Stay ConnectedYou’re about to experience the new way to thrive in business, entrepreneurship, and life by leaning into who you are, what you love, and standing up for what you want to create. This is where we go against the grain, say “NO” to outdated society norms, and we say “YES” to change in order to create a happier, more fulfilled world. Welcome to the New Generation Entrepreneur Podcast, hosted by Brandon Lucero.
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Messaging is not content or copy… it's an ecosystem with 3 powerful hidden elements.
In this episode, we're going back to the roots of powerful and effective messaging that can and will make your business stand out. Tune in to hear me reveal what those hidden elements are and how to implement them in your messaging so that you can create that an ecosystem that builds a powerful connection between you and your audience.
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When you can create a message so powerful that it doesn't take your audience out of a moment... that's when your marketing plays into the invisible elements but also when you've created an irresistible offer. But how exactly does it work?
In this episode, I'm talking to filmmaker & video strategist James Cooper who has figured out those invisible elements, learned his target audience's pain points, and delivered his message so powerfully, he grew his business from $10k a month to $30k a month within the year. If you want to learn more about his unique story and how he grew so quickly that he needed to turn clients away, tune in!
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A belief that so many struggling online business owners get stuck on is that you HAVE to have a plan, a strategy, a system before hiring anyone, and that's just not the truth.
In this episode, I'm talking to my Integrator, Taylor Cooper, who helped transform our business from $40k in debt to a multi-million dollar business in 2 years by focusing on 4 simple phases. Over the years, we've created systems and processes, but as we grow these things need to continually evolve and if you're not willing to adjust, you won't grow your revenue, and if you don't hire more, you won't become a million-dollar business. So if you're ready to start growing your business or looking to hire your first team member, this episode will be extremely powerful for you!
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You can have great marketing, but still have a broken business, and you might be wondering how exactly that happens.
In this episode, I'm talking to my good friend and mentor, James Wedmore, about the elements of great marketing and how to scale and sustain growth for any course creator in 2021 (because things changed A LOT in 2020). If you want to listen to powerful methods to stand out not only using marketing advice but gaining business systems and strategies, this podcast is for you.
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Content creation, audience building, sales, and marketing are huge parts of creating an online business, but one of the things that people rarely talk about is what happens in the business after the sale.
In this episode, I'm talking to Josh Cedeño, who is the Director of Customer Success at Team Wedmore and is an expert on what happens after the sale. If you're ready to make sure your business is set up on the backend in preparation for the sales you're making, Josh has some invaluable information for you!
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If you're having trouble getting people to show up to your training (webinars, video series, challenges, etc) or some people do show those things but your pitch always falls flat, then this episode will be incredibly powerful for you.
In this episode, I'm talking about how important it is to create demand for your course or program way before you pitch and the way to craft a message that allows you to do that. When you have a disjointed funnel you completely neglect this idea of creating demand and that's why no one shows up or buys, and that's what I'd like to help you fix!
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Something that I see so many entrepreneurs struggle with is figuring out how to run a business in a crowded niche, but here's the thing - success isn't about finding something new, it's about being different or unique.
In this episode, I'm talking to Executive Chef Marcus Webster about how he unlocked the secret to standing out in a sea of local businesses and thrived during 2020. If you feel like you don't know how to position yourself differently, you feel like you're throwing money away, and aren't constantly building demand for your online service, this episode is going to be incredibly powerful for you!
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As a parent and entrepreneur, I often wonder about how we can teach our kids and the generations to follow to be adaptable and follow their passion because the future is so unknown, the possibilities are endless, and the road to success isn't as narrow as it once was.
In this episode, I'm talking to parenting coach, Rachel Duffy, about better parenting, preparing our kids for the future, and becoming more conscious when it comes to parenting, and we also cover ways to think about our own conditioning and following our own passions. If you want to help the next generation learn powerful and conscious ways to be adaptable, go after what they want, and follow their passion, this episode is for you!
Reserve Your Spot For Rachel's Masterclass: https://www.sagacitylab.com/mcwaitlist
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There's one common mistake I see so many entrepreneurs make in their messaging that keeps them from truly scaling their business - and that mistake is explaining when they should be persuading.
In this episode, I'm breaking down the difference that persuasion versus explanation can make in your business, how to spot the difference in your own messaging, and how to pivot to persuasion in order to consistently grow your business. If you're ready to learn how to take your messaging to the next level and increase your impact, this episode is for you!
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We hear so much about Facebook ads these days, but the truth is, using search, display, and Google & YouTube ads to generate leads and nurture them into sales can be hugely effective and profitable.
In this episode, I'm talking to Michael Alaniz, an ads genius who helped us literally pick out audiences that are searching for solutions like ours, and put our ad in front of them in our most recent and most profitable launch. Tune in to hear Michael dive into the performance data from our last launch and share a ton of crucial wisdom that's going to help YOU get ahead of the pack with your Google and YouTube ads.
Start using the strategies of 7-figure course creators and utilize the power of Google ads - https://brandonlucero.com/y-t
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