Thinking With Mitch Joel

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SPOS #259 - Accidentally Creative With Todd Henry Jun 26, 2011

Show notes

Welcome to episode #259 of Six Pixels Of Separation - The Twist Image Podcast. What is creativity? Are some people more creative than others? Can you force creativity? Is there a technique that can make you more creative? Is it possible to always be creative at work? Does the best creativity happen when you're on a forced deadline or does creativity take time? These are the mysterious questions than many of us in Marketing have (I know I do). Thankfully, there are people like Todd Henry to help us dig in and find some answers. Todd is the author of the forthcoming business book, The Accidental Creative - How To Brilliant On A Moment's Notice. He also has a Blog by the same name. In this episode, we tackle these questions and many others. If you're a creative (and who isn't?), please take a listen. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #259 - Host: Mitch Joel.

Running time: 35:31.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with Todd Henry.
Todd is the author of the forthcoming business book, The Accidental Creative - How To Be Brilliant At A Moment's Notice.
Todd's Blog is, Accidental Creative.
You can also follow Todd on Twitter.
This weeks music? A new surprise from David Usher.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #259 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy the accidental creative todd henry trust agents twist image

SPOS #258 - Creating A Digital Impact With eMarketer's Geoff Ramsey Jun 19, 2011

Show notes

Welcome to episode #258 of Six Pixels Of Separation - The Twist Image Podcast. eMarketer consistently offers up fascinating information and stats on the Digital Marketing industry. Geoff Ramsey is both the co-founder and CEO of eMarketer and someone I have known for many, many years. He recently released his first business book, Digital Impact - The Two Secrets to Online Marketing Success (which he co-authored with Vipin Mayar). If you're looking to get an upper-hand on the digital space, both Ramsey's book and eMarketer are a true treasure trove of marketing goodness. His passion about the industry is electric. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #258 - Host: Mitch Joel.

Running time: 44:52.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with eMarketer's Geoff Ramsey.
His first business book is Digital Impact - The Two Secrets to Online Marketing Success with Vipin Mayar.
You can follow Geoff on Twitter.
This weeks music? A new surprise from David Usher.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #258 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital impact digital marketing emarketer facebook facebook group geoff ramsey hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy trust agents twist image twitter vipin mayar

SPOS #257 - The Extinction Of The Marketing Dinosaur With Avinash Kaushik Jun 12, 2011

Show notes

Welcome to episode #257 of Six Pixels Of Separation - The Twist Image Podcast. When will the Marketing Dinosaurs die? When will those who hold the keys to marketing power truly start shifting their ways to not only embrace these new Digital Marketing channels, but to use them to unleash the most power form of Marketing that has ever been created? This was the question that Avinash Kaushik and I discussed this passed week while we were both speaking at The Art of Marketing event in Vancouver (which also featured Gary Vaynerchuk, Guy Kawasaki, Bill Taylor and Ron Tite). Avinash - the Digital Marketing Evangelist for Google and bestselling business book author of Web Analytics - An Hour A Day and Web Analytics 2.0 is a regular on this show (and a close friend). His perspectives are always fresh and direct. As usual, he holds no punches. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #257 - Host: Mitch Joel.

Running time: 46:35.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with Avinash Kaushik.
Recorded live at The Art of Marketing that also featured: Bill Taylor, Gary Vaynerchuk, Guy Kawasaki and Ron Tite.
Blogger at: Occam's Razor.
Author of: Web Analytics - An Hour A Day and Web Analytics 2.0.
On top of that, he is also the Digital Marketing Evangelist for Google.
Avinash's start-up: Market Motive.
You can follow Avinash on Twitter too.
This weeks music? A new surprise from David Usher.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #257 - Host: Mitch Joel.

Tags: advertising avinash kaushik bill taylor bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing facebook facebook group gary vaynerchuk guy kawasaki hugh mcguire in over your head itunes julien smith librivox managing the gray market motive marketing marketing over coffee media hacks new marketing labs occams razor online social network podcast podcasting pressbooks ron tite six pixels of separation social media 101 social media marketing strategy the art of marketing trust agents twist image web analytics web analytics 20 web analytics an hour a day

SPOS #256 - Developing A Sustainable Strategy With Geoff Livingston Jun 05, 2011

Show notes

Welcome to episode #256 of Six Pixels Of Separation - The Twist Image Podcast. Geoff Livingston just released his sophomore business book, Welcome To The Fifth Estate. His first book, Now Is Gone, was way ahead of the curve in terms of introducing Social Media and Digital Marketing to the greater masses, and his newest book looks at how to create sustainable and powerful Social Media strategies. Geoff also has a passion for making a difference, and it's that bridge between social causes and Social Media that truly keep him and his company (Zoetica) energized. This is Geoff's second appearance on the Podcast (his first is right here: SPOS #164 - Buzzing With Geoff Livingston). Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #256 - Host: Mitch Joel.

