The Go-Giver Podcast

Follow Lisa Copeland on Twitter

040 Crushing Mediocrity - Lisa Copeland Oct 18, 2016

Show notes

Business, Entrepreneurs, Excellence, Women, Empowerment

Summary

Is mediocrity a worthy goal to shoot for? I think most of us would say "no." We'll look at that in our Thought of the Day. And later in our interview segment, Lisa Copeland will share with us her principles for Crushing Mediocrity, which is the name of her new book, as well as something she has lots of personal experience doing. That and more on today's show.

Bob's Thought of the Day

You'll discover:

Why it's not the job that makes one mediocre; only the attitude one brings to the job.
A simple way to move from mediocrity to excellence, whether you're a leader, salesperson, parent, teacher, firefighter, engineer … or anyone else.
A key quote from Dr. Martin Luther King, Jr. on the relationship between service and greatness.

Interview with Lisa Copeland

You'll discover:

The story of how Lisa became a person who doesn't settle for mediocrity and reaches for excellence, all while working in a male-dominated industry.
Why you must operate from your underlying purpose, and how Lisa has lived out her underlying purpose of empowering women throughout her career.
The importance of owning your choices instead of running from them.
What it means to "complete the past" and how it can help you move forward in success.
The inspiring story of Rebecca Contreras, who went from being an unwed high school mother to serving in the White House under George W. Bush.
Why you don't have to be fearless, only to fear less.

Click to Tweet

You can't have it all, but you can have what matters most. @LisaCCopeland
The character you exhibit in your everyday life is the foundation of your legacy. @LisaCCopeland

You don't have to be fearless, only to fear less. @LisaCCopeland

Interview Links

Crushing Mediocrity by René Banglesdorf and Lisa Copeland

LisaCopelandInc.com

Connect with Lisa Copeland on Facebook

EBW2020.com

Resources

039 The Only Sales Guide … - Anthony Iannarino Oct 11, 2016

Show notes

Sales, Relationships, Trust, Business, Leadership

Summary

I often define selling as simply discovering what the OTHER person wants, needs, or desires, and helping them to get it. While this is certainly true as far as selling a product or service, it covers SO much more. We'll take a VERY special look at that in our first segment. And later, Anthony Iannarino will move from Alice Cooper fan to sharing with us wisdom from his fantastic new book titled, The Only Sales Guide You'll Ever Need. That and more on today's show.

Bob's Thought of the Day

You'll discover:

A very unique story of a personal experience Anthony had with rock legend, Alice Cooper.
How Alice sells the show but also provides the "customer experience" as well as any sales professional.
Alice's example of leadership by personally engaging with his fans.

Interview with Anthony Iannarino

You'll discover:

Why the first step to sales success is believing in yourself and your power to make a difference.
Anthony's reflections on a "dream client"--who they are, how to spot one, and why you should invest your time winning them over.
Why caring for others is a huge competitive advantage, and how it results in trust.
A helpful "equation" from sales authority Charlie Green that illustrates the value of trust in the sales process.
Why the only thing you truly sell is outcomes, how to "own" your outcomes, and how to leverage this outcomes-based sales approach for your business.
How to manage customers who ask for a discount or a "deal."

Click to Tweet

Sales isn't situational, it's individual. @iannarino
Trust = [Credibility x Reliability x Intimacy] / Self-Orientation via @charleshgreen @iannarino
You not only SELL the outcomes … you OWN the outcomes. @iannarino

Interview Links

Iannarino.comTheSalesBlog.com The Only Sales Guide You'll Ever Need by Anthony IannarinoFollow Anthony Iannarino on Twitter

Resources

Your Money, Your Business, Your Life Podcast

038 Mastering Your Finances - Sharon Lechter Oct 04, 2016

Show notes

Finances, Success, Relationships, Business, Parenting

Summary

While money is simply energy--a means to an end--it touches practically every area of our lives. Because of that, it's important to understand its workings. We'll look at that in our Thought of the Day. And in our interview segment, financial expert, successful entrepreneur, mentor, and philanthropist Sharon Lechter will share some wisdom on mastering money. That and more on today's show.

