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    Technology

    The Brave Technologist

    Technology is reshaping society—but how are users included in the conversation?

    The Brave Technologist explores how emerging technologies like artificial intelligence, machine learning, and Web3 are influencing our lives, our choices, and our collective future.

    Unlike many tech podcasts that focus on hype and disruption, this show puts users at the center of the conversation. Each episode features thoughtful discussions with technologists working to ensure that innovation serves the public interest. How are these tools impacting users? And how can we ensure that technology is developed with transparency, accountability, and the public good in mind?

    We’re going deep with founders, builders, policy makers and researchers to explore the worlds of privacy, AI, crypto, digital rights, algorithmic accountability, and everywhere else where cutting edge technology impacts our daily lives.

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    Latest Episodes:
    Crypto Utility: What's Still Missing from the Crypto Ecosystem? Apr 06, 2022
    Show notes

    Aaron Schneider, Business Development and Partnerships at Bitpay, discusses ways that crypto can become more useful in order to maintain its relevance into the future. He shares what Bitpay is doing differently to solve this with e-commerce, along with the challenges they're up against in transitioning to crypto as a mainstream form of payment. In this episode we discuss:

    • Trends in fintech marketing and how to attract millennials and gain production adoption
    • Launching Lamborghini's first-ever NFT collection
    • The benefits for merchants in switching over to crypto as a payment method
    • How "accepting crypto" is a marketing opportunity for brands and examples of how brands like Newegg took advantage

    Guest Bio:

    Aaron Schneider Business Development and Partnerships at Bitpay - the largest cryptocurrency payments gateway. Aaron has been in the eCommerce, fintech, and payments industry for over 22 years. BitPay is compatible with 95 crypto wallets and 13 cryptocurrencies and enables merchants to accept crypto payments with no volatility risk. BitPay also helps merchants with crypto disbursements/payouts/crypto rewards programs. Aaron is also co-author of the Better Business Book Volume 2. (available on Amazon).

    ------------------------------------------------

    About this Show:

    The Brave Marketer podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

    Music by: Ari Dvorin


    The Future of Decentralized Identifiers and Monetization of Personal Genome Data Mar 21, 2022
    Show notes

    Dylan Dewdney, Co-Founder and Lead Initiator at NFT3.com and Kylin Network, discusses the world of DIDs (decentralized identifiers) and some of the future use cases, along with how Web3 will change the way data is handled. He also talks about the changing relationship between marketers and the data needed to optimize their businesses, and why privacy is often highlighted but becomes compromised in an effort to track results.

    We also discuss:

    • How data ownership will impact the ways in which consumers interact with the internet and view their personal privacy
    • The ethics and security considerations for sharing your data in a web3 world
    • The lifetime values of our personal genome data and how much we should or could be paid for sharing it along with ways that large multinational companies can monetize idle data sets
    • Importance of appealing to human emotions in marketing and committing to a particular position or belief.

    Guest Bio: Dylan Dewdney, Co-Founder and Lead Initiator at NFT3.com and Kylin Network. Dylan is a longtime crypto supporter and enthusiast dating all the way back to 2011. He has consistently been at the forefront of the intersection between society and technology and has appeared alongside such luminaries as Edward Snowden and Gavin Wood.

    Dylan is an investor and advisor to a number of crypto projects and has been building in the space since 2017. His most recent interests and pursuits are in the fields of decentralized data monetization and decentralized identity, respectively, as co-founder of Kylin Network and NFT3, respectively.

    ----------------------------------------------

    About this Show:

    The Brave Marketer podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

    Music by: Ari Dvorin


    The SuperRare Creator Economy: Crypto Art and NFTs Mar 14, 2022
    Show notes

    David Feinstein, Head of Partnerships at SuperRare, discusses the economics of digital art and how valuing NFTs compares to the traditional art world. He also shares how luxury products, designers and brands can get into the Web3 game via the SuperRare marketplace.

    We also discuss:

    • How SuperRare is creating marketing moments that go viral while also empowering artists
    • Digital scarcity and levers that drive the price of crypto art and NFTs
    • Social media and crypto: why Twitter is SuperRare's top channel for driving new business and how they measure its impact
    • Ways the fashion and entertainment industries can leverage crypto

    Guest Bio:

    David Feinstein, Head of Partnerships at SuperRare – the premier digital art marketplace in the NFT world that is often compared to the new aged Christies x Sothebys for the traditional art market. David leads their partnerships and works with top brands and agencies to bring NFTs + cryptoart to the masses and through empowering the artists and collectors of the SuperRare community.

