Stay ConnectedYou’re about to experience the new way to thrive in business, entrepreneurship, and life by leaning into who you are, what you love, and standing up for what you want to create. This is where we go against the grain, say “NO” to outdated society norms, and we say “YES” to change in order to create a happier, more fulfilled world. Welcome to the New Generation Entrepreneur Podcast, hosted by Brandon Lucero.
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So many unheard entrepreneurs are afraid to take action unless they're 100% sure it's the "right" way forward because they're viewing their business as a math problem instead of approaching it as a science experiment.
In this episode, I'm breaking down why it's better to continually test different things in your business, rather than sticking to the same formula that might not work anymore. Tune in to discover how to know what to change, and what new approaches to try so that you can create evolving content that's constantly adapting to your market, and will keep standing out and getting heard above the competition.
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In the rapidly changing business world, it's all about finding brand new ways of doing things differently and better – and testing them like scientific experiments, to see what works best.
In this episode, Jerred Morris returns to talk about just how important it is to think outside of the box when it comes to your business so that you can build processes that drive your business, ride any unpredictable wave, and prime your business for success – even when your landscape changes completely. Jerred is a master at outside-of-the-box thinking, as you'll hear from his story of how he made $4M in listings in a year doing things most others wouldn't even think to try!
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If you feel like something's off in your life, and you can't be yourself in your business… it might be because the external world is suffocating you!
In this episode, I'm talking about how can you break free of expectations, and show up as your true, complete self and create a thriving business because of it. Tune in and I'll show you how to pull apart your own belief structures, stop letting the external world determine how you show, and finally start creating the freedom and success you know you're meant for.
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If I told you your kid could be running a million-dollar business by age 19, would you believe me?
In this episode, I'm talking to Liv Conlon, a young entrepreneur who has not only created multiple 7-figure businesses, but who also speaks on stages worldwide, wrote a book, and has received numerous national and international business awards. Tune in to hear us discuss what it takes to be a successful entrepreneur, and how important it is to encourage young people to see and achieve their true potential as entrepreneurs.
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A mask that I see so many entrepreneurs wear is that of a perfectionist and it's holding them back and making the road to success more difficult, and yet so many entrepreneurs still feel the need to strive for perfection.
In this episode, I'm talking about the root of why some entrepreneurs hide behind perfectionism and how to escape it. I'm also diving into why perfectionism is bad for business and how imperfect action is what will really help you grow and thrive. If you're ready to leave the perfectionist mentality behind and start taking action and seeing results in your business, this episode is for you!
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I've said it before and I'll say it again - you don't need a big following to create big results, and today's guest is a testament to that!
In this episode, I'm talking to Julie Solomon, a branding and marketing strategist, who knows a thing or two about getting top brands to take you seriously, however big (or small) your audience – so you can land deals that next-level your influence and impact. If you're ready to open the doors to opportunities you never dreamed of, this episode is for you!
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With the online space rapidly growing in the past year, it's brought a wave of new customers to many online businesses, but just because things are going well right now, doesn't mean you shouldn't be thinking about how you can reinvent your business.
My guest, Dr. Nadya Zhexembayeva, talks about how in this century of disruption, it is crucial to always be thinking of what will work next - not what worked in the past. We also discuss letting go of past success to operate at a higher level and allow yourself to stand out before others in your niche because as more people enter the online space, standing out is more important than ever.
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A mistake that so many entrepreneurs make is not bridging the gap between their message and their offer. In a world full of online business owners, connecting your unique solution and your message to your content and offer can help you stand out in your market.
In part 2 of this series, I'm talking about why it's so important that everything in your messaging ecosystem is connected and how to do that. I'm also breaking down the benefit of talking about your WHY, some of the simple strategies that many entrepreneurs overlook, and why your follower number on social media isn't as important as people think it is!
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How can you fix your content and messaging, when you don't even realize what you're doing wrong?! This is something that so many entrepreneurs struggle with!
And it's something that today's guest and Video 4x student, Kat Elizabeth, was struggling with prior to joining Video 4x! In this episode, I'm talking to Kat about having a good size audience, but not being able to translate that into sales and the importance of getting super-intentional with your messaging … so you can attract more of your perfect clients, more easily than ever – and have them practically fighting to work with you! Plus, you'll hear me coach Kat live on getting even more focused on the deeper purpose of her business, to get more of her ideal people rallying behind her!
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One mistake that so many entrepreneurs make is focusing more on what others will think of them than standing up for what they really believe in. This leads them to play it safe in the middle and causes them to blend in with everyone else.
In Part 1 of this two-part series, I'm talking about the importance of remembering who you are and the WHY behind your business. I'm also diving into how you can craft a message that genuinely aligns with who you are at a deep level, creates the contrast to move you OUT of the commodity zone, and finally gets you noticed. In the ever-growing online space, this is more important than ever!
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