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    Business

    She Said / She Said

    with host Laura Cox Kaplan

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    Latest Episodes:
    “Smart Moves” — helping you save time, money, and your sanity when relocating: Caroline Carter (Episode 103) May 04, 2020
    Show notes

    Caroline Carter is the creator of The Home Transition Process and the author of “Smart Moves,” a terrific book she wrote to help people avoid common pitfalls (and save money) when selling their home or apartment. As the CEO of Done in a Day, a company she founded in 2005, she’s the guardian angel you always wish you had when trying to decide which home improvement project(s) will add the most to the resale value of your home. And, she’s also the person who can guide you through the process of tackling that scary part of your home that needs to be uncluttered or edited, something she refers to as dealing with our “emotional ivy.” Such a great metaphor!

    As we come out of COVID-19, we’ll see significant changes to sectors of the economy including the residential real estate market. Many people who never anticipated they would sell will do so creating opportunities for buyers and sellers alike. The trick is to be ready! In Episode 103, Caroline provides important tips and suggestions for projects you should tackle right now, just in case an amazing opportunity comes along in a few weeks or months, or you decide it’s time to relocate, or downsize. And, she provides a roadmap and tips for helping you maintain your emotional footing as you sort through the emotional baggage associated with your stuff.

    Another dimension of Caroline’s story is her evolution as an entrepreneur and how she’s transitioned and expanded her business to help a larger population of consumers (and realtors) by creating valuable content including an upcoming online course. Caroline is a fabulous resource and I know you’ll find great value in her perspective, and be inspired by her no-nonsense, straight-forward approach, and her passion for creating value for people going through one of the most stressful experiences in life — moving.

    The post “Smart Moves” — helping you save time, money, and your sanity when relocating: Caroline Carter (Episode 103) appeared first on She Said / She Said.


    Reinvention and embracing change: actress and author Tina Sloan (Episode 102) Apr 30, 2020
    Show notes

    Guiding Light actress Tina Sloan was crushed when the show she put heart and soul into for more than two decades was abruptly cancelled. Lillian Raines had been Tina’s alter ego for 26 years. While the two women — the actress and the character — couldn’t have been more different, Tina was lost without Lillian, and the extended family she built on the show. Working through the loss, she found both a compelling metaphor and way to help other women by writing “Changing Shoes,” her memoir which became a one-woman show. It’s a book about aging and what all women should know. In Episode 102, Tina and I talk about the soap opera world heyday of the 1980s, and how she learned to embrace reinvention and change, even when it’s hard. Let’s face it, change is almost always hard! Tina shares life lessons and perspective that everyone can benefit from, regardless of your stage in life.

    I’m blessed to call Tina a new friend, and hope her story, wisdom, and perspective will help make your journey just a little bit easier.

    Don’s miss Tina’s latest book: Chasing Cleopatra … with a screenplay in the works!

    You can also watch Episode 102.

    The post Reinvention and embracing change: actress and author Tina Sloan (Episode 102) appeared first on She Said / She Said.


    Thinking beyond the “what was” to the “what if’s” in the corporate events space: Laura Hayes Morgan (Episode 101) Apr 27, 2020
    Show notes

    In Episode 101, we continue our series with women owners of small businesses and how they are impacted and adapting during COVID. My guest is my friend Laura Hayes Morgan who is the CEO of Creative Event Strategies based in Raleigh, NC. Like so many businesses, Laura’s entire line up of major national events were cancelled practically overnight as quarantine and lock down measures went into effect around the country. She shares her experience, how she’s pivoted her business strategy to meet the current moment, and how she says you can continue to get the greatest return on your event investment dollars even when events are virtual. Laura brings an incredibly thoughtful approach to her work and to the partnerships she creates with her clients. Lessons that apply well beyond the event space.

    Two other important things I would point out in this conversation: Laura’s positivity and her creativity as she thinks beyond the “what was” and more about the “what if’s” as she works with clients to achieve strategic objectives; and her approach to managing stress through something she refers to as “Forest Bathing.”

    I think you’ll find great insight in Laura’s perspective and be inspired by her grateful approach to her life and her work!

    Laura’s book recommendation: “Forest Bathing”

    The post Thinking beyond the “what was” to the “what if’s” in the corporate events space: Laura Hayes Morgan (Episode 101) appeared first on She Said / She Said.


    Finding your own voice, converting fear & worry into energy, and other important life lessons: Dana Perino (Episode 100) Apr 24, 2020
    Show notes

    Celebrating victories and milestones is always more fun with friends! For our 100th She Said/She Said Episode, my friend — the fabulous Dana Perino– joined me!

