Shopify Masters

Latest Episodes:

Customer Before Product: A Different Way To Win With E-Commerce Nov 22, 2022

Show notes

There's not just one way to create a product that sells. Just ask Bryan Reisberg and Scott Dunn of Little Chonk. Bryan needed a safe way to transport his corgi Maxine to his office in New York City, but there just wasn't a durable, safe dog backpack on the market. Through trial and error - and a little ingenuity too - the duo launched their company last year and are seeing strong sales numbers by leveraging Maxine's thriving social media accounts. This episode was recorded live at the 2022 Corgi Beach Day in Huntington Beach. Enjoy!

For more on top tips from founders, check out our blog: https://www.shopify.com/blog/topics/podcasts

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The Dropshipping Tips You Need This Holiday Season Nov 17, 2022

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Tan Choudhury is a high school dropout turned e-commerce expert. He spoke with host Benjamin Gottlieb on this live episode of Learn with Shopify to share his journey in e-commerce and tips for beginners who are getting started with dropshipping. For more on Tan Choudhury and show notes: https://www.shopify.com/blog/black-friday-cyber-monday-tips

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5 Black Friday Cyber Monday Tips for Business Owners Nov 15, 2022

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In this special episode of Shopify Masters, four entrepreneurs share their strategies forBlack Friday and Cyber Monday. Get tips from Vitruvi’s Sara Panton, Loop Earplugs’ Dimitri O, ButcherBox’s Mike Salguero and Baronfig’s Joey Cofone.

For more on top tips from founders: https://www.shopify.com/blog/black-friday-strategies ?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

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The Key To Branding Your Beverage Business Nov 10, 2022

Show notes

For more on Better Booch and show notes: https://www.shopify.com/blog/better-booch-branding-a-beverage?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

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How To Create A Beverage Business From Your Kitchen Nov 08, 2022

Show notes

For more on Better Booch and show notes: https://www.shopify.com/blog/better-booch-farmers-markets-capital-funding?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcasthttps://www.shopify.com/blog/better-booch-farmers-markets-capital-funding?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

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What It Takes To Earn Capital Funding Nov 03, 2022

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Sometimes, in order to secure the capital you need to start your business, you have to look beyond typical crowdfunding and kickstarter campaigns. Robin Axon, Managing Partner at Mantella Venture Partners and an early stage investor in QuickPlay Media, Ritual, and Shoppe AI, stops by to share his tips for locking down the money you need to finally launch the business of your dreams.

For more on Robin Axon and show notes: https://www.shopify.com/blog/robin-axon-vc-funding ?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

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Marketing Strategies From Rare Beauty’s CMO Nov 01, 2022

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In this episode of Shopify Masters, we get a behind the scenes look at Rare Beauty, the cosmetics brand by Selena Gomez as its Chief Marketing Officer Katie Welch shares their marketing strategies. We chat about their approach to brand storytelling, how they’ve built an inclusive community on and offline, as well as future plans for Rare Beauty.

https://www.shopify.com/blog/rare-beauty-brand-storytelling ?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

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6 Dropshipping Tips from the Ecom King Oct 27, 2022

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Kamil Sattar has made a name for himself as The Ecom King on YouTube, where he teaches aspiring entrepreneurs how to start their own online businesses. In this live episode of Learn with Shopify and Shopify Masters, Kamil shares tips on finding products, suppliers, and building an audience on TikTok.

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The Multimillion Dollar Apparel Brand Created By a YouTuber Oct 25, 2022

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In this episode of Shopify Masters, we chat with YouTube veteran and designer Cassey Ho, the creator behind the fitness channel Blogilates. Cassey shares her drive for staying consistent with creating content for Blogilates for over a decade, the design process for her athleisure apparel brand POPFLEX, and the business lessons she’s learned along the way.

For on POPFLEX and show notes: https://www.shopify.com/blog/popflex-product-design ?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

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The Unintuitive Rule of Customization: Keep it Simple Oct 20, 2022

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In this episode of the Learn with Shopify mini series we chat with Aaron Zack, the former vice president at Propeller Coffee Co to learn strategies for pivoting a wholesale food and beverage company online and the marketing tactics that helped to build and scale this arm of the business.

For more on Propeller Coffee and show notes: https://www.shopify.com/blog/propeller-coffee-customization ?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

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