The Jasmine Star Show

Latest Episodes:

Actions You Should Take NOW to Be Seen with Jen Gottlieb Oct 31, 2023

Show notes

She sold the proposal of her book… and then changed the title.
She bought a domain… and then decided not to use it.
She spent hours creating her book’s outline… and then she scratched it.
And it was the absolute BEST use of her time. Sounds crazy? Lemme explain…
When Jen Gottlieb, co-founder of Super Connector Media decided she was going to write her book, Be Seen, she took immediate action. She just started.
And because she took fast/messy/imperfect/scary action, she was able to improve, get feedback, and create her best work.
In this episode, Jen shares how she pushed past the fears and handled challenges that came her way while building her business, gaining visibility, and living out her fullest potential.
Click play to hear all of this and…
[00:01:17] The fears and excuses that can prevent you from being seen and sharing your gifts with the world.
[00:03:45] The REAL symptoms of fear and how to overcome them.
[00:06:17] How Jen overcame fear and imposter syndrome which helped her be a guest on Ed Mylett's podcast.
[00:09:33] What a psychic told Jen that facilitated a mindset shift and inspired her to instantly write a book.
[00:10:19] How Jen forced herself to be seen on a new level and overcome her fear of being vulnerable.
[00:11:57] The messy action Jen took to get started writing her book (and the valuable lessons she learned along the way!).
[00:12:27] Why Jen changed the title of her book even though she already sold the proposal.
[00:19:44] The #1 tactic Jen uses to confront fear and take action despite being scared.
[00:21:14] The results Jen got from joining a mastermind that cost $100,000.
[00:29:58] What to do when hitting rock bottom and starting over after losing everything.
[00:31:27] How Jen rebuilt her life and started her business.
[00:36:06] The challenges Jen faced with her book launch.
For full show notes; visit: https://jasminestar.com/podcast/episode376
Jen Gottlieb is a powerhouse entrepreneur, international speaker, host of the I Dare You Podcast, and co-founder of Super Connector Media - an award-winning training, events, and online education company. With a successful five-year stint as a VH1 host and a career as a Broadway actress, Jen has been making waves in the entrepreneurial world by teaching business owners how to build profitable brands and become "The Recognized Expert" in their field. Jen's company, Super Connector Media, was recently listed on the INC 5000 list

of fastest-growing private companies in America, and Jen herself was named one of the "Top 50 Speakers in The World" by Real Leaders Magazine.

How to Push Past Your Revenue Ceiling with Dan Martell Oct 26, 2023

Show notes

Have you ever felt stagnant in your business?
Like no matter how much you do/give/teach/share things just… don’t move. And even though this is so common in business, it doesn’t make it any less frustrating. Does it, friend?
And before anything else, I want you to know that YOU are not the problem.
But there are things you can do to jump over your revenue hurdles - which is why I had to bring Dan Martell (someone who’s mentored me) on the show to share his wisdom and strategies on how to break through these barriers. I hope this episode encourages and teaches you how to push through and build the business (and life) you so greatly deserve.
Click play to hear all of this and…
[00:01:10] The patterns and mindset that hold business owners back from growth
[00:02:06] The two revenue milestones that business owners often cap out at and the skills needed to overcome them.
[00:03:38] The lessons Dan learned from his two failed businesses and what he changed in order to build a wildly successful company.
[00:08:26] How to make your audience problem-aware and NEED your solution
[00:14:16] Where to start when working on becoming more disciplined in life and business.
[00:16:16] The BIGGEST life lesson Dan has learned that helped him get results
[00:16:42] HOW and WHEN you should raise your standards to demand better results in your life and business.
[00:24:40] The “1-3-1 rule” Dan uses to build a solution-focused team that solves problems on their own.
[00:37:46] How Dan overcame being overworked and stressed (working over 100 hours a week and running on 3-4 hours of sleep a night!).
[00:38:46] Dan’s way of gaining leverage in business through “The 4 C’s” and how to use them!
[00:40:33] The two departments in business you should be reinvesting the most in.
For full show notes; visit: https://jasminestar.com/podcast/episode375
Dan Martell is a WSJ best-selling author, entrepreneur, angel investor and became a highly sought-after coach in the SaaS industry after exiting three technology companies within a ten-year period. He’s also an Ironman athlete, philanthropist, husband, and father of two incredible boys.

