The $100 MBA Show

Latest Episodes:

MBA1097 How Much To Spend on Building Your Website + Free Ride Friday! Sep 21, 2018

Show notes

Every (every) business needs a website. It doesn’t have to be overly complicated, but it has to work. What it costs will vary depending on your needs, but what’s the bare minimum?

You could argue that no investment is too great for your online storefront. But realistically, we want to get the biggest impact for the smallest price tag. Today, we discuss what you can expect to spend, and how to find the help you need for the best price.

Whether you’re running an e-commerce site, a SaaS, or anything else, the good news is that website development is more affordable than ever. But whatever you spend, you have to make sure your website accomplishes certain goals, attracting and converting visitors effectively.

Consider this episode your primer on building the right site for the right price. Today, we offer all the resources for website design on any budget, from domain name to design.

We’ve got tons of options, so keep your notepad handy! Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review

Show Links

EasyCourse

Justin Jackson on words

$100 MBA Resource Page

The post MBA1097 How Much To Spend on Building Your Website + Free Ride Friday! appeared first on The $100 MBA.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1096 How to Manage All Your Passwords Securely Sep 20, 2018

Show notes

Forgot username or password?

We’ve all clicked it. We’ve all needed it. We’ve all lost track of the dozens of passwords that pile up when you’re running a business and have multiple accounts for chat, banking, CMS, email, and more. So how can we eliminate the hassle without compromising our security? How can we keep our security effective while making it less of a pain?

We’ve got you covered.

You can’t compromise on security. What’s behind your passwords is more valuable than what’s behind the door of your home, in most cases. However, there are safe, efficient ways to minimize the amount of time you spend trying to log in. After consulting with various cybersecurity experts (including a personal friend in federal law enforcement), we’ve come up with a system.

It requires a little software, a little creativity, and a little diligence, but it leaves your company protected with far less hassle. Find out how it’s done — Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review

Show Links

LastPass

Password Generator

The post MBA1096 How to Manage All Your Passwords Securely appeared first on The $100 MBA.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1095 Q&A Wednesday: Can I create a software company with no technical knowledge? Sep 19, 2018

Show notes

Got an idea for an app? Dying to create software that will change how everyone does…something? Are you bursting with ideas, but totally lacking the technical knowledge to actually develop the tech yourself?

You’re not the only one.

It’s Q&A Wednesday, and one listener’s got a frequently asked question: can a non-tech person start a software company? Can an entrepreneur with zero coding or development skills find and hire the people necessary to carry out the vision?

Spoiler alert: sort of, but not really.

Our host and co-founder Omar wasn’t a tech expert by trade, but that didn’t stop him from moving forward with projects like our webinar software company, WebinarNinja. However, he made the time and found the resources to get an education in tech — because otherwise, he’d have been flying blind.

Today, we discuss what level of knowledge you need to attain in order to competently run a software company. We also offer resources for getting the training you need, so you can proceed with confidence and (just enough) know-how. Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review

Show Links

The post MBA1095 Q&A Wednesday: Can I create a software company with no technical knowledge? appeared first on The $100 MBA.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1094 Why Exercise Is a Must For an Entrepreneur Sep 18, 2018

Show notes

A healthy entrepreneur is a successful entrepreneur.

Conversely, an entrepreneur who’s out of shape is physically, mentally, and emotionally less equipped to handle the challenges of running a business. We’re not the first (or the only) ones to say it, but far too people take it seriously. Health is a requirement, if you want to reach your true potential as a business leader.

It’s not self-centered, and it’s not vain. Finding the time and effort to keep yourself in shape is an investment in your business. All entrepreneurs are pressed for time, and all of us have fairly packed schedules. But prioritizing health and fitness is a shrewd, smart, effective business decision.

Today, we discuss how you can get the exercise you need, why you should, and how to make the time. We describe the positive impact a commitment to exercise has had on our business, and why we would never trade our gym time for more office time. Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review

Show Links

The post MBA1094 Why Exercise Is a Must For an Entrepreneur appeared first on The $100 MBA.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1093 Guest Teacher: Michael Koral – The Right Sales Funnel For Any Small Business Sep 17, 2018

Show notes

It’s time to toss the funnel.

Yes, that funnel; the marketing and sales funnel that’s been the gospel of online business strategists for just a little too long. While the premise of attracting an audience, converting that audience into leads, and turning those leads into customers is still valid, the one-size-fits-all approach needs a little refining.

Let’s build a new funnel.

Actually, let’s build several. Every business should create a unique path — or set of paths — from awareness of your business to the final purchase. It should be less of a funnel, and more of a “Choose Your Own Adventure” book (remember those?). Today, special guest Michael Koral stops by to explain the new way to move consumers towards the goal line.

Koral is the head of customer acquisition at Needls, and he’s here with a whole new way to attract, convert, and close. Not only does he explain his more effective funneling strategy, he also recommends specific software tools you can use to implement and track your marketing and sales efforts.

