Stay ConnectedThe Strength Coach Podcast is one of the longest running (since 2007) Strength & Conditioning and Fitness podcasts. Episodes alternate between Coach Michael Boyle and top industry Strength Coaches and Trainers to get an insight into real world strength training.
This is the best place to stay informed about the most cutting edge training techniques.
Are you accidentally scaring away potential clients before they even finish their first session? Many fitness businesses focus heavily on initial evaluations and data-driven testing, but Coach Mike Boyle argues that getting people comfortable in your space is far more important than any metric you can collect.
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In Episode 452 of the Strength Coach Podcast, host Anthony Renna sits down with legendary coach Mike Boyle to discuss why training should almost always take precedence over testing for adult populations. We explore how to reduce the intimidation factor for new members, the vital role of soft skills in coaching, and why the heaviest weight in the gym is often the front door.
Finally, the conversation shifts to high-performance athletics. We tackle in-season training strategies, discussing the recent trends of removing testing in professional sports like the NHL and how to keep athletes consistent throughout a long season without causing performance-draining soreness.
Pete Dupuis also joins the show for a Business for Unicorns Fitness Business Power play. He shares a unique perspective on how to get more buy-in from your team by investing in their long-term career goals rather than just extracting productivity. If you want a team that stays, you need to learn how to help them grow beyond their current roles.
Want to build a fitness business that creates more income, impact, and freedom?
Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):
Get the Little Book of Gym Marketing Secrets HERE-
https://go.businessforunicorns.com/gym-marketing-book
Get a FREE trial of Leads Engine HERE
https://learn.businessforunicorns.com/leads-engine
Learn more about the Unicorn Society HERE
https://businessforunicorns.com/unicorn-society
Follow BFU on Instagram HERE
https://www.instagram.com/businessforunicorns/
CHAPTERS
0:00 Intro and 19 Years of the Strength Coach Podcast
2:05 Perform Better Sponsorship and Equipment Deals
4:15 Pete Dupuis on Investing in Your Staff for Better Buy-In
7:30 Creating a Gym Culture Where Employees Thrive
9:45 Coach Mike Boyle on 45 Years of Coaching Lessons
13:10 Why Testing Can Be a Bad Sales Technique
16:50 Prioritizing Client Comfort and the First Impression
20:30 Managing New Clients in a Small Group Setting
24:15 The Role of Soft Skills in Professional Coaching
27:50 One-on-One Assessments vs Group Evaluations
31:15 Why Pro Sports Still Need Fitness Testing
35:00 In-Season Training Strategies and Rep Ranges
38:20 Maintaining Consistency Without Creating Soreness
39:14 Wrap Up and Final Thoughts
If you found this episode helpful, please subscribe and leave a review. Visit StrengthCoach.com to start your seven-day free trial and join the longest-running forum in the industry.
Are we living longer but feeling sicker? Join host Anthony Renna and industry expert Kevin Carr as they dive into the critical gap between lifespan and health span. Learn how to bridge this divide with practical, movement-based strategies that turn exercise into long-term medicine for your clients.
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Check out the HUGE Summer Sale at Perform Better- Up to 50% off select items!!
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In this episode of the Strength Coach Podcast, Kevin Carr joins us to discuss his latest book, Prescribing Movement as Medicine. We explore why the modern population is struggling with chronic disease despite having more fitness information and tracking devices than ever before. Kevin shares the Mike Boyle Strength and Conditioning (MBSC) approach to keeping adult clients consistent, motivated, and physically resilient as they navigate the aging process.
We also tackle the trending topics of GLP-1 peptides and hormone replacement therapy, discussing how these medical tools should partner with strength training rather than replace it. From programming power for fall prevention to the simple but profound impact of daily step counts, this conversation is a masterclass for fitness professionals who want to help their clients live better, not just longer. Learn how to transition from being a source of information to a source of true behavioral change.
f you enjoyed this episode, please hit the like button and subscribe to the channel for more interviews with top industry experts. Make sure to check out Kevin Carr's new book to help elevate your coaching practice and improve your clients' lives!
