Business
**The Gutsy Podcast | Mindset, Personal Development & Entrepreneurship for Women**

The Gutsy Podcast is for women, entrepreneurs, and go-getters who are ready to stop holding back and start making gutsy moves in their lives and businesses. Gutsy is the belief and action that happens in the split second when you’re faced with a decision—but this time you choose to go for it instead of going back.

Hosted by Keynote Speaker and Coach, LauraAura, this show is your weekly guide to owning what you actually want, shifting the mind junk that’s been holding you back, and taking bold steps toward your goals.

Each week, you’ll get powerful insights, actionable strategies, and inspiring stories designed to help you break free from overthinking and overcomplicating. Whether you’re tuning in for a full episode or a quick Powerback® session, you’ll walk away with the confidence and clarity to stop fighting yourself and start going for it.

Desire drives you, but gutsy? That’s what gets it done.

Latest Episodes:

Powerback 127: Undoing the hustle Sep 01, 2022

Show notes

You can slow things down and get more grounded. However, you always find yourself all over the place and trying to do ALL THE THINGS. All to feel like you haven’t accomplished anything by the end of the day.

If you do not create a centered mindset for how you operate yourself and your business, you will burnout, and that’s why we need to undo the need to hustle.

You can do so by:

Choosing one way to take your Powerback®
Thinking about how you are feeling each day and writing it down
Committing to a new healthy habit

Keep in mind that if something keeps coming up, it is time for you to release it.

RESOURCES FROM THIS EPISODE

The Gutsy Collective

Take the Power Leak Quiz at lauraaura.com/powerleakquiz and identify where you may be unintentionally giving away your power - which is often the answer to “what am I missing?” and the biggest growth opportunity in your business.

CONNECT WITH LAURA AURA

Instagram: @thatlauraaura

Facebook: @thatlauraaura

Twitter: @thatlauraaura

Website: LauraAura.com

Support the show

Leave a Review!
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https://podcasts.apple.com/podcast/the-gutsy-podcast/id1445481970

127: Tapping to heal, grow, and expand with Lauren Frontiera Aug 30, 2022

Show notes

You are an energetic being having a human experience. Every day, thoughts and circumstances can penetrate and enhance your energy or cause you to get out of personal alignment.

Today’s conversation is all about the power of tapping. And I’m grateful to have the most beautiful soul as my guest, Lauren Frontiera – whose work is rooted in ancient wisdom, modalities, and tools to help you heal, grow, and expand.

In this episode, you’ll learn:

What tapping is and how it is used
How to understand your unique intuitive abilities
How people use tapping to heal, grow and expand
Why it is important to trust your entrepreneurial journey

Lauren is a certified EFT Practitioner, hypnotherapist, and Intuitive Soul Coach + Guide for humans seeking more soul guidance for their spiritual journeys and awakenings. She brings a multi-dimensional approach to her work to support your mind, body, and soul. Lauren specializes in the energetic practice of tapping, Past Life Soul Regression, and spiritual hypnotherapy. Her work is rooted in the belief that you have all of the answers you are ready for, and her hope is to guide you home to that truth.

RESOURCES FROM THIS EPISODE
Take the Power Leak Quiz at lauraaura.com/powerleakquiz and identify where you may be unintentionally giving away your power - which is often the answer to “what am I missing?” and the biggest growth opportunity in your business.

CONNECT WITH LAUREN FRONTIERA
Instagram: @laurenfrontiera

TikTok: @laurenfrontiera

YouTube: Lauren Frontiera

Website: laurenfrontiera.com

Support the show

Powerback 126: Undoing your social media tools Aug 25, 2022

Show notes

Along your entrepreneurial journey, as you work towards your marketing, you may end up inheriting a bunch of tools/apps. They were first downloaded with the goal of helping you stay ahead of the game.

But with time your priorities change and so does your focus on some tools/apps. And the question is… How do you undo them?

Here’s how:

Go through your tools/apps
Let go of unused ones
Analyze which tools are similar and stick to one

And the next time you are curious about which tool/app to use, get clear on what you need first, then look for the one tool that will help with that.

