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    Business

    Revenue Leaders

    Real conversations with leaders building predictable, profitable revenue. Learn how to generate more pipeline, close bigger deals, and grow without burning out your team.

    P.S. Get free access to 157+ templates and AI prompts at: https://tally.so/r/Pd09y0

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    Latest Episodes:
    Community and Why it Matters, with Jared Robin May 30, 2021
    Show notes

    The global pandemic has changed the way we interact with prospects and customers.

    What we learned through the pandemic is how important human connection is. Technology is playing a more significant role in our lives and being connected and engaged in the community is more important than ever before.

    This week, Luigi is joined by Jared Robin, Co-Founder of RevGenius, a community that has grown to be one of the largest sales professional communities.

    Jared discusses why every sales professional needs to build a community and why selling is more than just a transaction. Sellers who focus on just making sales will often find while they may make make a sale, they are not creating a customer. Customers are those who buy more than once and often become advocates for what you do.

    Tune into this episode to learn how Jared went from 0 to 12,000 members in under twelve months.

    Connect with Jared

    Connect with Luigi

    **About This Podcast**
    How To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.


    Mindset Monday: The Power of Habits May 24, 2021
    Show notes

    "There is no elevator to success, you have to take the stairs." - Zig Ziglar

    Forming habits can be the best and worst thing in the world, and trying to break bad habits can be very challenging. So why are we focusing on our habits? Focusing on the activities we do?

    Instead of focusing on your habits and the activities you need to do each day, try focusing on who you are...the values that sit within, and watch as your habits start to reflect the inner you and how they align to your core. See how much easier it is to make good new habits...and break the bad habits.

    During this episode, Luigi talks about creating an environment that works for you and the stage of life you are in. Getting up at 4 am, as great as that is for some, might not work for you, so it's important to find a routine that allows you to be the best you can be. Your habits must be aligned to your values, to what's important to you.

    Connect with Luigi

    **About This Podcast**
    How To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.


    Mindset Monday: Embracing the Emotional Challenges When Selling May 17, 2021
    Show notes

    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Being positive and staying that way takes a lot of effort. Sometimes we end up having negative thoughts...sometimes, regardless of how much effort we put in, we don't meet the outcomes we work so hard trying to achieve. The emotional ride of sales can be tough.
    It's easy to punch the air and feel great when you are winning, but there is incredible learning that occurs when you have your back to the wall and feel like sh@t.
    Being outside of your emotional comfort zone is an opportunity to grow, find something you didn't know about yourself and build a level of resilience you didn't know existed. Embrace the negative patches in sales. It's what creates the opportunity to grow and learn to be the best you can be.
    So next time you hit that low point. Ask yourself. How can I grow from this experience?
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30


    How to Manage the Emotional Ride in Selling, with Michelle Hecht May 17, 2021
    Show notes

    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Sales is a profession designed around performance and targets, taking you on a journey that can be both incredible and be the most challenging. It's a profession where anything is possible. However, what can be a highly motivating profession, can create a tremendous amount of stress.
    So how do you regulate the emotional ride of selling? This week Luigi talks to Michelle Hecht, a career Sales Professional who has spent over 20 years in various sales roles, some months exceeding her targets and being the superstar, other months having to hustle and grind to find a way to meet those targets.
    So plug in your earphones and get ready to try some of the strategies Michelle uses during the highs and lows and to get through that point of burnout...and still be a superstar!
    Connect with Michelle https://www.linkedin.com/in/michellehecht/
    Connect with Luigi https://www.linkedin.com/in/luigiprestinenzi/ (https://www.linkedin.com/in/luigiprestinenzi/)
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30


    How to Go from an SDR to an AE and Crush Your Quota, with Sarah Brazier May 06, 2021
    Show notes

    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Much has changed in the world of selling, especially the technology available and segmenting of the funnel - with SDRs working the top and AEs owning qualified opps. During this episode, Luigi talks to Sarah Brazier, Account Executive at Gong, who nailed it as an SDR and is successfully transitioning to the role of AE, on track to crush her quota in her first year.
    A real stand-out is Sarah's relentless focus on learning and development and self-improvement. Six months before her leap to AE, Sarah determined her weaknesses in the sales process and set about developing them into her strengths.
    Tune in as Sarah shares how defining her buyer persona and aligning her solution to their challenges, along with her driven mindset, has been the foundation for her success.
    So many nuggets of gold for every sales professional, looking to crush quota and be the best they can be.
    Find us here:
    https://www.linkedin.com/in/sjbrazier/ (Sarah Brazier)
    https://www.linkedin.com/in/luigiprestinenzi/ (Luigi)
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30