You can preorder Kevin’s new book, Prescribing Movement as Medicine: The Professional's Guide to Exercise for Health and Longevity- (out September 28) here- https://a.co/d/06hgd17m
CHAPTERS
0:00 Intro and the Information Gap in Fitness
3:15 Meet Kevin Carr: Super Trainer and Author
6:40 The Lifespan vs Health Span Dilemma
9:55 Overcoming Barriers to Consistent Exercise
13:20 Why Information Fails Without Good Coaching
16:45 Strategies for Keeping Adults in the Gym
20:10 The Human Connection in the Age of AI
23:30 Real World Impact: Training for Life Independence
26:50 GLP-1, Peptides, and Hormone Replacement Therapy
30:15 Protecting Muscle Mass During Weight Loss
33:40 Programming Power and Strength for Longevity
37:05 The Importance of Walking and Step Count
40:30 Building Sustainable Habits for Older Adults
44:00 Overview of Prescribing Movement as Medicine
Want to build a fitness business that creates more income, impact, and freedom?
Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):
Get the Little Book of Gym Marketing Secrets HERE-
https://go.businessforunicorns.com/gym-marketing-book
Get a FREE trial of Leads Engine HERE
https://learn.businessforunicorns.com/leads-engine
Learn more about the Unicorn Society HERE
https://businessforunicorns.com/unicorn-society
Follow BFU on Instagram HERE
https://www.instagram.com/businessforunicorns/
Welcome to episode 450 of the Strength Coach Podcast with host Anthony Renna. In this episode, we dive deep into the evolution of functional training with legendary coach Mike Boyle as he discusses the upcoming third edition of his landmark book, Functional Training for Sports. Whether you are a professional trainer or an athlete, this conversation offers a masterclass in how training philosophies have shifted over the last two decades.
You can Pre-order the New Functional Training for Sports here- https://a.co/d/0eKeRwPO
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Check out the HUGE Summer Sale at Perform Better- Up to 50% off select items!!
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The core of the episode features an in-depth conversation with Mike Boyle. Mike reflects on how his philosophy has changed since the first edition of his book was released in 2004. He redefines functional training as the application of functional anatomy and discusses why certain trends, like unstable surface training, have largely faded away. We explore the transition from machine-based exercises to a functional continuum that emphasizes unilateral movements and tri-planar activity.
Mike also shares his thoughts on why he has moved away from traditional Olympic lifting in many scenarios, favoring trap bar jumps and weighted jumps for explosive power. You will hear about the evolution of core training, the importance of upper body pulling for shoulder health, and why agility training should be less about choreographed drills and more about sport-specific chaos.
Mark Fisher from Business for Unicorns, shares a vital productivity tool for gym owners and trainers: time blocking. Mark explains how to move from reactive mode to proactive growth by protecting your schedule for high-priority tasks. If you have ever felt like you are just putting out fires all day, this segment provides a roadmap to reclaiming your time and focus to build a business and life you love.
Want to build a fitness business that creates more income, impact, and freedom?
Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):
Get the Little Book of Gym Marketing Secrets HERE-
https://go.businessforunicorns.com/gym-marketing-book
Get a FREE trial of Leads Engine HERE
https://learn.businessforunicorns.com/leads-engine
Learn more about the Unicorn Society HERE
https://businessforunicorns.com/unicorn-society
Follow BFU on Instagram HERE
https://www.instagram.com/businessforunicorns/
CHAPTERS
0:00 Intro and Sponsor Message
2:15 Business for Unicorns with Mark Fisher
5:30 The Importance of Time Blocking
9:45 Interview with Coach Mike Boyle
12:30 Defining Functional Training Today
16:00 Evolution of Training Implements
20:15 Unilateral Training and Injury Prevention
24:00 Rethinking Agility and Speed Drills
29:30 Weighted Jumps vs Olympic Lifting
33:00 Core Training and Functional Anatomy
37:54 Final Thoughts and Wrap Up
If you enjoyed this episode, please subscribe and leave a review.