    ------------------------------------------------

    About this Show:

    The Brave Marketer podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

    Music by: Ari Dvorin


    Crypto Philanthropy: Using Crypto as a Force for Good Feb 28, 2022
    Show notes

    Duke Kim, Director of Crypto Partnerships at The Giving Block, educates us on the benefits of crypto philanthropy and the work they're doing to connect donors and nonprofits, along with ways that companies can create corporate social responsibility programs to make and impact. Discover why donors should donate cryptocurrencies versus dollars, and the associated tax implications to consider.

    We also discuss:

    • The rise of NFT driven donations (Care.org, Jack Butcher, Twitter)
    • The goal of Crypto Giving Tuesday and examples of fundraising campaigns that have raised hundreds of millions of dollars for charities
    • How Brave users can donate their BAT, Bitcoin and ETH
    • Case Study: How Nexo and The Giving Block raised $25K for the 'Save The Children' campaign by using Brave Ads.

    Guest Bio:

    Duke Kim Director of Crypto Partnerships at The Giving Block, an organization makes it easy for nonprofits to accept cryptocurrency donations and for users to donate in a more tax efficient way.

    -------------------------------------------------

    About this Show:

    The Brave Marketer podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

    Music by: Ari Dvorin


    Digital Asset Ownership and Gaming in the Metaverse with Splinterlands Feb 21, 2022
    Show notes

    Aggroed Lighthacker, CEO at Splinterlands, discusses why gaming was the winning solution to support the mass market to engage with crypto. He discusses how Splinterlands massively exploded its user base through word of mouth advertising among hardcore gamers, along with growth tactics that other crypto companies can replicate.

    In this episode we discuss:

    • Why mass adoption of cryptocurrency can lead to more peace, prosperity, and freedom in the world
    • Utilizing community building platforms like Discord to grow an audience
    • Creating demand with scarcity and how the economics of NFTs differs to the real estate market
    • Ways they marketed their game on a lean budget in the early days
    • His predictions for the future of blockchain, gaming, crypto, and NFTs

    Guest Bio:

    Dr. Jesse "Aggroed" Reich, CEO at Splinterlands, was a chemistry professor before launching a successful career in the educational software industry. A lifelong gamer, Aggroed both played games and created them as a hobby. In 2016, he started using the blockchain-based blogging platform steemit.com to have an immutable place to free write on topics he wanted to investigate.

    Together with Matt Rosen, they created and cofounded the Splinterlands game in 2018 which is now one of the largest Dapps in the world.

    -------------------------------------------------

    About this Show:

    The Brave Marketer podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

    Music by: Ari Dvorin


    Cutting the Jargon and Making Crypto Accessible to the Masses Feb 14, 2022
    Show notes

    Chris Ghent, Global Head of Brand Strategy & Partnerships at the NEAR Foundation, shares how he and his team are taking a unique approach to making crypto more tangible to new users, along with how Layer 1 protocols such as NEAR can really bring in the masses and remove friction through branding. In this episode we discuss:

    • Broader applications of NFTs outside of just art and collectibles
    • Opportunities for the creator economy with DAOs
    • Using innovation and marketing channels for a Web3 world
    • Creative NFT collaborations with musicians like deadmau5

    Guest Bio: Chris Gent is an award-winning marketer and entrepreneur and currently the Global Head of Brand Strategy & Partnerships at the NEAR Foundation.

    Chris has worked with leading traditional and blockchain brands including Breaker (formerly SingularDTV), First Republic Bank, Harman International Industries, Infiniti Motor Company Ltd, Johnson & Johnson, Keds, Nielsen, Novartis, Prestige Brands, Stanley Black & Decker, and Tezos.

    ------------------------------------------------

    About this Show:

    The Brave Marketer podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

    Music by: Ari Dvorin


    How Solana Looks at DeFi and Leads Crypto Marketing with the Community in Mind Feb 07, 2022
    Show notes

    Matty Taylor, Head of Growth at Solana Labs, shares how and why community drives the growth of Solana. We also discuss some of the challenges with trying to shift to a decentralized company / model, and why having a great user experience is even more crucial in building trust within a DeFi application. In this episode we also discuss:

    • Ways that crypto marketing differs from traditional marketing
    • How Web3 is the future of crypto advertising
    • Why Matty thinks Crypto is having its 'iPhone moment'
    • Market factors in educating consumers and sparking interest in crypto
    • Underscoring the importance of the Brave and Solana partnership (announced at WebSummit in Portugal)

    Guest Bio:

    Matty Taylor is the Head of Growth at Solana Labs, and has been obsessed with cryptocurrency ever since he wrote his undergraduate thesis on the economics of Proof-of-Work consensus mechanisms. Prior to his role at Solana Labs, Matts worked at 0x and Square.