Serving Your Audience: What No One Talks About Oct 24, 2023

Show notes

“Serve, serve, serve.”
“Serve before you sell.”
“Just give value.”
Sound familiar?
We hear a lot about WHY we need to give value, but when it comes to the HOW - the only thing really taught is to post educational content (totally fine by the way!)
But in a world where information is SO easily accessible, you must lean into the other ways to serve your audience as well.
Not sure where to start? I got you, friend.
In this episode, I’m giving you four specific strategies so you can serve your audience well and build a community of people who can’t get enough of you.
Click play to hear all of this and…
[00:01:14] The “Backfire Effect” - how over-delivering information can sometimes backfire.
[00:02:15] How to research your ideal client’s habits and preferences to serve them well.
[00:08:05] Ways to facilitate mindset shifts in your audience to make them crave more of you.
[00:09:11] The importance of building a community just for people seeking similar solutions.
[00:11:13] How creating personalized resources can make you unforgettable (and how to do it!).
[00:16:03] Ways you can create meaningful relationships with your audience and make them feel significant and valued.
[00:19:13] One simple thing that makes your audience feel TRULY connected to you.
Wanna take serving your audience a step further? After you listen to this episode, click play on: "How to Create More Meaningful Relationships in Business”
For full show notes; visit: https://jasminestar.com/podcast/episode374
Sources:
When Corrections Fail: The persistence of political misperceptions, Brendan Nyhan and Jason Reifler, https://cpb-us-e1.wpmucdn.com/sites.dartmouth.edu/dist/5/2293/files/2021/03/nyhan-reifler.pdf

How to Create a Community That Sells For You with Lindsey Schwartz Oct 17, 2023

Show notes

“Jasmine, they're selling for me…”

That’s what my brilliant speaker/author/master community builder of a friend replied when I asked her questions about her ad spend, list-building, and marketing tactics.

The answer to her wildly successful business wasn’t more marketing…

It was that her community was selling for her.

You see, when you make people feel like they are contributors to the community, they take ownership and eventually start to introduce the community to new people.

And honestly, I’ve never seen anyone create this kind of community culture quite like Lindsey Schwartz. In this episode, Lindsey graciously shares her insights (and her three-part framework for retaining members!) so y'all can build a community that sells for you, too!

Click play to hear all of this and…

[00:03:06] How Lindsey scaled her business and improved her launch numbers by 50% by leveraging community.

[00:04:04] The mistake that most entrepreneurs make when it comes to community building.

[00:05:20] The very first step to building a community where your members sell for you.

[00:11:13] How a typo on the cover of Lindsey’s first book turned into a great thing.

[00:13:51] How Lindsey transitioned a passion project into a successful business (and overcame the challenges and emotions of people pleasing while doing so!)

[00:17:19] How to draw the line of “too much giving” when it comes to building a community.

[00:20:36] How to plan, structure, and host your in-person event.

[00:25:37] The importance of collaborating with other brands and leveraging each other's resources and audiences.

[00:28:06] How Lindsey created and marketed her first mastermind with a small audience.

[00:33:53] What it means to build a brand with “inviting energy” that makes people feel at home and CRAVE more.

[00:34:49] How you can involve your audience and community in decision-making to create a culture of ownership.

[00:37:24] How to make a free community PROFITABLE.

[00:45:16] The three main factors that have contributed to the consistent growth and success of Lindsey's business.

For full show notes; visit: https://jasminestar.com/podcast/episode373

The Most Underrated Strengths to Have in Business (And How to Develop Them) Oct 10, 2023

Show notes

I wasn’t born a determined person…

And I definitely wasn’t born a patient person (oldest siblings, stand up.)

These are skills I became aware of, practiced, measured, and eventually developed. But some of my favorite skills are the underrated ones… why you ask?

You see, the only thing I love more than underrated skills is being underrated.

There's something about walking into a room and having people glance at you and then look away to carry on in a different conversation... And then they hear the person they overlooked get announced as the keynote speaker. (Booyah!)

In this episode, I'm sharing the four most underrated qualities that I believe make up the best business owners and how you can develop them too. And even though all of these strategies are great on their own, when combined... chef's kiss.

Click play to hear all of this and…

[00:01:08] One of my all-time favorite underrated moments.

[00:03:53] The four most underrated skills to have as an entrepreneur.

[00:04:29] A strength that makes you absolutely unstoppable in business (and how to develop it.)

[00:07:09] How to make better decisions in business.

[00:08:00] The strange (but very effective) thing I do that helps me challenge my thinking and decision-making.

[00:10:36] How to practice getting uncomfortable so you can persevere when things get hard.

