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    TV & Film

    Shifting Focus with John Bunn

    Shifting Focus (Formerly How To Film Weddings) with John Bunn is the podcast for wedding photographers, videographers, planners, and industry pros who feel STUCK in the middle market. If you’re tired of chasing trends and ready to focus on what really moves the needle—branding, pricing, mindset, and building relationships that lead to real growth—you’re in the right place.

    With nearly two decades of experience and a background in educating tens of thousands through courses, masterminds, and one of the top wedding podcasts in the world, John brings a clear, approachable voice to the conversations that matter. Every episode is packed with honest insights, practical strategies, and real stories from leaders who’ve built something that lasts. If you’re ready to shift your focus and grow your wedding business with intention, this show is for you.

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    Latest Episodes:
    209. The Road To Luxury Weddings with Peyton Frank || How To Film Weddings Mar 07, 2022
    Show notes

    In today's episode, John interviews Peyton Frank. Peyton is a powerhouse in the wedding film industry. Named One of The Best Wedding Filmmakers in the World by Harpers Bazaar, she has gone from starting her business 6 years ago to being one of the most highly sought-after wedding filmmakers on the planet. She's passionate about fine art and pushing her limits. We talk about her journey of how she has gone from never picking up a camera, to one of the top paid wedding filmmakers in 6 short years.

    Check out Peyton: Website - http://www.peytonannefrank.com/ Instagram - https://www.instagram.com/peytonfrank/


    208. Jose Villa and Joel Serrato - Building A Luxury Brand || How To Film Weddings Feb 28, 2022
    Show notes

    You don't get to photograph weddings for Justin Bieber, and Paris Hilton by accident. You don't become one of the most exclusive wedding photographers on the planet without a plan. This week, John sits down with world-renowned wedding photographers Jose Villa and Joel Serrato to talk about how they spent the last 20 years building a brand like none other on the planet. We talk about the relationships they've built to get into the ultra-luxury market. We also talk about what they look for in referring wedding filmmakers. Check out Jose Villa and Joel Serrato on Instagram Jose Villa - https://instagram.com/josevilla?utm_medium=copy_link Joel Serrato - https://instagram.com/joelserrato?utm_medium=copy_link Website Jose Villa - https://josevilla.com/ Joel Serrato - https://joelserrato.com/


    207. Blow up your business with TikTok and IG Reels with Alexandra Madison + Jon Bouffard || How To Film Weddings Feb 21, 2022
    Show notes

    In today's episode, John sits down with husband-and-wife team Alexandra and Jon Bouffard to talk about how they nearly have 1 MILLION followers on social media. We break down how they built their social media following, and how it has completely transformed their business to add revenue that allows them to be more selective with their weddings and raise their prices a ton. Follow Alexandra and Jon on: TikTok - https://vm.tiktok.com/TTPdBD6quC/ Instagram - https://instagram.com/alexandramadisonn?utm_medium=copy_link Website - https://madisongreymedia.com/home


    206. One Tool Wedding Filmmakers Should Be Using || How To Film Weddings Feb 14, 2022
    Show notes

    This week on the How to Film Weddings Podcast we're joined by Rachel Silver, the founder, and CEO of Love Stories TV. Their platform has over a million followers on social media and generates about half a BILLION views. Rachel shares the business model of Love Stories TV, how you can make money in this industry. She also talks about the wedding film awards, how you can participate, and much, much more. Learn more at: https://www.howtofilmweddings.com/lovestoriestv

    Upload a video to have a chance to win $100 from LSTV

    1. Click https://lovestoriestv.com/sign-in?vr=htfw

    2. Upload a video from that link to Love Stories TV within 24 hours of the podcast going live. (New and existing filmmaker accounts are eligible as long as the referral link is used)

    3. Love Stories TV will randomly select three filmmakers who uploaded and they'll each win $100

    4. Winners will be announced in the HTFW FB Group


    205. We Are Switching Things Up || How To Film Weddings Feb 07, 2022
    Show notes

    This week on the How To Film Weddings podcast John and Nick go deep with the How To Film Weddings team to talk about everyone's role within the brand, some big plans going forward, and what it's like to work for John and Nick.


    204. Making $350K Filming Weddings with The Axtells || How To Film Weddings Jan 31, 2022
    Show notes

    This week on the How To Film Weddings Podcast we're joined by another incredible success story from the 2021 Mastermind Alumni....Stephanie and Charles of The Axtells join John and Nick to talk about how they've scaled and grown their wedding video/photo brand the powerhouse that it currently is, how to brand yourself like a luxury brand, and much, much, more!


    203. THIS CHANGES EVERYTHING...Mastermind 2022 Announcement || How To Film Weddings Jan 24, 2022
    Show notes

    THIS CHANGES EVERYTHING! In this episode of the How To Film Weddings podcast John and Nick drop some big news about the 2022 Mastermind. Our voices are gone, our hearts are full, and our minds are refreshed. We also talk about the EPIC Mastermind retreat that we just finished. To learn more about mastermind go to howtofilmweddings.com/mastermind


    202. Growing Your Business In Every Season with Mckenzie Michael of Travel House Collective || How To Film Weddings Jan 17, 2022
    Show notes

    This week John and Nick are joined by another amazing Mastermind Alumni, Mckenzie Michael of Travel House Collective joins the podcast to share her start in the industry, when her business started to consistently grow, how the community has helped her business and more!


    201. Get Out Of Your Comfort Zone || Deep Nugget 005 Jan 14, 2022
    Show notes

    It's the start of a new year! 2 weeks in... how are you doing with your goals? Nothing is going to change for any of us in 2022 if we do the exact same things we did in 2021. Change only happens when we get out of our comfort zones.


    200. Taking Risks & Growing Via Community with The Creative || How To Film Weddings Jan 10, 2022
    Show notes

    This week John and Nick get to chat with Austin and Jessica Blanchard of The Creative to chat about how they've experienced growth in their business from taking risks and leaning on the community to help them grow exponentially over the last year.


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