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    Business

    The Mind Your Business Podcast

    All entrepreneurs want to know the secret to success. James Wedmore, a seven-figure online entrepreneur, believes success is created by mindset over strategy, magic over metrics, and attitude over action. In this podcast, James untangles the common misconception that hustle and hard work are all it takes to be successful.

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    Latest Episodes:
    Episode 773: Digital CEO Success Story: How a Working Mom Niched Down to 3X Her Business Making 300K in the first 6 Months of 2025 - Eliza Kingsford's BBD Success Story Jun 06, 2025
    Show notes

    Ever feel like you're speaking a different language when trying to market your incredible skills? Or maybe you're an expert who secretly wonders how to truly niche down without shutting yourself off? Get ready to be inspired! In this episode, Jenni hangs out with another amazing Digital CEO, Eliza Kingford, a psychotherapist who has built a soon-to-be 7-figure digital business by niching down and refining her marketing skills in the process.

    In this episode, Eliza reveals the mindset shifts and strategies from BBD she embraced to scale her offer, and how she navigated all the bumps along the way. If you're a helper, a healer, or any kind of expert ready to make a huge impact online, this conversation with Eliza is your direct hit of inspiration, showing you exactly what's possible right now in the online business space!

    It's finally here! The Rise of the Digital CEO is LIVE, and you can join us NOW at www.businessbydesign.net/rise!

    Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @elizakingford.

    In this episode you'll hear:

    • Eliza's journey of niching down and the initial fears she had around being more specific with who she marketed her products to

    • The challenges she faced in business and how her commitment to BBD in 2023 was the pivotal shift that propelled her forward

    • A discussion on the human connection in the age of AI and why experts will thrive in this environment

    • The "unsexy" but most impactful BBD module that fueled her exponential growth

    • The death of the mega-influencer and why follower count doesn't equal sales in 2025

    For full show notes and quotes, visit: www.mindyourbusinesspodcast.com/blog/773


    Episode 772: Digital CEO Weekly Win: He's Making 6-Figures Doing What He Would Do For Free! An Artist Helping Artists - Lennon Bone's BBD Success Story Jun 05, 2025
    Show notes

    Are you an artist dreaming of thriving from your passion, not just creating it? As the week of The Rise of the Digital CEO continues, we bring you a Digital CEO who's making 6-figures doing what he would do for free, and he's shattering common myths around creatives and business along the way!

    Lennon Bone is a former full-time musician, and in this episode, he shares his electrifying journey of transforming his art into a booming online business with the strategies, processes and mindset shifts he's learned in Business By Design.

    If you're like Lennon and ready to break free from limitations, embrace abundance, and finally monetize your unique skills and passions, then this could be exactly what you've been looking for!

    It's finally here! The Rise of the Digital CEO is LIVE, and you can join us NOW at www.businessbydesign.net/rise!

    Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @stopthestarvingartist.

    In this episode you'll hear:

    • Lennon's intriguing BBD origin story and a foundational experience that set the stage for his deeper dive into the Business by Design ecosystem

    • The profound impact his business's growth has had on Lennon's family life

    • The critical role certain energetic and mental shifts played in his entrepreneurial breakthrough

    • His core offer and the way he is positioning it from a marketing standpoint

    • Lennon's personal journey of redefining his relationship with money and how he's changed the narrative around this subject

    • His inspiring breakthrough story and how it demonstrates the power of community

    • The powerful domino belief that James identified as a Lennon's "million-dollar idea" and the big lessons he took away from this

    For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/772


    Episode 771: Digital CEO Success Story: How Two Sisters Each Built 6 & 7-Figure Businesses While Their Kids Were Sleeping: Amber Brueseke & Rachel Coons BBD Success Stories May 30, 2025
    Show notes

    Ready to hear how two sisters built their 6 & 7-figure businesses from nap time?

    "I just listened to James… and whatever he said, I did."

    In this episode, we're joined by Amber and Rachel, sisters, moms of 4, and Digital CEOs who built two thriving businesses after joining Business By Design. Rachel went from 1:1 coaching to launching a beta membership with 200 members in just 8 weeks. Amber had her first 6-figure launch a year after joining BBD — and now runs a 7-figure brand.

    They've helped over THOUSANDS clients, and it all started with one decision: saying yes to BBD, and you'll hear their full story today on the podcast.

    What changed everything for Amber and Rachel? They attended The Rise of the Digital CEO, made one powerful decision, and took action. If you're still stuck in side hustle mode, this is your moment! This free 3-part training is your crash course in launching a scalable digital business — from scratch. Join The Rise now before it's gone and register for free at www.businessbydesign.net/rise!

    Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni @biceps.after.babies and @heyrachelcoons.

