The Social Strategist

Latest Episodes:

Ep Bonus The Facebook Files by WSJ and What it Means for Your Business Sep 24, 2021

Show notes

Have you listened to "The Facebook Files" by The Journal yet? WSJ put out 4 episodes where they deep dive into 4 different issues within Facebook and Instagram. Check out my thoughts on the episodes and what this means for your business. Putting all your eggs in the social media basket is not a wise choice. I've been saying this for a while now, so I wasn't surprised when I heard these 4 episodes released by WSJ. Don't worry, social media isn't going anywhere. However, there are a few actions you can take that will protect your business and help you sleep a bit better at night as a business owner. Check out my first 4 tips on how to protect your business in this episode. Instagram: https://instagram.com/iammichellegifford/ Website: https://iammichellegifford.com/ Join my text list: Text "Instagram" to 951.309.7885 Get the full podcast show notes and transcript here: https://iammichellegifford.com/what-the-wsj-facebook-files-mean-for-your-business/

Ep 142 The 7 lessons I'd tell my past self Sep 21, 2021

Show notes

How are you doing business mama? No matter where you are in your business, you are doing things your future self will thank you for. Lately, I've been reflecting on my business journey and what I would tell myself when I was first starting out. Here's my 7 lessons to little momma Michelle that you will want to hear too. Join my text list: Text "reels" to 951.309.7885 Website: https://iammichellegifford.com/ Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/7-lessons-to-little-momma-michelle/

Ep 141 How To Prioritize Your Time With Christy Wright Sep 07, 2021

Show notes

Are you not sure how to prioritize your time between motherhood and business? Then you are going to love this episode with Christy Wright. In this interview, Christy answers how to know what to put in your life, what to take out, how to build a business with God's help, and how to let things go. Christy recently wrote a book called Take Back Your Time - The Guilt-Free Guide to Life Balance. Through a step-by-step guide, her book helps you achieve your own version of balance. Christy is the creator of Business Boutique and loves helping women step into their God-given gifts and make money doing what they love! Christy's book Take Back Your Time can be found on Amazon. Follow Christy on Instagram: www.instagram.com/christybwright/ Follow me on Instagram: www.instagram.com/iammichellegifford Find Christy at www.ramseysolutions.com Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-balance-your-life-as-a-mom-and-entrepreneur/

ep 140- 3 things I'm doing wrong on Instagram + how to batch reels Aug 31, 2021

Show notes

What mistakes are you making on Instagram? Here's 3 mistakes I realized I was making and tips on how you can avoid doing the same! Plus, I have my 3-step process on how to batch reels. These 3 steps will make you feel like making reels is a breeze! Text "Instagram" to 951.309.7885 to get on my text list and get lots of free content to help grow your business! Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/3-mistakes-to-stop-making-on-instagram-how-to-batch-reels/

Ep 139 Let God Be Your Business Partner Aug 24, 2021

Show notes

How do you let God be your business partner? Tune in to hear the 3 ways you can let God be more involved in your business and WHY you should! In my 15 years of business, all of it has been God-driven. I love that feeling of succeeding because I know I'm serving how God wants me to and am in a place where God can use me to make the world a better place. If you want to feel that energy from working and growing your business, listen to this episode to see how you can feel that way more often. There's still time to join my Instagram challenge! Text "Instagram" to 951.309.7885 to join. Website: https://iammichellegifford.com/ Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/3-ways-to-let-god-be-your-business-partner/

Ep 138 The 30 Day Instagram Experiment Aug 17, 2021

Show notes

Want to do my 30-day Instagram Experiment with me? I recently created a new Instagram account @michelleteachesinsta and I'm going to see if I can grow this account faster in 30 days than my main Instagram account has grown over the past month using 3 strategies. Tune in to find out what the 3 strategies are! If you want to try out this experiment with me, follow these next steps: 1. Follow my two Instagram accounts: https://www.instagram.com/iammichellegifford/ https://www.instagram.com/michelleteachesinsta/ 2. Sign up for my FREE Rock the Reels challenge: https://iammichellegifford.com/rockthereels 3. Text "instagram" to 951.309.7885 to join my text party! I'll be sending tips and encouragement to everyone who is on this 30 day experiment with me! I hope to see you in my texts! Luvs, Michelle Get the full podcast show notes and transcript here: https://iammichellegifford.com/try-my-30-day-instagram-experiment-with-me/

Ep 137 Why You're Not Growing On Instagram Jul 20, 2021

Show notes

Are you feeling frustrated with Instagram from time to time? I know, I know. Sometimes it doesn't seem fair, but I've got the 3 secrets to how you can use Instagram to your advantage. Check out the 3 reasons why you're not growing on Instagram and what to do instead. Ready to grow on Instagram? Text "money maker" to 951-309-7885 Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/3-reasons-why-youre-not-growing-on-instagram/

Ep 136 My 3 Reels Ideas To Do Today And How To Add Video To Instagram Jul 13, 2021

Show notes

Have you heard? Instagram is changing to a video sharing app. Don't panic. You don't have to do all video, but it's a good idea to try some video out--like reels. 3 Reels You Can Do Today: 1. Fast Motion 2. Teaching Something 3. Reinvent Listen to the episode to find out how to create these three reels! Rock the Reels Challenge: https://iammichellegifford.com/rockthereels/ Instagram: https://instagram.com/iammichellegifford/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/3-reels-you-can-do-today/

Ep 134 Making Sense Of The Algorithm Jul 06, 2021

Show notes

How are you feeling about Instagram right now? Is it working for you? If you ever feel frustrated with how Instagram works, this episode is for you, sister. I break down the three algorithms Instagram has: - The Feed - The Explore - The Reels Instagram has an equation for each of these three tools and once you understand them better, you can use them to spread your brand and turn your business into one built to last. Check this episode out and follow me on Instagram for more tips and tricks on how to have a successful biz: https://instagram.com/iammichellegifford/ Website: https://iammichellegifford.com/ Instagram Blog Article: https://about.instagram.com/blog/announcements/shedding-more-light-on-how-instagram-works Get the full podcast show notes and transcript here: https://iammichellegifford.com/making-sense-of-the-instagram-algorithm/

Ep 135 The Truth About Growing A Business No One Is Talking About Jul 06, 2021

Show notes

This episode is a hard conversation! Are you ready? I had to bring this up because there's so many people out there trying to make running a business sound way easier than it is. Running a business is HARD. And if it feels hard then you are doing it right. Here are the 5 truths you need to know about running a business. Instagram: https://instagram.com/iammichellegifford/ Money Makers: https://iammichellegifford.com/moneymakers Get the full podcast show notes and transcript here: https://iammichellegifford.com/5-truths-about-growing-a-business/

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