    Dana is host of Fox News Channel’s “The Daily Briefing,” co-host of “The Five,” and co-host of the “I’ll tell you what” podcast with Chris Stirewalt. Dana was the first Republican woman to serve as White House Press Secretary. She served for seven years of President George W. Bush’s two terms in office, including at the Department of Justice just after 9/11. Dana has also written two best-selling books.

    In our conversation, Dana and I look back over her career and talk about lessons she’s learned and perspective that she’s gained, what she learned working in the White House, and her tips for converting worry and fear into energy. Dana’s optimistic outlook has long served her well, and is an important reminder of the power of perspective, especially right now.

    One of the topics I especially loved in this conversation was Dana’s perspective on pivoting from speaking on behalf of a principal — in her case a President of the United States — to becoming the principal herself. On She Said/She Said, we often talk about the challenge associated with finding and using our voice, and how criticism — even from trolls — can cause us to second-guess ourselves. You’ll appreciate Dana’s advice. She says, find a way to block out the trolls and don’t spend too much time focusing on what others may think or say. Know who you are, stay focused, fine tune as needed, but give yourself room to breathe and you’ll figure it out. Such great advice!

    We also talked about her book — “And the good news is….Lessons and Advice from the Bright Side” — and what she learned about herself as she wrote and reflected on her story. Often, when I’ve talked to women who have written their stories, it’s only after looking back that they see some pattern they hadn’t noticed before. Dana realized that while she always had a big picture plan, she never could have planned for the twists and turns her life would take. And if she had planned her life with more detail, she might have been more closed to opportunities that presented themselves along the way. I heard similar perspective from Carly Fiorina when I interviewed her in Episode 57.

    Dana and I also talked about “Minute Mentoring” a mentorship program she started together with Dee Martin and Jamie Elise Zuieback to give back to other women who are just launching their careers.

    With so many people bringing pets into their lives during the COVID-19 pandemic, Dana and I talked about how her beloved Vizsla Jasper has helped her form stronger bonds, including with those who don’t share her political views. She writes about this in her book “Let me tell you about Jasper.”

    Regardless of your path, I think you’ll find Dana’s experience, life lessons, and perspective incredibly relatable and inspiring.

    NOTE: Upon reaching our 100th episode …. Just a word of thanks to you, our amazing listener! I am truly honored to have you alongside me for these first 100 episodes. I hope that the insights, advice and perspective you are hearing in these conversations are giving you great food for thought, providing you with insight and inspiration, and most importantly, helping to make your own journey — whatever it may be — just a little bit easier. I continue to be so gratified by your support and enthusiastic feedback, and I truly love hearing from you! Please keep it coming! You can reach me via the website or email me: laura@lauracoxkaplan.net and you can follow me on Instagram @lauracoxkaplan or @sheSaidSheSaidPodcast

    Thanks so much for being part of She Said/She Said! Here’s to the next 100! xo

    The post Finding your own voice, converting fear & worry into energy, and other important life lessons: Dana Perino (Episode 100) appeared first on She Said / She Said.


    “Perspective is one of the paradoxical gifts of tragedy:” powerful, timely advice from Mary Katharine Ham (Episode 99) Apr 22, 2020
    Show notes

    When the COVID-19 pandemic hit, journalist Mary Katherine Ham found herself reminded of some of the feelings she felt while grieving her husband, and what it was like parenting her two young daughters in crisis. Mary Katharine’s husband was killed in a tragic cycling accident when she was seven months pregnant with the couple’s second child. Recently, Mary Katharine wrote about her experience in an Atlantic article entitled: “It’s okay to be a different kind of parent during the pandemic.” “Perspective,” she writes, “is one of the paradoxical gifts of tragedy.”

    In Episode 99, Mary Katherine joins me to share how she got through the horrible experience and what others can learn from her story. Her perspective, and the self-compassion she allowed herself is both uplifting and incredibly inspiring.

    Here are just a few takeaways from our conversation:

    – Even in her earliest stages of grief, Mary Katharine knew that she had to “write her story” and to “control what she could control.” She didn’t want her family to remind others of mortality, and she didn’t want her girls to live their lives afraid.

    – Breakfast became both a daily victory, and an important way to start each day. It also served as a new family ritual. Even the small victories can remind you that you can keep going.

    – She found comfort in “identity-based habits.” Affirmations that remind one to believe in her own power to persevere.

    – She emphasizes the importance of self-compassion when you are going through a loss, even when it’s something much less tragic.

    – She talks about how best to help others who are going through a similar crisis.

    – She also shares that it’s important to find things that are silly and that make you laugh, even when you don’t feel like it.

    I was truly blown away by Mary Katharine’s strength, courage, faith, and ability to find good in the most difficult of circumstances. Her story is powerful, and her advice particularly relevant during COVID-19.

    [Watch Episode 99 on our YouTube channel!]

