Stay Paid Podcast

Latest Episodes:

Making Relationship Marketing Work for You Mar 25, 2024

Show notes

This time on Stay Paid, we speak with Jacki Semerau Tait, an agent, coach, author, and speaker, and staunch proponent of relationship marketing. Most agents know that garnering referrals is superior to constantly chasing new leads, making building relationships with their SOI preferable to cold calling, sourcing internet leads, door knocking, and other approaches to lead generation. Even so, not all understand how to implement and sustain an effective relationship marketing strategy. This is where listening to Jacki's interview will help. Join us to discover a simple approach to effectively managing relationships with everyone in your database regardless of its size, the highly feasible routine that will produce at least one appointment every week, and what you should do to organically connect and network with other agents you may not have considered working with before.

💥 Let us help you get more referrals and repeat business! Visit the home of Stay Paid at remindermedia.com to explore the world's best marketing, and download a FREE SAMPLE of the gold standard in personally branded magazines.

Connect | Resources

· FREE e-book: Getting Started with Relationship Marketing

· FREE printable: 12 Month Pop-By Printable Bundle

You can get more free resources, including additional e-books and printables as well as lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

0:57 Jacki's business bio

2:21 Living a life on purpose, in purpose

4:58 The basis of relationships

6:41 Building relationships at scale

10:00 Touchpoint strategy

13:32 10 call a day, 5 days a week

16:24 "Shortcut" fees

18:01 Building a referral agent network

19:21 Coaching for relational agents

23:06 Where to focus in this market

27:34 Action Item

Making Relationship Marketing Work for You

8 Indispensable Productivity Tools Mar 22, 2024

Show notes

In this Silver Dollar episode, we're sharing eight robust tools (plus lots of examples) that will bolster your efficiency, allowing you to squeeze more from each 24-hour day. These tools will relieve you of the burden of the minutiae that robs you of precious hours, freeing you to provide best-in-class service to your clients while also reclaiming your sanity—we mean, weekends.

Connect | Resources

· Original source: Best CRM Software of 2024

· FREE e-book: How 5 Top Producers Generate Referrals

You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

1:27 #1. CRM

5:06 #2. Integration tools

6:22 #3. Calendar management

8:06 #4. Graphics software

10:35 #5. Freelance sourcing

11:45 #6. Social media automation

13:01 #7. Organization tool

13:49 #8. Marketing automation

16:06 Action Item

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Want Josh and Luke to help you with your marketing?

Visit www.remindermedia.com/StayPaidMarketing

400 Medicare Apps in One Month—WHAAT?

The Girls with Grit Share Timeless Lead-Gen Strategies [Repost] Mar 18, 2024

Show notes

If you didn't catch our interview with the Girls with Grit the first time, you're in luck! Founders Lauren Rocco, Jamie Tulak, and Tara McCarthy tackle the struggles of the 2023 housing market that continue to dog agents in 2024. Tune in to hear the Golden Nuggets you may have missed, and get ready to look at current market challenges in a different light. Listen to discover tactics for becoming "5-Mile Famous" and dominating your local market, niches that—regardless of market conditions—will always need to buy and sell, and how to approach client events so they become your #1 source of new leads.

Connect | Resources

· The 2024 Girls with Grit Collective Annual Conference is scheduled for April 21–24 in Nashville, Tennessee.

· Bonus episode: 12 Client Appreciation Events Inspired by Top Agents and Producers

· FREE e-book: How 5 Top Producers Generate Referrals

· FREE e-book: Lead Generation for Real Estate Agents

You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

2:24 Business biographies

8:15 The 3-part mission of Girls with Grit

13:30 4 hot real estate niches

15:36 Tips for your messaging

19:05 Strategies for keeping in front of audience

21:23 CRM of preference

23:28 Lead gen: being 5-mile famous

24:40 The issue with online leads

27:52 Lead gen: client events

30:31 How do you get started after relocating?

34:02 Girls with Grit conference

36:20 Action Item

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

The Girls with Grit Share Timeless Lead-Gen Strategies [Repost]

The Telltale Signs of a Winner Mar 15, 2024

Show notes

What's the difference between the winners and losers, great and mediocre, and high achievers and those who scrape by? What enables our top sales professional to close 1,200 sales a year while the rest average 400–500? Join us this week to find out the only two things keeping you from achieving more of what you want.