Bob's Thought of the Day

You'll discover:

A key principle from Wallace D. Wattles' 1910 classic book The Science of Getting Rich, discussing why we need money in order to live to our fullest potential.
Why a lack of money affects much more than our bank account--it affects our family relationships, emotions, spiritual health, and ability to help others.
The importance of studying how money works, and how you can use this knowledge to help you and your loved ones live more fully, completely, and happily.

Interview with Sharon Lechter

You'll discover:

Sharon's story of overcoming the sexism she faced early in her accounting career.
How Sharon began to develop a talking children's book and helped skyrocket it to success by collaborating with strong brands that people trusted.
Why financial success depends so much on your mindset, and how to help your kids transition from negative to positive thinking about money.
A reminder that at the end of the day, you are either a master of your money or a slave to it.
How to move from an attitude of scarcity to an attitude of abundance by looking at a budget as a "spending plan."
Why the financial decisions you make every day either drive you the success or dive you into debt.

Click to Tweet

You are the CEO of your own life. @sharonlechter
The financial decisions you make every day drive you to success, or dive you into debt. @sharonlechter
At the end of the day, you are either master of your money or a slave to it. @sharonlechter

Interview Links

SharonLechter.com

EBW2020

Thrive Time for Teens Game

Think and Grow Rich for Women by Sharon Lechter

How to Spend Happily and Still Get Ahead

Resources

The One Philosophy: The Little Message With a BIG ImpactNancyMatthews.com Women's Prosperity Network

037 The One - Nancy Matthews Sep 27, 2016

Show notes

Relationships, Business, Success, Responsibility, Goals

Summary

Dale Carnegie was right on the mark in one of his most famous sayings. We'll look at that in our Thought of the Day. And in our interview segment, Nancy Matthews explains to us how we can be THE ONE in other people's worlds. That and more on today's show.

Bob's Thought of the Day

You'll discover:

How this principle from Dale Carnegie's classed How to Win Friends and Influence People can change your life: "You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you."
Three steps to becoming genuinely more interested in others.
How the principle of "action precedes feeling" can help you become more interested in others and improve your relationships.

Interview with Nancy Matthews

You'll discover:

Nancy's journey from being a single mother living paycheck to paycheck, to a successful business leader and author.
The power of Nancy's THE ONE philosophy and how it can help you honor and connect with other people.
How to make a shift to being others-focused.
The power of taking responsibility for your own life.
How Nancy used THE ONE philosophy to help a man begin his journey toward the goal of becoming general manager of a professional hockey team.
Why using THE ONE philosophy benefits you as well as the person you're focusing on.
Why consistently focusing on others as though they are the most important person in the world can change your world dramatically.

Click to Tweet

Focus on everyone U speak w as though they are the most important person in the world. @nancyprospers
Learn how to focus on others & dramatically improve your relationships by using THE ONE philosophy. @nancyprospers
When U treat others as the most important person in the world, it changes your world, too. @nancyprospers

Interview Links

Resources

Follow Steve Gutzler on Twitter

036 Emotional Intelligence and Leadership - Steve Gutzler Sep 20, 2016

Show notes

Emotional Intelligence, Leadership, Relationships, Business, Emotions

Summary

As human beings, our emotions drive our decisions all too often. The question is, can we logically do anything about it? We'll look at that question in our Thought of the Day. And in our interview segment, we learn from Steve Gutzler, an expert on Emotional Intelligence as it pertains to Leadership. We'll discuss why those two concepts--emotional intelligence and Leadership--are absolutely intertwined. That and more on today's show.

Bob's Thought of the Day

You'll discover:

A key principle from Dale Carnegie's classic book How to Win Friends and Influence People.
Why becoming aware of your emotions is vital to gaining control over them.
The value of making your emotions your servant rather than your master.

