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    Business

    The Fundraising Coach

    Learn tactics and strategies you need to become an expert at raising money and building a high-performance fundraising program. There are Interviews with industry experts, as well as dozens of practical tactics you can apply immediately to raise more money, improve your program’s effectiveness, and inspire you about the art of fundraising.

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    Copyright: © Copyright 2017 Tom Iselin. All rights reserved

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    Latest Episodes:
    7 Tips to Hiring "The Best Strategic Planning Facilitator Near Me." Jun 20, 2024
    Show notes

    Here's a list of 7 uncommon factors to look for!

    Strategic planning is the backbone of any successful nonprofit organization, providing a roadmap for future growth and impact. However, navigating the strategic planning process can be challenging, requiring skilled guidance to ensure clarity, collaboration, and actionable outcomes.

    When seeking to hire the best strategic planning facilitator for your nonprofit, there are several key factors to consider. Here are seven essential (but uncommon) considerations for CEOs and Board Chairs to keep in mind when searching "Near Me" for the best facilitator to lead their strategic planning sessions.


    Disengaged Board Members? – Tolerate it NO More! 8 Steps to Engagement and a "Get it Done!" Culture. Here's how . . . Jun 20, 2024
    Show notes

    Let's be honest

    Do you have board members that . . . Blow off meetings? Don't read meeting materials? Don't make a personal donation? Are nowhere to be found to help organize events? Can't recite the mission or vision? Don't help steward donors? Rarely see your programming? Don't personally know the staff? Say they're "just volunteers" or "too busy" to participate? Couldn't share any institutional knowledge to save their life? Believe that the ED and staff are getting paid so they should do all the work?

    Well, if we had the courage, here's what we'd like to say to the slackers on our boards:

    "Your absence and lack of involvement are completely unacceptable and are a liability and disgrace to this board. If you cannot commit to full participation immediately, you need to resign."

    "The board's effectiveness is compromised by inactive members. Your inaction speaks louder than words. Either step up and fulfill your obligations or step aside so we can bring in members who will actively support our mission."


    10 Tips to Avoid Hiring a Dud Strategic Planning or Fundraising Facilitator Jun 20, 2024
    Show notes

    Hosting a strategic planning session can be costly and time-consuming. You can spend hours and hours trying to find a suitable venue, hire caterers, organize pre-work, and wrangle all the attendees. But often times, the biggest cost is the one you spend on hiring the facilitator.

    Then, the big day arrives. Everyone is prepared and excited to roll up their sleeves, grapple with pressing issues, and create a roadmap for the future. They have high expectations the day will be a huge success and that the facilitator will be outstanding.

    But when the day turns out to be a huge belly flop because the facilitator was a huge dud that wasted everyone's time and the organization's money, it can make the organization be wary of ever hiring another facilitator.

    Therefore, when hiring a strategic planning facilitator, it's crucial to be cautious and thorough to avoid falling victim to ineffective facilitators who overpromise and underdeliver. Listen in to these ten things to look out for the next time you're scouting for a facilitator:


    Next Level Donor Relations – Make Their Experience "Unexpectedly Pleasurable!" Mar 07, 2024
    Show notes

    Next Level Donor Relations – Make Their Experience "Unexpectedly Pleasurable!"

    In today's fundraising world, with dozens of nonprofits competing for donors' hearts and wallets, it's important to stand out and differentiate. Otherwise, no matter how noble your mission, you'll be left with your hand out as other fundraisers hit their goals.

    To inspire donor generosity and loyalty year after year, you must stop sending stale thank-you letters and having hollow donor experiences, and start thinking of creative ways to go above and beyond to provide donor service and experiences that are "unexpectedly" pleasurable and memorable.

    Listen in to hear 16 uncommon and practical donor relations tactics that will delight and surprise your donors.


    Are You a One-Percenter? Here's a List of Dos and Don'ts of Top Performers. How do you rate? Mar 07, 2024
    Show notes

    Are You a One-Percenter? Here's a List of Dos and Don'ts of Top Performers. How do you rate?

    There is a reason why the top performers – the One-Percenters – consistently do so well in business and life . . . it's because they do the things, big and small, that set themselves apart from others.

    There is nothing wrong with "average." Average is good. It's acceptable. Do you feel you're an average worker? Are you better than average? How much better?

    Would you like to be a One-Percenter? Do you want to be the type of person who gets frequent promotions and big raises? Do you dream of starting and running your own business or nonprofit? Do you want to be liked and respected by people around you, yet viewed as humble, gracious, and generous?

