The Boss Mom Podcast

Latest Episodes:

How to Keep Our Children Entertained & Expand Their Creativity At Home w/Stephanie Anderson Sep 10, 2020

Show notes

Keeping kids entertained has never been easy, and COVID-19 has only added fuel to the fire. How can we keep our children busy while we're working from home, without adding even more to our plates?

While increasing screen time may sound like an easy fix, that comes with its own challenges. We want our children to be learning valuable skills, and for that, we can't rely on screens alone. Is that even possible when we're already juggling homeschooling and our businesses?

Luckily, we don't have to do it all on our own. With the help of subscription boxes, we can simplify almost every area of our lives, including keeping our kids entertained and their minds nourished.

In this episode, Founder and CEO of Peaceful Play, Stephanie Anderson explains how to keep children engaged with educational activities while we work from home.

When kids are bored, we often end up giving them screen time to entertain them, but if we want to teach our children problem-solving skills, they need to be creating. -Stephanie Anderson

3 Things We Learned From This Episode

Why we need to create creators: The world we live in thrives on consumerism, but our kids shouldn't only be consuming. We need to encourage them to create through educational activities.

How to keep kids engaged for longer: Children lose interest easily, so we can't just offer them a box of activities hoping they stay engaged. Link the activities to a story so they're fully involved in every creative task.

What children learn from interactive activities: When our little ones do hands-on activities, they're pushed to think outside the box. These problem-solving skills are helpful well into adulthood, so by encouraging them to be creative from a young age, we're setting them up for a lifetime of success.

Guest Bio-

Stephanie Anderson shows moms who work from home creative ways to keep their kids playing so that they can make time to work from home. As an entrepreneur's wife and mom of three, Stephanie is obsessed with raising creators, not just consumers. She is the founder of Peaceful Play, a community and resource full of tools to help parents who want to raise entrepreneurial-minded children, and Peaceful Play Box, a subscription box of creative, independent activities for children ages 3 - 7.

To connect with Stephanie, head to: https://www.instagram.com/getpeacefulplay/ https://www.facebook.com/GetPeacefulPlay/ https://www.youtube.com/c/peacefulplay?sub_confirmation=1

And to order the Peaceful Play Box seasonal subscription box of independent play activities for kids ages 3-7, head to: https://www.PeacefulPlayBox.com/

Planning a Launch That Puts Your Course on the Map w/Bevin Farrand Sep 03, 2020

Show notes

We're guaranteed to hit a ceiling at some point if we're just trading hours for dollars. We have to stop limiting ourselves to just one income stream, especially if that stream depends on our constant attention.

Online courses are a key way for entrepreneurs to make money with relatively little input, because once they're created we can continue to sell them for years to come. That being said, for the best results we have to think about our marketing strategies.

How can we promote our courses effectively, so we can make money from the same content over and over again? Is there a way to make our launches more seamless?

In this episode, CEO of Collaborate.Work, Bevin Farrand shares the secrets to a successful course launch.

Have an overarching plan. It's easier to shift things around when you know what you're going to do. -Bevin Farrand

3 Things You'll Learn in This Episode

The importance of knowing what we're working towards:

When creating a product, it's vital to have an overarching goal in mind. Be conscious of what's being created and what we can expect to see as a result.

How to stop leaving money on the table:

Every piece of communication we share about our products brings in revenue, so by forgetting to send even one email, we're losing money. To combat this, plan communication strategies in advance. Planning doesn't mean we'll never miss anything, but it does make it less likely.

How to build a buzz around our courses:

To generate attention for our launches, the content we share in the build-up needs to tell a story. Seeding the product hooks our audience so by the time we launch, we've already got willing customers.

Guest Bio-

Bevin Farrand is the CEO and Head Cat Herder of Collaborate.Work, which works with small business owners, entrepreneurs, and mid-size corporations to get their ideas out the door and into the world. As the former Brand Director of Boom! by Cindy Joseph and Smart Marketer, she's led dozens of product launches and promotions generating 20MM+ annually. She's also developed online courses and summits, as well as executed launches, for I Will Teach You to Be Rich, Evolving Wisdom, and several entrepreneurs. She is passionate about supporting her clients to create businesses that enrich their lives. Her favorite and most demanding "clients" are her three-year-old daughter and one-year-old son.

