The HaltingWinter Podcast

Latest Episodes:

53: SMB Problems: Scaling Feb 27, 2023

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We continue our "Common Small Business Problems" on The HaltingWinter Podcast looking at problem #9, "Scaling." How do you grow your small business, especially when there's so much to do just to keep it afloat? On today's episode, Seth Winterhalter gives 2 key things to know in order to understand clearly what steps you need to take to grow your specific business to greater revenue and profit.

Take our FREE Business Assessment: https://bit.ly/3kqdJmU

Schedule an Introductory Consultation: https://bit.ly/3Zju1wU

51: SMB Problems: Managing Workflow Feb 24, 2023

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One of the most shocking realities small business owners experience when they launch their business is having to oversee all the various parts that make their company successful. This means having weekly rhythms and routines that ensure they stay focused on what will move the business forward to greater success. Now imagine not only managing your own workflow but also the workflow of the employees you hire as you grow. What was once exciting now becomes a tangled web of chaos causing stress and overwhelm.

On this episode of The HaltingWinter Podcast, Seth Winterhalter continues our mini-series titled, "Common Small Business Problems." He looks at how to manage workflow, both personally as an owner and corporately as you hire multiple employees. If you need help with workflow, we have a personal workshop to help you get a hold of your weekly schedule and routine as well as a workshop for you and your team to help give you meeting rhythms and structures that actually produce results instead of just checking a box.

Schedule a FREE conversation with Seth to help get insights into how to manage personal and team workflow: https://calendly.com/haltingwinter/30-minute-complimentary-introduction-zoom-call

Take our FREE Business Assessment to see how you can overcome your current obstacles and increase revenue and profit: https://mybusinessreport.com/assessment?ref=HaltingWinter

50: SMB Problems: Hiring Talented People Feb 22, 2023

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One of the most stressful things for any size business is hiring employees. Thousands of dollars are often spent in the hiring and training process not to mention all of the time invested so making the right decision is crucial for success.

On this episode of The HaltingWinter Podcast, Seth Winterhalter continues our mini-series titled, "Common Small Business Problems." Today we're looking at how to make sure you are hiring the best people for your open position. What are the things you can do before you even post the job to make sure you're attracting the right candidates and how can you make the interview process work in your favor?

Schedule a FREE conversation with Seth to help get insights into how to make your customer experience a raving delight: https://calendly.com/haltingwinter/30-minute-complimentary-introduction-zoom-call

Take our FREE Business Assessment to see how you can overcome your current obstacles and increase revenue and profit: https://mybusinessreport.com/assessment?ref=HaltingWinter

49: SMB Problems: Delighting Customers Feb 20, 2023

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Every business should desire to deliver customer satisfaction but creating customer delight is even better. So how do you do it? How do you make the customer experience so good they are compelled to rave about you to everyone in earshot?

On this episode of The HaltingWinter Podcast, Seth Winterhalter continues our mini-series titled, "Common Small Business Problems." Today we're looking at the how and why of customer satisfaction and pointing out the benefits of moving from satisfaction to delight. If you need help thinking through strategies to implement today's content in your specific business, use one of the links below to take action right now.

Take our FREE Business Assessment to see how you can overcome your current obstacles and increase revenue and profit: https://mybusinessreport.com/assessment?ref=HaltingWinter

48: SMB Problems: Lead Generators & Email Lists Feb 17, 2023

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Have you started getting emails for your email list? Come on! Everybody's doing it! But what are they doing with these lists besides making fun of people who still use AOL?

On this episode of The HaltingWinter Podcast, Seth Winterhalter dives into the third of a mini-series titled, "Common Small Business Problems." Today we're tackling two problems in how to build an email list and how to do lead generation. These two issues are tied together as the lead generator is often the key to capturing an email.

Schedule a FREE conversation with Seth to help get insights into how to build your specific lead generator and build your business email list: https://calendly.com/haltingwinter/30-minute-complimentary-introduction-zoom-call

Take our FREE Business Assessment to see how you can overcome your current obstacles and increase revenue and profit: https://mybusinessreport.com/assessment?ref=HaltingWinter

47: SMB Problems: Increasing Brand Awareness Feb 15, 2023

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How does a small business increase its brand awareness? Do you blow your entire budget on a 7 million dollar super bowl ad that runs for 30 seconds? Do you hire a famous graphic designer to create a new logo?

