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    Business

    The Best SEO Podcast

    AI-Driven Visibility. Real-World Impact.

    Getting found, named and cited by AI search.

    Running since 2009. Over 5 million downloads. The same question the whole time: what is actually working right now, and what only sounds like it is.

    Matthew Bertram hosts. He owns and leads EWR Digital in Houston, so none of this is theory. It is what he is seeing in client work every week.

    The shift is not that buyers use AI. It is that a model now decides which companies get mentioned at all, and most executives cannot see whether theirs is one of them. Ranking was something you could measure. Being named is not, yet, and that gap is where the risk sits.

    Every week: operators, analysts and specialists who have run the thing they are talking about. What still works, what quietly stopped working, and what to do on Monday.

    If you run a marketing team, run a company, or you are building your own name, this one is for you. Because if the models cannot find you, your buyers will not either.

    The show explains it. EWR Digital does it. Get a free AI visibility audit at ewrdigital.com/ai-visibility-audit, or find more from Matthew at matthewbertram.com.

    Advertise
    • Apple Podcasts
    • Google Play
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    Latest Episodes:
    Ten Landing Page Tweaks That Increase Conversions by Lee Wilson #442 Nov 13, 2018
    Show notes

    Ten Landing Page Tweaks That Increase Conversions
    Ensure that your website is well-optimized and attracts users to convert. Use these 10 landing page tips that can bring you increased conversions over time.
    Author: Lee Wilson
    Source: https://www.searchenginejournal.com/increase-landing-page-conversion-rate/274815/

    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    SEO For Web Designers : What you should know by Pawan Sahu #441 Nov 13, 2018
    Show notes

    SEO For Web Designers : What you should know
    Whether you're building a new site or revamping an existing one, these are the top SEO tips to keep in mind for web design.
    Author: Pawan Sahu
    Source: https://www.searchenginewatch.com/2018/10/23/seo-for-web-designers-what-you-should-know/

    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    9 SEO Hacks No One Talks About by Brian Dean #440 Nov 08, 2018
    Show notes

    9 SEO Hacks No One Talks About
    Back in the day, aspiring digital marketers in the SEO game could get away with a set of formulaic moves that would all but guarantee a top spot. Nowadays it’s different – search engine optimization has evolved to such a degree that it very nearly emulates real world marketing; that is, marketing for the people. Join Matt and Chris for another thrilling episode of the Best SEO Podcast, featuring "9 SEO Hacks No One Talks About" by Brian Dean.
    Author: Brian Dean
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    Advanced Internet Marketing Automation Overview #439 Oct 18, 2018
    Show notes

    Advanced Internet Marketing Automation Overview
    In this episode, we dive into the different types of internet marketing automation that are sure to increase your conversion rates! Join Matt and Chris for another thrilling episode of the Best SEO Podcast.
    Presented by BestSEOPodcast.com
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    How to Build Your Brand Online by Tom Ward #438 Oct 01, 2018
    Show notes

    How to Build Your Brand Online
    Are you looking to build your brand online? Check out Matt’s Book “Build Your Brand Mania”. Now available for download on Amazon.com Join Matt and Chris for another thrilling episode of the Best SEO Podcast, featuring “How To Build Your Personal Brand Online” by Tom Ward.
    Author: Tom Ward
    Source: https://www.forbes.com/sites/tomward/2018/05/31/how-to-build-your-personal-brand-online/?sh=7599226c66ef
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    Mobile-First Indexing, Best Practices with Chris Burres and Matthew Bertram #437 Oct 01, 2018
    Show notes

    Mobile-First Indexing, Best Practices
    Mobile-first indexing means Google will predominantly use the mobile version of the content for indexing and ranking. Historically, the index primarily used the desktop version of a page's content when evaluating the relevance of a page to a user's query. Join Matt and Chris for another thrilling episode of the Best SEO Podcast.
    Presented by BestSEOPodcast.com
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    6 Influencer Marketing Mistakes That Waste Your Budget by Lucinda Honeycutt #436 Sep 10, 2018
    Show notes

    6 Influencer Marketing Mistakes That Waste Your Budget
    Influencer marketing is the process of identifying, researching, engaging and supporting the people who create high-impact conversations with your customers. Here are some influencer marketing mistakes you should avoid.
    Author: Lucinda Honeycutt
    Source: https://www.searchenginejournal.com/6-influencer-marketing-mistakes-waste-budget/184770/#close
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    What is the Google Beacon with Chris Burres and Matthew Bertram #434 Aug 30, 2018
    Show notes

    What is the Google Beacon
    Chris and Matt discuss the Google Beacon, how it works, and how it could transform your local business.
    Presented by BestSEOPodcast.com
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    The Beginners Guide to Landing Pages #433 Aug 20, 2018
    Show notes

    The Beginners Guide to Landing Pages
    Aaron, Adam, and Matt sit down in this crossover episode, to discuss landing pages for beginners.
    Bonus - We give away our ultimate guide to landing pages checklist! You don't want to miss this episode!
    Source: https://neilpatel.com/blog/beginners-guide-to-landing-pages/
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


    3 Ways To Get The Most Out Of User-Generated Content with Chris Burres and Matthew Bertram #432 Aug 13, 2018
    Show notes

    3 Ways To Get The Most Out Of User-Generated Content
    SEO and user-generated content have a complicated relationship. On the one hand, user-generated content can give search engines more information to work with, improve your rankings for long tail search traffic, and encourage community activity that generates links and other positive off-site signals. On the other hand, user-generated content can be low quality, redundant, spammy, it can dilute authority, and sometimes it can even earn you a manual action from Google. Here are three ways how to best to leverage your user-generated content for positive results.
    Author: Manish Dudharejia
    Source: https://www.searchenginewatch.com/2018/08/09/three-ways-to-maximize-the-seo-impact-of-user-generated-content/
    –
    Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
    Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
    You can also watch his episode here: https://bestseopodcast.com/

    Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
    www.bestseopodcast.com/review

    Follow us on:
    https://www.facebook.com/EWRDigital
    https://www.instagram.com/thebestseopodcast/
    https://www.tiktok.com/@bestseopodcast
    https://www.linkedin.com/company/bestseopodcast

    Free SEO Consultation: www.ewrdigital.com/discovery-call

    Powered by: EWRdigital.com
    Host's: Matthew Bertram & Chris Burres
    Disclaimer: For Educational and Entertainment purposes Only.

    Support the show


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