Pre-order the new edition of Functional Training for Sports and level up your coaching knowledge here- https://a.co/d/0eKeRwPO
Are you making your strength programs more complicated than they need to be? In this episode, we dive into why the best training programs often look remarkably similar and how to stop over-engineering your fitness business and your athletes' workouts.
Join host Anthony Renna and legendary coach Michael Boyle for Episode 449 of the Strength Coach Podcast. This week, we explore the nuances of high-level performance training and gym management.
We kick things off with Mark Fisher from Business for Unicorns, who discusses why having too many systems can actually stall your business growth. Learn how to audit your standard operating procedures to ensure your team can actually execute them with excellence.
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Check out the HUGE Summer Sale at Perform Better- Up to 50% off select items!!
Coach Boyle expands on his recent viral insight: if your athletes are healthy, their programs should look almost identical. We discuss the 80/20 rule of training, the importance of injury prevention, and the evolution from being a cook following a recipe to a chef creating your own. We also talk about the danger of creating program soup by throwing too many random ideas into a single training block.
We also take a deep dive into cardiovascular training. If you are still using the 220 minus age formula to find your max heart rate, you might be leaving progress on the table. Coach Boyle shares his personal data on heart rate training at age 67 and explains how to safely implement interval protocols like 10/20 tempos without overshooting the target or causing unnecessary fatigue.
Whether you are a strength coach, personal trainer, or gym owner, this episode is packed with actionable advice to help you simplify your approach and get better results for your clients.
Want to build a fitness business that creates more income, impact, and freedom?
Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):
Get the Little Book of Gym Marketing Secrets HERE-
https://go.businessforunicorns.com/gym-marketing-book
Book a free 10-minute intro call HERE
https://go.businessforunicorns.com/brainstorm
Follow BFU on Instagram HERE
https://www.instagram.com/businessforunicorns/
Subscribe to Mark Fisher’s channel on YouTube
https://www.youtube.com/c/markfisherhumanbeing
CHAPTERS
0:00 Intro and Perform Better Summer Sale
3:15 Business for Unicorns: The Danger of Too Many Systems
6:45 Auditing Your Gym Systems with Mark Fisher
9:30 Why Healthy Programs Look Remarkably Similar
13:15 The Chef vs. The Cook: Developing Your Training Recipe
16:45 Avoiding the Trap of Program Hopping and Shit Soup
20:00 Injury Trends and Being Introspective as a Coach
23:15 Rethinking and Learning with Adam Grant Principles
26:30 Why 220 Minus Age is a Flawed Max Heart Rate Formula
29:45 Using Heart Rate Monitors for Real-Time Data
33:00 Safe Interval Training and 10/20 Tempo Protocols
35:45 Comparing Equipment: Assault, Rogue, and Airdyne Bikes
36:46 Conclusion and Final Thoughts
Visit StrengthCoach.com to try the world's best coaching forum for free and check out Perform Better for the biggest sale of the year. If you enjoyed this episode, please like the video and subscribe for more expert coaching insights!
Check out the HUGE Summer Sale at Perform Better- Up to 50% off select items!!
Is getting your athletes stronger and faster as simple as so many coaches and trainers on the internet make it seem? Coach Mike Boyle joins us to pull back the curtain on the realities of elite performance training and why progress eventually hits a wall. Discover why the secret to speed might not be found in the weight room alone.
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Check out the HUGE Summer Sale at Perform Better- Up to 50% off select items!!
