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    Business

    Strategy Sprints: B2B Sales for Founders

    🐬 The B2B sales podcast for founders who want to double revenue, fast.. without being the only closer.

    Every episode gives you one sales strategy you can run this week. You hear “send me a proposal,” and you stay in control of the conversation instead of chasing a deal that’s going stale. Your new sales hire gets a process they can run without you. 🐯 You hold your price on the next big deal.

    Host Simon Severino has coached 2,000+ teams (including Google, BMW and Airbus) and 2,400+ B2B founders through the 8 Steps of the Repeatable Sale: frustration before features, cost of inaction before price, a starting date before the proposal. Guests are founders and sales leaders sharing what’s working for them in founder-led sales right now, and what isn’t.

    For founders in B2B software, consulting and financial services scaling toward $10M.

    Follow the show. New here? Start with the bitter truth: “Why ‘Send Me a Proposal’ Means You Lost the Deal.”

    🌴 Don’t grow slow. Live the Sprintlife.
    Tools and community: www.strategysprints.com

    Advertise

    Copyright: © All rights reserved

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    How My Sales Brain Builds Itself (Obsidian + Claude Code) May 21, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/

    Most founders take sales notes and forget them. Here's what happens when your notes start talking back.

    In this episode I show you the exact setup I've been running for 3-4 months. Granola records every sales call. Claude Code reads every note. Obsidian connects every pattern. The result in month two: an extra $81,000.

    You'll see three levels of intelligence this creates — relational, strategic, and compounding — and how you can use Claude Code as your personal sales coach to find your weakest step.

    If you're a B2B founder doing sales yourself or with a small team, this is the episode.


    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Free Tools: https://www.strategysprints.com/tools

    CONNECT WITH ME
    🐦 X: https://x.com/simonseverino
    👋 LinkedIn: https://at.linkedin.com/in/simonseverino
    🎉 Free Community: strategysprints.com

    ACCELERATE YOUR SALES
    🐬 Business Coaching: https://www.strategysprints.com
    🌴 Sales Show: https://www.youtube.com/@simonseverinosales
    💪 Investing Show: https://www.youtube.com/@InvestingShow

    SIMON SEVERINO
    Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


    How Top Sellers Actually Close Deals with Colin Campbell May 19, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/

    In this episode, Simon sits down with Colin to discuss closing deals and what it really takes to grow B2B revenue.

    You will learn:
    - How Colin closes deals without discounting
    - The 3-step framework for repeatable B2B sales
    - Why speed beats perfection in deal closing
    - How to build pricing power in competitive markets


    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Free Tools: https://www.strategysprints.com/tools

    CONNECT WITH ME
    🐦 X: https://x.com/simonseverino
    👋 LinkedIn: https://at.linkedin.com/in/simonseverino
    🎉 Free Community: strategysprints.com

    ACCELERATE YOUR SALES
    🐬 Business Coaching: https://www.strategysprints.com
    🌴 Sales Show: https://www.youtube.com/@simonseverinosales
    💪 Investing Show: https://www.youtube.com/@InvestingShow

    SIMON SEVERINO
    Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


    Why Selling Is Dead in 2026 with Randy Gage May 18, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/

    What you'll learn in this episode:
    • Why traditional outbound selling is collapsing — and what replaces it
    • How to build Market Gravity that pulls ideal clients to you instead of chasing them
    • The Prosperity Operating System: how identity and belief set your revenue ceiling
    • Why scarcity thinking keeps founders stuck at the same revenue level year after year
    • How Randy Gage scaled impact to $23B+ in client revenue by fixing the "invisible" problem

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Free Tools: https://www.strategysprints.com/tools

    CONNECT WITH ME
    🐦 X: https://x.com/simonseverino
    👋 LinkedIn: https://at.linkedin.com/in/simonseverino
    🎉 Free Community: strategysprints.com

    ACCELERATE YOUR SALES
    🐬 Business Coaching: https://www.strategysprints.com
    🌴 Sales Show: https://www.youtube.com/@simonseverinosales
    💪 Investing Show: https://www.youtube.com/@InvestingShow

    SIMON SEVERINO
    Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


    AI Outbound That Gets 40% Reply Rates with Mohan Muthoo May 13, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/

    Mohan Muthoo runs Spring Drive, a GTM engineering agency, and gets 40% reply rates on cold outreach. In this masterclass, he shows you exactly how AI fits into outbound.. and when to stay human.