On this episode of The HaltingWinter Podcast, Seth Winterhalter dives into the second of a mini-series titled, "Common Small Business Problems." The number two problem most businesses have is increasing brand awareness. Similar to the first problem of finding more customers, the answer to this question begins with investigating if we have a brand that's actually intentional and created for its target audience.

Schedule a FREE conversation with Seth to help get insights into how to clarify and customize your branding: https://calendly.com/haltingwinter/30-minute-complimentary-introduction-zoom-call

Take our FREE Business Assessment to see how you can overcome your current obstacles and increase revenue and profit: https://mybusinessreport.com/assessment?ref=HaltingWinter

46: SMB Problems: How to Find More Customers Feb 13, 2023

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What small business doesn't want to find more customers? But where are you looking and how are you finding those specific places to look?

On this episode of The HaltingWinter Podcast, Seth Winterhalter dives into the first of a mini-series titled, "Common Small Business Problems." The number one problem most businesses have is finding new customers. But before you look where to find them, we must dive into the problem behind the problem which is this: do you even know who your specific customer is?

Schedule a FREE conversation with Seth to help get insights into how to find your perfect customer: https://calendly.com/haltingwinter/30-minute-complimentary-introduction-zoom-call

Take our FREE Business Assessment to see how you can overcome your current obstacles and increase revenue and profit: https://mybusinessreport.com/assessment?ref=HaltingWinter

45: Website Makeover - The Call to Action Feb 10, 2023

Show notes

The second most important thing on your website homepage, right after telling people in a clear and compelling way how you solve their problem with your products or services, is how they can take immediate action to become a customer. Yes, you could have a simple box with "call now" or "buy now" and this is important but you should also have a three-part Call to Action.

In part two of our two-part "Website Makeover" series, Seth Winterhalter looks at why having a three-part Call to Action is vital for helping your curious audience feel comfortable in the plan and process you'll take them on to become paying clients. If you need help making your website clear and compelling in order to capture more customers, use one of the links below to start a conversation with us.

Take our FREE 10-minute Business Assessment to see how your business is doing and where you might need help: https://mybusinessreport.com/assessment?ref=HaltingWinter

Schedule a FREE Consultation to see if we can help you grow your business, make more money, and enjoy coming to work again: https://haltingwinter.com/

44: Website Makeover - A Compelling Homepage Feb 08, 2023

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Is your website homepage clear and compelling or filled with words that make the curious customer search with haste for another business to solve their problem?

On part one of the two-part "Website Makeover" series, Seth Winterhalter looks at the first thing someone will see when they load your website. We'll look at a real example that is probably similar to what you currently have on your website and what you need to do to make changes to land more clients and turn them from curious to captivated.

Take our FREE 10-minute Business Assessment to see how your business is doing and where you might need help: https://mybusinessreport.com/assessment?ref=HaltingWinter

Schedule a FREE Consultation to see if we can help you grow your business, make more money, and enjoy coming to work again: https://haltingwinter.com/

43: Why You DON'T Need a Business Coach Feb 06, 2023

Show notes

Are you a business owner who gets bombarded with emails and LinkedIn notifications from business coaches and consultants trying to razzle and dazzle you with their flashy numbers and client testimonials? You obviously don't need a business coach but wouldn't it be nice to have some clear affirmation that you could just delete all those emails without giving them a second thought?

On today's episode of The HaltingWinter Podcast, Seth Winterhalter helps you sleep deep at night with four solid reasons you have no need for a business coach or consultant for the company you own. If, for some shocking reason, you find that you might benefit from a coach's services, hit us up and let us know you'd like to schedule a free call so we can quickly talk you out of it.

Take our FREE Business Assessment: https://mybusinessreport.com/assessment?ref=HaltingWinter

Schedule A FREE Consultation: https://haltingwinter.com/

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