Connect | Resources

You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

0:57 What makes a winner?

4:46 #1 Work ethic

7:32 Success happens when you do the work

9:01 #2 Belief in a vision

11:45 Belief comes from effort

14:40 Action Item

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

THE MINDSET OF A WINNER // It comes down to 2 things

Expired Listings: The Cash Cow of 2024 Mar 11, 2024

Show notes

This week, we speak with Ramon Casaus, founder of author, podcast host, ROC Real Estate Partners, and creator for Broke Agent Media (BAM). He believes that as the industry evolves, listing agents will have the advantage. In fact, he's already made the decision to work exclusively with sellers. He also thinks that as competition increases, real estate professionals will need to partner with "big money" to survive. ROC recently partnered with PLACE, a multibillion-dollar real estate tech company, which has enabled his team to sell 500 homes a year.

Join us to better understand the power of expired listings to grow your business faster and easier, find out a brilliant tactic to start conversations with disheartened sellers that instantly builds credibility, and discover more about PLACE and how it fixes two of the problems brokerages have never been able to solve.

Connect | Resources

· Book: No Permission Needed: There Is a Mentality Before There Is a Reality by Ramon Casaus

· Instagram: @ramon.casaus

· FREE e-book: Lead Generation for Real Estate Agents

You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

0:00 Introduction

0:40 Ramon's business bio

1:38 About No Permission Needed

3:51 Quality of expired listings leads

6:06 Framework for calling expired listings [Golden Nugget]

10:04 Finding expired listings to pursue

12:03 Using cold reading to break through

16:18 About PLACE | Ancillary services

21:50 Why partner with PLACE?

24:01 A combo of confidence and humility

26:56 Thoughts on the industry

28:08 Thoughts on joining a team

30:51 Action Item

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

Expired Listings: The Cash Cow of 2024

The Best Ways to Ask for Customer Reviews Mar 08, 2024

Show notes

When it comes to customer reviews, there are only two things to remember: to get reviews, you need to ask for them, and to attract business, you need to respond to them. When you realize that 98% of consumers read reviews and nearly all report having their purchasing decisions influenced by them, it's not difficult to imagine your business disappearing from the radar if you aren't actively requesting and managing consumer feedback. In today's Silver Dollar episode, we review the latest research on customer reviews and identify what you can do to attract and retain more business. Join us to find out which channel produces the greatest number of local reviews, the three most influential aspects of them, and the best way to get more.

Connect | Resources

· Blog: 5 Reliable Ways to Get Oodles of Local Business Reviews

· Stay Paid: Ep. 210: How to Respond to Haters

You can get free resources, including e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

1:47 Review-dependent industries

2:41 Top review sites

4:18 Most trusted review sites

6:23 What prompts a review

8:23 Best ways to ask for reviews

11:56 The ROI of responding

12:48 Influence of reviews

13:49 Key takeaways

15:28 Action Item

The Best Ways to Ask for Customer Reviews

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

Think Like a Master Entrepreneur Mar 04, 2024

Show notes

In this episode, Charles Mohr, founder of ADAPT Container Homes and the consummate entrepreneur, tells stories of setbacks and success, including how his home was destroyed not once but twice. But the true value that comes from listening to our inspiring conversation is in hearing how Charles models a commitment to a larger purpose (the lifeblood of every successful entrepreneur's journey) and learning from his example.

Join us to find out the three most important qualities an entrepreneur needs to sustain their vision, discover a critical lesson that no entrepreneur can afford to ignore, and hear about ADAPT Container Homes and it's unique response to the affordability crisis in housing, mounting environmental challenges, and our deep desire for community.

