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Latest Episodes:

E159: The Hiring Screening Process - Steven Pesavento Oct 19, 2020

Show notes

Last week we spoke about what type of person we want to look for in a hire and what tools we can use to find them. This week we're following on from that and diving deeper into the actual hiring process. When we’ve placed an add on job sites, we want to think of this as a funnel, because this is where we’re going to have to eliminate the most candidates. After that we want to look at call screening and then follow that up with a video call or in person interview. What I like to then do is have a team member interview the candidate… just to make sure that the team fit is locked in. It’s absolutely vital that you have a strategy in place for the hiring process or it will most definitely be overwhelming, take up more time than it should… or you could end up with the wrong hire.

So join the Investor Mindset community by hitting subscribe and let us know down in the comments below what your recruitment process is.

KEY TAKEAWAYS

1. Make sure the job description is in total alignment with the person that we're looking to hire.

2. Take a look at the people in an already successful sales team and see what you need (or what you're lacking) from their skill set.

3. Think about the hiring process as a funnel and have a solid process of elimination.

4. At the top of the funnel have everyone apply through a website such as Indeed or Monster. Then we can have them instantly complete a personality assessment such as DISC.

5. The phone screening process is really important... especially in sales roles. This gives us an instant idea of if we want to continue to the next step or not.

6. We need to ask some key questions during the short phone screening. Check the episode out to hear these in detail.

7. If the fit is not right then move on quickly and end the call in a respectable way. You're going to be talking to a lot of people!

8. The final step in my process is an interview with someone from my team. This is important because it allows us to ascertain if they have the right team fit. My team members might also notice something that I missed.

BOOKS

The Passive Investing Playbook - https://theinvestormindset.com/passive

LINKS

Join the MultiFamilyMBA and get exclusive free training: https://theinvestormindset.com/mfmba

Learn more about investing with Steven at https://theinvestormindset.com/invest

Join InvestorMindset.com for more!

E158: The “No Jerk” Policy - Brian Adams Oct 15, 2020

Show notes

Everyone needs more strategies for raising money, right? Well, very successful fundless sponsor Brian Adams drops by this week to take us through his wealth of experience in raising capital and growing a real estate business. We take a deep dive into the process of acquiring investors who are the right fit for your business style and how to keep them happy and informed in real time with modern tech. We also discuss the key strategies needed in order to grow a business by hiring the right people and which areas to invest in. If you are growing a business or looking for ways to get more investors onboard then this episode is a must.

Brian is the President and founder of Excelsior Capital, where he spearheads the investor relations and capital markets arms of the firm. He has 10 years of experience in real estate private equity. In addition, he frequently participates in speaking engagements focused on providing the real estate investment community with a real and honest outlook of the commercial real estate market so intelligent investment decisions can be made.

Join the community by subscribing and drop a comment below to get involved in the conversation… we would love to hear from you!

KEY TAKEAWAYS

1. It's not just about the deals and investments. If you don't have a solid team and infrastructure in place then your business will never grow into what it could be.

2. Stay in touch with your investors. There are technology platforms that can provide information to your investors in real time and... it's 100% worth the investment.

3. Be upfront and set expectations for your investors.

4. Have a strict "no jerk" policy so you know who the right type of investors for you are.

5. Don’t push unrealistic goals to investors. It's better to under promise and over deliver!

6. Focus on three things: capital preservation, cash on cash yield and the tax benefits of real estate ownership.

7. Provide transparent communication and build a solid honest partnership.

8. The average attention span of a person is 12 minutes... so don't waste it with spiel!

9. Know what YOU are best at and then bring in people that will compliment your skills and fill the holes that are in your skillset.

LINKS

https://www.excelsiorgp.com/

https://www.linkedin.com/in/brian-c-adams/

Join InvestorMindset.com for more!

E157: Hiring the Right Sales People - Steven Pesavento Oct 12, 2020

Show notes

This week we're analyzing a subject that is at the heart of any successful business: How do you go about hiring the best people to benefit and grow your business?