To find out more, go to:

https://www.facebook.com/collaboratework

https://www.instagram.com/bevinfarrand/

https://www.launchsecretsroadmap.com/special-offer40699042

Are You Stuck in the Momentum Trap? Aug 27, 2020

Show notes

The feeling of being busy fills most of us with a sense of accomplishment, but we need to remember that constantly being busy doesn't always mean our businesses are growing. In fact, most of the time it's the exact opposite.

The momentum trap tricks us into believing we need to work round the clock to see results, but that only holds us back. When we dedicate all our business hours to client work, we lose time that could have been spent building authority in our markets.

How can we pull ourselves out of the momentum trap and get to a place where our businesses succeed without needing constant tweaking? Can we ever reach a point where our businesses generate revenue without our input?

In this episode, I share how to escape the momentum trap that keeps our businesses in one spot.

The momentum trap is sustaining what you already have. Spend your time growing so you systematically get bigger results. -Dana Malstaff

3 Things You'll Learn in This Episode

Break the cycle of spending hours coming up with one-on-one solutions for clients. Acknowledge that tons of consumers are facing the same challenge and create one piece of content to serve them all.

We're never going to be the only entrepreneurs in our space, but that doesn't make what we do any less valuable. Once we believe our uniqueness is what separates us from others in our areas of expertise, we can work on creating something sellable.

Date-driven content limits the reach of our products. Instead of creating solutions to date-specific problems, focus on finding a frustration people experience all year round.

How Kate Kordsmeier Got a 6-Figure Paycheck Through Blogging Aug 20, 2020

Show notes

For many of us, the idea of blogging professionally feels like a distant daydream, or something that we're too late to the party for. Thanks to the increased number of people online at the moment, it's more attainable now than ever before.

The perks of blogging might not always include living the life of an Instagram influencer, but it does offer a lot of freedom and financial reward. With more than one way to monetize content, blogging gives us the opportunity to design the lives we want to live.

What does a career in blogging look like, and how do we know if we're a right fit for the job? Do we need to have a writing background to create successful content?

In this episode, Founder of the Root + Revel food and wellness site, Kate Kordsmeier shares how to start a successful blog.

If you enjoy providing service and value to the people who come to you for advice, consider a career in blogging. -Kate Kordsmeier

3 Things You'll Learn in This Episode

How to know if blogging is a good choice for usThere are no specific requirements for a career in blogging, but there are clues that tell if we'll be successful or not. As a general rule, if people regularly ask our opinion on particular topics, we have some kind of expertise they want to learn from. Seize the opportunity!
Why we need to shift our perception of what a blog isBlogs are traditionally done in a written format, but there's no need to limit ourselves to one medium. Whether we're writing a post or sharing advice in a video or podcast, the most important thing is to find what works for ourselves and our audience.
How to grow our audience While instagram is a great place to draw attention to our blogs, be careful of spending too much time on social media. To make sure content is seen by as many people as possible, focus on SEO and Pinterest.

Guest Bio-

Kate Kordsmeier is a writer, educator, and creative entrepreneur. After almost a decade as a freelance journalist, Kate founded Root + Revel, a holistic wellness blog with a focus on mind-body-soul health. Once the blog blossomed into a 6-figure business, she started the The Six-Figure Blog Academy, a digital course dedicated to helping others start their own profitable businesses. Kate is also the host of the Success with Soul Podcast.

To find out more, head to:

https://katekordsmeier.com/

https://rootandrevel.com/

https://www.instagram.com/katekordsmeier/

https://www.instagram.com/rootandrevel/

https://www.facebook.com/groups/katekordsmeier/

https://www.katekordsmeier.com/6fba

And to sign up for the free webinar mentioned on this episode, head to:

katekordsmeier.com/bossmom

Other products mentioned on this episode:

https://katenorthrup.com/

Building a Business That Gives Us Flexibility While Managing Chronic Illness Aug 13, 2020

Show notes

Chronic illness and regular health issues can make our lives feel unstable, especially when it comes to our work, our businesses, and our ability to create things that are meaningful and impactful.

It can seem like it's impossible for us to build something that supports us while we're contending with bouts of illness. Many smart, capable, and creative ladies feel defeated by this, but health issues don't have to get in the way of our dreams.

It is possible to work for ourselves, earn income even during downtimes, and run an operation that fits into the rhythm and flow of our lives. By building a simple business that runs on evergreen products, we can have success without compromising our health.