    You can follow Mary Katharine on Instagram: @MKHammertime and follow me @LauraCoxKaplan and @sheSaidSheSaidPodcast

    And, please don’t forget to sign up for our weekly She Said/She Said newsletter. You’ll find the subscribe link on the website. You’ll also find all of our past issues under “blogs.” I think you’ll love it! We never, ever spam you, but we do provide you with great content to complement each episode including: book recommendations — ours and my guests’; articles; photos; podcasts; Instagram feeds that we love; sometimes a few products we love; and more. All of this is designed to inspire you, make you think, make you laugh, and most importantly to make your journey just a little bit easier. I always love your feedback, so please keep it coming! Most of all, thanks for sharing your time with us. I hope it leaves you inspired! Be safe and be well. xo

    [Photo: breakfast at Mary Katharine’s]

    The post “Perspective is one of the paradoxical gifts of tragedy:” powerful, timely advice from Mary Katharine Ham (Episode 99) appeared first on She Said / She Said.


    The power of calm: leadership lessons from Marine Corp Vet & Ranch Road Boots Founder/CEO Sarah Ford (Episode 98) Apr 15, 2020
    Show notes

    When Sarah Ford joined the Marine Corp in June 2001 after a post-college trip to visit the beaches at Normandy, she couldn’t have known what would lie ahead. When the 9/11 terrorist attacks occurred, she found herself quickly shipped off to Iraq and Afghanistan even before she was fully trained to be there. After two tours of duty, she attended Harvard Business School where her entrepreneurial gene was fully fueled. After her third tour of duty, Sarah founded San Angelo, Texas-based Ranch Road Boots is is the company’s CEO. My conversation with her is part of our special series on women-owned small businesses and how these leaders are navigating the uncertainties around COVID-19, and evolving as leaders. Sarah shares some of what she learned from legendary military giants that’s been incredibly valuable in running her company, and in navigating the unknowable. These lessons are especially important right now, regardless of whether you are running a company or just trying hard to get through each day. I think you’ll be inspired by her insight and perspective.

    Since starting Ranch Road Boots, Sarah has donated a percentage of revenue from each pair of boots sold to the Semper Fi Fund for injured warriors. During COVID-19, she and the company are also supporting health care workers on the front lines through Doctors Without Borders.

    Be sure to subscribe to the newsletter (I promise no spam ever!) You’ll get additional content to complement our episodes, along with some other curated content that we think you’ll love! Also, don’t miss our You Tube channel where you can watch these episodes!

    The post The power of calm: leadership lessons from Marine Corp Vet & Ranch Road Boots Founder/CEO Sarah Ford (Episode 98) appeared first on She Said / She Said.


    Making your virtual interactions and presentations more impactful and effective: Allison Shapira, CEO of Global Public Speaking (Episode 97) Apr 11, 2020
    Show notes

    Almost overnight, we lost the ability to connect with each other and our teams face-to-face and in person. The shift to an entirely virtual world is challenging, often complex, but not impossible if you have the right tools.

    Allison Shapira is the CEO of Global Public Speaking, the author of “Speak with Impact” and a professor at Harvard’s Kennedy School of Government. In this episode, she shares her top tips for maximizing the impact you can have when “in person” is no longer an option.

    One thing that trips most people up: not looking directly at the camera. In this episode she shares how to do that, and why it matters. She also shares great perspective on how to deliver difficult news to your team, and why it’s especially important to manage our own anxiety.

    As the founder and owner of her business, Allison also talks about how she is evolving her business, and how even in times of overwhelming uncertainty you can find tremendous energy and creativity by focusing on how to help others.

    This is Allison’s second appearance on She Said/She Said. She joined me for Episode 23 to talk about her personal story and finding her true voice and calling.

    Allison and her team shared some great free resources that with help you now and when we get to the other side of COVID-19.

    Watch Episode 97 via our You Tube channel here!

    The post Making your virtual interactions and presentations more impactful and effective: Allison Shapira, CEO of Global Public Speaking (Episode 97) appeared first on She Said / She Said.


    “Leading from every seat” especially during COVID-19: Jennifer Curley, CEO, Curley Company (Episode 96) Apr 09, 2020
    Show notes

    In this episode, we launch the first in a series of conversations with small business leaders about the unique leadership challenges associated with COVID-19. We look at what leaders are learning, how they are leading differently, and in what ways their approach may have changed or evolved forever. No matter where you sit, the perspective of these leaders provides great insight.

    Jennifer Curley is the CEO of Curley Company, a PR and crisis communications firm in Washington, DC. She shares her thoughts and tips for: staying focused and managing your organization’s culture in a manner that’s potentially very different from how most leaders are accustomed. She also emphasizes the importance of encouraging women leaders to draw upon those leadership traits and perspectives that often come more naturally to them — with empathy and life experience often at the top of that list.

