The HaltingWinter Podcast

Latest Episodes:

32: How to Sell 101 Jan 02, 2023

Show notes

This week on the HaltingWinter Podcast, Seth Winterhalter walks through the Business Made Simple framework on Sales, working through the first two pieces of the five-part system. What is your strategy for selling your products or services and are you using a framework that is a) used by your entire sales team and b) the best way to get your customer's attention and close the most sales?

For executive coaching or business consulting: https://haltingwinter.com/

31: Marketing 301 Dec 23, 2022

Show notes

Is your message and marketing capturing your customer's attention and compelling them to purchase your product or services? Are you painting for them a clear picture of what life will be like without your products and services (lacking what they desire and still facing their obstacles)? Are you painting clearly the picture of the heaven they'll experience with your product and what life will be like with their problems solved?

On this episode of The HaltingWinter Podcast, Seth Winterhalter dives into the final part of the seven-part framework from Donald Miller's Business Made Simple Storybrand to help you create a message and marketing that actually works. You'll be able to use this framework for your website, emails, and all other collateral that you're using to get your customer's eyeballs on you and ready to take action.

If you are interested in getting help with your marketing and messaging, set up a complimentary consultation at: https://haltingwinter.com/

30: Marketing 201 Dec 21, 2022

Show notes

Is your message and marketing capturing your customer's attention and compelling them to purchase your product or services? Are you the hero of your story or the guide coming alongside your customer, helping them solve a problem with your product or service?

On this episode of The HaltingWinter Podcast, Seth Winterhalter dives into the second part of the seven-part framework from Donald Miller's Business Made Simple Storybrand to help you create a message and marketing that actually works. You'll be able to use this framework for your website, emails, and all other collateral that you're using to get your customer's eyeballs on you and ready to take action.

If you are interested in getting help with your marketing and messaging, set up a complimentary consultation at: https://haltingwinter.com/

29: Marketing 101 Dec 19, 2022

Show notes

Is your message and marketing capturing your customer's attention and compelling them to purchase your product or services?

On this episode of The HaltingWinter Podcast, Seth Winterhalter dives into the first two parts of the seven-part framework from Donald Miller's Business Made Simple Storybrand framework to help you create a message and marketing that actually works. You'll be able to use this framework for your website, emails, and all other collateral that you're using to get your customer's eyeballs on you and ready to take action.

If you are interested in getting help with your marketing and messaging, set up a complimentary consultation at: https://haltingwinter.com/

28: Critical Actions Dec 16, 2022

Show notes

When crafting a Mission Statement for your business, you need key behaviors for your employees to model as well as critical actions for them to take on a daily/weekly basis. These help tell them what actions are most important to take in order to row toward the mission. Without these, a team becomes a group of individuals rowing however they deem effective which can lead to various waypoints and the mission not being achieved.

On this episode of The HaltingWinter Podcast, Seth Winterhalter uses the Business Made Simple framework to help you know how to create critical actions for the employees of your company to take on a regular basis that will ensure the team rows in the same direction and the destination of the mission reached.

If you are interested in help creating a mission statement, key behaviors, and critical actions for your business, reach out to us at https://haltingwinter.com/

27: Key Behaviors Dec 14, 2022

Show notes

When crafting a Mission Statement, it is also important to craft Key Behaviors. These help in hiring people who align with the characteristics needed to make your mission happen and help you employees know which behaviors are most important to model on a daily basis to make the mission a reality.

On this episode of The HaltingWinter Podcast, Seth Winterhalter uses the Business Made Simple framework to help you know how to create key characteristics for the employees of your company to model that will lead to daily behaviors as they interact with each other and clients.

If you are interested in help creating a mission statement and key behaviors for your business, reach out to us at https://haltingwinter.com/

26: Creating a Mission Statement Dec 12, 2022

Show notes

Does your business or organization have a mission statement? Do you know it? Does it compel you and your team to act on a daily basis?

On this episode of The HaltingWinter Podcast, Seth Winterhalter uses the Business Made Simple framework to help you know how to create a mission statement that is simple, memorable, and leads your company to greater success.

If you are interested in help creating a mission statement, reach out to us at https://haltingwinter.com/

25: Operating at Peak Performance Dec 05, 2022

Show notes

Are you operating at peak performance as a leader? Are all the parts of your organization operating at the same?

On this episode of The HaltingWinter Podcast, Seth Winterhalter gives an update on his coaching and consulting company, HaltingWinter, and what 2023 has in store in helping leaders and organizations operate at peak performance in order to make more money and impact while being able to spend more time on the things that matter most.

For coaching or consulting: https://haltingwinter.com/

24: Taking Time to Celebrate Nov 28, 2022

Show notes

It's the season of celebration so are you taking time to celebrate what you've been up to personally and corporately?

On this episode of The HaltingWinter Podcast, Seth Winterhalter discusses three things to take time to celebrate to build a business and culture that is vibrant and thriving.

If you want yourself or your business to reach another gear of peak performance, schedule a FREE assessment with the HaltingWinter team today: https://haltingwinter.com/

23: A Mission Statement that Works Nov 16, 2022

Show notes

If you lead an organization you most likely have a mission statement. And most likely no one knows it and it doesn't have much of a purpose except to be looked at on the first page of the annual report.

On this episode of The HaltingWinter Podcast, Seth Winterhalter discusses five reasons why every organization should have a clear and intentional mission statement.

If you would like help crafting a mission statement that works, schedule a call with the HaltingWinter team for an assessment: https://haltingwinter.com/

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