    If you want to be a One-Percenter, or have the desire to improve your performance in the workplace, then commit yourself to learning and applying the following principles. If you do, you'll find yourself in an elite group of leaders who make a difference.

    Listen in to hear a list of 17 Dos and 10 Don'ts that define One-Percenters.


    How Star Wars Can Help You Raise More Money – Say What? Mar 07, 2024
    Show notes

    Movies and Sound

    Imagine watching a movie like Star Wars, Jaws, or Top Gun with no sound. They would be dry, listless, and yes, dull. In many movies, the sound makes the movie. It elicits emotional responses that can lift us up, make us cry, and give us goosebumps. Some music scores are so meaningful to us, they stir up emotions and memories decades after watching the movies. Think of movies like "The Sound of Music," "Titanic," and "The Good, Bad, and the Ugly."

    As a fundraiser, I recently came to heightened realization just how important sound is in our efforts to raise money. When reading a brochure or an appeal letter, there is no sound; it's like watching a silent movie. The emotional power of the stories and information is weak. Yes, writing powerful and compelling stories can emotionally inspire donors, but not as well as telling those stories out loud.

    Give Me Goosebumps

    Telling stories and sharing information out loud—in person—brings stories alive. Imagine reading a scene from Jurassic Park, Saving Private Ryan, or the shower scene in Hitchcock's Psycho versus watching those scenes with sound. Reading the scenes may elicit an emotional response, but watching these movie scenes and hearing the sound effects, music scores, and people's voices can transport our thoughts and emotions to unimaginable places.

    The sounds in movies ignite all areas of our brains. The tone of a Darth Vader's voice or the whizzing of Starfighter causes our brains to start pumping out dopamine, adrenaline, and a host of other chemical reactions that move us, compel us, and emotionally connect us. The same happens when we watch powerful videos with sound.

    This is why it's important to tell your stories colorfully when talking with donors and giving talks about your organization and the work you do. To do this, we need to use descriptive words that paint vivid pictures, tell touching stories, and vary your tone, pitch, and cadence of your speech.

    Tune in to learn more


    How To Host the Best Board Retreat Ever! Checklist – 17 Keys to Success Oct 09, 2023
    Show notes

    Have you ever sat through a board retreat and thought, "What a waste of time!" You're squished in a windowless room, squirming in a chair that feels like granite, and longing for the next break. Worse yet, the facilitator is boring, the content is useless, board members are texting, and the food is stale!

    If you're in the process of planning a retreat, don't settle! It's possible to put together an amazing day that's engaging, meaningful, memorable, and fun. All it takes is a little planning and ingenuity.

    Listen in and use the following checklist to make sure you have all the essential elements in place to ensure the retreat is a resounding success.


    How to Find and Hire the Best Board Retreat Facilitator – a 9-Point Checklist . . . Oct 09, 2023
    Show notes

    Have you ever sat through a board retreat and spent more time watching the clock, daydreaming, and checking texts than listening to the facilitator? Are your board members cringing at the thought of attending another retreat?

    Did your last facilitator stand behind a lectern and drone on like a record playing in slow motion? Were they unengaging? Was the content dull and irrelevant? Did the outcomes of the day grow stale and ultimately have little impact on your board?

    If you answered "yes" to any of these questions, it's time to find a new facilitator. But how do you choose? Listen in to this checklist of attributes you can use when scouting for the "best" board retreat facilitator.


    Are Local Board Retreat Facilitators Really the Best Value? Oct 09, 2023
    Show notes

    Nonprofits play a critical role in addressing societal issues, but their effectiveness often hinges on the strength of their leadership, especially the board.

    One way to enhance the performance of a nonprofit's board of directors is by organizing retreats. They can improve engagement, performance, governance, fundraising skills, all of which can propel the organization to the next level of impact.

    This is all the more reason to hire a high-quality retreat facilitator. And though you may feel it's risky to hire a facilitator from outside your region, it may also be a game-changer. Sure, it's nice to keep things local, but sometimes you get what you pay for . . . which, in some cases, can mean mediocre results.

    Retreats and planning sessions are too important to skimp on. Listen in and learn seven compelling reasons why you should consider looking beyond your region or state when searching for your next retreat facilitator.


    Article: Write Better Right Now! (Improve your writing!) May 02, 2023
    Show notes

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