The Marketing Secrets Show

Latest Episodes:

How To Increase Your Tips (And Your Profit Margins) Jun 30, 2017

Show notes

What was going through my mind when tipping at IHOP.

On today's episode Russell talks about going out to breakfast with his daughter for her birthday and how watching the server work so hard to make a small wage made Russell wonder why he didn't work somewhere that he could make more money, and how that relates to being an entrepreneur. Here are a few interesting things in this episode:

How Russell would increase his ticket sales if he were still a server.
How waiters increasing ticket sales relates to being an entrepreneur.
And why if you can't be the cheapest in your industry, you should be the most expensive.

So listen to Russell's awesome advice on how to increase your ticket sales and make more profit for yourself.

Transcript - https://marketingsecrets.com/blog/how-to-increase-your-tips-and-your-profit-margins

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How To Succeed When You Have No Resources Jun 22, 2017

Show notes

Why having resources will actually hurt you as an entrepreneur and how to become more resourceful.

On today's episode Russell comes to you from his favorite place on Earth, Pirates Cove. He gives a mini tour of the premises and talks about how he was able to afford the $100,000 that it took to rent it by being resourceful. Here are some of the cool things in this episode:

Find out how Russell was introduced to Pirates Cove and what he had to do to be able to afford to initially bring his family and friends there.
Find out the difference between having resources and being resourceful. They sound similar, but they are not the same.
And hear a rarely told story of how Russell was able to be resourceful early in his career to be able to afford to make his first idea come to fruition.

So listen up and enjoy as Russell talks about how he was able to be resourceful enough to be at Pirates Cove without spending a single penny.

Transcript - https://marketingsecrets.com/blog/how-to-succeed-when-you-have-no-resources

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Live Q&A With Russell Brunson Jun 20, 2017

Show notes

Segment recorded from the "Drop The Mic Show" where Russell takes 10 questions from funnel hackers and answers them live.

On this bonus episode of Marketing Secrets Russell answers questions about marketing from other funnel hackers, including:

How teenagers can use Clickfunnels to become more financially independent.
How to find out if there is a market for your product.
How Russell keeps his sanity and keeps his family happy while being a busy entrepreneur.
How to move your business into higher ticket sales.
How and where to put in an upsell in a supplement funnel.
Whether or not you should be running multiple businesses or focusing on one core business.
What one thing made Russell's business explode.
What to do when you launch a funnel that doesn't work out.
How to go about raising money for a non-profit organization.
How to go from marketing just a product to marketing an awesome experience to be able to charge more.

So listen in to hear Russell drop the mic as he answers these questions.

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The #1 Way To Know If You're Going To Succeed Or Fail Before You Even Start Jun 14, 2017

Show notes

After working with tens of thousands of entrepreneurs, there is one common thing I've found that will instantly let me know if you'll succeed or fail.

On today's episode Russell talks about how he could tell with 100% certainty within seconds of meeting an entrepreneur if they would be successful. Here are some of the interesting things to listen for in this episode:

What quality does Russell see that successful entrepreneurs have and unsuccessful marketers are missing.
Why Russell thinks that most people don't want to take the leap required to be successful.
And find out how all this can also relate to other areas in your life besides business.

So listen below to find out if you possess the quality that equals success or if you need to switch your focus in order to become successful.

Transcript - https://marketingsecrets.com/blog/the-1-way-to-know-if-you-re-going-to-succeed-or-fail-before-you-even-start

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Using Your Unique Abilities And Others To Get Crap Done Fast Jun 13, 2017

Show notes

How I got more done today then most people will get done in the next three months, and I did it by leveraging this one simple concept.

On today's episode Russell is hanging out in a tent in the office because his family is out of town. He talks about how he gets stuff done quickly. Here are some of the awesome things you will hear in this episode:

Find out why Russell is sleeping on a cot, in a tent in his office instead of at his house.
Find out why it's important to find people with unique abilities to help you complete tasks quickly.
And listen carefully and you may hear Russell read a newly finished script for the Etison Editor inside of Clickfunnels.