Running time: 46:19.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with Geoff Livingston.
His sophomore business book is called, Welcome To The Fifth Estate.
HIs first book is called, Now Is Gone.
His company is Zoetica.
Follow Geoff on Twitter.
This weeks music? Well, that's a surprise!

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #256 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group geoff livingston hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs now is gone online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy trust agents twist image welcome to the fifth estate zoetica

SPOS #255 - Get A Better Salary With Jim Hopkinson May 29, 2011

Show notes

Welcome to episode #255 of Six Pixels Of Separation - The Twist Image Podcast. Saul Colt (also known as the smartest man in the world) e-introduced me to Jim Hopkinson a few years back (in fact, it was just prior to the launch of my business book, Six Pixels of Separation). Hopkinson is one of the marketing people for Wired Magazine and has a Podcast called, The Hopkinson Report. Over the course of his professional career he became the de facto source for advice on how to negotiate a better salary. Recently, he released his first business book, The Salary Tutor - Learn The Salary Negotiation Secrets No One Ever Taught You. In this fascinating conversation, you'll realize how little energy, practice and thought you put into one of the most important moments of your life. Thanks to Saul, Jim and I have become good friends over the past few years and have had the pleasure of hanging out both online and in-person. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #255 - Host: Mitch Joel.

Running time: 47:40.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with Jim Hopkinson.
Wired Magazine.
The Hopkinson Report.
Salary Tutor.
Follow Jim on Twitter.
This weeks music? Well, that's a surprise!

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #255 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes jim hopkinson julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks salary tutor saul colt six pixels of separation social media 101 social media marketing strategy the hopkinson report trust agents twist image twitter wired magazine

SPOS #254 - Jaffe And Joel #14 (Across The Sound 14.20) May 22, 2011

Show notes

Welcome to episode #254 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #14.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and Flip The Funnel). A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our 14th conversation (or, as I like to affectionately call it, Across The Sound 14.20), and this one focuses on life after the 30-second spot (not to be confused with the death of the 30-second spot). Reality television, specialty television, cable TV, TV on demand, etc... may well be driving a whole new revival for television advertising (whether the new media folk like it or not). Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #254 - Host: Mitch Joel.

Running time: 1:05:10.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
Here's the Jaffe vs. Joel debate on marketing and the future of the c-suite.
I have officially changed the name of this show to Across The Sound (with or without Jaffe's permission ;)
Jaffe Juice.
Jaffe Juice TV.
Life After The 30-Second Spot.
Join The Conversation.
Flip The Funnel.
This weeks music? Well, that's a surprise!

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #254 - Host: Mitch Joel.

Tags: across the sound advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group flip the funnel hugh mcguire in over your head itunes jaffe juice jaffe juice tv join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy trust agents twist image

SPOS #253 - Don Peppers Looks At The Future Of Marketing May 15, 2011

Show notes

Welcome to episode #253 of Six Pixels Of Separation - The Twist Image Podcast. The Marketing industry only has a handful of true innovation legends. Don Peppers is one of them. Along with his business partner, Martha Rogers, they invented the term one-to-one marketing to "illustrate the importance of treating different customers differently." In 1993 they founded their own consulting company, Peppers & Rogers Group, to help brands understand the ever-changing world of the consumer, the power of data, CRM, the customer revolution and how to make Marketing more effective. They're currently authoring their tenth business book, Extreme Trust (about the new dynamics of competition). My jaw nearly hit the floor a month back when Don left a comment on my Blog (it was one of those, "gee, maybe I should pay more attention to what I publish if thought-leaders like Don Peppers are reading me!"). I reached out to Don to see if he would have an appetite to come on to the show to discuss what he's working on and how the evolution of Customer Relationship Management has changed in our digital and social world. I'm thrilled and honored that he accepted my invitation. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #253 - Host: Mitch Joel.

Running time: 45:26.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with Don Peppers from Peppers and Rogers Group.
One-to-one Marketing
Extreme Trust.
This weeks music? Well, that's a surprise!

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #253 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn crm customer relationship management digital dads digital marketing don peppers extreme trust facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing legend marketing over coffee martha rogers media hacks new marketing labs one to one marketing online social network peppers and rogers group podcast podcasting pressbooks six pixels of separation social crm social media 101 social media marketing strategy trust agents twist image

SPOS #252 - Listening With Stephen Rappaport May 08, 2011

Show notes

Welcome to episode #252 of Six Pixels Of Separation - The Twist Image Podcast. Stephen Rappaport works as the Knowledge Solutions Director for the ARF (Advertising Research Foundation). I first heard about Steve when he co-authored the 2007 business book, The Online Advertising Playbook - Proven Strategies and Tested Tactics from the Advertising Research Foundation. He's back with his latest book, Listen First! - Turning Social Media Conversations Into Business Advantage. This is not just another Social Media book. From, Steve's bio: "Listen First! draws upon my decades of experience in listening for market research and for creating listening-based business strategy, services and companies. Listening grabbed me in academia, where I had the good fortune to train under a number of distinguished professors who pioneered media content analysis, and then brought that to business to include in my toolkit for consumer and B2B research, strategy and planning." We often tell brands that they have to listen first, but Steve breaks it down into a much more functional and strategic imperative. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #252 - Host: Mitch Joel.

