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    Business

    The Art of Online Business

    Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.

    Join fellow online course creators and coaches as we dive into things like 
    • sales and marketing optimization, 
    • and systems and processes
    • funnels and of course
    • Facebook & Instagram ads for seamless scaling!

    Hosted by Kwadwo – sounds like  [QUĀY.jo] – a  & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.

    Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.

    You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.

    Hit “Subscribe” and let’s gooooo!

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Kinsey Soderberg's ChatGPT Hacks for Solving Tech Issues FAST! Oct 14, 2024
    Show notes

    Kinsey Soderberg shares how leveraging AI has transformed the way she manages her dual business ventures and helps maintain a healthy balance by automating routine tasks.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍ ‍‍

    She's the owner of Authentic AI and focuses on helping entrepreneurs use AI effectively without losing their authenticity.
    We explore the benefits of integrating AI into everyday business operations to enhance productivity without compromising personal values.


    Watch the episode ‘Training Your AI Assistant to Think and Sound Like You With Kinsey Soderberg’


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Kinsey’s Links:

    • DM Kinsey on Instagram
    • Follow Authentic AI on Instagram
    • Get the Reels Prompt Playbook for ChatGPT
    • Get the Authentic AI Tech Toolkit
    • Unlock the Brand Blueprint for ChatGPT! Use code AOBPODCAST for an exclusive 20% OFF, just for TAOOB listeners!

    How to Find the Best Facebook Ads Audiences to Target Oct 11, 2024
    Show notes

    We're getting into the basics of Facebook audience targeting. My wife, Jamie, joins me to explain the difference between warm and cold audiences and shows how to choose and target each effectively in Meta Ad Manager.
    Whether you're adjusting your ad strategy or setting up your first campaign, you'll learn how to handle the tricky parts of audience selection to improve your Facebook ads. Get ready to simplify the targeting process and boost your ad results.
    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Watch this episode on our YouTube channel
    • Learn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill results
      ‍‍
      ‍‍

    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel



    Jamie Sampany-Kessie’s Links:

    • Say hi to Jamie on Instagram

    How Income Stacking Can Add A Zero or Two to Your Annual Revenue With Holly Haynes Oct 09, 2024
    Show notes

    Holly Haynes is back to talk about income stacking and how it can transform your business. Holly, who has built a seven-figure business while consulting for Fortune 500 companies, shares her insights on creating diverse revenue streams.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍ ‍‍

    We explore the benefits of having multiple products and services that cater to different customer needs and levels, ensuring a steady flow of income while serving a broader audience.


    Watch the previous episode ‘Building a 7 Figure Business During the Pandemic While Raising Twins, Featuring Holly Haynes’


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Holly’s Links:

    • DM Holly on Instagram
    • Sign up for Holly’s free 5-day challenge to build and scale your purpose-driven business!
    • Use Holly Hayne’s Income Stacking Framework to Increase Your Revenue

    Building a 7-Figure Business During the Pandemic While Raising Twins, Featuring Holly Haynes Oct 07, 2024
    Show notes

    Holly Haynes joins me to discuss how she successfully built her seven-figure business while balancing life with twin daughters and going through the challenges of the pandemic.

    With an extensive background in business consulting and a knack for creating scalable systems, Holly now focuses on helping female entrepreneurs grow their businesses efficiently.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍ ‍‍


    Watch the episode ‘How Income Stacking Can Add A Zero or Two to Your Annual Revenue With Holly Haynes’


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Holly’s Links:

    • DM Holly on Instagram
    • Sign up for Holly’s free 5-day challenge to build and scale your purpose-driven business!

    Key Meta Ads Metrics Every Course Creator Should Track Oct 04, 2024
    Show notes

    My wife, Jamie, joins me as my new co-host. Over the past six months, she has immersed herself in the world of Facebook ads, managing a couple of client accounts and applying strategies that deliver great results.
    ‍‍
    We're leveraging my years of experience with her fresh perspective to create a dynamic that’s really beneficial for our clients. Today, we’ll discuss the essential metrics every course creator should monitor when running their own Facebook ads.
    ‍‍
    ‍‍
    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Learn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill results

    ‍‍ ‍‍

    ‍‍

    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

    ‍‍


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel



    Jamie Sampany-Kessie’s Links:

    • Say hi to Jamie on Instagram

    Leveraging A Digital Product That Pays You To Bring In Qualified Leads With Abagail Pumphrey Oct 02, 2024
    Show notes

    Abagail Pumphrey, co-founder and CEO of Boss Project is back to talk about how to leverage digital products effectively to attract qualified leads—something she’s mastered en route to building her seven-figure business.
    She’ll break down the mechanics of creating digital products that not only sell but serve as a precursor to higher-ticket items, ensuring a steady ascension of customer commitment and value.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍ ‍‍


    Watch the previous episode ‘Abigail Pumphrey's Journey turning a layoff into a Seven Figure Success’


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Abagail’s Links:

    • Join the FREE Challenge: One-Day to Launch: Digital Product Fast Track
    • DM Abagail on Instagram
    • Listen to Abagail’s Podcast: Strategy Hour

    Abagail Pumphrey's Journey Turning a Layoff Into A Seven-Figure Success Sep 30, 2024
    Show notes

    Abagail Pumphrey is the powerhouse behind the Boss Project and she shares her journey from a layoff to building a seven-figure home business, focusing on digital products and strategies that convert.
    You'll learn how to pick the right digital product that sets you up for the next sale, and she'll spotlight a common mistake to avoid.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍ ‍‍

    ‍‍
    Watch the episode ‘Leveraging A Digital Product That Pays You To Bring In Qualified Leads With Abagail Pumphrey’


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Abagail’s Links:

    • Join the FREE Challenge: One-Day to Launch: Digital Product Fast Track
    • DM Abagail on Instagram
    • Listen to Abagail’s Podcast: Strategy Hour

    Beware of Meta Changing Your Ad Settings On You Sep 27, 2024
    Show notes

    I caught a critical mistake in a client's ad setup that saved their launch! It turns out, a setting was missed when they duplicated an ad set from their previous agency, leading to significantly cheaper lead costs—but not in a good way.
    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Watch the episode here


    I'm breaking down how Meta's sneaky default settings like 'Advantage Plus Creative' and hidden 'enhancements' can mess with your campaigns if you're not careful.


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel

    From Stress to Success. Optimizing Business Productivity with Neill Williams Sep 25, 2024
    Show notes

    Learn from Neill Williams' productivity expertise. She's a master certified coach who has transitioned from teaching Facebook ads to guiding entrepreneurs on optimizing their productivity with a scientific approach.
    Neill has a knack for helping busy entrepreneurs accomplish more in less time, ensuring they can focus on what truly matters in their business and personal life.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help

    ‍‍ ‍‍ ‍‍


    Watch Neill's previous episode ‘Achieving Business Success with a 25 Hour Work Week: Neill Williams' Productivity Journey’


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Neill’s Links:

    • Get the book: How To Thrive On A 10 Hour Workweek Book
    • DM Neill on Instagram
    • Listen to her podcast: Success Genius: Where Science Meets Entrepreneurial Success

    Achieving Business Success with a 25 Hour Work Week: Neill Williams' Productivity Journey Sep 23, 2024
    Show notes

    Neill Williams, a master certified coach who transforms the way entrepreneurs approach productivity, shares how she leverages a science-backed approach to help busy entrepreneurs achieve more in less time.
    If you're looking to optimize your performance and productivity, you’ll want to replay this episode to absorb all the golden nuggets Neill drops.

    ‍‍ ‍‍ ‍‍

    • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
    • Visit The Art of Online Business website for Facebook Ads help
    • Get the book: Taking Stock: A Hospice Doctor's Advice on Financial Independence, Building Wealth, and Living a Regret-Free Life

    ‍‍ ‍‍

    Watch the episode ‘From Stress to Success Optimizing Business Productivity with Neill Williams’


    Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!


    Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

    • Get 1:1 Meta Ads Coaching from Kwadwo!
    • Get Done For You Facebook Ads
    • Say hi to Kwadwo on Instagram
    • Subscribe to The Art of Online Business’s YouTube Channel


    Neill’s Links:

    • Get the book: How To Thrive On A 10 Hour Workweek Book
    • DM Neill on Instagram
    • Listen to her podcast: Success Genius: Where Science Meets Entrepreneurial Success

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