So listen below to find out how over the last 14 years Russell was able to build up a good enough team to get tasks completed in a day that might take another company an entire quarter to complete.

Transcript - https://marketingsecrets.com/blog/using-your-unique-abilities-and-others-to-get-crap-done-fast

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Conversation Domination And The Dream 100 Jun 12, 2017

Show notes

People who read blogs... read blogs, people who watch videos... watch videos, etc...

On today's episode Russell talks about figuring out a new formula for conversation domination on every platform. He also mentions the cool new way he's doing coaching. Here are some of the awesome things you will hear in this episode:

Find out what cool new way Russell is doing coaching with his Inner Circle members.
Hear what Russell just realized while trying to build his Dream 100 list by looking at his email list and Facebook list side by side.
And see what the simple solution is to dominating the conversation in every platform.

So listen below to find out why its important to realize that podcast listeners listen to podcasts.

Transcript - https://marketingsecrets.com/blog/conversation-domination-and-the-dream-100

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Entrepreneurial Scars Jun 08, 2017

Show notes

Why these things can and should move you forward as opposed to pulling you backwards.

On this episode Russell talks about having entrepreneurial scars and why you should embrace them rather than be embarrassed of them. Here are some of the insightful things to listen for in today's episode:

Why it's okay for entrepreneurs to fail and how to embrace your failures.
Why taking risks and failing can be important for the future success of your business.
And why Russell thinks bankruptcy was not only a gift from our founding fathers, but also a gift from God.

So listen below to find out why it's okay to fail, as long as you are able to learn from your mistakes.

Transcript - https://marketingsecrets.com/blog/entrepreneurial-scars

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A Little Known Marketing Secret I Learned From Seinfeld... (And It Has Nothing To Do With Email) Jun 06, 2017

Show notes

Who was J. Peterman and why should you care?

On this episode Russell talks about taking inspiration for writing good copy from the J. Peterman catalog (of Seinfeld fame). Here are some of the fascinating things you will hear in this episode:

Learn something new about Seinfeld, like that the J. Peterman catalog was actually a real catalog that really had great copy.
Hear a couple of excerpts from the catalog that are amazing and see for yourself why it's so awesome.
And find out how Russell made a book about copywriting seem sexy.

So listen below to learn something new about Seinfeld that you can tell all your friends the next time you watch the show, while also being inspired by the amazing copy contained in the real catalog.

Transcript - https://marketingsecrets.com/blog/a-little-known-marketing-secret-i-learned-from-seinfeld-and-it-has-nothing-to-do-with-email

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Cool Stuff We Learned During Our "7 Day Launch" Jun 02, 2017

Show notes

Here is a recap of a 7 day internal launch that made over a million dollars and what we learned along the way.

On today's episode Russell gives the details of the 7 day launch strategy and what worked and what didn't. Here are some insightful things you will here on this episode:

A step by step guide to what Russell did for each of the 7 days in the launch.
What mistakes were made and how Russell and his team were able to make tweaks on the fly to make it better.
And what Russell learned from the experience and how it can help others with their own businesses.

So listen below to get a cool step by step guide into the 7 day launch.

Transcript - https://marketingsecrets.com/blog/cool-stuff-we-learned-during-our-7-day-launch

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How To Do SEO The Right Way By Using The Dream 100 May 31, 2017

Show notes

The dream 100 isn't just for JV partners... it's the key to ALL traffic.

On this episode of Marketing Secrets Russell talks about immersing himself in SEO stuff over the weekend and how that has got him thinking about getting creative about getting traffic. Here are some of the cool things he mentions in this episode:

How you can use Dream 100 strategies with people who write magazine articles to get more traffic.
How you can find out who is dominating each platform (i.e YouTube, Instagram) and use them to build your Dream 100.
And find out why Russell is looking at strategies he used 10 years ago to help gain traffic.

So listen below to hear how to do SEO the right way using the Dream 100.

Transcript - https://marketingsecrets.com/blog/how-to-do-seo-the-right-way-by-using-the-dream-100

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