[00:11:30] How I prepared and practiced a collaboration pitch with a rare and HUGE opportunity.

[00:14:50] The importance of recognizing patterns in your business and a framework to improve recognizing them.

[00:19:44] The leadership skill that can 1.) create a positive team culture, 2.) connect you with clients on a personal level, and 3.) increase sales.

[00:25:45] How you can start thinking outside the box to improve innovation and creativity in your business.

[00:27:38] How to ask questions that create new possibilities.

For full show notes; visit: https://jasminestar.com/podcast/episode372

Why Making “Selfish Decisions” Will Make You a Stronger Entrepreneur Oct 05, 2023

Show notes

Lemme tell you one of the best gifts I’ve gotten this year…

The opportunity to rediscover who I am and what kind of business I want to have.

And this started because of something my team said… “Let us run the operations”.

You see, the business had reached a point where we had a strong team in place, and they generously offered to handle the day-to-day, giving me the freedom to focus on casting the vision for Social Curator and deciding our next moves.

After making what felt like a “selfish decision” and releasing the things I thought only I could do, I started realizing how powerful the team was and how ready and willing they were to take the ball and run it down the field.

I had the opportunity to talk about this process in detail with Jen Kamara on her podcast, The Jennifer Kamara Podcast.

In fact, Jen asked me “Who is Jasmine Star, today?” and that led to an entire conversation on rediscovery, taking risks, making “selfish” decisions, and prioritizing both work and family. I loved it - and I hope you do, too.

Click play to hear all of this and…

[00:02:04] Why I started this new rediscovery journey and how I had to release control and trust my team to handle the operations.

[00:03:18] Advice my mentor told me that has made a HUGE impact on my business.

[00:07:08] My VERY difficult decision to not move forward with a second cohort of my mastermind.

[00:10:35] The mindset shift that helped me rethink what a “selfish decision” really was.

[00:16:21] The mindset I developed while being unfunded, uneducated, and unqualified while building each of my businesses.

[00:21:08] The importance of trusting energetic cues and my gut to make decisions

[00:32:02] How to stop basing decisions on other people's judgments.

[00:43:28] How I design and prioritize my time and relationship with JD (my husband and business partner) and Luna while remaining CEO of the business.

For full show notes; visit: https://jasminestar.com/podcast/episode371

What to Do When the Unexpected Happens Oct 03, 2023

Show notes

‘You're not doing enough.’

‘Couldn’t you have avoided this? I'm sure you could have avoided this.’

‘Why couldn't you see this coming six months ago?’

I came across these words I journaled last year and cringed. Now that I’m in a place where I’m able to reflect without being so self-critical, I realize that I did do the best I could with what I had and what I knew at the time.

The thing is… in business, the unexpected is inevitable.

But if I could go back in time, I would have reacted to the unexpected differently.

In this episode, I’m sharing the four-part framework of what to do when the unexpected happens that I’ve developed since I wrote those words in my journal. I originally shared it with our Social Curator Community and it struck such a chord, I knew I had to share it with you.

Click play to hear my four-part framework of what to do when the unexpected happens and…

[00:02:09] The words JD (my husband and business partner) told me 365 days ago that ended up being true, even though I didn’t want to believe them then.

[00:05:21] What motivates and inspires me when I’m facing unexpected challenges.

[00:06:21] The importance of being kind to yourself when facing setbacks.

[00:09:40] How to allow yourself to feel emotions and move through them.

[00:10:36] Why you must have a clear vision for your life and business.

[00:11:37] The value of being surrounded by like-minded people who are in similar seasons of business as you.

If you enjoyed this episode, I'd love to invite you to a free 14-day trial of Social Curator, where thousands of business owners come together for mindset moments like this, group coaching and weekly training, and marketing plans to take your social media to the next level. (PLUS you'll get to meet Dottie, your AI Social Media Manager who creates content for you in just seconds). Learn more >>HERE<<)

For full show notes; vist: http://jasminestar.com/podcast/episode370

Honest Business Conversations, Part 2: Creating and Scaling A Successful Membership Sep 28, 2023

Show notes

Have you ever had one of those big lightbulb moments when creating an offer?

One of those moments where the pieces all seem to fall into place and you’re figuring out how a new revenue stream is about to make a big impactfor your people?

This is exactly what happened on one of my consulting calls with a client when she hashed out the details of her new membership program (including a six-week launch plan!).

And lemme tell you, by the end of the call… we were lit.

In this episode, I’m sharing the insights of our conversation about starting a new membership, and (surprise!) my thoughts on how to scale an existing membership.

