Sales Influence Podcast

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**Sales Influence Podcast**

Today’s buyer is more informed and more skeptical when it comes to buying. In this podcast, we’ll discuss “Finding the Why in How Clients Buy” by using the latest studies in consumer behavior and neuromarketing to sell more effectively!

Latest Episodes:

This Week in Sales #36 with Victor Antonio and Will Barron Jul 28, 2021

Show notes

On this week in sales we'll be looking at:

All the sales tech companies getting funding (the market is booming)
Chorus.ai doing conversational intelligence within Zoom meetings
Outplay gets $7.3M from Sequoia Capital India to help outbound sales team scale their campaigns
Can Sales Assessments Help Address High Sales Turnover Rates?
Corporate Visions Launches New Sales Engagement Services Solution for Expanding Inside Selling Teams
The End of the Traveling Salesman? Covid's Permanent Transformation of the Sales Industry

Story Time - Meeting a Legend Jul 28, 2021

Show notes

This is a fun story of how I met my virtual mentor and what I had to do to get a meeting with the late, great Zig Ziglar...this is my story!

367 - 5 Steps to Getting New Clients Jul 24, 2021

Show notes

When trying to get a client to switch to your product (or service), you have to understand the resistance to change...in order to get them to change. Here's a simple META framework that highlights the Top 5 things you need to address to acquire a client from your competitor: M.oney (cost of switching) E.ffort (required to switch) T.ime (investment and delays due to switching) A.doption and/or A.cceptance (will people/employees/team members use it) And lastly, but MOST important is ER = Emotional Risk. Your internal champion or influencer is worried about what will happen to them/their career if the switchover fails. In your presentations or demos, you need to address and assuage all 5 of these concerns in order to get them to switch.

This Week in Sales #35 Jul 21, 2021

Show notes

On this week in sales we'll be looking at:

Zoominfo buying Chorus.ai
Faceless avatars being set to take over the sales profession
How much should you spend on Sales Enablement
If a college degree is worth the investment

And much more!

The Ignorance Tax Jul 20, 2021

Show notes

I Almost Got FIRED- Years ago I was nominated to be Vice President of all of Latin America for a Telecom company. I moved my family to Argentina where I would run the territory.

After 3 months in the region, my boss, President of the division called me up to his office in Minnesota for a debriefing of how it was going. The conversation we had that day transformed me from a price seller to a value seller.

That was the day I almost got fired…this is my story.

#valueoverprice #nodiscounting

366 - Build an Upselling Roadmap Jul 15, 2021

Show notes

Why create an upselling roadmap? If you want to sell more to existing clients, this is it.

365 - Follow-up + Sell More Jul 14, 2021

Show notes

Decision Fatigue - How to Sell More on Follow-ups

34 - This Week in Sales Jul 13, 2021

Show notes

On this week in Sales, Will Barron and I discuss:

Seismic surpasses $200m in annual revenue