    Jennifer says one of her company’s core values has always been “Leading from every seat,” but the meaning behind that statement is much deeper now and includes encouraging her team to continue to provide both feedback and encouragement to each other, as well as to senior leaders. Jennifer’s authentic, positive approach will resonate, and inspire you. You’ll also love her creativity around things like #ToiletTuesday at home. She’s embracing the unknown while working to evolve her business to meet demand. Her mindset and authentic leadership set an incredibly positive example for her team and her clients.

    Next week, we’ll continue building upon the series with additional insights on how to make your virtual interactions more powerful and impactful.

    I’m so grateful for your continued engagement with She Said/She Said Podcast and welcome your feedback and thoughts. Please let us know how you are doing, and what topics you would be helpful to you, especially right now. Also, please be sure to sign up for our weekly newsletter (I promise — no spam!) I’m crowdsourcing great content from our She Said/She Said community that complements each episode, and that I have personally found valuable. I think you will too! Join us! In the meantime, please be sure and be well. xo

    ps – don’t miss our You Tube channel where you can watch many of our conversation! Including my conversation with Jennifer Curley.

    The post “Leading from every seat” especially during COVID-19: Jennifer Curley, CEO, Curley Company (Episode 96) appeared first on She Said / She Said.


    Finding strength through Faith: Janine Turner, actress & co-founder Constituting America (Episode 95) Apr 02, 2020
    Show notes

    COVID-19 is devastating. So much suffering and loss. While each of us will cope in her own way, it’s helpful to hear from amazing women who have overcome adversity and significant setbacks only to find deeper meaning and opportunity for impact going forward.

    My guest this week is an inspiring example. Janine Turner is an incredibly talented Emmy-nominated actress, singer, poet, author, and host of “God On the Go” podcast. She’s also been dubbed a modern day Paul Revere, spreading the word about our country’s founding principles and why understanding them is so critical to our future as a republic. She co-founded, along with my wonderful friend Cathy Gillespie (who joined us in Episode 40) an organization called Constituting America. The goal is to educate kids (and often their parents) about the U.S. Constitution and our rights as Americans.

    In this conversation, Janine takes on the role of spiritual adviser and shares a powerful perspective about the role faith has played in her own life in helping her overcome loss and alcoholism. She’s been sober for almost 34 years following heartbreak, grief and a broken engagement to actor Alec Baldwin when both were in their 20s.

    Understanding that we are part of something much greater than ourselves is a powerful and important concept, regardless of the religion you ascribe to. I think you’ll find comfort and great wisdom in Janine’s perspective.

    Janine joined me via Zoom for this conversation. You can listen to the conversation as a podcast, or watch via You Tube here . Be sure to check out Constituting America. Their interactive, engaging programming is especially perfect when you are looking for educational content to remind us and our kids about the importance of understanding and learning to engage effectively and civily with each other and our government.

    Watch the episode via She Said/She Said on You Tube

    The post Finding strength through Faith: Janine Turner, actress & co-founder Constituting America (Episode 95) appeared first on She Said / She Said.


    Managing your personal & organizational brand during COVID-19: Tamara Edwards, CEO TE&CO (Episode 94) Mar 30, 2020
    Show notes

    [WATCH EPISODE HERE]

    I don’t know about you, but one of the challenges I’ve faced during this period of COVID-19 is how much to continue with business operations. What’s the right flow of information publicly, and what ways can I use my platform to support others’ efforts? It hasn’t been easy, and I suspect many of you may also be experiencing something similar. For Episode 94, I invited my friend Tamara Edwards, CEO of Chicago-based TE&CO to join me via Zoom to talk about tools and tactics for managing your brand. Her advice applies to both personal, as well as organizational and business brands, but, it’s especially helpful for smaller organizations, entrepreneurs and content creators.

    Here are four takeaways:

    • Don’t be afraid to communicate. Your audience/customer/follower wants to hear from you. Be honest, be sensitive, but communicate. And, it doesn’t have to be perfect!
    • To communicate most effectively, you need to KNOW YOUR AUDIENCE.
    • BE CREATIVE with ways that you can both help others and showcase your brand at the same time. Check out how she’s using #HowWeHome as an example.
    • When your business changes/evolves, your profile on social media should reflect that evolution as well.

    Follow Tamara on Instagram @tamaraedwards.co or @te_presents . I think you’ll find all of Tamara’s advice and perspective helpful and insightful. Please let me know what you think! Reach me via the contact link or Laura@lauracoxkaplan.net

    Big thanks to Tamara, and to Adam Belmar for production assistance. Be safe and be well!

    The post Managing your personal & organizational brand during COVID-19: Tamara Edwards, CEO TE&CO (Episode 94) appeared first on She Said / She Said.


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