Whether you're in the beginning stages of creating a digital offer or ready to take it to the next level, I hope you enjoy this off-the-cuff conversation.

Click play to hear all of this and…

[00:01:19] The very first step you need to take when creating your membership program.

[00:02:19] How to make your membership program stand out in the market.

[00:03:38] How to create “exclusivity” in your membership.

[00:05:55] The importance of reverse-engineering your revenue goals when you’re in the beginning stages of creating a membership.

[00:06:04] The six-week launch plan I created with my client (you can steal our framework!)

[00:10:56] How to determine if you need to restructure your current membership (and the results one of my clients got when they did).

[00:12:13] The one thing you NEED if you're going to launch your membership successfully.

[00:13:30] How to create a masterclass (and how to title it) that makes people want to sign up for your membership ASAP.

[00:16:53] How to know if it’s the right time to leverage paid ads for your masterclass.

For full show notes; visit: https://jasminestar.com/podcast/episode369a

How To Increase Your Sales by Uncovering Your Dream Client’s Needs and Desires Sep 26, 2023

Show notes

Do you ever feel like it's difficult to stand out online?

If so, I feel you. The online space can feel…well, crowded.

But, I often hear entrepreneurs say the reason they aren’t getting the results they WANT and DESERVE is because of the over-saturation in their industry…

And I don’t think that’s the case. So, what is?

Business owners don’t know how to identify the deepest needs and desires of their ideal clients - the things their ideal client REALLY wants, but might not even know how to express.

As a result…

Business owners are stuck talking about the same ol’ surface-level problem that everyone else in their industry is talking about. They blend in (rather than stand out), because they don’t know how to dig deeperand find the core problem.
But don’t fear, my friend - today I’m sharing my step-by-step process of figuring out exactly what your ideal client really wants and desires and spilling the tea on how to create or revise your offer so it speaks directly to these needs. When you’re done listening, you’ll be well on your way to standing out in your industry and serving the people who need you most.

Click play to hear all of this and…

[00:01:06] How to identify your ideal client’s core needs and desires

[00:07:54] How to identify the places in your industry where your ideal client isn’t being served.

[00:08:51] How to create an offer that meets your ideal client’s needs and serves them in a way others aren’t (i.e. - how to create a solution for the “gap” in the market)

[00:13:25] How to make improvements to your offer based on research and client feedback.

[00:16:18] How to create clear messaging that not only shows the value of your offer, but resonates with your ideal clients

[00:19:03] The importance of clearly stating not just WHAT your offer is, but the transformation it provides

[00:19:53] How to market your offer when it's brand new and you don't have many testimonials

(PS Wanna learn how to sell the transformation of your product or service? Listen tothe episode where I teach our FBI sales method, Three Sales Strategies to Increase Your Revenue >>HERE<<!)

For full show notes; visit: https://jasminestar.com/podcast/episode369

Honest Business Conversations, Part 1: How I Handle Industry Copycats and Deliver Compelling Keynotes Sep 21, 2023

Show notes

Have I told you about the time someone tried to copy Social Curator?

I’m talkin’ they were stealing our content, resources, Action Plans, the whole nine-yards… AND I even think they called it something like “Socially Curated.”

I felt angry. Disheartened. The team and I had poured so much time, energy, and money into making Social Curator something that was truly magical… and someone was COPYING it?!

But I couldn’t let those copycats consume my thoughts and energy. Instead, I had to focus on how we were going to move the company forward - and in doing so, I learned some important lessons.

I recently had a consulting session with a client (let’s call her Kelly) who was in a very similar situation, and so I shared what I learned with her… and then I realized: I should also share with YOU!
So, I grabbed my mic and recorded this honest, unscripted conversation… I hope it serves you well.
(You’ll also get some bonus tips on how to format and deliver an engaging keynote presentation - my client asked for this as well and I wanted to let you in on what works well for me.)

Click play to hear all of this and…

[00:00:34] The two topics I'm sharing with you that a client and I discussed: Formatting keynote presentations and handling industry copycats.

[00:02:01] What to include in each section of your presentation.

[00:03:57] My secret to inspiring action and building trust with my audience during the presentation.

[00:09:10] How to deliver your presentation and increase engagement with your audience.

[00:10:07] My thoughts on copycats in business and the lessons I’ve learned on how to handle them.

[00:14:23] How to not let copycats affect your mindset and my strategies for preventing them in the first place.

For full show notes; visit: https://jasminestar.com/podcast/episode368a

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