    In this episode you'll hear:

    • How a digital business offers unparalleled flexibility for mothers

    • Rachel's journey of transforming a "spinning wheels" side hustle into a profitable, structured business after BBD in 2023

    • Amber's pivotal shift from individual coaching to group offers and how she leveraged strategic guidance to achieve her first 6-figure launch

    • The transformative impact of the BBD community and how it offers a supportive environment unlike any other

    • Rachel and Amber's thoughts on building businesses in every season of motherhood

    • How the challenges of entrepreneurship foster resilience and shift self-talk from constraint to possibility

    • Rachel's impressive growth from a few thousand dollars to hitting her first 6-figure mark within a year of joining BBD, and how Amber has sustained 7-figure success now for multiple years in a row

    • Why Amber and Rachel both consider joining BBD as "pivotal decision" that changed everything for them and their businesses

    For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/771


    Episode 770: Digital CEO Success Story: She SOLD OUT her Beta, Stopped Trading Time for Money and 3X her Annual Revenue - Jenny Ferrero's BBD Success Story May 30, 2025
    Show notes

    Ready for a dose of what's truly possible? This week on the podcast, we've been featuring inspiring Business By Design students who are doing BIG things. Today, we introduce you to Jenny Jaucian, a fitness and sustainable weight loss coach who traded burnout for breakthrough and built a business that truly supports her life.

    In this episode, Jenny reveals how she used the proven tools and strategies from Business By Design to break free from the exhausting one-on-one, time-for-money grind. She candidly shares the unexpected hurdles she faced and the moves she made that allowed her to create a scalable business, which is one that even let her manage launches while on her honeymoon in Greece!

    If you're like Jenny and dreaming of building something that allows you to make a significant impact while enjoying genuine freedom, then you won't want to miss the practical lessons and insights from this inspiring episode.

    It's finally here! The Rise of the Digital CEO is LIVE, and you can join us NOW at www.businessbydesign.net/rise!

    Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @jennyjfitness.

    For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/770


    Episode 769: Digital CEO Weekly Win: A Voice Actor Turns His Passion Into a 6-Figure Business & Grows His Revenue +177% Doing What He LOVES in a SMALL Niche - Paul Schmidt's BBD Success Story May 29, 2025
    Show notes

    Each day this week we've been highlighting Business By Design members who are doing incredible things in their businesses, and today is no exception! Jenni sits down with Paul Schmidt, a voice actor turned Digital CEO, as he pulls back the curtain and shares the big lessons and insights he's gained on his own journey.

    In this episode, Paul reveals why he decided to switch to a live launch model to sell his signature program and what happened as a result, and how he's now consistently attracting new leads into his business daily. You'll also learn some the ways he is leveraging the knowledge and support of others in the BBD community, and why he views coaching as the ultimate shortcut to success in entrepreneurship.

    Paul's story shows that with the right guidance and persistence, your unique skills can translate into a wildly successful digital business, regardless of the size of your niche!

    It's finally here! The Rise of the Digital CEO is LIVE, and you can join us NOW at www.businessbydesign.net/rise! Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @vopro.pro.

    In this episode you'll hear:

    • A look at Paul's signature offer and and how adopting a live launch model from BBD significantly boosted his business's revenue

    • What's he's learned about the difference between marketing to warm and cold audiences, and the steps he is taking now to warm up his audience and improve his launch results

    • How Paul's perspective on manifestation and the "woo" has changed after joining BBD

    • His insights on the transformative power of the Business by Design community

    • The critical role that coaching and mentorship play as the ultimate shortcut to success as an entrepreneur

    • Why being in a very focused, narrow and specific niche can actually be a significant advantage for your business

    For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/769


    Episode 768: Digital CEO Weekly Win: A Photographer in a SMALL Niche Making 6-Figures/Year On Digital Membership - Sean Brown's BBD Success Story May 28, 2025
    Show notes

    Today, we're spotlighting another incredible Business By Design Success Story! Meet Sean Brown, a senior portrait photographer who not only built a 6-figure photography business, but now empowers other photographers to achieve similar results.

    In this episode, Sean reveals the exact strategies from BBD he has used to scale his photography education business and how he's maintained an incredibly high retention rate in the process. Sean also opens up about the mindset shifts that were needed to embrace his dual role as a successful photographer and educator, why outsourcing is a necessity regardless of what phase of business you are currently in, and so much more. Get ready, because this Digital CEO's journey is sure to inspire and give you clarity on the next steps of your journey!

    We just released the replays of my free 3-day training for digital course creators, called Your First Digital Product, which was the largest free masterclass that we've ever hosted! For a limited time only, you can get the replay at www.jameswedmore.com/fdp, but hurry as it's only available until today, May 28th.

