The Playbook With David Meltzer

Latest Episodes:

Protecting Your Personal Brand With Thomas "T.J." Colaiezzi, Founder & CEO, LifeBrand, Inc. | #ThePlaybook 484 Oct 30, 2021

Show notes

Thomas "T.J." Colaiezzi, Founder & C.E.O. LifeBrand, Inc., shares his insights on how the prevalence of social media has impacted the way that people cultivate a personal brand. He also talks about how some of the most common challenges that hiring managers face can be solved with technology, as well as the impact that these measures can have on a person or organization.

Colaiezzi and host of #ThePlaybook, David Meltzer, chat about a wide range of topics including the weight that comes with being an executive who is responsible for an entire team and the three most beneficial traits that make athletes great to hire.

Try your free social media scan at www.lifebrand.life today!

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Conversations With Rob Dyrdek, Jack Canfield, Rich Kleiman, & Strauss Zelnick | Office Hours S1E3 Oct 29, 2021

Show notes

Welcome to Office Hours, hosted by Legendary Sports Executive, Entrepreneur, and Investor, David Meltzer. Where the brightest millionaires, billionaires, and entrepreneurs, in business, sports, and entertainment get together to talk about success, failure, and everything in between. Take a deep dive into the mind of some of the world’s most impactful guests to share their strategies and tools to dominate their respective fields.

My co-hosts for today’s episode are David Moreno, Partner at Brown and Rudnick LLP Michael Kaplan, Managing Partner at Miller Kaplan and the True Underdog himself, Jayson Waller, the founder & CEO of Powerhome Solar.

Joining us on today's episode is Paul DePasquale, CEO, Tivoli Audio, Jack Canfield, author of the Chicken Soup for the Soul, Rich Kleiman, cofounder of Thirty Five Ventures, Strauss Zelnick, CEO of Take-Two Interactive, and Rob Dyrdek, former pro skateboarder and founder of The Dyrdek Machine.

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Digital Marketing Made Easy with Neil Patel and Podium | #ThePlaybook Oct 28, 2021

Show notes

Neil Patel, Co-Founder Neil Patel Digital, New York Times bestselling author and Podium Evangelist talks about how to get the most value out of the content you create and why Podium is one of the best ways to communicate with your customers.

Learn how Podium can help your business: https://bit.ly/ThePlaybookwithPodium

On this episode of #ThePlaybook, Neil Patel, Co-Founder Neil Patel Digital and New York Times bestselling author, shares his expertise on:

[1:01] - Why adaptation has become an essential skill for marketers today

[5:53] - How repurposing your content can help to raise your online profile and improve your SEO

[10:00] - How Podium provides small businesses with an SMS solution to increase their revenue

[14:23] - The most impactful lesson his uncle taught him after he lost a million dollars

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Learning to Love Failure Oct 27, 2021

Show notes

I hate failure because it can cause momentary frustration, but I also love it because building something using blocks of failure helps you step up to success.

Without failure, you can’t learn and move forward as a decision-maker. Don’t fear it. Welcome it.

Failure is as certain as taxes. And it definitely is as certain as death. So, why fear it? You’re wasting energy being afraid of failing or you’re attracting what you don’t want: failure. Know that as you’re failing, you’re learning.

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Getting The Most Out of Your Investment With Alex Mashinsky: Founder & CEO, Celsius Network | #ThePlaybook Oct 26, 2021

Show notes

On this episode of #ThePlaybook, Alex Mashinsky, Founder & CEO of Celsius Network, shares his thoughts on:

[4:01] - The unique skill that has helped him stay one step ahead of other entrepreneurs
[9:14] - How he was able to identify the opportunities for disruption in a traditional industry like banking
[11:31] - Why companies like Celsius Network can grow even faster by “doing good” for others
[19:19] - What it means to him to empower others with financial freedom and stability

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The Cobbler's Kids Have No Shoes | Road to Revenue #83 Oct 25, 2021

Show notes

What does “the cobbler’s kids have no shoes” actually mean? The idea behind this phrase is that someone with a specific skill, knowledge, or desire is often so busy assisting others that their own affairs go unattended. They fail to apply their expertise to the situations that they face and experience some consequences as a result

How do we reconcile this concept with the saying “the more we give the more we receive”? To start, you can’t give to others what you don’t have for yourself. Forgiveness is a great example of something that you need to have for yourself first, in order to be forgiving of others.

When it comes to receiving, our focus should be on appreciation and acknowledgment. When I say appreciation, I mean that you should try to add value to everything that you receive. You should also acknowledge what you’ve received and share your gratitude freely, especially for the things that others do not have.

Tweet me @davidmeltzer your favorite takeaway from today's episode and come ask me questions live every Friday during my Free Weekly Training. Text me at (949) 298-2905 or email me at david@dmeltzer.com to join!

Follow the Road to Revenue Playlist on Spotify: https://open.spotify.com/playlist/2xBCPHs9IWy5kYPO94rJ0N?si=3936604f462342dd

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How to Get More Customers Oct 24, 2021

Show notes

If you want to get more customers you need to learn how to emotionally connect to others.

People generally buy based on emotion, using logical reasons as their impetus for action.

So, make a point to connect with them emotionally in order to stimulate their interest.

Don't be afraid to show your feelings; demonstrate high energy and excitement for your idea, business, or service. Your passion and belief need to come through in your pitch!

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Doing The Right Thing Will Make You Successful With Howard Marks: Cofounder & CEO, StartEngine Equity Crowdfunding | #ThePlaybook 481 Oct 23, 2021

Show notes

Howard Marks, Co-Founder & CEO of StartEngine Equity Crowdfunding, Inc., shares his insights on the many challenges that startups can experience during fundraising, as well as how he’s working to solve the problems faced by hundreds of thousands of new companies each year.

Marks and host of #ThePlaybook, David Meltzer, chat about a variety of topics including why there is more value to be created with small businesses than with large corporations, the reason why core values will always outweigh a person’s monetary successes, and the message that they would deliver if given the opportunity to speak at Harvard University’s graduation ceremony.

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A Conversation With Cameron Diaz & Katherine Power, Founders, Avaline Wine | Office Hours S1E2 Oct 22, 2021

Show notes

A new episode of my TV show Office Hours premieres tonight on Bloomberg TV at 8:30 pm PST.

Office Hours is the first late-night entrepreneur talk show that features the best and brightest entrepreneurial minds from business, sports, entertainment, and beyond to talk about success, failure, and everything in between.

Joining me on today’s episode are Joni Rogers-Kante founder & CEO of Senegence, my business partner and friend, Mike Mumola, founding member of Mediaabundance, and Jayson Waller, the founder & CEO of Powerhome Solar.

You are going to get a sneak peek at today’s episode and our conversation with Cameron Diaz & Katherine Power, cofounders of Avaline Wine. You are going to learn all about their journey of diving headfirst into the alcohol industry and what their experience has been creating their own product that they consume on a regular basis.

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Winning and Losing as a Team With Jerry Morgan: President & CEO, Texas Roadhouse | #ThePlaybook 480 Oct 21, 2021

Show notes

On this episode of #ThePlaybook, Jerry Morgan, President & CEO of Texas Roadhouse (NASDAQ: TXRH), sits down to chat about:

[1:10] - The winning “recipe” that helps to keep organizations fundamentally sound
[2:42] - Why separating yourself from competitors with a few key strengths is essential
[6:20] - How his experience working his way up through the ranks at Texas Roadhouse has prepared him to keep their tradition for “legendary food and legendary service”
[14:01] - The three key ingredients for their brand’s continued growth

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