The Marketing Secrets Show

Latest Episodes:

Being An Introvert Inside Of An Extrovert's Calling Dec 04, 2017

Show notes

Interesting thoughts after my whirlwind week.

On this episode Russell talks about what it's like being an introvert in an extrovert's business. He shares how you can still be successful while being introverted, just like him. Here are some interesting things in this episode:

Find out why Russell loves speaking in front of thousands of people, but can still be awkward one on one.
See how Russell is able to get past his introverted tenancies to still be able to sell a room.
And find out why you just need to start sharing your message and with consistency you will find your voice.

So listen here to find out how an introvert is making it in this extroverted business.

Transcript - https://marketingsecrets.com/blog/being-an-introvert-inside-of-an-extrovert-s-calling

Learn more about your ad choices. Visit megaphone.fm/adchoices

End Of The Year Planning Meetings And Simplifying Your Value Ladder Nov 29, 2017

Show notes

The two most important things your can do between now and the end of the year to double your business for next year.

On today's episode talks about his upcoming meeting with his partners to plan next year, and goes on to explain why he's simplifying his value ladder and his life. Here are some awesome things you will hear in this episode:

Why it's important to have a planning meeting with your partners to decide what you want to achieve for the next year.
What kind of things Russell is doing to simplify his value ladder and why he's doing it.
And why Russell is turning off two programs that each do well over a million dollars each year.

So listen here to find out how you too can simplify your value ladder.

Transcript - https://marketingsecrets.com/blog/end-of-the-year-planning-meetings-and-simplifying-your-value-ladder

Learn more about your ad choices. Visit megaphone.fm/adchoices

The #1 Way To Get Thousands Of People To Join Your Membership Site In Less Than 15 Minutes Nov 28, 2017

Show notes

This is the marketing secret I'm dusting off from the archives of one of the greatest campaigns we ever ran.

On this episode Russell talks about going old school with a technique he used to use that worked every single time. He gives all the information you need to be able to do it for your business. Here are some cool things on this episode:

How Russell used to use this technique back in the day.
How you can use it to build curiosity, which translates into people signing up for a membership site.
And why Russell himself hasn't used this technique in a while, but why he's going to use it again very soon with Clickfunnels.

So listen below to find out what awesome technique Russell used in the past with massive success, that he plans on using again.

Transcript - https://marketingsecrets.com/blog/the-1-way-to-get-thousands-of-people-to-join-your-membership-site-in-less-than-15-minutes

Learn more about your ad choices. Visit megaphone.fm/adchoices

It's Not The Thing... It's The Marketing Of The Thing That Counts Nov 27, 2017

Show notes

A conversation I had today explains the reason why most businesses end up suffocating and dying.

On today's episode Russell talks about something awesome he witnessed with his kids school. He goes on to talk about discussing marketing with another parent at school and why he considers it the lifeblood of a business. Here are some of the insightful things in this episode:

Why marketing is the lifeblood of a company.
How cutting back on marketing in a business is like putting pressure on the carotid artery in wrestling.
And how to get a successful business by tripling down on your marketing.

So listen here to find out why you need to become obsessed with the marketing of your product, rather than the product itself.

Transcript - https://marketingsecrets.com/blog/it-s-not-the-thing-it-s-the-marketing-of-the-thing-that-counts

Learn more about your ad choices. Visit megaphone.fm/adchoices

Why I Don't Do Payment Plans Nov 22, 2017

Show notes

If you structure your value ladder right, you'll never have to do a payment plan.

On this episode Russell answers a question posted on Facebook about why he doesn't do payment plans. Here are some of the awesome things he has to say in today's episode.

The reason Russell doesn't have payment plans, and it's not only because he doesn't sell to broke people.
Why being handed an already successful business that you didn't have to work for will usually cause it to fail.
And how Russell justifies giving away stuff for free and what his philosophy about it is.

So listen here to find out why Russell doesn't usually give an option for payment plans.

Transcript - https://marketingsecrets.com/blog/why-i-don-t-do-payment-plans

Learn more about your ad choices. Visit megaphone.fm/adchoices

The Bigger You Get, The Bigger Your Problems Get Nov 21, 2017

Show notes

A quick play-by-play of the last 24 hours of my crazy life.