More specifically we're looking at how we can land excellent salespeople. I go over some of the key questions when searching for talent such as: What type of salesperson we should be looking for - a hunter or a farmer? What personality assessment tests are available to us? What are the differences between hiring someone for single and/or multifamily? How are we going to write the job description to communicate our JD effectively?

These are all vital questions that I answer in this week's episode to help you get the most out of your hires. So jump in - join the community and the conversation. If you have any hiring strategies of your own to add, then drop them in the comments below… we’d love to hear them!

KEY TAKEAWAYS

1. Ask what type of salesperson you want - a Hunter or a Farmer.

2. Email me at steven@vonfinch.com so I can recommend some of the best, and some of my favorite, personality tests that are available for you.

3. Single and multifamily are going to have different requirements when it comes to the hire.

4. How are you going to write the job description specifically for the person and role?

5. Have a process for processing your final group of candidates

6. Use personality tests to ascertain if the candidate is the right fit for your business

BOOKS

The Passive Investing Playbook - https://theinvestormindset.com/passive

LINKS

Join the MultiFamilyMBA and get exclusive free training: https://theinvestormindset.com/mfmba

Learn more about investing with Steven at

https://theinvestormindset.com/invest

Join InvestorMindset.com for more!

E156: The Pitfalls & Prosperity of Passive Investing - Jeremy Roll Oct 08, 2020

Show notes

Our guest this week, Jeremy Roll, has built his entire 16-year career around passive investing and has more than $1 Billion worth of real estate and business assets. As Founder and President of Roll Investment Group, Jeremy manages a group of over 1,000 investors in the US and Canada who seek passive/managed cash flowing investments in real estate and businesses. Jeremy is originally from Montreal, is a licensed California Real Estate Broker (for investing purposes only), has an MBA from The Wharton School, and is an Advisor for Realty Mogul, the largest real estate crowdfunding website in the US.

We go into why Jeremy became an investor, what he learned along the way, and how you can achieve success in your investing career without hitting those common pitfalls. Jump into this episode and learn what the pros/cons of passive investing are and if it's the right choice for you and your personal situation.

Are you a passive investor and have something to add to this discussion? If so then subscribe and drop a comment below!

KEY TAKEAWAYS

ALWAYS do your due diligence and make sure you really know who you're doing business with.
Be careful about projections and assumptions from operators. Sometimes these numbers can be inflated and dressed up to hook investors in. Conversative numbers are more safe and can show you who you're really working with.
You can have two properties that are identical but the operator who manages the property better is going to achieve the best return on your investment.
Review current mainstream consumer sentiment to give you an idea of what's happening in the market.
Think ahead. Is asset X going to be valuable in 10 years? Look at what's going on in terms of the market, technology, and job growth.

LINKS

JRoll@RollInvestments.com

https://www.linkedin.com/in/jeremy-roll-655107/

Join InvestorMindset.com for more!

E155: Mentoring & Modeling Success - Steven Pesavento Oct 05, 2020

Show notes

One of the best ways to achieve your goals is by modeling others who are already thriving in the space that you want to be successful in. We’re not just copying what others are doing, but rather using their track record as a template for our own journey. This method has worked wonders for my personal growth AND my career growth. So join me this week and let’s take a dive into how you can find mentors to model and start building your empire today!

Maybe you're already using this method? If you are, then drop a comment below and let the community know how it’s been working for you.

KEY TAKEAWAYS

We’re not just copying what others are doing, but rather using their track record as a template for our own journey.
Research people who are successful in the space that you want to be in and listen to them. Use different methods such as podcasts, YouTube channels, books and more.
Surround yourself with people who are already successful and use their knowledge and advice to get there yourself.
Don’t be afraid to pay for a coach. Why is it fine to pay for University… but not for a personal/business coach?
Find mentors, surround yourself with them and model their track record to build your own success.

