The Playbook With David Meltzer

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**The Playbook With David Meltzer**

Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.

Latest Episodes:

5 Daily Practices That Will Change Your Life May 12, 2021

Show notes

I have five different rules for businesses looking to live in this world of more than enough:

1 - Know your personal giving and receiving values. Evaluate those four things every day.

2 - Learn to ask a series of questions to learn how you can provide value to every person in every situation.

3 - Learn a series of questions with which you can ask for help—which is the most difficult and radically humble thing. I lost over $100 million by not asking for help, and my world changed when I learned how to ask the right questions.

4 - Study with a lens of productivity, accessibility, and gratitude what you are doing every day. Study your sleep. Study your calendar and figure out what’s urgent, and what you can delegate to someone else.

5 - Practice ending fear. When you feel like you’re on fire, stop, drop, and roll. Figure out why you feel that way.

Tweet me @davidmeltzer your favorite takeaway from today's episode and come ask me questions live every Friday at 11:00 am PST / 2:00 pm EST. Text me at (949) 298-2905 or email me at david@dmeltzer.com to join!

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How Fear Stops Growth with Adam Contos: CEO, RE/MAX | #ThePlaybook 404 May 11, 2021

Show notes

On this episode of #ThePlaybook, Adam Contos, CEO of RE/MAX, shares his thoughts on:

[:33] -Whether there is a “right way” to drop out of school
[5:10] - How to get more value out of the ways you educate and entertain yourself
[7:30] - Why leaders need to understand two specific emotions
[15:10] - Why he focuses on his level of attention instead of trying to achieve a work-life balance

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Go No-Go Plan | Road to Revenue #59 May 10, 2021

Show notes

There is one important step to take before you can even consider creating a Go No-Go Plan, and that is to determine whether your potential partner has an open mind. It takes more energy to reengineer the vision of one closed-minded person than it does to close a deal with 1,000 open-minded people, so identifying an open mind should be your first priority.

When you have a shared vision with someone who has an open mind, the next step is to create a ”Go No-Go” Plan and put it into writing.

A “Go No-Go” Plan is an outline for you to follow which highlights a clear path of actions to take for you and those you have shared a vision with.

The purpose of a Go No-Go Plan is to:

Help you to remember exactly what you and your partner agreed to in order to effectuate and manage expectations.
Walk your client, investor, or partner through a step-by-step plan to get things done.
Ensure that you know every aspect of your business and how to provide value to clients, as well as the clearest path to revenue that each new opportunity affords.
Improve your ability to “connect the dots backwards”, meaning that your eventual success will be a result of consistent and persistent actions that you take.

Your Go No-Go Plan should convey that your solution provides just as much value as your competitors (preferably more) and is aligned with the emotions of your business partners, while offering additional benefits in some important way.

So, where do you start? In order to create abundance for everyone involved in a deal, begin by asking as many open- and closed-ended questions as you can. The open ended questions allow you to understand the other party’s perspective and their reasons and impacts for coming to an agreement, while the close-ended questions narrow down the other party’s initial responses. This helps to align the capabilities that you possess with the needs of others.

Click here to follow the Road to Revenue playlist on Spotify

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I Wish I Could Be Just Like My Mom | Happy Mother's Day May 09, 2021

Show notes

Happy Mother's Day Mom. I wish that I could be just like you.

Today's episode is dedicated to my mom, here are four things that I’ve learned and I share this with my mom every day. It’s something that all parents want to hear.

It’s helped my relationship with my mom. I tell my mom every day, a minimum of a minute, number one, I’m healthy. Number two, I’m happy. Three, I love her. Four, I appreciate her, meaning she adds value to my life. If you tell your parents no matter what age they are that you’re healthy, happy, appreciate them and love them, there’s nothing else they care about. They may give you a hard time about little stuff but in the end, you will solidify your connection to the most important people in your life which is your parents, and give them the gratitude and appreciation for you that you have for them.

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From Delivering Pizzas to Building a Billion Dollar Company | #ThePlaybook 403 May 09, 2021

Show notes

Ben Francis, Founder and Owner of GymShark, shares his thoughts on how a single work experience with his grandfather shaped his desire to build his own business, what he’s learned about the complexities of running an international organization, as well as the one event for the fledgling brand showed Ben that he was truly onto something special.

Francis and host of #ThePlaybook, David Meltzer, chat about topics including why innovation has become a main focus of GymShark, how entrepreneurs can push themselves to evolve instead of getting stuck in a rut, and the singular decision that Ben says changed the course of his life and his business.

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The Future of Influencer Marketing and Generating Social Awareness | #ThePlaybook 402 May 08, 2021

Show notes

Simon Yu, Co-founder and COO of Clubhouse Media Group, and Christian Young, President of Clubhouse Media Group, talk about how influencers with followings big and small can be used to elevate a brand, as well as how the first publicly-traded “content house” came about after a conversation with influencer Daisy Keech.

Yu, Young, and host of #ThePlaybook, David Meltzer, discuss topics including the “juggling act” that comes with running a public company, why analytics are key to measuring the success of a marketing campaign, as well as why you should focus on your product first, rather than potential influencers to work with.

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The Importance of Mentorship May 07, 2021

Show notes

Today's episode is from a panel I spoke on while in Cleveland last week for the 2021 NFL Draft. I was fortunate to be joined by Roman Oben, VP of Football Development, for the NFL, Shaquira Johnson, Chief Revenue Officer for the Boys & Girls Clubs of America, Northeast Ohio, Juan Goodwin, President of Lifeline Sports, David A. Moreno Jr., Esq., Partner at Brown Rudnick LLP and Founding Partner at Mediabundance LLC, and Josh Cribbs, Former NFL Player for the Cleveland Browns.

We discussed the importance of giving back to underserved communities and why mentorship is so important at a young age.

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Brian Scudamore: Founder & CEO, 1-800-GOT-JUNK | #ThePlaybook 401 May 06, 2021

Show notes

Brian Scudamore, Founder, and CEO of O2E Brands and 1-800-GOT-JUNK, shares his thoughts on:

[1:00] - How working in his grandparents’ army surplus store taught him the importance of treating people the right way
[4:37] - Why you should take your business seriously, but not yourself
[6:20] - Why he once fired an entire team that wasn’t aligned with his company values
[17:30] - The secret to hiring engaged people as employees

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How to Use the Law of Attraction | A Conversation With Martin Braithwaite May 05, 2021

Show notes

FC Barcelona Footballer, Martin Braithwaite and I teamed up at #CollisionConf this year to talk about how to use the law of attraction and tapping into the secrets behind elite performance.

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Brandon Marshall: Former NFL Star & Founder, House of Athlete | #ThePlaybook 400 May 04, 2021

Show notes

On this episode of #ThePlaybook, Brandon Marshall, former NFL star, Founder of the House of Athlete, and Host of I AM ATHLETE Podcast, shares his thoughts on:

[1:01] - His five pillars for living a happy life
[8:19] - Why top athletes like LeBron James and Russell Wilson benefit by treating themselves as a walking corporation
[10:45] - How perspectives on mental health in sports have shifted in recent years
[18:20] - Why it is impossible to be consistent without the right plan in place

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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