Running time: 46:01.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with Stephen Rappaport from the ARF (Advertising Research Foundation).
co-author of, The Online Advertising Playbook.
His latest book is called, Listen First!
This weeks music? Well, that's a surprise!

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #252 - Host: Mitch Joel.

Tags: advertising advertising research foundation arf bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox listen first managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing stephen rappaport strategy the online advertising playbook trust agents twist image

SPOS #251 - Do The Work With Steven Pressfield May 01, 2011

Show notes

Welcome to episode #251 of Six Pixels Of Separation - The Twist Image Podcast. Here's a confession: I'm a procrastinator. My favorite saying used to be: "if it weren't for the last minute, nothing would get done." But that all changed back in 2003 when I read Steven Pressfield's book, The War Of Art. I had known Pressfield as a fiction writer (his best-known work, The Legend Of Bagger Vance, was also a huge Hollywood hit), but as the buzz began surrounding The War Of Art, I not only found myself devouring that book, but being able to look at how I create content in a very different light. People often ask me where I find the time to write books, Blog posts, articles, etc... while still growing Twist Image and having time for a personal life. Well, here's another confession: I internalized and acted on many of things Pressfield talks about in The War of Art. Last week, Pressfield dug deeper into what holds us back from the work we were meant to do by releasing a new business book, Do The Work! (which also happens to be the second release on Seth Godin's new publishing company, The Domino Project). Do The Work! is a quick read and it's more like a manifesto than a work of non-fiction. I was thrilled that Pressfield agree to spend some time talking about creativity and conquering whatever it is that is holding us back. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #251 - Host: Mitch Joel.

Running time: 43:08.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
In conversation with Steven Pressfield.
His latest book, Do The Work!, was just published on Seth Godin's new publishing imprint, The Domino Project.
Pressfield also wrote...
The Legend of Bagger Vance.
The War of Art.
Gates of Fire.
Tides of War.
Last of the Amazons.
The Virtues of War.
The Afghan Campaign.
Killing Rommel.
You can follow Steven on Twitter.
Yes, Do The Work! is free via Kindle.
You can read my full article about Steven Pressfield here: Do The Work!
This weeks music? Well, that's a surprise!

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #251 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing do the work facebook facebook group gates of fire hugh mcguire in over your head itunes julien smith killing rommel kindle last of the amazons librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks seth godin six pixels of separation social media 101 social media marketing steven pressfield strategy the afghan campaign the domino project the legend of bagger vance the virtues of war the war of art tides of war trust agents twist image twitter

SPOS #250 - Anniversary Upside Down With Mark W. Schaefer Apr 24, 2011

Show notes

Welcome to episode #250 of Six Pixels Of Separation - The Twist Image Podcast. I've never been one for acknowledging anniversaries in the digital channels (things like x amount of blog posts, podcasts or how many followers I have on Twitter). To be honest, I'm not even sure that having 250 episodes of a Podcast is all that big of a deal or something worth noting (I'm not keeping count - just having fun having weekly conversations about Marketing with some of the smartest people on the planet). Thankfully, Mark W. Schaefer over at Grow thought it was something worthy of mentioning and came up with the idea of interviewing me for this 250th episode. Admittedly, I was hesitant at first, but figured it could be fun to have the tables turned or to turn this episode a little upside down. Mark has become a good friend over the past while (and we have yet to meet in our "protein forms"!). It was a fun chat all about Marketing and the revolution that has taken place with some thoughts on the evolution as it continues to change. I hope you don't find this episode too narcissistic (it was not the intention). Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #250 - Host: Mitch Joel.

Running time: 59:34.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
Look for episode #38 of Media Hacks coming soon and it might feature:
Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
Hugh McGuire - LibriVox - iambik audio - PressBooks.
Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
Julien Smith - In Over Your Head - Co-author of Trust Agents.
A 250th anniversary chat about me conducted by Mark W. Schaefer from Grow.
Check out Mark's new business book, The Tao of Twitter - Changing your life and business 140 characters at a time.
Follow Mark on Twitter.
This weeks music? Well, that's a surprise!

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #250 - Host: Mitch Joel.

Tags: advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group grow hugh mcguire in over your head itunes julien smith librivox managing the gray mark w schaefer marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy the tao of twitter trust agents twist image

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