Interview with Steve Gutzler

You'll discover:

How Steve defines emotional intelligence, and why it's critical to your success as a leader.
Why high-performing leaders are able to tune in to an empathetic level of relating with others.
The importance of navigating the 17% of time (on average) that you are not in control of your emotions, and why that 17% determines your reputation and leadership.
Why you must disengage in order to re-engage when emotions are running high.
Why it's best to schedule emotional conversations at the beginning of the day.
The two keys to improving your emotional intelligence.

Click to Tweet

Discover how emotional intelligence can take your leadership to the next level. @stevegutzler
When emotions are high, disengage to you can re-engage from a position of strength. @stevegutzler
When you lose control of yourself, you lose your options. @stevegutzler
Discover the two keys to emotional intelligence. @stevegutzler
When you lose control of yourself, you lose your options. @stevegutzler

Interview Links

SteveGutzler.com

Emotional Intelligence for Personal Leadership by Steve Gutzler (free ebook)

The Two Minute Drill by Steve Gutzler

Connect with Steve Gutzler on Facebook

Resources

035 Managing for Happiness - Jurgen Appelo Sep 13, 2016

Show notes

Management, Business, Relationships, Happiness, Leadership

Summary

Managers can create the framework from which its team members--and its business--can thrive … or not. We'll discuss that in our Thought of the Day. And later in our interview segment, we learn from Holland's own leadership and management authority, Jurgen Appelo. He'll discuss the concept of managing for happiness, which also happens to be the name of his great new book. That and more on today's show.

Bob's Thought of the Day

You'll discover:

The surprising reality is that many company leaders and managers don't create positive work environments, despite abundant research that shows why it's so important.
The famous piece of advice from Ken Blanchard & Spencer Johnson's classic, The One-Minute Manager that can make a big difference in employee morale.
Why taking care of your employees results in your employees taking care of the bottom line.

Interview with Jurgen Appelo

You'll discover:

Jurgen expanding on two key quotes: "The mindless adherence to rules, combined with a steady loss of principles, is always a prelude to bureaucracy," and "With a complex system there is no such thing as central control."
Jurgen's explanation of the difference between leadership and management.
The meaning of Jurgen's business name "Happy Melly," and why people remember stories instead of facts or bullet points.
Why intrinsic motivation is more valuable than extrinsic motivation … but you still need both.
Why a motivated worker is not necessary an engaged worker.

Click to Tweet

The mindless adherence 2 rules, combined w/a steady loss of principles, is always a prelude 2 bureaucracy. @jurgenappelo
With a complex system there is no such thing as central control. @jurgenappelo
You won't have a first mover advantage for long if somebody else has the first learner advantage. @jurgenappelo
A motivated worker is not necessarily an ENGAGED worker. @jurgenappelo

Interview Links

ManageHappy.com

JurgenAppelo.com

Managing for Happiness by Jurgen AppeloManagement 3.0 by Jurgen Appelo

Change The World by Jurgen Appelo

Noop.nl

Jurgen Appelo's Tour

Resources

Sell The Go-Giver Way Webinar

034 All About THEM - Bruce Turkel Sep 06, 2016

Show notes

Sales, Business, Branding, Influence, Leadership

Summary

Exactly how important is it that we watch our … personal pronouns? We'll look at that in our Thought of the Day. And later in our interview segment, we learn from branding expert Bruce Turkel why our "brand" is not about us. It's actually all about THEM. That also happens to be the name of his terrific new book. That and more on today's show.

Bob's Thought of the Day

You'll discover:

Why we shouldn't focus on ourselves or even our product when writing a sales letter … but what we should focus on instead.
A compelling story from Bob and John David Mann's book The Go-Giver Leader that illustrates how we get sidetracked into thinking it's about us.
Why focusing on ourselves in the sales process makes us less effective as influencers.