    Mindset Monday: The Power of Believing May 05, 2021
    Show notes

    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    You know those times when your mindset goes down below the line? That's when it's critcial to move past that negativity and set yourself up for success, by developing the right mindset.
    In sales, we can't control all situations, and at the end of the day....you have to believe in yourself and understand what defines you, is how you feel about the journey you are on. Every day is a new opportunity to reboot, to progress and build resilience until you hit your targets.
    Don't stop believing. You have it in you to succeed. You're on the journey to be the best you can be.
    Connect with https://www.linkedin.com/in/luigiprestinenzi/ (Luigi)
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30


    Mindset Monday: Motivation - What to Do When You Can't Get Motivated Apr 21, 2021
    Show notes

    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Do you ever wake up feeling flat? Lacking motivation and drive, to jump out of bed to chase your dreams?
    Finding motivation each and every day can be challenging. When we are motivated and energetic it's fantastic, we can get so much done. Yet, there is an opportunity when we don't want to do things, when we are lacking motivation.
    Why is there an opportunity? Because we can learn from the process, we can experience the lows and how to move through it, and add the learning to our Belt of Resilience.
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30


    How to Combine the Science and Art of Selling, with Howard Brown Apr 16, 2021
    Show notes

    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    Join us in the latest episode as Luigi talks with Howard Brown, the founder and CEO of Ring DNA about the art and science of selling, bringing a business success, and how psychology and selling go hand in hand.
    So plug in your headphones, turn up the volume, and get ready for this cracking episode with Luigi and Howard Brown.
    Timestamps:
    00:21 - Luigi introduces why this podcast is a fantastic episode
    01:10 - Howard as a serial entrepreneur and how to be a true entrepreneur
    01:37 - Message from our sponsor https://www.vidyard.com/ (www.vidyard.com)
    02:43 - Announcing The Architect Revenue Podcast, hosted by Jeff Ignacio
    03:46 - Howard breaks out of his shell and starts in the world of selling
    04:41 - Introduced to the idea of a work ethic by his father at an early age
    05:38 - The perfect sidekick to his father, Howard is greatly influenced in interest in politics and civic duty
    06:40 - A critical foundation of sales success, helping people see a better version of themselves
    08:08 - Transitioning from Psychology, to running his own company helping thousands of people
    13:38 - The importance of understanding the target market, the persona and designing a buying experience
    17:15 - The inspiration for Howard to start RingDNA
    19:02 - How to integrate sales tools that empower sales and offer a better process
    21:51 - Howard shares how to become more productive and efficient
    25:25 - Challenges Howard experienced in building the business
    30:40 - Howard's definition of selling
    Connect with https://www.linkedin.com/in/howardbrown/ (Howard Brown)
    Connect with https://www.linkedin.com/in/luigiprestinenzi/ (Luigi Prestinenzi)
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30


    Mindset Monday: The Power of Focus Apr 13, 2021
    Show notes

    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    "Focusing is about saying NO" - Steve Jobs
    Being busy doesn't mean you are being productive. Sometimes in order to do more, we must do less. The Pareto Principle specifies that 80% of results come from 20% of the activities. So sometimes the best way to get more done is simply saying NO and reducing the amount of tasks you do each day.
    During this episode, Luigi talks about the Power of Focus and why being focused on less, actually helps you deliver more.
    So next time you find yourself 'busy', stop and ask yourself, 'Am I being busy or am I being productive?'.
    Connect with Luigi on https://www.linkedin.com/in/luigiprestinenzi/ (https://www.linkedin.com/in/luigiprestinenzi/ )
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30


    Mindset Monday: The Power of Visualization Apr 07, 2021
    Show notes

    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
    How do you land your dream accounts? What process do you follow to meet and exceed your sales targets?
    There is no magic formula to win in sales. Sometimes, the process you use works, and sometimes, it doesn't deliver results. The single part of the sales process you can control, is how you show up. How you prepare and create your luck.
    During this episode, Luigi talks about the process he uses to land dream accounts.
    This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30


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