SEO 101

Latest Episodes:

SEO 101 Ep 360: Google’s Robots.txt Notices, More Google My Business Issues and Questions from Listeners Aug 05, 2019

Show notes

This episode is guest co-hosted by Scott Van Achte, Senior SEO for StepForth. Ross and Scott discuss Google’s notices to site owners to remove index directives from their Robots.txt. They also discuss some more Google My Business issues such as the continuing bug in short names, a spotted new addition to editing a profile called “people also searched for”, and more. Lastly, they answer some great questions from the show’s valued listeners.
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Ep 359: Google My Business Suspensions and Q&A Issues, Mueller Files, and Questions Answered Jul 15, 2019

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The hosts discuss Google My Business’s recent issues causing a myriad of problems for business owners. They follow up with set-SEO-straight tips from John Mueller, and questions from SEO 101 listeners. Ross also announced the new SEO 101 Show Notes Newsletter.
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Ep. 358 Google Shocks No One, Google Search Console Updates, Wayback Machine News and Questions from Listeners Jul 01, 2019

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In this episode, Ross and John discuss the sad state of Google’s local search results which are rife with SPAM. To no one’s surprise, Google officially states it knows of the SPAM and is dealing with it. Too little, way too late, as far as the hosts are concerned. Their discussion moves on to Google Search Console updates of worth, an update to the Wayback Machine, and more great questions from listeners.
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Ep 357: Google’s June Core Update, Negative SEO, and 11 Questions from Listeners Jun 10, 2019

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Episode 357 is John Carcutt’s 10th anniversary since joining the SEO 101 Podcast with Ross Dunn. In this special longer episode, the gents discuss the early news on Google’s June Core Update and John Mueller’s thoughts on Negative SEO. The rest of the episode focuses on answering 11 excellent questions from the active SEO 101 Group on Facebook.
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Ep 356: Indexing Bugs Plague Google, a Matter of SPAM, and News from Yandex May 27, 2019

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John and Ross weigh in on the bugs that have been plaguing Google’s index at a never-before-seen level. They discuss what can be done in cases where it is not clear why a site is not ranking well in Google, and how 2000-era SPAM can still be the culprit in an example Ross encountered this past week. Last up, the hosts discuss snippets as well as the surprising level of detail Yandex Webmaster Tools appears to provide.
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Ep 355: GoogleBot Gets a Major Upgrade, Integrates Podcasts, and Google Search Console News May 16, 2019

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GoogleBot has had a significant upgrade bringing it’s technology in line with the latest versions of Chromium. The hosts also discuss Google’s rolling integration of podcasts in search results, issues with Google Search Console, a new ‘How-To’ for structured data markup, and more. The episode is topped off with answers to more great questions from the SEO 101 Facebook Group.
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Ep 354: De-Indexing Issues Continue, E-Commerce SEO Tips, and Questions from Listeners May 02, 2019

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Google’s de-indexing issues did not clear up quite as quickly as they made it out to. Ross broadly shares some findings from a recent e-commerce SEO audit, and the gents discuss some Mueller files followed by some great questions from listeners.
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Ep 353: Google’s De-Indexing Issues, the New Discover Report, Mueller Files, and Great Questions from Listeners Apr 15, 2019

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Google surprised the SEO community with serious issues with it’s index when it seemingly de-indexed up to 4% of its total index arbitrarily. The hosts discuss this along with it’s supposed correction, issues with Google Search Console still showing, along with the new Discover Report. Next up, Matt Cutts makes a great suggestion, Ross and John touch base on a couple of key basics on redirects and link reports, and they answer three excellent questions from the new SEO 101 Facebook Group.
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Ep 352: A New Google Competitor, Accents in URLs, John’s New Gig, and a Question of SEO for FAQs Apr 01, 2019

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John Carcutt goes back to Advance Local, and Ross and John discuss the likelihood that AHREFs will create a worthy Google competitor as they claim. The show moves into some shorter stories on everything from Matt Cutt’s honeypot traps, to the potential for accents in URLs to cause problems at Google. Last up, the gents answer a couple questions from the already very active SEO 101 Facebook group!
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Ep 351: The March Core Update, Neural Matching vs Rankbrain, and Local Q&A Mar 28, 2019

Show notes

John and Ross discuss the scraps of what is known about the March 2019 Core Update at Google, and the definition and use cases of neural matching versus Rankbrain at Google. The SEO 101 Facebook Group now has 61 members and growing, and the hosts welcome questions to answer on the air. Lastly, some Mueller files are noted along with one about rel=next and rel=prev that really gets John and Ross ranting.
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