How is an online business a great solution for dealing with health issues? How can creative people turn their passion into a successful, simple business?

In this episode, I'm joined by the owner and the designer of Oksancia Textile Design Studio and School, Oksana Pasishnychenko. She shares her inspiring story and how online businesses empower people with chronic illnesses.

More people should seek to build simple businesses that they work hard at, but can also have flexibility and freedom with, because life is unpredictable. -Dana Malstaff

3 Things You'll Learn in This Episode

How your creative passion can turn into a great businessMany people wonder if artistry, illustration, and creativity can be turned into a business with stable, recurring income. Through coaching, training, and course content, we can leverage our creativity, teach and impact others, make money, and scale what we do.

The danger of a launch-based business Going from launch to launch is incredibly draining and stressful, and if you're already dealing with a health issue, or even the stress of lockdowns alone, they aren't a good idea. An evergreen model allows you to work on perfecting and honing in on that one thing which gives you stability.

How online businesses are great for working with health issuesA scaled up online business that's based on selling evergreen course content allows you to build something that won't suffer instability when health issues cause downtime. It also means you won't have to compromise on how much much you earn, and you won't have to force yourself to work when you're not feeling well.

Guest Bio-

Oksana is the owner and designer of the Oksancia Textile Design Studio and School. Her passions are to design unique fabric and products and to teach fellow artists how to start and grow a lifestyle business designing and selling digital repeat pattern designs.

Oksancia illustrated 2 published children's books, and the products with her designs were for sale at Best Buy, Barnes and Noble, Amazon, and CVS pharmacy. She created a portfolio of more than 10,000 vector illustrations and designs, and collaborated on more than 100 client custom design projects.

Oksana is a happy wife of an amazing man and a mother of a sweet little girl. Together we love to cook, make arts and crafts, read funny books, and travel while collecting creative inspiration and adventures. For more information and to access Oksana's free webinar on starting your own creative business visit www.oksancia.com

The Value of Incorporating Our Kids Into Our Entrepreneurship w/Avi Arya Aug 11, 2020

Show notes

It is common to think that starting your own business will take time away from your children, but many of the most accomplished entrepreneurs will tell you that nothing is more fulfilling than taking the entrepreneurial journey with their children.

It's a powerful opportunity for us to create something that is special and valuable, while also teaching our kids powerful tools like resilience, problem-solving, creativity, and discipline.

By building a business with them, we give our families something they will carry with them well into adulthood. I'm joined today by a father who has done just that, along with his two daughters.

How did they create a business as a family? What are the most valuable lessons they've learned along the way? How can we create an entrepreneurial environment in our homes, especially with lockdowns? In this episode, I talk to Avi Arya and his daughters Raya and Aviana who share their incredible story.

What you create with your family creates long-lasting value. -Avi Arya

3 Things We Learned From This Episode

How entrepreneurship teaches valuable life skillsPracticing entrepreneurship with our children teaches them more than just the practical skills of running a business. It shows them the power of problem solving and how to be resilient. It helps them to see that there's always a solution.
The beauty of combining family and businessIncorporating our children into our entrepreneurship brings so much meaning to what we do. Our work becomes a true labor of love and the perfect combination of work and family. This makes for a more fulfilling and rewarding endeavor.
The link between entrepreneurship and positive impactAt the core of our entrepreneurial endeavors is our desire to help others. Our children can do the same through inspiring their friends and peers to love themselves and be confident in themselves. This is such an important message for young and old alike.

Guest Bio-

Avi Arya is an entrepreneur and the father of 2 beautiful girls, who he runs a business with. He is a streetcar racer, turned hotelier, and now a social media marketer. He is the founder of the Internet Moguls and the author of the 'Internet Moguls of the World'. Avi's business with his daughters Raya and Aviana includes a podcast, a YouTube channel, an online summit, and a coffee table book.

Visit Avi Online: Instagram / YouTube / Facebook / Facebook Group /

The Impact of Clutter on Our Mindsets and Emotional States Jul 30, 2020

Show notes

When we're surrounded by cluttered countertops and messy living spaces, it can take a toll on our emotions and our minds. Often, we end up feeling overwhelmed by the mammoth task of clearing it all, unsure of where to even begin.

That being said, the process of decluttering a home is about more than a cleaner house. When we don't have the option of hiding behind hours of tidying, we're forced to deal with what's really going on in our lives.

