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    Business

    The Duct Tape Marketing Podcast

    Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America’s top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you’re a small business owner, marketing professional, or marketing agency owner, you’ll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don’t miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!

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    Copyright: © John Jantsch. All rights reserved.

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    Latest Episodes:
    Using Technology to Build Connections in the Real World Nov 20, 2018
    Show notes

    Dan Schawbel stops by to discuss his latest book, Back to Human: How Great Leaders Create Connection in the Age of Isolation. He and John talk about the downsides to remote work and how to overcome them and build community.


    How Human Connection Elevates Marketing Nov 12, 2018
    Show notes

    This week, Seth Godin stops by to discuss the precepts in his latest book This Is Marketing, and why good marketing is about the long game and taking an empathetic view in addressing your customers' needs.


    Communicating with Empathy in the Digital World Oct 30, 2018
    Show notes

    Dr. Nick Morgan discusses the pitfalls of virtual communication, which tends to remove the emotional connection we would experience in face-to-face conversations. He shares findings from his latest book, Can You Hear Me?, on what we can do to foster more meaningful, thoughtful connections in a digital world.


    Building Accountable Leadership to Transform Your Business Oct 23, 2018
    Show notes

    John speaks with Vince Molinaro, author of The Leadership Contract, about how to foster accountable leadership in your organization and the positive effect that can have on your business's success.


    Focus on Existing Assets to Generate Better Marketing Results Oct 16, 2018
    Show notes

    John chats with Louis Gudema about his book Bullseye Marketing, and how to take advantage of the customers and assets you already have in order to grow your business.


    Google Ads Changes Affecting Small Businesses Oct 07, 2018
    Show notes

    John discusses the recent changes to Google Ads (formerly Google AdWords) and how they affect the marketing approach for small business owners.


    Increase Your Focus and Combat Distractions Oct 07, 2018
    Show notes

    Guest Chris Bailey, author of Hyperfocus, discusses what drives us to distraction in our tech-saturated world, and what we can do to combat those forces and gain greater focus.


    Why Sales and Marketing Need Each Other Oct 03, 2018
    Show notes

    John talks with Pam Didner about her forthcoming book, Effective Sales Enablement, and why integrating your sales and marketing efforts can help both teams achieve greater success.


    The Seven Steps to Building a Marketing System Sep 25, 2018
    Show notes

    Duct Tape Marketing's core belief is that marketing is not a set of tactics, it's a system. On this episode, John takes a closer look at the seven steps to building a successful marketing system that will generate great results for your business.


    How to Get the World Talking About Your Brand Sep 24, 2018
    Show notes

    On this week's episode, John chats with Jay Baer about his latest book, Talk Triggers, and he shares how business owners can create operational strategies to generate incredible word-of-mouth for their brands.


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