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    Business

    Thinking With Mitch Joel

    Six Pixels of Separation – Mitch Joel’s weekly conversation with business leaders, thinkers, innovators and cultural icons. The show is about insights and provocations on brands, consumers, technology, business and how connected we’ve all become.

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    Copyright: © Copyright 2018

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    Latest Episodes:
    SPOS #269 - Beancasting With Bob Knorpp Sep 05, 2011
    Show notes

    Welcome to episode #269 of Six Pixels Of Separation - The Twist Image Podcast. If you have never heard an episode of The Beancast podcast with Bob Knorpp, stop listening to this and pop over to check out (at least) one of his episodes. Along with being a writer for Ad Age, Knorpp's Beancast is a staple in the advertising industry news diet. Each week he grabs a handful of very diverse advertising luminaries and digs down deep into the current hot topics (I've had the pleasure of being a guest on a handful of episodes - the non-luminary ones, no doubt). In this episodes we discuss everything from the merits of audio podcasting to the current state of advertising and if true marketing integration is happening or if we're still stuck in a world filled with sucky 30-second spots. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #269 - Host: Mitch Joel.

    • Running time: 49:07.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Episode #40 of Media Hacks is coming soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • This week we're in conversation with Bob Knorpp from The Beancast.
    • He also writes for Ad Age.
    • You can also follow Bob on Twitter.
    • This week's music: David Usher 'St. Lawrence River'.

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #269 - Host: Mitch Joel.

    Tags: ad age advertising bite size edits blog blogging blue sky factory bob knorpp book oven cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing the beancast trust agents twist image


    SPOS #268 - Media Hacks #39 Aug 29, 2011
    Show notes

    Welcome to episode #268 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #39 of Media Hacks. Joining me for this chat is both Chris Brogan and C.C. Chapman. We tackle a whole bunch of topics, but mostly meander through the resignation of Steve Jobs from Apple and what this means to technology and marketing. We then segue into Chris' new book, Google+ for Business: How Google's Social Network Changes Everything and our conversation goes into a whole bunch of different places about individuals online, the new media and how we're constantly grappling with value, business and making it all connect. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #268 - Host: Mitch Joel.

    • Running time: 55:39.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • This is episode #39 of Media Hacks and it features:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Not present...
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • This week's music: David Usher 'St. Lawrence River'.

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #268 - Host: Mitch Joel.

    Tags: advertising apple bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing facebook facebook group google plus for business hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing steve jobs trust agents twist image


    SPOS #267 - Fix Your Meetings With Al Pittampalli Aug 21, 2011
    Show notes

    Welcome to episode #267 of Six Pixels Of Separation - The Twist Image Podcast. Several weeks ago, I published a Blog post titled, Your Meetings Suck. The Blog post was based on a conversation I had with Al Pittampalli. Pittampalli is the author of Read This Before Our Next Meeting (published by Seth Godin's The Domino Project powered by Amazon). It's a great book that looks at one of the biggest problem facing the corporate world on a daily (and hourly) basis: death by meeting. Pittampalli is on a mission to change that. He believes that meetings can (and should) be used in much more constructive ways. I'm not sure about you, but I couldn't agree more. If you spend your days locked in meeting after meeting, this Podcast is for you. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #267 - Host: Mitch Joel.

    • Running time: 40:33.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Look for episode #39 of Media Hacks coming soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Al Pittampalli.
    • Check out Al's first book, Read This Before Our Next Meeting (published by Seth Godin's The Domino Project).
    • You can also follow Al on Twitter.
    • This week's music: David Usher 'St. Lawrence River'.

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #267 - Host: Mitch Joel.

    Tags: advertising al pittampalli amazon bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks read this before our next meeting seth godin six pixels of separation social media 101 social media marketing the domino project trust agents twist image


    SPOS #266 - Jaffe And Joel #16 (Across The Sound 16.20) Aug 15, 2011
    Show notes

    Welcome to episode #266 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #16.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and Flip The Funnel). A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our 16th conversation (or, as I like to affectionately call it, Across The Sound 16.20), and this one focuses on the giants of Social Media... and what that really means. What does an expert look like? (do you know the saying: "if it walks like a duck and quack likes a duck..."?) and what does the future hold for integrated marketing solutions? Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #266 - Host: Mitch Joel.

    • Running time: 1:04:53.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Look for episode #39 of Media Hacks coming soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • Here's the Jaffe vs. Joel debate on Social Media Experts and the power of integrated marketing solutions.
    • I have officially changed the name of this show to Across The Sound (with or without Jaffe's permission ;)
    • Jaffe Juice.
    • Jaffe Juice TV.
    • Life After The 30-Second Spot.
    • Join The Conversation.
    • Flip The Funnel.
    • This week's music: David Usher 'St. Lawrence River'.

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #266 - Host: Mitch Joel.