Cleaning the house and organizing gives us an opportunity to decide what truly makes us happy. Why hold onto things that make us feel anything less than amazing? What does clutter tell us about how we feel? How do we decide what to keep and what needs to go?

In this episode, Founder of Motherhood Simplified, Krista Lockwood shares how to declutter our homes and our lives.

Strip away the unnecessary objects you're holding onto, so you can spend more time with the things you love. -Dana Malstaff

3 Things You'll Learn in This Episode

Why tidying is about clearing both internal and external baggageWhat's going on around us physically is almost always a reflection of what we're dealing with internally. Be mindful that decluttering is an emotional experience, and when we free up space in our homes, we also free up space in our minds.
How fear of lack holds us back from a decluttered spaceWhen we hold onto items due to fear of not being able to afford them in future, we're tapping into a scarcity mindset. Change the narrative by asking "what is this taking from me?" rather than "what if I can't get this later on?" If we're sacrificing joy by keeping something, it's simply not worth it.
What we should be removing from our space todayWhen we start our mornings feeling like nothing in our closets fits us or makes us feel good about ourselves, that sets a negative tone for the rest of the day. We have to stop holding onto things that don't make us feel our best.

Guest Bio-

Krista Lockwood is the Founder of Motherhood Simplified, where she teaches decluttering for moms who don't want to be full blown minimalists. In 2013, she and her husband moved from Alaska to Florida with only one suitcase each. While she doesn't believe you need to go that extreme, she has been able to master the balance of having enough, but not too much. Krista strongly believes we all have what it takes to create the lives and homes we want, no matter what that looks like. On top of her courses offered on decluttering, Krista is the host of the Motherhood Simplified Podcast.

To find out more about Krista, head to:

https://www.facebook.com/groups/2010014145929427/

http://motherhoodsimplified.com/

http://motherhoodsimplified.com/podcast/

And if you're looking to declutter your home start to finish, the easiest way possible, visit: http://motherhoodsimplified.com/ds

Resources mentioned on this episode:

Nurturetoconvert.com

Essentialism: The Disciplined Pursuit of Less by Greg McKeown https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown/dp/0804137382

Breaking Limiting Beliefs in Your Finances w/Sherri Somers Jul 23, 2020

Show notes

Far too often, we're held back from pursuing great opportunities because we're focused on what's in our bank accounts, and not what's in our hearts.

If we see opportunity only through the lens of financial scarcity, and not faith, we'll always feel like there isn't enough money. Our mindset around money has to shift from one of fear and lack, to a mindset of openness and positivity.

Easier said than done, but it is possible! It starts with training ourselves to believe there is abundance all around us.

How can we stop letting the numbers in our bank accounts dictate our business moves? What is the spirit of awareness and how will it boost our businesses?

In this episode, Revenue Master Coach, Sherri Somers shares how to overcome a mindset of financial lack, so that we let faith guide our dreams instead.

Success is all about the right mindset. If you condition your mind, the practical stuff comes naturally. -Sherri Somers

3 Things You'll Learn in This Episode

How to make moves based on mindset, not money The second we make moves based on the number in our bank accounts, we become inconsistent and less effective. It's better to lead with mindset, so we're not focused on what's lacking.
How to identify opportunities for connecting to human capital There is always someone in our audience who knows how to help us get to the next level. If we're too focused on not having enough money, we'll miss out on the human capital we can tap into for free.
How to handle lack of support from loved ones Sometimes our loved ones will be slow to support our dreams, and it can take a toll on our drive. We should never take it personally or interpret it as a sign not to go after our dreams. Their reservations are based on their fears, not our abilities.

Sherri Somers is a revenue attraction coach, and she's more than just a business builder. She is a confidence builder with bold opinions. She offers effective revenue strategies for helping YOU reach your "HIGHEST SELF" and setting a PACE to develop High-Self Performance. Her animated personality and true to life look is perfect for financial industry and authority marketing training. She has a story of a humble beginnings, a former officer who left law enforcement to help women experts in the financial industry become the authority. Today, Sherri helps those experts make 2k or more, consistently.