Also, the last of the Functional Training Summits is coming up in Providence Aug 20-22
Bring your whole team for $849 or “Bring a Friend for Free” deal at https://www.PerformBetter.com
In Episode 448 of the Strength Coach Podcast, host Anthony Renna sits down with legendary coach Mike Boyle to revisit the evolution of his speed and strength philosophies. They dive deep into the concept of latent development and why athletes often see massive gains in their early years only to struggle for every inch and millisecond later on. Coach Boyle shares personal insights from training his own son and college athletes, highlighting the difference between high responders and those who have to claw for every bit of progress.
We also explore the relationship between relative strength and top-end speed, questioning the long-held belief that a bigger squat always equals a faster sprint. The conversation covers the importance of unilateral training, the role of neural efficiency, and the harsh reality of injury reduction in competitive sports.
Plus, Mark Fisher from Business for Unicorns joins us to share a powerful tip on using client names to drive retention and build a community where every member feels seen.
Key topics covered in this episode:
-The myth of linear athletic progression
-Why some athletes respond better to training than others
-The impact of unilateral strength on performance
-Real talk on injury reduction vs prevention
Want to build a fitness business that creates more income, impact, and freedom?
Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):
Get the Little Book of Gym Marketing Secrets HERE-
https://go.businessforunicorns.com/gym-marketing-book
Book a free 10-minute intro call HERE
https://go.businessforunicorns.com/brainstorm
Follow BFU on Instagram HERE
https://www.instagram.com/businessforunicorns/
Subscribe to Mark Fisher’s channel on YouTube
https://www.youtube.com/c/markfisherhumanbeing
CHAPTERS
1:05 Introduction to Episode 448
2:15 Perform Better Summer Sale and Events
4:40 Business for Unicorns Power Play with Mark Fisher
7:15 The Power of Using Client Names
10:45 Coach Boyle on Speed and Strength Philosophy
14:30 Why Athletic Progression is Not Linear
18:15 Understanding Responders vs Non-Responders
22:50 Does More Strength Always Mean More Speed
27:40 Neural Efficiency and the Mystery of Elite Athletes
31:20 Task Specificity and Specialized Training Goals
35:45 The Reality of Injury Reduction and Coaching Fear
40:10 Evolution of Strength Training and Unilateral Work
43:28 Wrap Up and Final Thoughts
If you enjoyed this deep dive into strength and conditioning, make sure to subscribe for more expert interviews and training insights. Head over to StrengthCoach.com to start your seven day free trial today and join the community.
Are we failing our young athletes by confusing early growth spurts with actual talent? In this episode of the Strength Coach Podcast, we dive deep into the systemic issues facing youth sports in America and why the early puberty Olympics might be ruining long-term development.
BROUGHT TO YOU BY PERFORMBETTER.COM
Check out the last upcoming Functional Training Summits Providence Aug 20-22
Bring your whole team for $849 or “Bring a Friend for Free” deal at https://www.PerformBetter.com
Host Anthony Renna is joined by legendary coach Mike Boyle and business expert Mark Fisher to discuss everything from high-performance mindsets to the complexities of injury rehabilitation.
Mark Fisher kicks things off on the Business for Unicorns Fitness Business Power Play by exploring why successful people have a bias for action and how setting the earliest possible deadlines can transform your productivity as a gym owner or trainer.
The heart of the episode focuses on the current state of youth sports and athlete development. Coach Boyle explains why the US system is often working backwards by selecting the biggest and fastest kids rather than the most skilled ones. We take a look at the Norway model, bio-banding, and the dangers of early specialization. Additionally, the conversation covers Scott Livingston’s insights on looking beyond the site of pain to find the true source of an injury, whether you are working with elite Cirque du Soleil performers or deconditioned adult fitness clients.
Whether you are a strength coach, personal trainer, or physical therapist, this episode provides a roadmap for balancing smart, safe training with effective loading.
Want to build a fitness business that creates more income, impact, and freedom?
Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):
Get the Little Book of Gym Marketing Secrets HERE-
https://go.businessforunicorns.com/gym-marketing-book
Book a free 10-minute intro call HERE
https://go.businessforunicorns.com/brainstorm
Follow BFU on Instagram HERE
https://www.instagram.com/businessforunicorns/
Subscribe to Mark Fisher’s channel on YouTube
https://www.youtube.com/c/markfisherhumanbeing
CHAPTERS
0:00 Intro and Perform Better Summer Summit
2:15 Business for Unicorns: Bias for Action with Mark Fisher
5:30 High Performers and the Earliest Possible Deadline
8:45 Coach Mike Boyle on Youth Sport Maturation vs Skill
12:10 The Early Puberty Olympics and Identifying Talent
15:40 Lessons from European Soccer and Bio-Banding
19:15 The US Youth Sports Problem and Specialization
23:00 Norways Success: Keeping Kids in the Game Longer
26:45 The Knee Was Never the Story: Lessons from Scott Livingston
30:15 Intersection of Stupid and Cautious Training
34:00 Does Posture Still Matter in Modern Fitness
36:30 Uncovering Hidden Injury Histories in Adult Clients
37:59 Outro
Ready to level up your coaching game? Visit StrengthCoach.com to start your seven-day free trial and join the conversation in the world’s longest-running fitness forum.
Are you looking to elevate your coaching game and refine your gym management strategy? In episode 446 of the Strength Coach Podcast, host Anthony Renna and legendary coach Mike Boyle dive into the essential elements of athlete conditioning, the true definition of gym culture, and why focusing on your core strengths is the key to long term business success.
BROUGHT TO YOU BY PERFORMBETTER.COM
Check out the upcoming Functional Training Summits in Long Beach and Providence
Bring your whole team for $849 or “Bring a Friend for Free” deal at https://www.PerformBetter.com
This episode kicks off with a deep dive into multi directional conditioning. Coach Boyle explains why moving beyond simple sagittal plane running is vital for sport readiness and how locomotion drills like shuffles and karaoke prepare the body better than traditional sprints.
The conversation shifts to the often misunderstood topic of gym culture. Coach Boyle shares his philosophy that culture is simply what you allow to happen. From managing music choices to enforcing dress codes like the famous no tank tops rule, learn how every small decision shapes the environment for your clients. We also explore the reality of recovery modalities, comparing high tech tools like Normatec to the fundamental power of sleep, nutrition, and massage.
You will also hear a special segment from Mark Fisher of Business for Unicorns on the power of hiring fractional help to reclaim your time and focus on high value tasks.
Want to build a fitness business that creates more income, impact, and freedom?
Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):
Get the Little Book of Gym Marketing Secrets HERE-
https://go.businessforunicorns.com/gym-marketing-book
Book a free 10-minute intro call HERE
https://go.businessforunicorns.com/brainstorm
Follow BFU on Instagram HERE
https://www.instagram.com/businessforunicorns/
Subscribe to Mark Fisher’s channel on YouTube
https://www.youtube.com/c/markfisherhumanbeing
CHAPTERS
0:00 Intro and Podcast Longevity
2:15 Hiring Fractional Help with Mark Fisher
7:10 StrengthCoach.com and MBSC Updates
10:45 Social Media vs Live Education
13:55 Multi Directional Conditioning Methods
18:20 Safety and Population Specific Training
22:30 Defining Gym Culture and Standards
27:15 Coaching Etiquette and Communication
32:10 The Dress Code Debate and Tank Tops
36:45 Recovery Modalities and Business Logistics
41:00 Sticking to Your Knitting in Business
43:53 End of Episode
Whether you are a strength coach, personal trainer, or gym owner, this episode provides actionable insights to help you build a better business and more resilient athletes.
If you found this episode helpful, please subscribe to the channel and hit the notification bell so you never miss an update. Leave a comment below sharing your thoughts on gym culture or your favorite conditioning drills.