    Tags: across the sound advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group flip the funnel hugh mcguire in over your head itunes jaffe juice jaffe juice tv join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy trust agents twist image


    SPOS #265 - Journalism And The New Media With Jay Rosen Aug 07, 2011
    Show notes

    Welcome to episode #265 of Six Pixels Of Separation - The Twist Image Podcast. My professional career started off in Journalism (this was prior to becoming both a Publisher and Marketer), so yes, I have a soft spot for all things Journalism. There's also an important link between Journalism and Marketing. There are few who are looking at Journalism and the New Media with a sharper eye than Jay Rosen. I'm a huge fan. Rosen teaches journalism at New York University, where he has been on the faculty since 1986. He is the author of PressThink, a blog about journalism's ordeals in the age of the Web, which he launched in 2003. In 1999, Yale University Press published his book, What Are Journalists For?, which was about the rise of the civic journalism movement. In July 2006 he announced the debut NewAssignment.net, his experimental site for pro-am, open source reporting projects. The first one was called Assignment Zero, a collaboration with Wired. A second project was OffTheBus with The Huffington Post, for which he served as co-publisher with Arianna Huffington. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #265 - Host: Mitch Joel.

    • Running time: 44:43.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • I'm even on Google +!
    • Six Pixels of Separation the book is now available.
    • Episode #39 of Media Hacks is coming soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Jay Rosen.
    • Jay's Blog is PressThink.
    • HIs book is called, What Are Journalists For?
    • If you're not following Jay on Twitter, you are really missing out.
    • This weeks music: David Usher.

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #265 - Host: Mitch Joel.

    Tags: arianna huffington assignment zero blog blue sky factory business book cc chapman chris brogan christopher s penn content rules david usher digital dads escape velocity facebook google plus hugh mcguire human business works iambik in over your head itunes jay rosen journalism julien smith librivox linkedin man on the go managing the gray marketing marketing over coffee media hacks new marketing labs new media new york university newassignment offthebus podcast pressbooks pressthink publisher the huffington post third tribe marketing trust agents what are journalists for wired yale university press


    SPOS #264 - Power, Influence And The Social Web With Mark W. Schaefer Jul 31, 2011
    Show notes

    Welcome to episode #264 of Six Pixels Of Separation - The Twist Image Podcast. Mark W. Schaefer over at Grow Blog just published his first business book, The Tao of Twitter, so beyond a conversation about why the world needs another book about Twitter, we also spent a boatload of time discussing and dissecting power, influence and the Social Web. While you may have read or heard about this topic before, the landscape continues to evolve and we dive much deeper (well beyond the value of Klout scores and the ROI of a Facebook "like") into the murky waters of presumed compliance and more. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #264 - Host: Mitch Joel.

    • Running time: 59:28.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • I'm even on Google +!
    • Six Pixels of Separation the book is now available.
    • Episode #39 of Media Hacks is coming soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Mark W. Schaefer.
    • Mark's Blog is: Grow.
    • Follow Mark on Twitter.
    • Buy Mark's new book, The Tao of Twitter.
    • This weeks music: David Usher.

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #264 - Host: Mitch Joel.

    Tags: advertising awaken your superhero bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn david usher digital dads digital marketing facebook facebook group grow blog hugh mcguire in over your head itunes julien smith librivox managing the gray mark w schaefer marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy the tao of twitter trust agents twist image


    SPOS #263 - Anything You Want With Derek Sivers Jul 24, 2011
    Show notes

    Welcome to episode #263 of Six Pixels Of Separation - The Twist Image Podcast. How far would you go to get something done? Derek Sivers was an independent artist trying to sell his CDs online back in 1998. None of the big online retailers of music would sell his music. He wasn't on a major label and he wasn't a "known" entity. Instead of sulking about it, Sivers went out, bought a book on Web programming, turned to page one and started to figure out - on his own - how to build a website and integrate it with a merchant account. This led to creation of CD Baby - which quickly grew to become the largest seller of independent music and artists in the world. In 2008, Sivers sold CD Baby for $22 million. Most recently, he released his first business book, Anything You Want, on Seth Godin's The Domino Project book publishing imprint. It's an amazing and candid look at what it takes to create a great company (and it's a powerful story for all Marketers to hear). This past week, I published the Blog post, Anything You Want, and some of the quote were culled from this chat with Sivers. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #263 - Host: Mitch Joel.

    • Running time: 50:59.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • I'm even on Google +!
    • Six Pixels of Separation the book is now available.
    • Episode #39 of Media Hacks is coming soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Derek Sivers - founder of CD Baby.
    • Derek's first business book is called, Anything You Want.
    • Anything You Want was published by Seth Godin's The Domino Project.
    • You can also follow Derek on Twitter.
    • Make sure to check out his Ted Talk: How To Start A Movement.
    • My business column on Derek: Anything You Want.
    • This weeks music: David Usher.

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #263 - Host: Mitch Joel.