RESOURCES FROM THIS EPISODE
The Gutsy Collective

Planoly is a social media planning and scheduling tool, head to lauraaura.com/resources and click on the Planoly link to start your free trial.

CONNECT WITH LAURA AURA
Instagram: @thatlauraaura
Facebook: @thatlauraaura
Twitter: @thatlauraaura
Website: LauraAura.com

THANK YOU, GUTSY TRIBE!
We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

Support the show

126: How to create a content strategy with Elena Nakhoumovski Aug 23, 2022

Show notes

As a small business owner, content creation and strategy is always on the brain. I know how much time and effort it can take to plan, write, schedule, and post – and then add in multiple platforms – it can be a lot!

Today, we’re talking to social media expert Elena Nakoumovski about how to create a content strategy that sells for you and converts watchers into clients.

In this episode, you’ll learn:

The difference between strategy and content creation
3 aspects that help a business grow and thrive on social media
What holds people back from posting on social media
How to create content that sells
Tools to help you with content strategy

Elena is the founder and CEO of F1rstly Marketing. She helps CEOs manage their social media accounts with magnetic content and a custom strategy. She developed a signature method to strategize content creation which helped her become fully booked and be able to quit her 9-5 job. Now she’s helping her clients do the same.

RESOURCES FROM THIS EPISODE
Moo is killing it in the online printing space by creating quality materials that don't break the bank. So, go to lauraaura.com/resources and click on the Moo link to save 25% off your first order.

Facebook Creator Studio

Strategy Intensives with Elena Nakoumovski

CONNECT WITH ELENA NAKOUMOVSKI
Facebook: @Elena Nakhoumovski

Instagram: @thatgirlfromla

LinkedIn: @Elena Nakhoumovski

Website: www.f1rstlymarketing.com
THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

https://podcasts.apple.com/us/podcast/the-gutsy-podcast.

Support the show

Powerback 125: Undoing Your Marketing Aug 18, 2022

Show notes

There isn’t a one-size-fits-all for marketing. And as a business owner, you might have a lot of “shoulds” swimming in your brain.

“I should be on every marketing platform.”

“I should talk like this.”

“I should post 5 times a day.”

“I should have a funnel.”

“I should have a website.”

“I should have an email list.”

These are just a few of the “shoulds” in marketing. But honestly, just because you can doesn’t mean you should.

Certain aspects of marketing may work for someone else and not align with your business. So, if you’re doing a lot of things and not seeing results, this may be the right time for you to take an inventory of your marketing.

Here’s how to:

List all your marketing channels
Identify your primary message
Get selective and assess what works for your business

Once you are certain of what works (and feels good) for you, be sure to show up authentically to your audience.

RESOURCES FROM THIS EPISODE
The Gutsy Collective

Support the show

125: Marketing for Repeatable Success with Michelle Vroom Aug 16, 2022

Show notes

Marketing. You hear it. You know you need it to grow. But how?

What should you be focusing on and what’s the right way to market your business?

Today, we’re talking to Michelle Vroom about how to market your business not only for today but for repeatable success – without eating away at your schedule or energy.

In this episode, you’ll learn:

What marketing really is
Common pushbacks about marketing
Fears associated with marketing
Why you shouldn’t be afraid to pivot

Michelle is a business coach with more than 15 years of marketing & PR experience with nonprofits, agencies, and big corporations. Now she helps small business owners grow to 6-figures with more freedom and peace. Michelle believes every female entrepreneur should be able to get clients whenever she wants and understands the challenges of limited resources and time.

RESOURCES FROM THIS EPISODE
My favorite presets come from Light & Airy Photographer. Head to lauraaura.com/resources and click on the Light & Airy Photographer link to save 20% off your first bundle.

CONNECT WITH MICHELLE VROOM
Facebook: @vroomcommunications

Instagram: @marketlikeabossmv

Linkedin: @michellelvroom

Facebook Group: Market Like A Boss

Website: michellevroom.com

THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

https://podcasts.apple.com/us/podcast/the-gutsy-podcast.

Support the show

Powerback 124: Moving out of indecision Aug 11, 2022

Show notes

The feeling of overwhelm and indecision – if you’re a business owner you’re probably way too familiar with those two and the disassociation that comes with it. It is real.