Connect | Resources

· Website: adaptcontainerhomes.com

· Social media: search "Adapt Container Homes"

· FREE e-book: 5 Can't-Miss Strategies for Spring Market Success

You can get more free resources, including additional e-books, printables, and lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

1:09 Guest introduction

1:30 Charles's backstory

5:47 Core principles of entrepreneurship

8:12 Misfortune leads to inspiration

15:34 Sidebar: powerful business lesson

17:10 Meeting the affordability crisis

19:57 The idea takes form

23:08 The idea's viability

24:52 The logistics

29:02 The vision for development

33:24 The entrepreneurial vision

35:21 Targeted locations and buyers

39:21 Action Item

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

Think Like a Master Entrepreneur

3 Sales Lessons That Made Us Millionaires Mar 01, 2024

Show notes

Even the most experienced sales professionals sometimes need to be reminded of the fundamentals. The three essential sales lessons we discuss in this week's episode have, when forgotten, cost us tons of money in lost opportunities. We guarantee that, regardless of your industry, reinforcing them will immediately improve your bottom line. Join us to understand the positive impact that applying the most nuanced aspect of sales will have on all aspects of the customer experience, discover an incredibly simple way to convey excitement and assume the close from the very beginning of a conversation, and find out the real reason why so many struggle making sales calls and what to do about it.

Connect | Resources

FREE printables you can use to stay in front of your customers this upcoming Easter:

· Easter Treats for Your Favorite Yolks

· Easter Bunny Card for Prospects

You can get more free resources, including e-books, additional printables, and lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

1:50 Lesson #1: Emotional intelligence

3:43 Fundamental sales mistake

4:44 Figure out the prospect's desired result

5:38 Matching and mirroring

7:46 Lesson #2: Assume the close

10:30 Lesson #3: Control the activity

11:55 Study: talent vs. persistence

15:17 Action Item

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

3 Sales Lessons That Made Us Millionaires

Everything You Need to Know to Become a Powerhouse Listing Agent Feb 26, 2024

Show notes

This week's Stay Paid interview features Tom Storey, a listing agent who leads the Storey Team in Toronto, Canada. In a city where 1 in 60 people already have an agent, Tom consistently ranks among the top 1% of agents nationally. His strategies aren't fancy gimmicks—they're actionable tactics you can implement tomorrow. Listen to find out how to avoid burnout and unlock the exclusive benefits listing agents enjoy, discover the often-ignored lead source Tom used to secure two listings in one week, and uncover the three-step system that will set you apart before your first meeting, guaranteeing you stand out from the competition. This is an opportunity to learn from the best and transform not just your business but your life! Don't miss this chance to join the top 1%.

💥 Visit the home of Stay Paid at remindermedia.com, and let us help you get more referrals and repeat business.

Connect | Resources

· Instagram: @thestoreyteam

· YouTube podcast: @TheTomStoreyShow

· FREE lead magnet: The 2024 Ultimate Home Seller's Guide

You can get more free resources, including e-books, printables, and additional lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

1:10 Tom's business bio

1:38 Listing agent success

3:22 Benefits of being a listing agent

4:24 The ONLY thing that matters

5:43 Listing sources

7:23 YouTube strategy

9:52 Farming

12:10 Postcard messaging

13:50 Thoughts on marketing

15:37 Prelisting process

19:50 Assume you're in competition

20:50 Tom's presentation model

24:04 The commission convo

25:16 Thoughts on objections

27:57 Success comes from action

32:18 Action Item

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

Getting Started with Meta/Facebook Ads Feb 23, 2024

Show notes

Have you ever scrolled through Facebook or Instagram and been hit with an ad that feels eerily specific? That's the power of Meta ads! In this Silver Dollar episode of Stay Paid, we're diving into the benefits of Meta ads and breaking down the building blocks of setting up your first campaign. Join us to discover the many valuable benefits of Meta ads that make running them a no-brainer, find out specific strategies to optimize each of the six ad campaign types, and hear about our secret hack for creating eye-catching, scroll-stopping ad images.

Connect | Resources

FREE webinar: The #1 Lead-Generating Facebook Ad Agents Should Run in 2024

FREE printable resources:

· Social Media Analytics Tracker

· Digital Advertising Terminology Cheat Sheet

You can get more free resources, including e-books, additional printables, and lead magnets to attract new leads, by visiting our Resource Library.

0:00 Introduction

0:57 Value of social media marketing

2:22 Step 1: Create your business pages

3:48 Step 2: Set up your Ads Manager

4:14 Objective: awareness

6:00 Objective: traffic