16, 2011
    Show notes

    Welcome to episode #236 of Six Pixels Of Separation - The Twist Image Podcast. There are few global branding strategist who are like Jonathan Salem Baskin. He's had one of those careers that any Marketer would be jealous of. Having spent close to three decades in the branding and advertising world, Jonathan's resume is a who's who of the top brands in the world. Along with that, he is a prolific writer and thinker. We first connected in 2008 when his book, Branding Only Works On Cattle, came out because we share the same editor and publisher (Grand Central Publishing - Hachette Book Group). He then went on to write the book, Bright Lights & Dim Bulbs. Most recently, he has published a fascinating new book titled, Histories Of Social Media (which is a must-read). Along with that, Jonathan is a Blogger over at Dim Bulb and a bi-weekly columnist for Advertising Age. His opinions on Marketing, Social Media and the new world of branding will get you thinking. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #236 - Host: Mitch Joel.

    • Running time: 53:09.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #37 of Media Hacks will happen soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Jonathan Salem Baskin from Dim Bulb.
    • Branding Only Works On Cattle.
    • Bright Lights & Dim Bulbs.
    • Histories of Social Media.
    • Advertising Age.
    • This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French).

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #236 - Host: Mitch Joel.

    Tags: advertising advertising age bite size edits blog blogging blue sky factory book oven branding only works on cattle bright lights and dim bulbs cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing dim bulb facebook facebook group histories of social media hugh mcguire in over your head itunes jonathan salem baskin julien smith librivox managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy trust agents twist image


    SPOS #235 - The New Marketing Landscape With Mark W. Schaefer Jan 09, 2011
    Show notes

    Welcome to episode #235 of Six Pixels Of Separation - The Twist Image Podcast. As I explained last week (more on that here: No Six Pixels Of Separation Podcast This Week), I had an amazing conversation with Mark W. Schaefer from the Grow Blog that covered topics like the power of Klout and the evolution of Marketing, Communications and Blogging in 2010. We even pushed out into this new year and discussed creativity, analytics and what might be in store for Social Media. The Skype line that we connected on sounded great, but there was a technical glitch and the audio file was unusable. Thankfully, Mark agreed to re-record our conversation and this is the result. Between us, this version came out much stronger than our original conversation, and I hope you'll agree. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #235 - Host: Mitch Joel.

    • Running time: 55:19.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #37 of Media Hacks will happen soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Mark W. Schaefer over at Grow.
    • This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French).

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #235 - Host: Mitch Joel.

    Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing facebook facebook group grow businesses blog hugh mcguire in over your head itunes julien smith librivox managing the gray marie mai mark w schaefer marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy trust agents twist image


    No Six Pixels Of Separation Podcast This Week Jan 03, 2011
    Show notes

    Well, it was bound to happen.

    Yesterday, I had an amazing conversation with Mark W. Schaefer from the Grow Blog that covered topics like the power of Klout and the evolution of Marketing, Communications and Blogging in 2010. We even pushed out into the coming year and discussed creativity, analytics and what might be in store for Social Media. The Skype line that we connected on sounded great and I used Audio Hijack Pro to capture the conversation (as I always do). It lasted about 45 minutes and I thought it was the perfect bowtie ribbon on a great year of Podcasting.

    But then...

    When I went to record the show tonight (intro, outro, music and shownotes), something truly strange happened. The audio on Mark's side was perfect, but my voice came out about two octaves lower and to make matters even stranger, there was a delay on my side of the conversation, so I would hear dead air, Mark then speaking to something I was saying and then my voice coming in after. In all of my years of Podcasting, I am stumped. I don't think it was Skype and I'm baffled as to how Audio Hijack Pro could have messed up the audio recording in this manner.

    It really does suck.

    I've missed a couple of shows over the years, and I tend to not publish/talk about it, but this really upset me, mostly because I now feel like I wasted Mark's valuable time (especially during the holiday season when we were both taking some well-deserved time off). It also sucks, because the content was great and I really wish you could hear it, but it's just not listenable. I considered just putting it "out there," with a warning that the audio was wonky, but I couldn't even listen to it because it sounded so... weird. I hope Mark understands and can accept this apology. I'm hopeful he and I will record a lot more this year... and for years to come.

    Until then...

    If you're really starved for an episode of Six Pixels of Separation, please allow me to recommend that you take a listen to SPOS #159 - Digital Marketing All-Star Roundtable. This episode featured a roundtable conversation I conducted on behalf of Marketing Magazine with Seth Godin, Charlene Li, Shelly Palmer and David Weinberger in June of 2009. If you haven't heard it yet, I promise it won't let you down.

    Next week, we'll (hopefully) be back with our regularly scheduled programming.

    Tags: analytics audio hijack pro audio recording blogging charlene li communications content creativity david weinberger grow blog klout mark w schaefer marketing marketing magazine podcast seth godin shelly palmer skype social media


    SPOS #234 - The New Small With Phil Simon Dec 26, 2010
    Show notes

    Welcome to episode #234 of Six Pixels Of Separation - The Twist Image Podcast. Phil Simon is an IT guy and a small business owner. He just published his third business book, The New Small. We often forget that a small business now has access to many kinds of technology that used to be reserved for major corporations with budgets and infrastructures to make them deliver. The world has changed so much and The New Small looks at the many shifts and advances in technology. Marketers still struggle with technology and IT, and this chat with Phil Simon shines a light on where we're at... and how impressive, easy and accessible it is - if you just open up your eyes. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #234 - Host: Mitch Joel.