    ---------------------------------------------------

    About this Show:

    The Brave Marketer podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

    Music by: Ari Dvorin


    Crypto.com Believes That "Fortune Favors The Brave" Jan 31, 2022
    Show notes

    Steven Kalifowitz, CMO at Crypto.com, shares the strategies and tactics he's implementing on his team's quest to become a world renowned brand like Coke and Netflix. This includes how they've approached their partnerships with the UFC, Formula One, Matt Damon and the Sixers, along with their record breaking naming acquisition of the Staples Centre in LA.

    In this episode we discuss:

    • The importance of having a consistent, single message when reaching a global audience
    • Why telling great stories will always remain a top marketing strategy
    • What differentiates Crypto.com's NFT marketplace and its future applications
    • How Crypto.com is leveraging the power of word of mouth marketing.

    Guest Bio:

    As the CMO of Crypto.com, Steven Kalifowitz and his team have led the mainstream adoption of crypto around the world and elevated the conversation about crypto, most recently with a global campaign featuring Matt Damon, and the renaming of the Staples Center to Crypto.com Arena. A two-time Emmy Award winner, Steven began his career in the film & TV industry and has spent over two decades working with the world's most popular platforms, brands, and content around the world.

    -----------------------------------------------------------------------

    About this Show:

    The Brave Marketer podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

    Music by: Ari Dvorin


    Introducing Season 4: Featuring Crypto Brands Jan 24, 2022
    Show notes

    The world is waking up to the power of crypto, and we are seeing this with new NFT and token launches everyday - all using Blockchain technology.

    Season 4 of The Brave Marketer Podcast will exclusively focus on how crypto companies are becoming mainstream and leveraging this exciting moment in time.

    We'll cover topics like: NFTs , DeFi, wallets, DAOs, Web3, Layer 1 protocols, privacy, and the creator economy. Each week, guests from top brands and agencies will share the strategies and tactics behind their brave marketing moments, and discuss how they're shaping today's most influential crypto brands.

    ----------------------------------------------------------------------

    About this Show:

    The Brave Marketer Podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

    Music by: Ari Dvorin


    Virgin Voyages is Disrupting the Cruise Industry with Risk built into their DNA Dec 20, 2021
    Show notes

    Virgin is a powerful brand that's succeeded across many ventures: media, airlines, mobile and more. Now, they've set their sights on the cruise ship industry. They've launched an entirely new cruise line during the pandemic, and are taking the guest experience to a whole new level with massive success.

    In this episode we discuss:

    • Ways that Virgin Voyages is differentiating the guest experience for their users (aka sailors) through entertainment, food and novel itineraries
    • How they've tweaked their marketing messages to ensure safety and a feeling of trust for a post-covid world
    • Campaigns and tactics they've implemented to grow brand awareness including celebrity endorsements and referral campaigns
    • How the halo effect and established goodwill of the Virgin brand has impacted the success and market adoption of their new products, including Virgin Voyages

    Guest Bio:

    Mariana Fonseca is the Vice President of Digital Experience and Loyalty at Virgin Voyages. Mariana oversees the teams that curates irresistible digital journeys for its Sailors on web, app and on-board digital properties. She works across different teams to drive brand loyalty by leveraging all customer touchpoints and experiences. Before joining Virgin Voyages, Mariana spent ten years at American Airlines in various leadership positions in finance, alliances, planning and product management.

    Justin Terry serves as the Senior Director of Growth at Virgin Voyages. In this role, he leads a team responsible for introducing the world to Virgin's new cruise brand, and driving growth through a data-driven, sailor-centric, and FUN approach to paid media, organic social, partnerships, and brand work.

    Brave Pick: This week's Brave Pick of the Week is Near Protocol. Check out their website here.

    ----------------------------------------------------------------------

    About this Show:

    Brave is at the forefront of a new online privacy frontier and has unique insight into the future of marketing and advertising in a cookieless world. If you're an agency, brand marketer or entrepreneur challenged by the changes in ethical advertising, consumer privacy and buyer expectations, this podcast will provide a backstage view of how influential marketers at top brands and agencies are responding to what's next.

    Music by: Ari Dvorin

    Hosted by: Donny Dvorin


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