Show notes
Or How to write Emails for TpT Sales Without selling
Oh hey there, teach! On today's show I'm going to share with you how we -- that is, we at Team Kayse -- write emails to teachers (and I don't mean your kid's teachers either, but instead I mean those teachers that might become your customers). Most of all, I am going to share with you the secrets behind how we grow our email lists by the THOUSANDS each month and how we use those emails to make TpT sales without selling. Sales on TpT are, of course, very important. But before you get too caught up selling to other TpT teachers, let's look at a quote from one of my favorite books in order to reframe your mindsets for long-term success:
"When we lead with a finite mindset in an infinite game, it leads to all kinds of problems, the most common of which includes the decline of trust, cooperation, and innovation. Leading with an infinite mindset in an infinite game, in contrast, really does move us in a better direction." - Simon Sinek
For those of you who have been with me for a while, you know that I love a good book. And in The Infinite Game, Simon Senek asks us to shift our mindset from "I" to "we," to shift from short-term to the long-term thinking, and to shift from a TpT sale to adding value (okay, admittedly, that last one is mine… :)). In other words, it's real easy to say, "Man, I didn't make as many sales on TpT as I did last year at this time," or "I've only been able to create five products so far." It's more difficult to say:
- What am I doing now to support the life that I want to live?
- Who am I serving and how can I serve them better?
- And instead of being reactive, how can I take the data and be proactive?
Take your TpT Sales to a New level On todays show, you're going to get five actionable steps to start writing emails to your TpT teachers. Best of all, these emails will lead to TpT sales in a more nuanced and authentic approach. In other words, you'll learn to write emails that lead to sales on TpT without selling.
In this episode, you will learn: - Five strategies that I use to write emails to TpT teachers
- How I'm going to write 15 to 30 podcast episodes in the next three weeks!
- What you can do to find your writing groove in order to make a TpT sale
- Why, if you only write one item each week, emails should be it
- How 56.6% of our blog traffic in the last 90 days has been organic using our 2021 blogging keyword strategy, the same strategy we teach inside of The CEO Teacher School
Links Mentioned in this Episode that'll help you with your TPT Sales For resources and inspiration, kaysemorris.com/books
Simon Sinek's The Infinite Game
More about Simon Sinek
Donald Miller's Building a Story Brand
More about Donald Miller
kaysemorris.com/quiz
The CEO Teachergram Challenge: kaysemorris.com/teachergram
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Ready for more? I like your style! Listen to these CEO Teacher® Podcast episodes next! Why You Need an Email List Now More Than Ever
8 Ways to 10x Your Email List This Summer
Taking Email Back to the Basics with Brian Kurtz
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