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MBA1813 Must Read: Profit First by Mike Michalowicz Jun 21, 2021

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What is “profit?”

If you think you know, you might be looking at it all wrong.

It sounds out there, but Profit First by Mike Michalowicz makes a compelling case for a totally new outlook on profit. And after reading it, we can’t see profit the same way ever again.

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In this Must-Read book review, we explain the radically different approach championed by Michalowicz, and why it can work for you.

Tune in and hear why the typical way of understanding profit is limiting, even detrimental to the growth of your business. Learn what common modes of thinking are holding you back. Open your mind to a unique perspective — it just might alter the way you do business.

Find out why this book is so different, and so highly recommended by entrepreneurs. Click Play!

Discover all our must-read book reviews at https://100mba.net/bookreviews.

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MBA1812 How Much Money Do You Need To Quit Your Job? + Free Ride Friday Jun 18, 2021

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Can you really make it on your own?

It’s the first (and maybe most important) question aspiring entrepreneurs ask. What do the numbers need to look like to (safely) leave the 9 to 5?

How can you transition out of your job, with enough runway and cushion to have a real chance at success?

Today, we do the math.

Becoming an entrepreneur isn’t about taking a massive risk. It’s about mitigating risk! Even if you’re nowhere near financially ready to leave your job, there are things you can do right now to pave the way for your future business.

Hear how our host, Omar, quit his well-established job as a teacher, and how you can get ready to make your big move. Click Play!

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MBA1811 How To Manage Rising Customer Acquisition Costs Jun 17, 2021

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Yes, you have to spend money to make money. But if you’re not careful, you’ll spend more than it’s worth.

Staying lean and profitable is getting tougher. The cost of digital ads is rising steadily, as social media platforms take advantage of their unique position. But there are ways to get customers without draining your marketing budget!

Today, we show you how.

Using our own business as an example, we’ll explain how to nurture and convert leads with a few creative, lower-cost strategies. By getting the math right, you can set your business up for greater profit, sooner. Click Play!

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MBA1810 Q&A Wednesday: Am I spending too much on tools and software? Jun 16, 2021

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Take a close look at your bills. Are you really using everything you’re paying for?

It’s Q&A Wednesday, and we’ve got a listener with a common worry: that money is being wasted on redundant or unnecessary software. Over time, the products (and the costs) can add up!

Today, we clean house.

That doesn’t necessarily mean canceling. Sometimes, the smartest move is to utilize a given software differently, so you get your money’s worth. You might be surprised how much value you have laying around!

Get a handle on your monthly expenses, and get the most out of existing tools. Click Play!

To submit your questions, visit 100mba.net/q.

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MBA1809 5 Tips To Prepare To Step Away For a Break Jun 15, 2021

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Vacations are investments. And you should never waste an investment.

Taking time off to recharge and reset your creative energy is absolutely essential. But too often, entrepreneurs can’t leave work behind long enough to truly recuperate.

Today, we fix that.

With our 5 tips, you can take an active approach to your vacation planning. By doing so, you can make sure that when you relax, you relax. No checking in, no worrying, no stressing! You’ll simply trust your team, and know that you’ll only hear from work if it’s (genuinely) necessary.

Head off burnout, and make sure that the time and money you invest in time off pays off. Click Play!

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MBA1808 Guest Teacher – Mike Morse – How to Take Your Business From Unpredictable to Wildly Profitable Jun 14, 2021

Show notes

It’s time to run your business, rather than letting business run you.

Mike Morse is an attorney, consultant, and best-selling author. At one point, the unpredictability of business (and life) caused his dreams to go up in flames — literally. But from the ashes of tragedy rose a fresh, smarter approach to entrepreneurship.

Today, Mike is here to share some of that approach.

After a destructive experience opened the door to a different outlook, Mike developed a system for creating stability, reliable growth, and exponential profit. He eliminated all but the most essential and enjoyable work, and made his company fireproof.

Tune in as Mike offers a few specific ways you can fireproof your own business, with a strategic, systematic plan for multiplying your success. Click Play!

Fireproof by Mike Morse

Fireproof Performance

Personal Injury Lawyers

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MBA1807 Do You Need A Personal Assistant? + Free Ride Friday Jun 11, 2021

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Should you get someone to help you with…life?

We always recommend executive assistants for your business. But what about the personal kind? Can having someone take the pressure off your day-to-day life create enough breathing room to help you succeed in business?

Is a personal assistant worth it? Or is it just an indulgence?

Today, we discuss a few people’s experience with getting basic life help (including our own). We explore the potential impact, cost/benefit ratio, and the place where your personal and business lives can intersect to support each other.

A personal assistant just might be right for you! One way to find out — Click Play!

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MBA1806 3 Habits That Will Change Your Business and Life Jun 10, 2021

Show notes

We all know the power of habits. But which habits are most important? Which ones have the biggest impact on your overall life and business?

We believe it’s these 3.

Today, Omar names the 3 habits that are definitely, unquestionably worth the effort to develop. They’re the habits he credits with giving him health, success, and the grounding to pursue a fuller personal and professional life.

Can these habits do the same for you?

Some might surprise you; some you can guess. Some might change your life and business for the better — or not. But hearing the habits that worked for one person can help you figure out what’s most important for your own development.

Tune in, and find out what daily rituals lay the foundation for success — in Omar’s case, anyway. Click Play!

The Miracle Morning by Hal Elrod

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MBA1805 Q&A Wednesday: Am I growing too slow? Jun 09, 2021

Show notes

How much “growth” makes your company a success?

The truth is that the answer is different for every business. Depending on goals, funding, and a host of other variables, growth can mean everything — or very little.

It’s Q&A Wednesday, and we’re helping one listener figure out where to set the bar.

This listener started a small software business a few years ago, but they’re not sure if it’s progressing fast enough. But before we can answer that question, we have to establish a baseline.

In this episode, we discuss how. Get a handle on the metrics that matter, and how to create a balanced approach to your definition of success. Click Play!

To submit your questions, visit 100mba.net/q.

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MBA1804 How to Wow Your Customers With Little Things Jun 07, 2021

Show notes

When it comes to delighting customers (and making sure they remain customers), a little can go a long way!

Tiny gestures can have a huge impact on retention, churn, and word of mouth for your business. In this episode, we explore some of the best pound-for-pound investments you can make in customer relations.

The gestures are small, but the ROI adds up!

New and smaller companies can afford personal touches that don’t really scale well. For independent businesses, it’s a huge advantage. With examples from multiple industries, you’ll see what we mean.

Tune in, and learn how to make your brand memorable. Click Play!

Anything You Want by Derek Sivers

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