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The Perfectionism Project — Education
The Perfectionism Project

Perfectionism makes even the smartest business owners get in their own way, which is why the Perfectionism Project is a podcast full of perfectionism advice for entrepreneurs.

Your host is Sam Laura Brown, perfectionism coach and founder of Perfectionists Getting Sh*t Done. With her conversational podcast episodes and relatable stories, Sam will motivate you to get out of your own way and help you feel less alone as you navigate the ups and downs of business.

Filled with practical advice, this podcast is for entrepreneurs of any kind who are ready to skyrocket their productivity levels and stop holding themselves back. Subscribe today to discover how to overcome perfectionism, escape the all-or-nothing mindset and stop procrastinating so you can become more productive and build a successful business.

For even more perfectionism advice to help you with your business, follow Sam on Instagram @perfectionismproject or sign up for Perfectionists Getting Sh*t Done at samlaurabrown.com/pgsd.

Latest Episodes:

Ep 251: My Biggest Failures, Lessons + Takeaways From 2020 Jan 17, 2021

Show notes

I'm such a big believer in reviewing your year, I thought I'd share my year in review with you!

At the end of every year, I look through my favorite podcasts and listen to the year in review episodes. I believe it is such an important way to learn about the failures, mistakes and lessons that others make too.

Tune into this episode, as I reflect on and share with you my biggest failures, lessons and takeaways from 2020. Be sure to tune in!

In This Episode You'll Learn:

What I did that led to actually getting clear on my niche
The phrase I told myself when I failed that kept me going
Why selling to too large of an audience was not allowing my business to grow
The power that can come from sticking with the things we fail at
You do not have to be certified to start building your coaching business and why

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At
Episodes 166: Personal Development Lessons From 2019
Episode 243: When To Change Your Sales Tactics (And When Not To)
Episode 246: 3 People Not To Create Content For

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

Ep 250: How To Stop Putting Off Your Business Dreams Jan 10, 2021

Show notes

A few years ago I decided to stop putting off my dreams. And I want you to do the same. Remember that you can put your dreams off forever - and if you don't force yourself to start, it might never happen.

That's why in today's episode, I'm sharing my personal story and my advice on how to go from not knowing what to do in your life to finally figuring out what you love. I also talk about how to feel the fear that comes with having clarity around your dreams and how to take action anyway.

In This Episode You'll Learn:

Why I thought I didn't know what I wanted to do with my life
How I figured out what to do with my life
How I started pursuing my dreams even though I was scared

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

Ep 249: Personal Growth Update December 2020 Jan 06, 2021

Show notes

Today I'm going to be sharing my personal growth update for December 2020.

I do these updates every single month and it's been great because when we look back on the year as a whole it is easy to forget what happened in those earlier months. Everything really seems amplified towards the end of the year - the highs are higher and the lows are lower and we can easily gloss over the lessons we've learned.

In this episode I share what went on for me in the month of December. Tune in for today's episode!

In This Episode You'll Learn:

How you can work significantly less and still grow your business
Ways I simplified my beliefs so that my reality could simplify too
The method that I used throughout 2020 that kept me productive
What I'm planning to do differently in 2021

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

Ep 248: How Much Of Your Personal Life To Share With Your Audience Jan 03, 2021

Show notes

This episode was inspired by a recent call in our PGSD community.

How much of my personal life to share with my audience was a decision that I needed to make when it came to growing my business. It was especially important because - as someone who talks about my own personal development and struggles - I had to consider whether or not I should share my stories that involve other people.

Listen to today's episode to learn how you can make a clear decision about what to share when it comes to your personal life

In This Episode You'll Learn:

How you can come to a clear decision about how much of your personal life to share
Questions that you can ask yourself when considering sharing experiences and stories
The lessons I've learned when sharing my personal life experiences

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

Ep 247: Why I Have No Instagram Strategy For 2021 Dec 30, 2020

Show notes

Today I want to share why I have no Instagram strategy for 2021.

This episode is really meant to give you some insight into my business, where it's currently at and the kinds of decisions I'm making to grow my business. I'm hoping this episode will give you a few things to think about in terms of business growth - no matter where you're at.

Tune into this episode to learn more about why I've made the recent decision to not have an Instagram strategy going into 2021.

In This Episode You'll Learn:

The tool that I used in 2020 to guide my marketing strategy
How many marketing channels I use for my business
Why Instagram isn't the best platform for my business
The importance of creating content for platforms that you feel connected to

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

Ep 246: 3 People Not To Create Content For Dec 27, 2020

Show notes

Today I want to chat with you about the 3 people you should not be creating content for.