To find out more about Sherri, visit:

https://itssherri.com

https://www.facebook.com/iTssherrisomers/

https://www.instagram.com/itssherrisomers/

https://www.linkedin.com/in/itssherrisomers/

https://twitter.com/iTssherrisomers

bit.ly/FREE30LiveStreamIdeasNow

You can also email her on info@itssherri.com

How to Reignite Your Creative Passion with a Niche Side Hustle w/Stacey Ogden Jul 16, 2020

Show notes

One of the ways we create a more fulfilling and joyful life is through a career that we're passionate about. That said, it can be difficult to get excited about the work we do when it feels like an obligation or a chore.

When we actively choose to do something, we will feel fired up for it more consistently. Having a side hustle is a great way to refresh our love for what we do in a meaningful way. To make it even better, we need it to be specialized or niched down.

How do we go beyond something general, to a side hustle in a great niche? Why does this help us feel more fulfilled at work?

In this episode, CEO of Side Hustle Teachers and Founder of the Edupreneur Academy, Stacey Ogden shares how to start a niched-down side hustle that reignites our passion for work.

Don't make the mistake of trying to talk to everybody. Your business should be what you want it to be, not just what it can be. -Stacey Ogden

3 Things We Learned From This Episode

How to narrow our focus to only the people we're excited to serveMany people struggle with wanting to help everyone. But if we want to create successful businesses, we have to narrow down our focus because it helps us connect with people who really love what we do.
How to stop apologizing for not helping everyoneTo create a niche, we have to narrow down the group of people we want to serve until we have a clear picture of our ideal client. Once we've done that, we have to be unapologetic about what we offer and what we don't.
How to build a referral network to help the people who aren't in our nicheIt can be difficult to say no when someone outside our niche asks for our assistance, but we can still help the client without broadening our scope. Building a referral network allows us to say "Yes" by introducing other products and services, without getting off track in our side hustle.

Guest Bio-

Stacey Ogden is the CEO of Side Hustle Teachers and founder of the Edupreneur Academy. She has built a community of more than 4,000 educators supporting each other on their entrepreneurial journeys and helped dozens of teachers start and grow profitable side hustles, all while maintaining her full-time teaching job. That's right - she walks the talk.

To find out more about Stacey, head to:

sidehustleteachers.com

facebook.com

instagram.com

linkedin.com

Stacey's Edupreneur Academy is a membership program for teachers who want to start or grow a side hustle while still being the boss in the classroom. Learn more at members.sidehustleteachers.com

The Best Ideas Come From Boredom w/Daniel Harmon Jul 09, 2020

Show notes

How can we create great content that not only sells a product, but makes a massive impact on our audiences?

When we think of memorable marketing, most of us are likely to feel overwhelmed. How do we even begin to craft something that people resonate with, for years to come?

Most of the time, the best ideas come from the moments we separate ourselves from daily tasks and allow our minds to wander.

In this episode, Co-Founder and Chief Creative Officer of Harmon Brothers, Daniel Harmon joins me to discuss how memorable marketing campaigns come to life.

There is so much value in boredom. Some of the best ideas come from white space. -Daniel Harmon

3 Things You'll Learn in This Episode

Become the customer

To market a product the right way, we need to use it ourselves to see what sets it apart. We have to become genuinely passionate about it. Remember, nothing sells better than the truth.

Relax

The best ideas tend to come to us when we're relaxed. Do enough work beforehand so that when we're in a state of relaxation, our brains can fill in the blanks.

Go out and experience culture

When we're passionate about what we do, it's easy to slip into a cycle of only consuming information related to our businesses. Go out and see what the audience is doing; otherwise, we risk repeating what everyone in our space is already doing.

Guest Bio-

Daniel Harmon is the Co-Founder and Chief Creative Officer of Harmon Brothers, the advertising agency behind the most viral ads in internet history. Under Daniel's creative direction, the agency's groundbreaking ads have collectively driven more than 1.5 billion views and over $400 million in sales. Daniel was actively involved in revolutionizing the way products are marketed, having helped write and creatively direct a campaign for Poo~Pourri- and today, he is also the host and creative teacher at Harmon Brothers University, a new school for creators seeking to learn the Harmon Brothers method.

To find out more about Daniel and Harmon Brothers, head to: https://www.linkedin.com/in/danielharmon/

https://harmonbrothers.com/home

Harmonbrothersuniversity.com

Books mentioned on this episode:

Essentialism: The Disciplined Pursuit of Less by Greg McKeown https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown/dp/0804137382

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