Join InvestorMindset.com for more!

E154: Email Marketing Mastery - Tom Morkes Oct 01, 2020

Show notes

This week our guest’s clients know him as the guy who helped more than 100 brands and businesses grow their traffic, leads, and sales using his Launch to Profit Methodology. He’s the brains behind some of the most successful and profitable marketing and sales campaigns in the past decade. This includes a record-setting Kickstarter campaign that grossed $453k in 33 days, book launches that have landed authors on the New York Times, Wall Street Journal, and USA Today bestseller lists and more than a dozen product launches that have generated $100,000+ in sales in less than 30 days. He is none other than email marketing genius Tom Morkes. Tom drops by to tell us his secret strategies for creating engaging and profitable email marketing campaigns. He gives us advice on how to avoid common copywriting pitfalls, how to target the right audience for our niche, and how to communicate effectively with those leads that go on to create solid conversions and returns. Don’t miss this amazing episode we have for you this week jam-packed with incredible email marketing advice. Have you used any of these techniques in your marketing? Jump in and join the conversation by commenting below. Join InvestorMindset.com for more!

E153: How Can I Help? - Steven Pesavento Sep 28, 2020

Show notes

Have you ever asked yourself: How can I be of value to others? This week we’re looking at the philosophy of giving more value than you expect to receive in return.

Sounds crazy, right? It might at first, but by giving incredible value to people you’ll not only build stronger relationships, but you’ll also create an energy that will attract greatness to YOU.

It can be easy to think that if you start giving amazing value to others, you could be taken advantage of… but if you're giving immense value to others it doesn't mean that you need to stop charging for your services or that you're opening yourself up to potential leeches. What it really means is that people will look up to you, see you as a person of strength and want to do business with you.

I've used this philosophy and it's worked wonders for me... now I want to share it with you and see YOU benefit like I did. Everyone has a way that they can be of value; why don’t you start today?

KEY TAKEAWAYS

Ask the right questions - how can you be of value?
Bring this up in conversation and ask directly
People are very receptive to this and love receiving a gift
You will create an energy that will attract greatness to you in return
You don’t need to be taken advantage of if you’re giving value to people
People will see you as a strong and respectable person who they want to work with
Create a log and check regularly to see how many times you’ve asked the question

BOOKS

The Passive Investing Playbook - https://theinvestormindset.com/passive

LINKS

Learn more about investing with Steven at

https://theinvestormindset.com/invest

Join InvestorMindset.com for more!

E152: Logitic $95 Million Dollar Acquisition - Judd Armstrong Sep 24, 2020

Show notes

What do you learn in the process of a $95M business acquisition? Well this week we dive into that with someone who has the experience: Mr. Judd Armstrong. Judd is the founder of Jaybird - the first and one of the most popular brands of wireless headphones in the world.

What holds most people back is that they don't believe it's possible for THEM. Well, Judd started out with a $10ph retail job and went on to become the founder of Jaybird, which was sold in 2016 to Logitech for $95M. Jaybird also achieved a 50% market share in sports wireless headphones and was profitable each year of business with a 50-100% year over year growth. Quite a story. So what made him so determined and successful…?

Join us as we analyze what a successful entrepreneurial mindset is made of and how you can break free of what holds most people back and go on to achieve what others think of as impossible.

You don't want to miss this FREE advice from super successful entrepreneur Judd Armstrong. Hit subscribe to join the Investor Mindset community and grow your business knowledge and skill for free today.

KEY TAKEAWAYS

1. Every one of us has something special to do in life and are here for a purpose. So it comes down to what's placed in your heart.

2. Denzel Washington: "True desire in the heart, that itch that you have whatever it is you want to do, that thing that you want to do to help others and to grow and to make money that desire that itch, that's God's proof to you, sent beforehand, already to indicate that it's yours."