If you are creating content as part of your marketing strategy for your coaching business - this episode is going to be really helpful.

More likely than not, you are creating content for at least one of these three people - if not all three. I'm speaking from experience here because I've made content for all the people that I'm going to be talking about today in this episode. But it's super important you know about this as early as possible.

Tune in to learn who the 3 people are that you shouldn't be creating content for and who to create content for instead.

In This Episode You'll Learn:

Why sharing general experiences is leaving your ideal clients out
Who to think about when creating your marketing plan
The sneaky reason your content may not be evolving with your audience
My personal experiences with creating content for the wrong people
Important things to remember as you scale and grow your audience

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

Ep 245: The Journaling Exercise That Helps Me Make Big Decisions Dec 23, 2020

Show notes

If you've been procrastinating on a big decision, this journaling exercise will help. I complete this exercise every time I create a new program, pursue a new idea or change my prices to help me overcome my fears. Grab your journal and a pen and tune in to learn how you can do it too!

In This Episode You'll Learn:

Why you need to get clear on your fears in order to overcome them
Why you might not know what you're afraid of, even if you think about your fears a lot
How to overcome your fears when making big decisions
How to use this journaling exercise and when to do it

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At
Fear Setting Exercise - Tim Ferriss
Tribe of Mentors - Tim Ferriss
Tools of Titans - Tim Ferriss
Episode 39: The 4-Hour Work Week by Tim Ferriss: Lessons + Takeaways
Bonus Episode: Tribe Of Mentors By Tim Ferriss: Lessons + Takeaways

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

Ep 244: Should You Take A Break From Your Business Over The Holidays? Dec 20, 2020

Show notes

Today I want to chat with you about whether or not you should take a break from working on your business over the holidays.

I know this is a contentious subject for perfectionists. We don't like to rest, we don't like to take breaks, we don't like to feel unproductive - especially if you have a full-time job or a part-time job that you get to have a break from over the holidays. You might be putting extra pressure on yourself to be making the most of the time off you have off your job so that you can build your business.

I want you to go into the holidays knowing that you've made an intentional and strong decision about whether or not to take a break from your business. Tune in to find out exactly how to do that.

In This Episode You'll Learn:

How you can practice simplifying your business instead of overcomplicating it
An exercise to help you release the expectations that are keeping you stuck
Warning signs that you need to rest
The questions to ask yourself so that you can make a clear decision to rest or work

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

Ep 243: When To Change Your Sales Tactics (And When Not To) Dec 16, 2020

Show notes

Today I'm talking about when to change your sales tactic and most importantly when not to.

Recently, in the PGSD forum and on PGSD coaching calls, I've been talking to quite a few PGSDers who feel that the answer to their lack of clients is that they need to change their sales tactic.

I really want to talk to you about why changing your sales tactic may not necessarily be the best idea. I'll also talk about how long I recommend trying with one tactic before you pivot and change to something else as well as a recent personal experience I've had.

In This Episode You'll Learn:

The one thing you need to focus on strengthening before changing your sales tactic
What I recommend doing to book 1:1 clients easily
The power of committing to your current sales tactic
What this looks like for me behind the scenes

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

Ep 242: Personal Growth Update November 2020 Dec 13, 2020

Show notes

Today I'm sharing my personal growth update for November 2020. This month my main struggle has been with my productivity so I'm going to talk a bit about that in this episode.

I hope you take a lot away from me sharing the productivity struggles that I've been having. And how I got myself out of that slump and rut and how you can too.

In This Episode You'll Learn:

Why the stories you tell yourself about productivity are working against you
The exercise that helped me release my guilt about being unproductive
The plan I created that got me out of my unproductive rut
Why we're unproductive even when we don't want to be

Featured In The Episode:

Perfectionists Getting Shit Done - my group coaching program
FREE Training - How To Build A Full-Time Coaching Business Without Getting Laughed At

Join us in Perfectionists Getting Shit Done

If you enjoy listening to this podcast, I highly recommend joining my group coaching program Perfectionists Getting Shit Done.

When you become a member of our community, you'll get instant access to my proven process for building a full-time coaching business without getting laughed at. It's called the Full-Time Formula and it's all yours, alongside our coaching calls, courses and PGSD Private Podcast, as soon as you sign up.

Join our group coaching program today at samlaurabrown.com/membership

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