    Tags: advertising anything you want awaken your superhero bite size edits blog blogging blue sky factory book oven cast of dads cc chapman cd baby chris brogan christopher s penn david usher derek sivers digital dads digital marketing facebook facebook group how to start a movement hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks seth godin six pixels of separation social media 101 social media marketing strategy ted talk the domino project trust agents twist image


    SPOS #262 - Media Hacks #38 Jul 18, 2011
    Show notes

    Welcome to episode #262 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #38 of Media Hacks... and, we're back! Chris Brogan, Hugh McGuire and I dig deep into Google + - the new online social network from Google that has over 10 million users in under two weeks and over one billion items shared. We look at what this new entry into Social Media means to Facebook, Twitter, business and beyond. If you're curious about Google + and the ever-changing landscape of our digital lives, I highly recommend you take a listen to this episode of Media Hacks. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #262 - Host: Mitch Joel.

    • Running time: 53:48.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • I'm even on Google +!
    • Six Pixels of Separation the book is now available.
    • This is episode #38 of Media Hacks (finally!) and it features:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • No-shows this episode (so weak!):
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • This is the Google + conversation.
    • This weeks music? Well, that's a surprise!

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #262 - Host: Mitch Joel.

    Tags: advertising awaken your superhero bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group google plus hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy trust agents twist image


    SPOS #261 - White Belt Marketing With Christopher S. Penn Jul 11, 2011
    Show notes

    Welcome to episode #261 of Six Pixels Of Separation - The Twist Image Podcast. Christopher S. Penn is a deadly weapon... and I mean that in the kindest sense of the saying. Yes, he's a practicing Martial Artist, but he's a more dangerous Marketing weapon. He's that rare breed of deeply tech savvy professional combined with an understanding of Marketing that will make your head spin. His full-time job is at Blue Sky Factory, but he's also one of the co-founders of PodCamp, co-host (with John Wall) of the great Podcast, Marketing Over Coffee, and a very passionate Blogger at Awaken Your Superhero. More recently, he self-published his first business book, White Belt Marketing, with the hopes of helping those entering the Marketing realm to think differently about what Marketing means in this day and age. And yes, he's also an active participant in our Media Hacks Podcast (when we get around to them!). Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #261 - Host: Mitch Joel.

    • Running time: 28:59.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Look for episode #38 of Media Hacks coming soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • In conversation with Christopher S. Penn about his new business book, White Belt Marketing.
    • Read Chris' Blog, Awaken Your Superhero.
    • Follow Chris on Twitter.
    • This weeks music? Well, that's a surprise!

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #261 - Host: Mitch Joel.

    Tags: advertising awaken your superhero bite size edits blog blogging blue sky factory book oven business book cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group hugh mcguire in over your head itunes john wall julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcamp podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy trust agents twist image white belt marketing


    SPOS #260 - Jaffe And Joel #15 (Across The Sound 15.20) Jul 03, 2011
    Show notes

    Welcome to episode #260 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #15.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and Flip The Funnel). A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our 15th conversation (or, as I like to affectionately call it, Across The Sound 15.20), and this one focuses on Twitter and how brands, individuals and people in power are using it, abusing it, screwing it up or getting it perfectly right. Yep, you guessed it, it's a mixed bag of emotions and dissent. Enjoy the conversation...

    Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #260 - Host: Mitch Joel.

    • Running time: 58:17.
    • Please send in questions, comments, suggestions - mitch@twistimage.com.
    • Hello from Beautiful Montreal.
    • Subscribe over at iTunes.
    • Please visit and leave comments on the Blog - Six Pixels of Separation.
    • Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
    • or you can connect on LinkedIn.
    • ...or on twitter.
    • Six Pixels of Separation the book is now available.
    • Look for episode #38 of Media Hacks coming soon and it might feature:
    • Chris Brogan - New Marketing Labs - Co-author of Trust Agents, Man On The Go, Human Business Works, Third Tribe Marketing and Escape Velocity.
    • C.C. Chapman - Managing The Gray - Digital Dads - Content Rules.
    • Hugh McGuire - LibriVox - iambik audio - PressBooks.
    • Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.
    • Julien Smith - In Over Your Head - Co-author of Trust Agents.
    • Here's the Jaffe vs. Joel debate on Twitter, Social Media, celebrities and people in power.
    • I have officially changed the name of this show to Across The Sound (with or without Jaffe's permission ;)
    • Jaffe Juice.
    • Jaffe Juice TV.
    • Life After The 30-Second Spot.
    • Join The Conversation.
    • Flip The Funnel.
    • This weeks music? Well, that's a surprise!

    Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #260 - Host: Mitch Joel.

    Tags: across the sound advertising bite size edits blog blogging blue sky factory book oven cast of dads cc chapman chris brogan christopher s penn digital dads digital marketing facebook facebook group flip the funnel hugh mcguire in over your head itunes jaffe juice jaffe juice tv join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting pressbooks six pixels of separation social media 101 social media marketing strategy trust agents twist image


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