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    Business

    The Best SEO Podcast

    AI-Driven Visibility. Real-World Impact.

    Getting found, named and cited by AI search.

    Running since 2009. Over 5 million downloads. The same question the whole time: what is actually working right now, and what only sounds like it is.

    Matthew Bertram hosts. He owns and leads EWR Digital in Houston, so none of this is theory. It is what he is seeing in client work every week.

    The shift is not that buyers use AI. It is that a model now decides which companies get mentioned at all, and most executives cannot see whether theirs is one of them. Ranking was something you could measure. Being named is not, yet, and that gap is where the risk sits.

    Every week: operators, analysts and specialists who have run the thing they are talking about. What still works, what quietly stopped working, and what to do on Monday.

    If you run a marketing team, run a company, or you are building your own name, this one is for you. Because if the models cannot find you, your buyers will not either.

    The show explains it. EWR Digital does it. Get a free AI visibility audit at ewrdigital.com/ai-visibility-audit, or find more from Matthew at matthewbertram.com.

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    How Your Website Redesign Can Sabotage Your Paid Search PPC Efforts by Pauline Jakober #398 Dec 04, 2017
    Show notes

    How Your Website Redesign Can Sabotage Your Paid Search PPC Efforts
    Another thrilling episode where Chris and Matt will talk about what can go wrong with website redesign from the vantage point of PPC professionals. By knowing these problem areas in advance, you and your marketing team can anticipate and avoid some of the most common issues.
    Author: Pauline Jakober
    Source: https://searchengineland.com/website-redesign-can-sabotage-paid-search-efforts-287031
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    6 AdWords & Bing Ads Secrets Every PPC Marketer Should Know by Lisa Raehsler #397 Nov 27, 2017
    Show notes

    6 AdWords & Bing Ads Secrets Every PPC Marketer Should Know
    Join Chris and Matt for a great Thanksgiving discussion on useful AdWords and Bing Ads tips from six paid search experts. This episode features awesome content from Purna Virji, Samantha Noble, Brad Geddes, Frederick Vallaeys, and David Szetela.
    Author: Lisa Raehsler
    Source: https://www.searchenginejournal.com/ppc-secrets/224339/#close
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    Last-Minute SEO Strategies for the Holiday Season by Dave Davies #396 Nov 21, 2017
    Show notes

    Last-Minute SEO Strategies for the Holiday Season
    It's the holiday season! Now is the time to zero in on just what you need to do to make your SEO work best for you during the holidays.
    Author: Dave Davies
    Source: https://searchengineland.com/last-minute-seo-holidays-262976
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    Episode 395: The Nitty-Gritty Paid Search Account Health Check by Amy Bishop Part 2 #395 Nov 07, 2017
    Show notes

    The Nitty-Gritty Paid Search Account Health Check Part 2
    Join Chris and Matt for the second part of their discussion on some tips that will help you uncover optimization opportunities within your PPC accounts.
    Author: Amy Bishop
    Source: https://searchengineland.com/nitty-gritty-paid-search-account-health-check-part-2-284055

    –

    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.


    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!


    You can also watch his episode here: https://bestseopodcast.com/


    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:

    https://www.facebook.com/EWRDigital

    https://www.instagram.com/thebestseopodcast/

    https://www.tiktok.com/@bestseopodcast

    https://www.linkedin.com/company/bestseopodcast


    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com

    Host's: Matthew Bertram & Chris Burres


    Disclaimer: For Educational and Entertainment purposes Only.


    Support the show


    Episode 394: The Nitty-Gritty Paid Search Account Health Check by Amy Bishop Part 1 #394 Oct 30, 2017
    Show notes

    The Nitty-Gritty Paid Search Account Health Check Part 1
    Learn how to find optimization opportunities right under your nose! Join Chris and Matt as they discuss “The Nitty-Gritty Paid Search Account Health Check” by Amy Bishop.
    Author: Amy Bishop
    Source: https://searchengineland.com/nitty-gritty-paid-search-account-health-check-part-1-284047
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.


    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!


    You can also watch his episode here: https://bestseopodcast.com/


    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:

    https://www.facebook.com/EWRDigital

    https://www.instagram.com/thebestseopodcast/

    https://www.tiktok.com/@bestseopodcast

    https://www.linkedin.com/company/bestseopodcast


    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com

    Host's: Matthew Bertram & Chris Burres


    Disclaimer: For Educational and Entertainment purposes Only.


    Support the show


    Episode 393: Ignoring These 6 SEO Strategies Could Come Back to Haunt You by Sherry Bonelli #393 Oct 23, 2017
    Show notes

    Ignoring These 6 SEO Strategies Could Come Back to Haunt You
    In the spirit of Halloween, we have put together a "haunting" episode for you. Learn how to escape the ghosts of SEO past and make the right choices for your business. Join Chris and Matt as they discuss "Ignoring These 6 SEO Strategies Could Come Back to Haunt You" by Sherry Bonelli
    Author: Sherry Bonelli
    Source: https://searchengineland.com/ignoring-6-seo-strategies-come-back-haunt-284495
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    14 Ways to Get Smarter With Your Content and SEO by Jim Yu #391 Oct 09, 2017
    Show notes

    Welcome to episode 391! Matt and Chris discuss strategies on how to work smarter, not harder - and improve your SEO and content in the process.
    Source: https://marketingland.com/14-ways-get-smarter-content-seo-225426
    Presented by BestSEOPodcast.com (The Best SEO Podcast)
    Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand!
    You can also watch this podcast episode here: http://bit.ly/306QO2x

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Support the show


    Find your target audience with YouTube video advertising by Will Scott #390 Oct 09, 2017
    Show notes

    Advertising on YouTube is a cost-effective way to reach potential customers for nearly any product or business. YouTube users consume more than a billion hours of video content per day on the site. Within that large volume of traffic, advertisers are able to target specific demographics and regions. Tune in to this episode to find out why so many businesses are turning to YouTube for online marketing.
    Source: https://marketingland.com/find-target-audience-youtube-video-advertising-224480
    Presented by BestSEOPodcast.com (The Best SEO Podcast)
    Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand!
    You can also watch this podcast episode here: http://bit.ly/3swlzdi

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Support the show


    Part 5: 45 Local SEO Pitfalls and How to Avoid Them by Miriam Ellis #389 Sep 26, 2017
    Show notes

    Welcome back! Join Matt and Chris as they discuss more “out-of-this-world” SEO tips this week on episode 389.
    Source: https://moz.com/blog/45-local-seo-pitfalls
    Presented by BestSEOPodcast.com (The Best SEO Podcast)
    Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand!
    You can also watch this podcast episode here: http://bit.ly/3r2TtGd

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Support the show


    Part 4: 45 Local SEO Pitfalls and How to Avoid Them by Miriam Ellis #388 Sep 12, 2017
    Show notes

    This is the post-Harvey podcast! Matt and Chris are safe and dry and back to discuss some of the best SEO tips this week.
    Source: https://moz.com/blog/45-local-seo-pitfalls
    Presented by BestSEOPodcast.com (The Best SEO Podcast)
    Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand!
    You can also watch this podcast episode here: http://bit.ly/3sx6x70

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Support the show


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