3. If you're thinking about something that is holding you back, then just flip it on it's head and drive forward.

4. Follow your heart and use your mindset to navigate your path wisely and safely.

5. What holds most people back is that they don't believe it's possible for THEM.

6. When others say to you "you can't do that! That never happens in life!" just remember that they cannot see past that hurdle themselves and are just looking out for you. It doesn't mean it's gospel and it doesn't mean you NEED to listen to it. Take your own path.

7. Try something new and stretch yourself into a new experience.

8. Financial freedom is the ability to have no debt and/or reliance on anything or anyone.

9. Try to get multiple sources of income so you're not a slave to one method

10. If you're going to sell your business, sell it when it's at the top.

11. Success is the progressive realization of a worthy endeavor.

LINKS

https://www.linkedin.com/in/judd-armstrong-6b3221a/

https://juddarmstrong.com/home

https://www.instagram.com/juddarmstr0ng/

https://www.facebook.com/juddarmstrong

Join InvestorMindset.com for more!

E151: Practice the Plan. Put the Plan Into Practice. - Steven Pesavento Sep 21, 2020

Show notes

Aloha Mindsetters! This week we're looking at how to practice the plan and put the plan into practice. We look at how to: draft a plan, organize our ideas, create steps, prioritize, and last but not least, set and achieve crucial deadlines for our goals. If you're not sure where you're headed next... then I'm here to help steer the ship in the right direction.

My goal is to help and empower over one million people to live a better life through real estate... so jump in and join the community for free so we can move forward and achieve great things together!

KEY TAKEAWAYS

1. We have to know where we're going.

2. Be clear on what you want and WHY you want it.

3. It's not just about the plan, but the practice of building the plan and then putting that plan into practice.

4. Capture and brainstorm the plan on paper or a digital doc... in detail.

5. Categorize into chunks so we can be clear and prioritize.

6. Start eliminating and prioritizing steps.

7. Once you have all the above ready... set deadlines.

8. Schedule an hour a day for reviewing what you achieved.

9. Create goals to achieve for your week.

BOOKS

The Passive Investing Playbook - https://theinvestormindset.com/passive

LINKS

Learn more about investing with Steven at

https://theinvestormindset.com/invest

Join InvestorMindset.com for more!

E150: Passive Investing 101 - Ryan McKenna Sep 17, 2020

Show notes

Getting started in the real estate game can be super tough, but this week our special guest is Ryan McKenna and we dive deep into the challenges of investing and how we can overcome them.

Ryan advises us on how to start investing, what to look for when vetting sponsors, how you should look at investing long term and much more. This episode is packed with amazing advice and information from a top pro investor and guess what… it’s completely free.

Ryan is a successful entrepreneur and experienced real estate investor active in the multifamily apartment space and is currently invested in 50+ real estate and business syndications with a total portfolio value over $1 billion. Real estate investing has always been a passion of his as he's fascinated by the concept of creating passive income to achieve financial independence and wants to help others do the same.

Ryan earned his MBA at the University of Notre Dame's Mendoza College of Business and is a former student-athlete of Arizona State University, having played baseball for the Sun Devils (2001-2004) and graduating Magna Cum Laude, with a Bachelor's Degree in Business & Communications.

Join us this week and receive this FREE advice from a real investing pro. If you’re just starting out in the investment game and haven’t decided which path to take yet, then this episode is tailor made just for you!

KEY TAKEAWAYS

1. Be fully committed and if change happens then go full throttle in the next direction.

2. It's very very difficult to be a part time active investor.

3. It's better to learn to be a passive investor first and then head into active once you have more experience.

4. Focus on your expertise.

5. The people matter most. Look at the team and it's track record before the numbers.

6. Look for transparency in the sponsor and ask what challenges they've faced and how they overcame them. Don't be afraid to ask questions!

7. Try expanding your portfolio and look at multiple deals.

8. Investing is for the long game… don’t try to make millions overnight.

BOOKS

Rich Dad Poor Dad - Robert T. Kiyosaki

https://amzn.to/3ie8zV2