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The Profitable Tradie Podcast — Business
The Profitable Tradie Podcast

If you run a plumbing, electrical, HVAC, or any other trades business and you’re tired of long hours, cash flow headaches, and pricing battles, this podcast is for you.

Join Tony Fraser-Jones and Phil Smith from Profitable Tradie as they break down straight-shooting strategies to help you make more money, work fewer hours, and get your business running smoothly—without the usual headaches.

We tackle the real challenges every trades business owner faces:
✔ How do I find and keep good techs when everyone is hiring?
✔ What do I do when customers don’t pay their invoices?
✔ How do I charge what I’m worth without getting undercut?
✔ Should I buy or lease my next truck or van?
✔ How do I get my crew to stop scrolling their phones and actually work?
✔ What’s the second easiest way to increase my profits? (The first is hitting play on this podcast!)

We also bring on some of the most successful trades business owners in the world—real people who’ve built multimillion-dollar companies—so you can learn exactly how they did it.

This isn’t just another business podcast. It’s your shortcut to building a highly profitable, well-oiled trades business that gives you more money and more freedom.

👉 Subscribe now and join thousands of tradies and contractors turning their businesses into profit machines.

This podcast uses the following third-party services for analysis:

Podtrac – https://analytics.podtrac.com/privacy-policy-gdrp

Copyright: © Copyright 2022 Tony Fraser-Jones

Latest Episodes:

How To Be Firm, Not Nice (Quit being a pushover) Jul 29, 2026

Show notes

You’re hard working...

You’re dedicated...

And you care a lot...

All great qualities in a trades business owner.

But there's one trait – which is super common – that could quietly cost you thousands, create team problems, and leave you burnt out.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

The surprising habit that's quietly draining your profit (most owners never spot it)
Why trying to keep everyone happy is costing you the one thing that actually grows a business
The simple shift that lets you stay kind and respected... while making a lot more money

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

7 Numbers Every Profitable Business Owner Needs to Track Jul 22, 2026

Show notes

You know how much money came into the bank last month...

But do you know how many leads you got?

Your conversion rate?

Or how much you’re still waiting to be paid?

Most trades business owners have no idea.

They’re not tracking much.

But the owners killing it out there are tracking 7 key numbers.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

The 7 numbers that tell you if your business is actually making money
How to make better business decisions using facts instead of gut feel
The simple scorecard which tells you what to focus on next

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Top 10 Uses for AI in your Trades Business(Plumbing, HVAC, Electrical, or Similar) Jul 15, 2026

Show notes

“What’s one cool thing you’re using AI for?”

I asked 1,200 trades business owners that question...

A few of the answers genuinely caught me off guard.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

How to create dashboards that track your most important business numbers automatically
How trades business owners are creating custom software and apps without knowing how to code
How to get AI to analyze your numbers and spot problems before they become expensive mistakes

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

From Bankrupt to Making $750k Per Month (ft. James Martell) | Ep. 233 Jul 08, 2026

Show notes

Three contractors went bust in the same year.

James Martell lost a heap of work overnight,

He was also left with a pile of unpaid invoices...

With no way of getting that money back.

The cash flow crisis got so bad it eventually pushed him into bankruptcy too.

Most trades business owners would've thrown in the towel.

But James didn't.

Today, he’s got 60 staff, does over $7M a year in revenue, and is on track to hit $10M this year.

This is his story...

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

Brutal lessons learned from taking on the wrong customers
The financial number every trades business owner should be watching
How to shift from being “the technician” to actually leading like a CEO

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How To Use Your Numbers To Grow Your Business Jul 01, 2026

Show notes

Think your trades business is doing well just because you feel busy? Think again.

On today’s episode, we break down the dangerous trap of running your business on emotions rather than hard facts. We reveal why mistaking baseline activity for actual progress is a fast track to stress and explain how consistently tracking your financial numbers is the ultimate key to unlocking predictable growth and massive profitability.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

The Danger of "Feeling" Profitable: Why relying on gut feelings instead of real data leaves your business flying blind.
The Core Numbers You Must Measure: A breakdown of revenue, gross profit, net profit, and why profit per job (back-costing) changes everything.
Consistency Beats Intensity: Why managing your numbers bit-by-bit every single day is easier—and far more effective—than playing catch-up once a quarter.
Overcoming the Fear of the Figures: How to push past overwhelm, avoid the "abdication trap" with your accountant, and take true ownership of your financial destiny.

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How to Double Your Conversion Rate on Jobs Jun 24, 2026

Show notes

The fastest way to win more jobs has nothing to do with more leads, better marketing, or having the lowest prices.

It's much simpler.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

Find out:

The reason customers choose slower, less qualified competitors over you
Why being first matters more than having the cheapest price
The simple habit that helps some trades businesses win twice as many jobs

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

The Secret to a High Performing Team Jun 17, 2026

Show notes

If you want a simple system that:

Keeps your guys switched on and working hard

Stops small problems blowing up into big ones

Gets your team finishing what they start, taking pride in their work, and sticking around long-term

I recorded this episode to get your team working like rock-stars!

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

Maximize team performance
Stop small problems blowing up into big ones
Keep your workers accountable, motivated, and loyal

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

The 4 Types of Jobs That Are Killing Your Profitability Jun 10, 2026

Show notes

There are 4 types of jobs successful trades businesses avoid like the plague.

They’re happy to let everyone else take them.

Along with the stress, chaos, and weak margins.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

The 4 types of jobs quietly killing your profit
Why “busy” work is keeping you broke
How profitable trades businesses decide which jobs to say no to

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Contractor Doubles His Business While Working Less (here's his secret) Jun 03, 2026

Show notes

Nathan would cry in his truck every day.

The stress of running his business was just too much.

He was stuck on the tools, chasing work...

Wrangling staff, stressing over cash flow...

And struggling to keep everything together at home.

Now?

He’s gone from $30K-$45K a month to $80K-$100K a month.

His team’s grown from 4 guys to 10.

And he finally has time to be there for his wife and kids.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

How Nathan doubled his revenue while getting off the tools
The simple cash flow change that helped him get paid faster
The mindset shift that stopped him from drowning in stress and firefighting

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How To Hire A+ Workers In 2026 May 27, 2026

Show notes

If you want to hire good workers... But the best ones are already taken…

If your job listings are online... But only attract timewasters and no-shows...

If you know your business could be doing better... But your current team’s holding it back…

Listen to this.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

The biggest hiring mistake that keeps you stuck with average workers
The real reason your best people leave… and how to stop it
The simple shift that turns hiring from stressful… to predictable

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

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