    • Running time: 33:09.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #37 of Media Hacks will happen soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Phil Simon - author of the new business book, The New Small.
    • You can follow Phil on Twitter.
    • The Next Wave of Technologies.
    • Why New Systems Fail.
    • This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French).

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #234 - Host: Mitch Joel.

    Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network phil simon podcast podcasting six pixels of separation social media 101 social media marketing strategy the new small the next wave of technologies trust agents twist image why new systems fail


    SPOS #233 - Jaffe And Joel #11 (Across The Sound 11.20) Dec 19, 2010
    Show notes

    Welcome to episode #233 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #11.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our eleventh conversation (or, as I like to affectionately call it, Across The Sound 11.20), and this one focuses on mobile, mobile marketing and the new consumer. Is mobile just about texting people to win or about placing smaller banners in iPhone apps? It's much bigger than that. In fact, it might be much bigger than the entire Internet. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #233 - Host: Mitch Joel.

    • Running time: 1:04:49.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #37 of Media Hacks will happen soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • Here's the Jaffe vs. Joel debate on mobile and the connected consumer.
    • I have officially changed the name of this show to Across The Sound (with or without Jaffe's permission ;)
    • Jaffe Juice.
    • Jaffe Juice TV.
    • Life After The 30-Second Spot.
    • Join The Conversation.
    • Flip The Funnel.
    • Crayon.
    • Powered.
    • This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French).

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #233 - Host: Mitch Joel.

    Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn crayon david usher digital dads digital marketing facebook facebook group flip the funnel hugh mcguire in over your head itunes jaffe juice jaffe juice tv join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marie mai marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media 101 social media marketing strategy trust agents twist image


    SPOS #232 - Make Your Presentations Resonate With Nancy Duarte Dec 12, 2010
    Show notes

    Welcome to episode #232 of Six Pixels Of Separation - The Twist Image Podcast. I frequently Blog about the power of giving an amazing presentation. When I do Blog posts like that, I often cite Nancy Duarte. Along with running one of the most prestigious agencies, Duarte Design, for helping brands to create better presentations, Nancy is also the author of the recently released, Resonate - Present visual stories that transform audiences. She also authored, Slide-ology, and Blogs frequently on the topic. We finally got around to having a conversation about the state of presentations and her latest book. Here it is. Enjoy the conversation... and please excuse some of the Skype weirdness (it only happens once in a while)...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #232 - Host: Mitch Joel.

    • Running time: 31:15.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #37 of Media Hacks will happen soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Nancy Duarte.
    • Duarte Design.
    • Nancy's new book is called, Resonate - Present visual stories that transform audiences.
    • Her other amazing book is called, Slide-ology.
    • You call follow Nancy on Twitter.
    • This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French).

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #232 - Host: Mitch Joel.

    Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing duarte design facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marie mai marketing marketing over coffee media hacks nancy duarte new marketing labs online social network podcast podcasting presentations resonate six pixels of separation slideology social media 101 social media marketing strategy trust agents twist image twitter


    SPOS #231 - How To Make Your Content Rule With Ann Handley And C.C. Chapman Dec 05, 2010
    Show notes

    Welcome to episode #231 of Six Pixels Of Separation - The Twist Image Podcast. Content Rules is a book whose time has come. It was written by C.C. Chapman and Ann Handley. C.C. you already know. He was instrumental in getting me into Podcasting and along with being a close friend (and a co-host on Media Hacks), he is currently a freelance digital marketing strategist and pushing his new publishing space, Digital Dads. Ann is the Chief Content Officer for MarketingProfs and was one of the co-founders of ClickZ. Content Rules focuses on the importance of content (no, great content!) in a world of Blogs, Twitter, Podcasting, Webinars and more. Prior to the Web, publishing content was an expensive and complex process, now the tools of publishing are cheap, free and easy-to-use. The one component that hasn't changed is that creating valuable content is still as difficult as it ever was, so here is your primer on creating powerful content that connects. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #231 - Host: Mitch Joel.

    • Running time: 44:57.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #37 of Media Hacks will happen soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with C.C.Chapman and Ann Handley about their new business book, Content Rules.
    • You know C.C., he's always here :)
    • Ann is the Chief Content Officer for MarketingProfs.
    • You can follow Content Rules on Twitter.
    • You can follow Ann Handley on Twitter.
    • You can follow C.C. Chapman on Twitter.
    • Grab a free preview of the book, Content Rules, right here: Content Rules - Free Preview.
    • This week's music: David Usher (with Marie Mai) - 'Je Repars' (in French).

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #231 - Host: Mitch Joel.

    Tags: advertising ann handley bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn clickz content rules david usher digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marie mai marketing marketing over coffee marketingprofs media hacks new marketing labs online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy trust agents twist image


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