On this episode Russell talks about the last 24 hours of his life and the events that made it feel crazy. Here are some of the interesting things you will hear in this episode:

Find out why Russell is being sued by a Clickfunnels customer.
Hear about some other legal problems that Russell has been dealing with for quite some time.
And find out why Russell and his family had to take trip to the ER.

So listen here to see why Russell's last 24 hours have been such a stressful roller-coaster ride.

Transcript - https://marketingsecrets.com/blog/the-bigger-you-get-the-bigger-your-problems-get

Learn more about your ad choices. Visit megaphone.fm/adchoices

Beware Of All Platforms... Except This One Nov 07, 2017

Show notes

A podcast from Russell and Todd in a private plane.

On this special private plane episode Russell and Clickfunnels co-founder, Todd Dickerson, rant about troubles they've had with different platforms, most recently iTunes. Here are some of the interesting things you will hear on this episode:

Find out why Russell is not longer getting subscribers for his podcast, and how all efforts to fix the problem have been fruitless.
Hear Todd tell a story about a friend of his that basically lost his business when Amazon D-listed his product.
Find out why YouTuber, PewdiePie pretty much lost everything after using an offensive term.
And discover how we can learn from these examples to make sure we don't have all our eggs in one basket.

So listen here to find out why it's important to have a back up plan when it comes to social media platforms, as well as merchant accounts.

Transcript - https://marketingsecrets.com/blog/beware-of-all-platforms-except-this-one

Learn more about your ad choices. Visit megaphone.fm/adchoices

Aligning Your Will With The Marketplace Oct 31, 2017

Show notes

Interesting thoughts I had on my drive home from Salt Lake City.

On this episode Russell relates following God's will to following the will of the market in business. Here are some of the enlightening things you will hear in today's episode:

How spending his weekend talking to a leader in his church reminded him that's its important to align your belief's with Gods.
How aligning your beliefs will God's is similar to aligning your product ideas with the needs of the market you're in.
And find out how you can align your own beliefs with that of the market you are in.

So listen here to find out how Russell is able to relate business marketing to God.

Transcript - https://marketingsecrets.com/blog/aligning-your-will-with-the-marketplace

Learn more about your ad choices. Visit megaphone.fm/adchoices

RANT: If You Want Me To Wipe Your Butt, Go To Daycare Oct 27, 2017

Show notes

Russell's rant about what's keeping people from success.

On this episode Russell rants about the difference between daycare, college and coaching and why to be successful you need coaching. But to be a champion you have to put in the extra work because coaches can only take you so far. Here are some interesting things in this episode:

Why you need to listen to your coaches to be successful, otherwise you might as well go to daycare or college.
And why putting in extra work after the coaching is what will make you a champion.

Listen here to find out why you need to move on from daycare, and college and jump into coaching and then put in even more effort to become a champion.

Transcript - https://members.innercircleforlife.com/blog/51-1-rant-if-you-want-me-to-wipe-your-butt-go-to-daycare

Learn more about your ad choices. Visit megaphone.fm/adchoices

Focusing On Your UA, $100K-A-Day Role Oct 26, 2017

Show notes

How we're creating systems so that everyone can focus on their unique abilities.

On this episode Russell talks about being worth $100,000 a day in his business, but not being worth anything as an assistant wrestling coaching. He goes on to say why it's important to focus on unique abilities. Here are some of the amazing things in today's episode:

Why Russell had to tell an old friend that he couldn't come visit unless he paid him $100,000 a day.
How Russell ended up being an assistant wrestling coach for free.
And why focusing on our own and our team members unique abilities is a good way to grow your company.

So listen here to find out why Russell charges $100,000 a day for business consulting, but is an assistant wrestling coach for free.

Transcript - https://marketingsecrets.com/blog/focusing-on-your-ua-100k-a-day-role

Learn more about your ad choices. Visit megaphone.fm/adchoices

Our TOPPODCAST Picks

Follow Us

Stay Connected

The Marketing Secrets Show

Related Podcasts

Links

Stay Connected