The Art of Online Business

Latest Episodes:

How to Use Story-Based Facebook Video Ads to Increase Conversions with Keith Kranc May 26, 2015

Show notes

In today's episode we're talking Facebook ads again, this time with my buddy Keith Kranc. Keith recently visited the Facebook offices in Austin, Texas where he met up with his Facebook ads account rep and he left with some really interesting takeaways. Specifically, how Facebook wants us to approach Facebook ads these days. Today Keith shares what he learned during that meeting and how we can all use this information to make our Facebook ads even better. You'll hear that we talk a lot about Facebook video ads. Video is where it's at right now with Facebook and if you're not doing Facebook video ads, it's definitely time to get on board.
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

How to Create a Simple, Effective Social Media Sales Funnel for your Business with Amy Porterfield May 21, 2015

Show notes

Today I’ve got one of my closest friends joining me, Amy Porterfield, to talk about social media sales funnels.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍

We’ve been talking a lot lately about sales funnels here on the podcast, like with Russell Brunson in episode 29 and Jody Underhill in episode 33, and I realize many of these conversations have been more advanced. So I wanted to take a step back and cover sales funnels more for the beginner.

Amy's been focusing much of her efforts on these strategies lately. So if you’re just starting out, maybe you’re just now getting your product together, this episode is for you. Amy shares the exact 7 steps that make up a personalized social media sales funnel strategy that's is simple-to-set-up, non-techy, automated, and most importantly, it’s a profit-generating machine.

If you’re Selling a product or service online and want to put a system in place for automating your revenue, you know, we’ve talked about it a lot here on the show, that having a social media sales funnel that converts is the backbone of a profitable business today.

‍‍

Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

How to Use Facebook Video Ads to Create a Sales Funnel that Converts May 19, 2015

Show notes

Today's episode of the Art of Paid Traffic is a solo episode where I’m going to be talking about Facebook video ads.

‍‍

Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍

I share what kind of results I’m seeing with them, what you should know about them, and some tips & tricks for getting great results with your video ads. So in addition to 2015 being the year of retargeting on Facebook, it’s also about video. When Facebook came out and reported their first quarter earnings, they said that there are 4 billion video views being served every day on Facebook right now. That’s a whole lotta video. And If you’ve been reading my articles or listening to other episodes of AOPT, you know there’s a shift going on right now with Facebook ads.

As advertisers, Facebook wants us adding value to its users and ideally, in the form of stories that we tell about our businesses. Gone are the days of scammy offers that aren’t truly enriching people’s lives. Knowing all of this information, Facebook video ads are a great way to add value to your target audience, engage them and grab their attention. And, they're crushing it right now on Facebook. I’m seeing video views as low as $0.01 and leads as low as $0.30.
‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Secrets to Successfully Marketing Your Business to Countries Outside of the U.S. May 14, 2015

Show notes

I've got a really interesting episode for you today as my guest is Gus Sevilla and he is an expert in running paid traffic to the Latin American market.I asked Gus to join me because this conversation offers a different perspective on this show than any we've talked about. If you're looking for an opportunity to grow your business outside of the U.S. where paid traffic is a lot less expensive, this episode will really give you a lot to think about.
‍‍

Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Copywriting Secrets for Increasing Sales Funnel Conversions with Steve Erl May 11, 2015

Show notes

In today's AOPT episode, we’re continuing our discussion about sales funnels but this time from a copywriting perspective. Specifically, how to be consistent in your messaging within your funnels. And to share with you his expertise in this is Steve Erl who is a copywriter at a company called GameChanger Profits. We focus a lot today on webinar sales funnels but the copywriting concepts and ideas we discuss are relevant to any sales funnel.
‍‍

Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

How to Create the Best Sales Funnel for Your Business with Jody Underhill May 04, 2015

Show notes

Another great AOPT episode today, talking again about one of my favorite topics — sales funnels. And joining me to share sales funnel tips and strategies is Funnel Architect & Conversion Specialist, Jody Underhill. Jody’s currently a partner at GameChanger Profits where he architects sales funnels for clients and used to be at Digital Marketer, Ryan Deiss’ company, where he also helped architect funnels. He’s also a local marketing strategist. Jody really knows his stuff as you'll hear today.

‍‍

Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Facebook Ads Case Study & Listener Coaching with RunnerAcademy.com's Matt Johnson Apr 30, 2015

Show notes

Matt Johnson joins me on the show and I give him a live Facebook ads coaching session. Matt is from runneracademy.com and he’s also the host of Runner Academy Podcast and Everyday Runners Podcast. Matt won a contest I ran a little while back where people left a rating/review for the show on iTunes and I chose a winner at random to win an on-air Facebook ads coaching session with me.
‍‍

Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Remarketing Secrets for Small Businesses with Michael Alaniz Apr 23, 2015

Show notes

In today’s episode of The Art of Paid Traffic, we're talking about local marketing for small businesses. Now if you’re not a small business, don’t not listen to the episode because there’s a lot of tips that we discuss today that are super relevant for any business. Specifically we’re talking about PPC remarketing and I’ve invited my friend Michael Alaniz who’s the founder of the marketing agency Local Loop Marketing to join me on the show. Michael’s a Google Certified partner and an expert in local marketing.

‍‍

Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

How to Create a Content Marketing Machine with James Schramko Apr 16, 2015

Show notes

Today I’m excited to welcome James Schramko to the show. James is the founder of SuperFastBusiness.com which is a business that teaches you how to quickly make your business more profitable. He’s got a great story, having come from being a car salesman at a BMW dealership to having an uber successful online business. And his online business has had different iterations to what it is today, which you’ll hear James talk about.
‍‍

Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Secrets of Highly Converting Sales Funnels with Russell Brunson Apr 14, 2015

Show notes

I’m excited to welcome Russell Brunson to the show. If you're not familiar with who Russell is, he started his first online company while he was in college and within a year of graduating he had sold over a million dollars worth of his own products and services from his basement. Not too shabby. For over 10 years now Russell has been starting and scaling companies online including a software company, a supplement company and a coaching company. He’s the founder of Clickfunnels and he’s also the author of a brand new book called DotComSecrets which is all about growing your business through sales funnels and email marketing.

‍‍

Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

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