    In this masterclass you'll learn:
    • Why most AI outbound fails (and the one fix that changes everything)
    • The messaging framework behind 40% reply rates
    • When AI helps and when it kills your outbound
    • How to build a GTM engineering system for predictable pipeline
    • The exact sequence that delivered 500% more replies


    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Free Tools: https://www.strategysprints.com/tools

    CONNECT WITH ME
    🐦 X: https://x.com/simonseverino
    👋 LinkedIn: https://at.linkedin.com/in/simonseverino
    🎉 Free Community: strategysprints.com

    ACCELERATE YOUR SALES
    🐬 Business Coaching: https://www.strategysprints.com
    🌴 Sales Show: https://www.youtube.com/@simonseverinosales
    💪 Investing Show: https://www.youtube.com/@InvestingShow

    SIMON SEVERINO
    Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


    The New Rules of B2B Marketing with David Meerman Scott May 11, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/

    David Meerman Scott -- author of The New Rules of Marketing and PR -- reveals why B2B founders are still marketing like it's 2005... and the simple shifts that turn attention into pipeline.

    What you'll learn:
    - Why authentic content beats every paid channel for B2B founders in 2026
    - The Fanocracy framework: how to make buyers actually want to hear from you
    - Newsjacking: how to get in front of decision-makers when they're already searching
    - The one marketing shift that generates inbound pipeline without cold outreach
    - How to measure authentic marketing ROI without vanity metrics

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Free Tools: https://www.strategysprints.com/tools

    CONNECT WITH ME
    🐦 X: https://x.com/simonseverino
    👋 LinkedIn: https://at.linkedin.com/in/simonseverino
    🎉 Free Community: strategysprints.com

    ACCELERATE YOUR SALES
    🐬 Business Coaching: https://www.strategysprints.com
    🌴 Sales Show: https://www.youtube.com/@simonseverinosales
    💪 Investing Show: https://www.youtube.com/@InvestingShow

    SIMON SEVERINO
    Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


    How to Build a Sales System That Runs Itself with Neil Farrimond May 07, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com

    ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/

    What does a sales system that runs without you actually look like? Neil Farrimond breaks down the exact framework he uses with founder-led businesses to remove the bottleneck — so you stop being the only one who can close deals.

    In this episode:

    • Why most founders are still the product — and how to change that

    • The 3-part system that lets your pipeline move without daily input

    • How to train your team (or AI tools) to qualify better than you do

    • The biggest mistake Simon sees in founder-led sales pipelines in 2026

    • What to fix first when your close rate drops

    🐬 Join the Sprint Club: https://www.strategysprints.com

    ⚡️ Free Tools: https://www.strategysprints.com/tools CONNECT WITH ME

    🐦 X: https://x.com/simonseverino

    👋 LinkedIn: https://at.linkedin.com/in/simonseverino

    🎉 Free Community: strategysprints.com ACCELERATE YOUR SALES

    🐬 Business Coaching: https://www.strategysprints.com

    🌴 Sales Show: https://www.youtube.com/@simonseverinosales

    💪 Investing Show: https://www.youtube.com/@InvestingShow

    SIMON SEVERINO

    Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


    How to Systemize Any Business Using AI with David Jenyns May 04, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/

    Your business runs on systems. Most of them are locked inside people's heads. David Jenyns built SYSTEMology to fix that — and AI is making it faster than ever.