Are machines making a regressive comeback in the fitness industry? Join Anthony Renna and legendary coach Mike Boyle as they dive into the truth about facility design, functional training, and why more equipment isn't always better. This episode explores the shift from traditional “Noah’s Ark” weight rooms to modern, functional spaces that prioritize movement over metal.
BROUGHT TO YOU BY PERFORMBETTER.COM
Check out the upcoming Functional Training Summits in Long Beach and Providence
Bring your whole team for $849 or “Bring a Friend for Free” deal at https://www.PerformBetter.com
In this episode of the Strength Coach Podcast, Coach Boyle breaks down the logistics of facility design, explaining why saving square footage and money by skipping single-use machines can actually lead to a better-run business. You will learn about the specific machines that Mike actually recommends, the importance of stabilizers, and how to effectively use cable machines to improve longevity and performance.
We also feature a special segment with Pete Dupuis from Business for Unicorns on the power of saying no to growth opportunities to focus on what truly matters.
Later, the conversation shifts to advanced training techniques, focusing on thoracic rotation, movement patterns, and a deep dive into why the common advice to push through pain is often detrimental to long-term progress. Coach Boyle shares his system for modifying exercises to keep clients moving safely and effectively.
Whether you are a personal trainer, strength coach, physical therapist, or gym owner, this episode is packed with actionable advice to help you level up your coaching game and business strategy.
CHAPTERS
0:00 Intro and Sponsor Highlights
1:40 Machines vs Free Weights Trend
3:08 Business for Unicorns Growth Strategy
6:02 The Noahs Ark Weight Room Concept
8:35 Why Machines are Making a Comeback
10:39 The Only Machines Worth Buying
14:15 Logistics and Facility Flow
17:42 Stabilizers and the Role of Cables
21:32 Thoracic Rotation and Longevity
25:12 Training Progressions and Nick DeMarco
28:10 Why You Should Never Train Through Pain
33:45 Experience in Coaching
36:00 Final Thoughts and Wrap Up
Want to build a fitness business that creates more income, impact, and freedom?
Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):
Get the Little Book of Gym Marketing Secrets HERE-
https://go.businessforunicorns.com/gym-marketing-book
Book a free 10-minute intro call HERE
https://go.businessforunicorns.com/brainstorm
Follow BFU on Instagram HERE
https://www.instagram.com/businessforunicorns/
Subscribe to Mark Fisher’s channel on YouTube
https://www.youtube.com/c/markfisherhumanbeing
If you found this helpful, please like the video and subscribe for more expert coaching content. Visit Strengthcoach.com to start your free trial and access more resources.
Stop fearing pain and start understanding how your brain processes injury. In this episode, Dr. Tom Walters joins the Strength Coach Podcast to break down the complex world of modern pain science and how to help clients move from hurt to healed. Dr. Walters explains why the old postural-structural-biomechanical model is often outdated and why the biopsychosocial approach is the gold standard for modern rehab.
BROUGHT TO YOU BY PERFORMBETTER.COM
Check out the upcoming Functional Training Summits in Chicago, Long Beach, and Providence
Bring your whole team for $849 or “Bring a Friend for Free” deal at https://www.PerformBetter.com
We dive deep into the phenomenon of phantom limb pain, the role of neuroplasticity in desensitizing the nervous system, and the importance of using positive language with clients.
Whether you are a strength coach, personal trainer, or physical therapist, you will learn how to navigate the three phases of healing, inflammatory, maturation, and remodeling, to build resilient athletes. Dr. Walters also shares his insights on why there is no such thing as a bad movement, only a lack of capacity, and how to use graded exposure to help clients regain their confidence.