Interview with Bruce Turkel

You'll discover:

Why the focus should not be what the brand is about, but rather who it is about.
How branding both reinforces what you do, but also "pre-inforces" what you do.
Why a good brand makes you feel good, but a great brand makes you feel good about yourself.
What Bruce means by "Prius" politics, and the steps you should take to make things right when you make a mistake.
Great advice from Oscar Wilde: "Be yourself … everyone else is already taken."

Click to Tweet

Discover why your brand is not about you … it's all about THEM. @BruceTurkel #branding
A good brand makes people feel good. A great brand makes people feel good about themselves! @BruceTurkel #branding
You don't get in trouble for the crime, you get in trouble with the cover-up. @BruceTurkel #branding

Interview Links

TurkelTalks.com

All About THEM: Grow Your Business by Focusing on Others by Bruce Turkel

Building Brand Value: Seven Simple Steps to Profitable Communications by Bruce Turkel

Brain Darts by Bruce Turkel

Resources

033 Remember the Telephone? - Art Sobczak Aug 30, 2016

Show notes

Sales, Business, Relationships, Sales Calls, Communication

Summary

How important are telephone skills, both growing up, and in business? I'd say very important. We'll discuss that in our Thought of the Day. And later in today's interview … it's often said that selling via the telephone is dead. But, we'll learn from an expert in this field that it's far from true. That and more on today's show.

Bob's Thought of the Day

You'll discover:

What my Parents taught me as a child about speaking on the telephone, and how that has helped me throughout life.
Several skills that are critical for anyone answering phones at an office.
Why good telephone skills communicate excellence to the other person.

Interview with Art Sobczak

You'll discover:

Why there will always be room for good salespeople.
The "smart calling" strategy: having information about the prospect and their organization that allows you to personalize your information and be more relevant to their needs.
How to make your calls rejection-proof (and how to reframe rejection).
Art's proven sales process.
How to strategically use voice mail in the sales process, and why you must leave a hint at a possible result that the buyer might be interested in.

Click to Tweet

Discover how to use "smart calling" in the sales process with @ArtSobczak.
People don't buy a product or service, they buy a result. via @ArtSobczak
Discover how to make your sales calls rejection-proof with @ArtSobczak.

Interview Links

SmartCalling.com

How to Place the Successful Sales and Prospecting Call (the book is free---just pay the shipping charge)

501 Sales Tips (free ebook)

Resources

FlipTheGratitudeSwitch.com

032 FLIP to Gratitude - Kevin Clayson Aug 23, 2016

Show notes

Gratitude, Thankfulness, Attitude, Satisfaction, Relationships

Summary

Gratitude … appreciation … whichever word you use, it's (in my opinion) just about the most important concept to embrace if you're going to live a happy and successful life. I should know because I've been on both ends of the gratitude spectrum. We'll discuss that in our Thought of the Day. And later in today's interview, we'll chat with a man who learned how to FLIP the Gratitude Switch in his life. He shares with us a very counterintuitive method for doing so. That and more on today's show.

Bob's Thought of the Day

You'll discover:

Why gratitude is the character trait that gives meaning to all others.
How I not only decided to become more grateful, but made a plan to do it.
The difference between being grateful and being satisfied.
A simple exercise from Rabbi Zelig Pliskin that can radically change your level of gratitude.

Interview with Kevin Clayson

You'll discover:

Why so many people constantly focus on their lack instead of being grateful for all they have.
Kevin's story of why keeping a gratitude journal wasn't helpful for him … and what he changed to make it so much more meaningful.
How to switch from gratitude to misery anytime you choose, and escape the poverty of endless discontent.
Why there is always success embedded in every failure.

How to FLIP your gratitude switch:

Find the frustration
Look for what's awesome
Initiate gratitude
Power up with gratifuel

Click to Tweet

Learn how to FLIP your gratitude switch with @kevinclayson.
Gratitude is not something you feel, it's something you do. via @kevinclayson
Power up your life, relationships, and business with gratifuel. via @kevinclayson

Interview Links

FLIPping the Gratitude Switch by Kevin ClaysonJoin the conversation: #Gratifuel, #Gratiteam

Resources