And acknowledging that you need a break to get yourself realigned is important.

So you can steer your business as planned.

But how do we make this happen?

Acknowledge where pressure is coming from
Release the time pressure
Take a break and allow yourself to move
Sit down and write a list of what you need to accomplish

These tactics are simple, but they can help you gain clarity and come back into yourself, allowing you to make decisions that are going to move you forward.

RESOURCES FROM THIS EPISODE
The Gutsy Collective

Support the show

124: From Overwhelm to Order for the One Woman Show with Sonaya Williams Aug 09, 2022

Show notes

If you're a one-woman show and are feeling overwhelmed, today's episode has your name written all over it, my friend.

You love your business and the flexibility that has given you, but you're overwhelmed. It's okay, you're not alone.

Each day comes with a new fire to put out, or you spend your days answering emails, shifting around information only to feel like you haven't accomplished a damn thing all day.

We're talking with Sonaya Williams, the founder of the CEO Partner, about shifting your life and business from overwhelm to order.
In this episode, you’ll learn:

What overwhelm looks like for an entrepreneur
How to prioritize the priorities
Common signs that build overwhelm
How to move from overwhelm to order
The value in asking for help

The CEO partner is a systems-driven profit-obsessed digital implementation agency that helps smart CEOs grow their business and meet their goals. Sonaya started the agency in November of 2011. While still working full time as a senior financial systems analyst at TD Ameritrade. Since then, she has built a multi-six figure consulting agency, has been featured in Forbes and founder and is living her dream with her family in the UK.
RESOURCES FROM THIS EPISODE
If you've been considering hosting a podcast and aren't sure what platform to utilize, head to lauraaura.com/resources and click on the Buzzsprout link to start your free trial.

CONNECT WITH SONAYA WILLIAMS
Facebook: @TheCEOPartner

Instagram: @theceopartner

LinkedIn: @theceopartner

Website: theceopartner.com

THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

https://podcasts.apple.com/us/podcast/the-gutsy-podcast.

Support the show

Powerback 123: Revisit your dream business Aug 04, 2022

Show notes

Maybe it has been a few months (or years) since you evaluated your business and whether it is in alignment with who you are.
One aspect which is not often talked about is that you are allowed to change your mind, and change the flow of your business.
So today, we are undoing the thought that you have to stay the same. Let’s start with:

Sit with yourself without distractions and ask yourself if you are truly in alignment with your work
Think about how much impact and money you want to make as well as the look of your business
Strategize to work towards creating your dream business

Once you have your dream business mindset in place, it will change the trajectory of your business.
RESOURCES FROM THIS EPISODE
The Gutsy Collective

Support the show

123: Choosing not to scale your business with Diane Tarshis Aug 02, 2022

Show notes

Are you thinking about scaling your business? For some, it’s the right method to achieving business goals. But for others, perhaps you, it feels overwhelming, daunting, and maybe even out of alignment with who you are and what you want for your life and business.

Today, we’re talking with Diane Tarshis from Startup Distillery about why the decision to NOT scale may help you be happier and more profitable.

In this episode, you’ll learn:

What scaling means
3 ways to increase your revenue and opportunities without scaling
How to determine the “right size” for your business
The downsides of scaling

Diane is a seasoned business advisor with 20+ years of experience and founder of Startup Distillery. Working with entrepreneurs across the US and around the globe, Diane uses her unique mix of finance, retail, manufacturing, and operations experience to help entrepreneurs distill their ideas into profitable, growing businesses.
RESOURCES FROM THIS EPISODE
Take the Power Leak Quiz at lauraaura.com/powerleakquiz and identify where you may be unintentionally giving away your power - which is often the answer to “what am I missing?” and the biggest growth opportunity in your business.

CONNECT WITH DIANE TARSHIS
LinkedIn: @Diane Tarshis

Twitter: @StartupDistillr

Instagram: @startupdistillery

Website:startupdistillery.com

THANK YOU, GUTSY TRIBE!

We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.

https://podcasts.apple.com/us/podcast/the-gutsy-podcast.

Support the show

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