KEY TOPICS INCLUDE:
-Why pain does not always mean tissue damage
-How to use graded exposure to overcome fear of movement
-The impact of sleep, stress, and social connection on recovery
-Programming for low back pain across three distinct phases
-Moving away from the corrective exercise trap
For more info:
Rehab Science book:
https://rehabscience.com/book/
Dr. Tom Walters on YouTube (1.11M Subscribers)
https://www.youtube.com/@RehabScience
Dr. Tom Walters on Instagram (1.7M Followers)
https://www.instagram.com/rehabscience/
Dr. Tom Walters' Website - Rehab Science
CHAPTERS:
0:00 Intro and the Nuance of Pain Science
2:15 Sponsor Message: Perform Better
5:10 Meet Dr. Tom Walters of Rehab Science
8:45 The Evolution of Modern Pain Science
12:20 Understanding Pain as a Brain Output
15:55 Biopsychosocial vs Biomechanical Models
19:30 The Role of Psychology in Recovery
23:10 Building Trust and Adherence with Patients
27:45 Neuroplasticity and Desensitizing Pain
31:20 Graded Exposure Techniques for Trainers
35:40 Movement Variability and Posture Myths
39:50 The Three Phases of Tissue Healing
44:15 Practical Rehab for Low Back Pain
48:30 Debunking the Idea of Bad Movements
52:10 Empowering Clients through Education
55:09 Video End
If you found this helpful, please like the video and subscribe for more interviews with top fitness experts. Check out the Rehab Science book series for step-by-step protocols on over 50 common injuries. https://rehabscience.com/book/
Are you prioritizing specific exercises over actual athletic outcomes? In this episode of the Strength Coach Podcast, host Anthony Renna sits down with legendary coach Mike Boyle to discuss the surprising return of single leg cleans and the ongoing debate surrounding spinal health and flexion.
Brought to you by PerformBetter.com
Be sure to save the dates for the upcoming Functional Training Summits in Chicago, Long Beach, and Providence
Check out the “Bring a Friend for Free” deal at www.PerformBetter.com
We kick things off with Pete Dupuis from Business for Unicorns, who shares why your marketing might be failing because you are asking the wrong questions. Learn how to hunt for clarity rather than compliments to truly understand what your clients value and how to remove friction points in your fitness business.
The main conversation focuses on Coach Boyle's recent shift back to unilateral Olympic lifting. He explains how single leg cleans are helping athletes hit personal bests in sprinting and vertical jumps, even for those later in their careers. You will hear about the evolution of his training philosophy and why he believes adding a stability component does not have to detract from strength gains.
We also dive deep into the recent flexion debate featuring Dr. Stuart McGill. Coach Boyle explores the nuances of spine health, the smoking analogy for repeated flexion, and why trunk stability should be the happy medium between flexion and extension. From loading parameters to the benefits of hollow holds over traditional crunches, this episode is packed with actionable advice for any strength coach or personal trainer.
Want to build a fitness business that creates more income, impact, and freedom?
Here are some FREE biz-building resources from our friends at Business for Unicorns (https://businessforunicorns.com):
Get the Little Book of Gym Marketing Secrets HERE-
https://go.businessforunicorns.com/gym-marketing-book
Book a free 10-minute intro call HERE
https://go.businessforunicorns.com/brainstorm
Follow BFU on Instagram HERE
https://www.instagram.com/businessforunicorns/
Subscribe to Mark Fisher’s channel on YouTube
https://www.youtube.com/c/markfisherhumanbeing
Chapters
0:00 Intro and Perform Better Summits
3:10 Marketing Insights with Pete Dupuis
7:45 Coach Boyle on Visual Presentation and Growth
11:15 Why Single Leg Cleans are Making a Comeback
15:30 Speed Improvements and Unilateral Power
19:00 Loading Strategies for Single Leg Olympic Lifts
22:45 The Flexion Debate: Insights from Stuart McGill
26:15 Spine Health and Training for Longevity
29:45 Core Training: Isometric Holds vs Crunches
32:06 Final Thoughts and Wrap Up
Make sure to visit strengthcoach.com to start your free trial and join the longest running forum in the industry. Subscribe for more expert insights into functional training and sports performance.
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