The Smart Marketer Podcast

Latest Episodes:

Episode 40: iOS 14.5: Why You Should Ignore the Shovel Salesmen & Use these 4 Tracking Methods May 10, 2021

Show notes

Are you freaking out about the iOS 14.5 update?

In this #WeOutHere segment, John Grimshaw (CMO of Smart Marketer) is here to help alleviate any concerns you have with a 360° view of the iOS 14.5 update. This is the big one, folks, but it's NOT the end of advertising (despite everything you're being told). He shares what's changed so far, how this update impacts marketers, and how smart advertisers should adapt their strategies. You'll also learn about 4 alternative sales attribution models to consider and why keeping a positive outlook will determine your overall experience with iOS 14.5.

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To get a question answered on the podcast, follow and message us on IG at @mollypittmandigital

Have questions? Send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Episode 39: A Major Life Update from Molly Apr 23, 2021

Show notes

Have you ever moved back to your hometown? Molly's been traveling a lot these past few years, and now she's ready to start putting her roots down in one place. In this episode, she opens up about her transition from college student to CEO and the discovery that the places she's travelled are less important than her growth as a person and the relationships she's cultivated over that time. Get inspired by Molly's personal story today, and find the parallels to your own journey that can help you lead a more fulfilling and enjoyable life.

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Have questions? Send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Episode 38: Our 3-Day Leadership Retreat Apr 19, 2021

Show notes

What happens when execs from Smart Marketer, Zipify & BOOM! all link up?

In this episode, learn the process we used to form our business plan for the next 18 months. We also talk about all the FUN we had at our C-level retreat — we did everything from chopping wood, to revisiting our mission statement, to Ezra cheffin' up a delicious dinner for us. Plus, Molly answers 2 questions from her Instagram followers that we think everyone should hear. To share your feedback or get a question answered on the podcast, follow and message Molly on Instagram at @mollypittmandigital.

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Have questions? Send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Episode 37: 3 Steps to Landing a Remote Job Apr 15, 2021

Show notes

Want to work from home? Here's how... To help you secure that coveted position, Molly and John give you 3 steps to follow to increase your chances of getting hired. They discuss rebuilding your resume and reflecting on positive outcomes, as well as the vast opportunities available in the digital marketing world. (Are you in a leadership role? To learn how to hire new employees and build a team, listen to Episode 21.)

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Have questions? Send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Episode 36: Top 10 Questions from Ezra's Clubhouse Chat Apr 07, 2021

Show notes

What did you miss in Ezra's private Q&A hosted by Shopify?

Clubhouse is an exclusive new social channel where you can listen in on live conversations between entertainers, educators and influencers (among others). In this episode, we share the 10 most interesting questions from Ezra's Clubhouse Q&A hosted by Shopify — including ecomm questions like how Ezra knew his business was headed in the right direction and how he plans to manage customer acquisition post-iOS 14, plus more personal questions like what kind of impact Ezra wants to have as he continues to grow his brands.

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Have questions? Send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Episode 35: Ezra's Six Pillar System to Thrive as a CEO Mar 30, 2021

Show notes

Hey CEOs: Want to be a better leader? In this conversation taken straight from his private Mastermind, Ezra Firestone discusses the roles, responsibilities, and challenges that come with being a CEO. He highlights the six pillars you should focus on if you want to become a better leader, including how to handle critical tasks, the key to building a winning culture, and how he gets high-level talent to come work for him.

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Have questions? Send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Episode 33: Change Your Routines, Change Your Life (Part 2) Mar 25, 2021

Show notes

Do you save tedious tasks for certain days of the week? In part 2 of this series on routine and productivity, Molly and John describe their process for mentally and physically preparing for the work week. You'll learn the day-to-day routines that boost their productivity, including why you should intentionally divide your time, how Molly starts her mornings off right, and why John's ready to "eat the frog". *Ribbit*

YOUR ENGAGEMENT MATTERS!

Here's how you can make a difference:

Subscribe to The Smart Marketer Podcast
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Tag us in your next post and use the hashtag #NotBusiness

Have questions? Send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Episode 34: Scaling Lessons from 365 Days at Smart Marketer (Part 2) Mar 23, 2021

Show notes

Do you take time to reflect on your accomplishments? (You should!)

In this episode, Ezra joins Molly and John to wrap up this 2-part series on what they've learned from working together over the last year, taking a moment to reflect on and appreciate how far they've come as peers and individuals. We hope you use this episode as motivation to reinvest in product creation, build processes ahead of time, find your voice of reason, and make the next year better than the last!

YOUR ENGAGEMENT MATTERS!

Here's how you can make a difference:

Subscribe to The Smart Marketer Podcast
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Tag us in your next post and use the hashtag #WeOutHere

Have questions? Send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Episode 32: Scaling Lessons from 365 Days at Smart Marketer (Part 1) Mar 17, 2021

Show notes

What have we learned after 1 year of running Smart Marketer? In Part 1 of this two part review, our hosts chat with Ezra about why they joined Smart Marketer and share some big lessons learned in their new roles as CEO (Molly) and CMO (John). Ezra also talks about the challenges of giving up creative control and why it was the best thing for the company. A year later, Smart Marketer is growing, more content is being produced, employees are happy, and the gang is sharing all the lessons they learned along the way!

YOUR ENGAGEMENT MATTERS!

Here's how you can make a difference:

Subscribe to The Smart Marketer Podcast
Leave us a review on Apple Podcasts
Repost this episode to your social media
Share your favorite episodes with a friend
Tag us in your next post and use the hashtag #WeOutHere

Have questions? Send us an email at support@smartmarketer.com, and don't forget to…

Serve the World Unselfishly and Profit

Episode 31: Change Your Routines, Change Your Life (Part 1) Mar 12, 2021

Show notes

Do you want to be more productive? We know how challenging it can to start new routines or change old ones. So, in this 2-part series, our hosts share how they overcame bad habits and how that led to more productivity at work and at home. We discuss the power of consistency, finding balance in a remote setting, and how to develop new routines that promote personal growth.

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