    Tomorrow, May 29th, we kick off our live virtual extravaganza that happens just once a year - it's our 3-part live week-long training experience, The Rise of the Digital CEO. You register and reserve your seat NOW at ​​www.businessbydesign.net/rise!

    Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @seniorphotoeducation.

    In this episode you'll hear:

    • How Sean built a thriving senior photography business and now helps other photographers achieve more time, flexibility, and financial freedom

    • Why he felt something was still missing and what led him to BBD even after having a successful membership launch in 2020

    • The powerful "football phone" strategy Sean learned in BBD that dramatically boosted membership conversions from 5 to 15 percent overnight

    • A breakdown of his simple, yet effective content delivery model for his membership

    • Sean's process of challenging the mindset that teaching limits success, and the big shifts he's made since in this area since joining BBD

    • The key lessons he's learned about outsourcing and why hiring a VA isn't just for established businesses, but essential for entrepreneurs just starting out as well

    • His best advice for people just starting out in the online space and how they can use BBD to achieve success as a Digital CEO

    For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/768


    Episode 767: Digital CEO Weekly Win: From 10K Months to Making 76K in April Alone: On Track to 7 Figures in a Small Niche – Dr. Rachel Vong's BBD Success Story May 27, 2025
    Show notes

    It's the week of The Rise of The Digital CEO, and today we're highlighting another incredible story of a community member who is leveraging what they've learned in Business By Design to see massive results in their business! In this episode, Jenni chats with Dr. Rachel Vong, a naturopathic doctor who transformed her online business from a plateau of $10K-$15K months to an astonishing $76,000 month. This didn't take years to do, but it all happened within a matter of months!

    In this episode, Rachel shares her incredible journey of identifying and plugging the "leaky holes" in her business, the invaluable lessons she's learned about messaging, the biggest mindset shifts she's had to make, and the key insights she's gained on successfully scaling a successful online offer.

    These case study episodes are some of our favorite ones to record, and after listening to Dr. Rachel Vong's story, you'll see why we love bringing them to you here on the podcast!

    We just released the replays of my free 3-day training for digital course creators, called Your First Digital Product, which was the largest free masterclass that we've ever hosted! For a limited time only, you can get the replay at www.jameswedmore.com/fdp, but hurry as it's only available until May 28th.

    This Thursday, May 29th, we kick off our live virtual extravaganza that happens just once a year - it's our 3-part live week-long training experience, The Rise of the Digital CEO. You register and reserve your seat NOW at ​​www.businessbydesign.net/rise!

    Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @drvongnd.

    In this episode you'll hear:

    • Rachel's journey into the online space after operating a physical practice for 5 years

    • The way that James was able to identify holes in Rachel's business and the direction this gave her

    • How she went from generating $10K to $15K/month to a having a $76,000 month by implementing small, strategic tweaks

    • The approach Rachel took when setting up her messaging and what she's learned about the power of clear, outcome-focused messaging

    • A look into the strategic design of her two-day webinar launch model, perfectly tailored for her $2,500 premium offer

    • How doing a beta launch for her $300 program allowed Rachel to test her offer, build confidence, and scale to selling a higher-ticket product

    • Her biggest non-business breakthrough she's experienced since joining BBD

    For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/767


    Episode 766: Digital CEO Weekly Win: How A Working Mom Let Go Of Self-Doubt & Made 200K in 18 Months - Laura Nicole's BBD Success Story May 26, 2025
    Show notes

    We're kicking off a special week here, and to get you pumped and inspired we'll be introducing you to a number of incredible entrepreneurs from our community who are here to share their BBD Success Stories! Today, Jenni speaks with Laura Nicole, a Digital CEO who in just 18 months built a thriving $200K business with a single online offer. Laura, a working mom, reveals how she let go of crippling self-doubt and imposter syndrome to achieve these remarkable results, and she's just getting started!

    In this episode, Laura shares her journey from college professor and virtual assistant to empowering over 800 moms to earn income from home. You'll learn how the Business By Design community and a deep dive into the "mental game of entrepreneurship" helped her overcome the internal obstacles that arise with success.

    Make sure to stay tuned until the very end of the episode, where you'll hear the live coaching session I recently gave Laura where she had so many powerful breakthroughs and "a ha" moments to move her forward on her business journey!

    We just released the replays of my free 3-day training for digital course creators, called Your First Digital Product, which was the largest free masterclass that we've ever hosted! For a limited time only, you can get the replay at www.jameswedmore.com/fdp, but hurry as it's only available until May 28th.

    This Thursday, May 29th, we kick off our live virtual extravaganza that happens just once a year - it's our 3-part live week-long training experience, The Rise of the Digital CEO. You register and reserve your seat NOW at ​​www.businessbydesign.net/rise!

    Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @hey.lauranicole.

    In this episode you'll hear:

    • How Laura went from college professor to successful virtual assistant, eventually creating her Superstar Assistant Academy for other moms looking to generate income from home

    • Her relatable journey as a Business By Design student who initially "psyched herself out" before achieving remarkable success

    • The way Laura used consistent TikTok Live sessions to transform lead generation for her business

    • The backstory of how she generated over $223,000 in less than two years with a product priced at only $347

    • What Laura is doing to confront her upper limiting beliefs and how the BBD resources and community is the "secret sauce" helping her do it

    For full show notes and links, visit: www.mindyourbusinesspodcast.com/766


    Episode 765: Wednesday Weekly Win: How A Massage Therapist Went Beta Launch to $154K Per Quarter in a TINY Niche with Her First Digital Offer - Joanna Tringali's Digital CEO Success Story May 22, 2025
    Show notes

    If you have ever felt like your unique skills are meant for more than just one-on-one clients, then you're going to want to pay close attention to today's Digital CEO Success Story! You'll meet Business By Design student Joanna Tringali, who shares her inspiring journey from running her brick-and-mortar practice in New York City to becoming a multiple six-figure Digital CEO.

    In this episode, we dive into Joanna's pivotal decision to join BBD and how its step-by-step framework helped her overcome tech overwhelm (and more) to launch her first online offer. Along the way there were plenty of "a ha" moments and crucial mindset shifts Joanna uncovered that resulted in explosive growth for her business, and you'll hear all about it in this powerful and inspiring conversation!

    We just released the replays of my free 3-day training for digital course creators, called Your First Digital Product, which was the largest free masterclass that we've ever hosted! For a limited time only, you can get the replay at www.jameswedmore.com/fdp, but hurry as it's only available until May 28th.

    Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO. You register and get on the waitlist NOW at www.businessbydesign.net/!

    Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @joannatringali.

    In this episode you'll hear:

    • How Joanna grew the online component of her business from just having one student to projecting over $400,000 in revenue this year

    • The way she leveraged the BBD community and coaching to overcome challenges, specifically around technology

    • What Joanna did to sell for her next cohort and the role having an email series played to keep them interested and engaged

    • Why she prioritizes live interaction with her students, even as her course scales

    • The transformative power of community and coaching Joanna found in BBD

    • What Joanna see nows sees as possible for her business moving forward

    • My candid message about what has me so excited about the global online education market and our upcoming live training experience, The Rise of The Digital CEO

    For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/765


    Episode 764: Wednesday Weekly Win: From BBD Beta to Booming Business - How a Touring Musician Scaled Her Online Course to Over 600k/Year Teaching What She Loves: Sarah Belle Reid's Digital CEO Success Story May 21, 2025
    Show notes

    Ever feel a pull to turn your unique passion into a profitable online business, even if it seems incredibly specific? As you know, we love putting the spotlight on our students in these Wednesday Weekly Win episodes, and we especially love featuring those Digital CEOs that operate in the smallest of niches! Today, Jenni sits down with the phenomenal Sarah Belle Reid, a professional musician turned digital CEO who's carved out a truly unique space teaching electronic music synthesis and sound design to fellow musicians.

    In this episode, Sarah shares her inspiring story of transforming her own initial struggles with learning synthesis into a successful online course, and she shows how focusing on a specialized audience and offering targeted expertise can lead to remarkable results.

    Be prepared to be amazed by the power of niching down and the incredible results it can bring in this latest Digital CEO Success Story!

    We just released the replays of my free 3-day training for digital course creators, called Your First Digital Product, which was the largest free masterclass that we've ever hosted! For a limited time only, you can get the replay at www.jameswedmore.com/fdp, but hurry as it's only available until May 28th.

    Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO. You register and get on the waitlist NOW at www.businessbydesign.net/!

    Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @sarahbellereid.

    In this episode you'll hear:

    • How Sarah helps musicians unlock new sonic possibilities by mastering the art of creating their own sounds

    • The reasons that she chose to teach the very subject she initially found challenging, turning her learning journey into a powerful teaching approach

    • How Sarah carefully created her offer, what her current metrics are and the way she uses BBD as a template for what she does today

    • What Sarah's beta launch taught her about her offer and her audience, and what she did to validate her course idea

    • How her teaching has evolved to include vital aspects like artistic community, overcoming creative blocks and more

    • What Sarah is doing to address the question of "what's next?" and how she is prioritize her students' needs

    • The things that have changed for her as an entrepreneur now running a multi 6- figure business

    • A few of the key lessons she's learned on her journey around hiring and operations

    • My candid message about what has me so excited about the global online education market and our upcoming live training experience, The Rise of The Digital CEO

    For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/764


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