    What you will learn:
    - Why most B2B companies are owner-dependent and how to fix it with systems
    - The SYSTEMology framework: extract, organize, and automate your critical processes
    - How AI accelerates the documentation process that used to take months
    - The one system every founder should build first (before anything else)
    - How to hand off a process to an AI agent in under 60 minutes

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Free Tools: https://www.strategysprints.com/tools

    CONNECT WITH ME
    🐦 X: https://x.com/simonseverino
    👋 LinkedIn: https://at.linkedin.com/in/simonseverino
    🎉 Free Community: strategysprints.com

    ACCELERATE YOUR SALES
    🐬 Business Coaching: https://www.strategysprints.com
    🌴 Sales Show: https://www.youtube.com/@simonseverinosales
    💪 Investing Show: https://www.youtube.com/@InvestingShow

    SIMON SEVERINO
    Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


    Why You Have Zero Deals in 2026 with Simon Severino Apr 27, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/

    In this video, you'll learn:
    - The 5 real reasons B2B founders have no deals right now
    - Why your pipeline looks full but nothing is moving
    - The positioning mistake killing your close rate
    - What the top 10% of founders are doing differently
    - A live diagnostic you can run on your own pipeline today

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Free Tools: https://www.strategysprints.com/tools

    CONNECT WITH ME
    🐦 X: https://x.com/simonseverino
    👋 LinkedIn: https://at.linkedin.com/in/simonseverino
    🎉 Free Community: strategysprints.com

    ACCELERATE YOUR SALES
    🐬 Business Coaching: https://www.strategysprints.com
    🌴 Sales Show: https://www.youtube.com/@simonseverinosales
    💪 Investing Show: https://www.youtube.com/@InvestingShow

    SIMON SEVERINO
    Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


    How to Make Your Offer Irresistible (Wow Factor) with John Dwyer Apr 22, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/ In this video, you'll learn: - Why most B2B offers are forgettable... and how to fix that - The "Wow Factor" framework for customer acquisition - How John Dwyer helped clients 10x response rates with outrageous offers - What creative marketing actually means in B2B - The one question that changes how buyers see your offer 🐬 Join the Sprint Club: https://www.strategysprints.com ⚡️ Free Tools: https://www.strategysprints.com/tools CONNECT WITH ME 🐦 X: https://x.com/simonseverino 👋 LinkedIn: https://at.linkedin.com/in/simonseverino 🎉 Free Community: strategysprints.com ACCELERATE YOUR SALES 🐬 Business Coaching: https://www.strategysprints.com 🌴 Sales Show: https://www.youtube.com/@simonseverinosales 💪 Investing Show: https://www.youtube.com/@InvestingShow SIMON SEVERINO Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


    No Time To Learn AI? Do This Instead with Monica Bozinov Apr 20, 2026
    Show notes

    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Receive our newsletter: https://thesalesshow.beehiiv.com/

    Every founder says the same thing: I know AI is important but I have no time to learn it. Monica Bozinov and Simon Severino break down the real reason founders are stuck and what to do

    Key Points
    - Founders who say they have no time to learn AI are really saying they do not know where to start
    - Start with one workflow not a course. Pick your most repetitive task and automate it first
    - The 15-minute rule: spend 15 minutes per day using AI on one task until it becomes second nature


    🐬 Join the Sprint Club: https://www.strategysprints.com
    ⚡️ Free Tools: https://www.strategysprints.com/tools

    CONNECT WITH ME
    🐦 X: https://x.com/simonseverino
    👋 LinkedIn: https://at.linkedin.com/in/simonseverino
    🎉 Free Community: strategysprints.com

    ACCELERATE YOUR SALES
    🐬 Business Coaching: https://www.strategysprints.com
    🌴 Sales Show: https://www.youtube.com/@simonseverinosales
    💪 Investing Show: https://www.youtube.com/@InvestingShow

    SIMON SEVERINO
    Simon Severino is the founder of Strategy Sprints, based in Vienna. 2,400+ B2B founders have gone through his sales acceleration programs. Before that, he coached 2,000+ teams, including Google, BMW and Airbus. Author of "Strategy Sprints" (2022) and "Time Freedom" (2026) with Jay Abraham. Competitive rower. Father of 3.


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