Upgrade your lead capture and closing approach. Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review

Show Links

The post MBA1093 Guest Teacher: Michael Koral – The Right Sales Funnel For Any Small Business appeared first on The $100 MBA.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1092 How to Set Your Rates as a Service-Based Business + Ride Friday! Sep 14, 2018

Show notes

What should you be charging?

It’s a question every freelancer and service-based business owner has to answer. Setting the right rates is crucial to the ROI and long-term sustainability of your business. Whether you’re a photographer, developer, writer, or any other service provider, your time has to be worth enough to keep the business growing.

Otherwise, you’re running in place.

Today, we discuss 3 different ways to set your rates, and how to determine exactly what those rates should be relative to your needs and expenses. We give you the formulas you need to find the right number — the number that will give you the time and money you need to provide the service and grow the business.

For service businesses, time really is money. Find out how much you’re worth, and how often to revisit your rates moving forward. By the hour or by the job, you can’t sell yourself short. Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review

Show Links

EasyCourse

The post MBA1092 How to Set Your Rates as a Service-Based Business + Ride Friday! appeared first on The $100 MBA.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1091 How to Have More Fun While Running a Business Sep 13, 2018

Show notes

We all know entrepreneurship is hard work. But if it’s not fun, what’s the point?

In order for your business to be successful, it has to be enjoyable. That’s not some feel-good naivete — it’s a cold, hard fact of business. If it sucks, it isn’t sustainable. You have to take some pleasure in your business, or your motivation will fail. You have to look forward to what you’re doing, because the business depends entirely on your doing it.

Today, we discuss how to create a more fun experience, by actively encouraging good times and inviting positive vibes into your company. We’ve got 7 specific ways you can make fun happen for you and your team, so the work becomes brighter, better, and less of a friggin’ drag.

It won’t eliminate stress, and it won’t make work easier, but it will make running your business more rewarding, more enjoyable, and more likely to succeed. As entrepreneurs, we have to choose fun, not just hope for it. Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review

Show Links

Dribble

Meetup.com

EventBrite

The post MBA1091 How to Have More Fun While Running a Business appeared first on The $100 MBA.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1090 Q&A Wednesday: How do I make my employees stay committed to my team? Sep 12, 2018

Show notes

Even for entrepreneurs, business is a team sport. So how can you keep your best players loyal to the squad?

How do you inspire commitment over months and years? How do you create motivation beyond your employees’ paychecks, so they want to give their best? How do you keep them around?

Employee loyalty can be one of your greatest assets. Frequent turnover of your staff wastes time, money, and resources as you scramble to hire and train. Every cent you spend on your employees is more than just the price of their work — it’s an investment in their future with you. Don’t lose that investment. Instead, do what it takes to see returns.

Today, we discuss how to keep your employees on the team. It has less to do with money, and more to do with creating an environment in which team members feel valued, respected, and integral to the success of the company. Learn how to create allies, not just employees. Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review

Show Links

WebinarNinja

The post MBA1090 Q&A Wednesday: How do I make my employees stay committed to my team? appeared first on The $100 MBA.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1089 My 4 Personal Hacks for Daily Inspiration Sep 11, 2018

Show notes

Sometimes, you just don’t feel like it.

We’ve all glared at the alarm clock with that death stare. We’ve all laid in bed for far too long, dreading the work ahead. We’ve all wasted time because of a lack of motivation. We’ve all been tired, depressed, unenthused. We’ve all been there.

But there’s a cure.

Today, we offer 4 techniques to get inspired, get motivated, and get the heck out of bed. As entrepreneurs, we have to keep running our businesses — even when we don’t want to. So we all need a little push from time to time, a bit of inspiration to stay on top of our game. These 4 motivational hacks are easy to implement (even from bed), and they work.

Our host Omar would know. He uses these exact techniques whenever he’s feeling less-than-ready-to-rumble. It happens. But after hearing these techniques, you’ll be ready for whatever’s next. Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review

Show Links

The post MBA1089 My 4 Personal Hacks for Daily Inspiration appeared first on The $100 MBA.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

MBA1088 Must Read: Thinking, Fast and Slow by Daniel Kahneman Sep 10, 2018

Show notes

Wondering how to get more customers? How to appeal to the people to whom you’re trying to sell?

Start by learning how their brains work.

Daniel Kahneman is a psychologist who’s studied the science of human decision-making for decades. His book Thinking, Fast and Slow is a practical investigation of the brain’s thought process, specifically how it arrives at decisions like making a purchase. Today, we discuss how you can put this knowledge to work for your business.

By understanding the buyer’s mind, you can become a better seller. You can give yourself an edge that no amount of marketing or advertising can produce. On this episode of the podcast, we offer a variety of actual techniques you can use, tactics that work when persuading consumers.

Learn how to lead the consumer to the sale. Learn how to help your audience make the decision that benefits them (and you). Click Play!

SUBSCRIBE ON APPLE PODCASTS

Spotify| Podcast Feed| How To Subscribe

Give us a Rating & Review