Raising Unicorns: A Harmon Brothers Podcast

Latest Episodes:

Sonya Keenan: How to learn from business failures Jul 27, 2020

Show notes

“Business is not who you are, it’s what you do.” Sonya Keenan shares with us how she handles business failures and keeps an eye on the most important things in life. She also tells us why implementation is the key to business learning and grown and what she does to network in a non traditional way.
5:38 Why Sonya does 1 on 1 consulting
7:08 Sonya’s from POOP to GOLD moment
15:21 Why implementation is the key to business learning and growth
19:25 How she dominates networking as an introvert
You can find links to Sonya’s LinkedIN and website below
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
Find Sonya Keenan Here:
www.omnichannelmediagroup.com
https://www.linkedin.com/in/sonyakeenan

Sarah Parker: The three keys to success in social media marketing Jul 24, 2020

Show notes

Ever wondered how social media can impact the perception of your brand? For this episode, Benton Crane sits down with Sarah Parker, Content Marketing Manager at Cision. Sarah shares the “do’s” and “don'ts” of social media marketing. She also tells us about her daily “from POOP to GOLD” moment and teaches us her 3 keys to success in social media marketing.
Media monitoring
2:00 The difference between earned media and paid media
3:10 The cultural implications of acquisitions
5:24 The story telling of a social media manager
7:45 How Sarah manages social
9:41 How she battles daily Poop to Gold moment
12:30 The next big thing in social networks
14:10 3 keys to success with Social media
15:40 Why you should avoid news jacking
18:30 How to network with social media
You can find links to Sarah’s LinkedIN and other ways to get in contact with her below.
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
Find Sarah Parker Here:
https://twitter.com/SparkerWorks
https://www.linkedin.com/in/sarahaparker?trk=author_mini-profile_title

Stuart Edge: How an internship at OraBrush put Stuart on a path to thrive in a digital world Jul 23, 2020

Show notes

Ever wonder how a porta potty cleaner could become a YouTube star? For this episode, Daniel Harmon sits down with YouTube star, Stuart Edge. Stuart tells us how an internship with OraBrush and a meeting with Devin Graham helped Stuart garner over 500M views of his videos online. He also shares with us the lessons he has learned on his way to the top.
2:45 From Porta Potties to Harmon Brothers
12:40 The podcast episode that changed Stuart’s life
16:50 How a Youtuber get together changed his life
19:45 Why Stuart is returning to his YouTube channel
21:50 How Stuart finds creative ideas
You can find links to Stuart Edge’s YouTube channel below.
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
Find Stuart Edge here:
YouTube.com/stuartedge

Katie Hughes: Why I work at ESPN Jul 22, 2020

Show notes

For this episode, Benton Cranes sits down with Katie Hughes, Senior Publicist at ESPN. Katie shares advice for students looking for a career in PR and talks about what its like working at ESPN.
1:35 A day in the life of a senior publicist at ESPN
2:00 How Katie got into PR at ESPN
5:03 How Katie works in ESPN social media
8:50 The passion behind an ESPN employee
9:36 Tips for future PR managers
10:55 The from POOP to GOLD moment that changed Katies life
15:04 Katies advice to being a networking superstars
You can find links to Katie’s LinkedIN, espn page and twitter accounts below.
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
Find Katie Hughes Here:
https://espnpressroom.com/us/press-releases/author/hughesk/
https://www.linkedin.com/in/katie-hughes-a398a468
https://www.twitter.com/katie_hughes15?lang=en

Jon Youshaei: How a short video from Larry King landed me a job at Youtube Jul 21, 2020

Show notes

You have to be at-bat to hit a home run. Jon Youshaei, Product Marketing Manager at Instagram, talks about the significance of staying in the game and why practicing harder and longer than anyone else can increase your chances of hitting a home run in your career.
3:20 How Jon got started in Marketing
4:45 How a homemade YouTube video with Larry King helped Jon get a job on YouTube
7:14 Jons from Poop to Gold moment. How Jon started Admazing
12:25 Why a swipe file is important
15:13 Why networking should be called woodworking
17:49 Why Jon is excited about Instagram
You can find links to Jon Youshaei’s website and all other ways to get in contact with him below.
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
Find Jon Youshaei here:
https://www.linkedin.com/in/youshaei
https://www.instagram.com/youshaei/?hl=en
https://youshaei.com/
https://www.youtube.com/channel/UCj8DGOv5P7Ngsh-telMG-pw

Owen Video: How I doubled my income while battling cancer Jul 20, 2020

Show notes

For this episode, Benton Crane sits down with Owen Video from videomarketingschool.com. Owen shares how a cancer diagnosis reframed his life and how he doubled his income while going through chemotherapy. He also talks about how he built his first 6 figure business after being fired 22 times.
5:05 How being fired 22 times led to a video making six figure business
6:20 Why he chose to work during cancer treatments
10:45 How energy management helps you in business
12:55 The “GREAT” video formula
14:00 How battling cancer helped Owen become the person he is today
18:16 Where and when ideas flow best.
You can find links to Owen Video’s website below.
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
Find Owen Video Here:
www.Thevideomarketingschool.com
https://m.facebook.com/owenvideox/
https://www.instagram.com/owenvideo/
https://www.youtube.com/c/TheVideospotNet

Felix and Bianca: How to make a VR short film Jul 17, 2020

Show notes

For this episode, Daniel Harmon sits down with Bianca and Felix, filmmakers of the virtual reality short film, ANIMALIA SUM. Bianca and Felix share with us lessons they´ve learned while working on a virtual reality set together. They also tell us what they would do differently if they had to do it again.
1:50: Are Insects the next protein?
7:40 Bianca and Felix from POOP to GOLD moment
13:16 What these filmmakers wish they would have know years ago.
You can find links for the website for Bianca Kennedy and Felix Kraus below.
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
Find Bianca and Felix here:
https://www.swancollective.com/
https://www.biancakennedy.com/

Mark Hijleh: How entrepreneurs build Christian schools Jul 16, 2020

Show notes

How do christian universities and entrepreneurship go together? Benton Crane finds out when he sits down with Mark Hijleh, Provost of King’s College in New York City. Mark tells us what it’s like building a faith based organization in New York City and how he has applied entrepreneurial principles to building a college.
3:48 How to blend hard and soft skills in curriculum
7:04 Why Kieth gave up tenure to become the Provost of Kong’s college
12:38 What it’s like being a faith based institution in New York City
16:09 what it means to be a musician in the 21st century
18:55 How to find success where your currently at
You can find links to Mark Hijleh´s LinkedIN, books and all other ways to get in contact with him below.
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
Find Mark Hijleh here
https://www.linkedin.com/in/markhijleh
https://www.amazon.com/Books-Mark-Hijleh/s?rh=n%3A283155%2Cp_27%3AMark+Hijleh
https://www.tkc.edu/people/2769/
https://mobile.twitter.com/markhijleh?

Brandon Leibel: Why talking to the wrong retail buyer might be your problem Jul 15, 2020

Show notes

Have you ever wondered when you should consider getting into retail? Today, Benton Crane interviews Brandon Leibel, founder of the popular beach brand, Sand Cloud. Brandon tells us when the right time to get into retail is and how to talk to the right buyers in retail stores.
1:20 How Sand Cloud was built
3:11 How Brandon became an entrepreneur
7:34 Why Sandcloud tried to get into retail. Or challenges he faced. Have to get in front of the right buyer. Have to very actively network
12:25 How to identify when you should get into retail. Get into stores and have e-commerce running. Both lift the brand in a powerful way.
14:45 What are the unique things about SandCloud
17:26 How Brandon’s experience with film influenced his business
You can find links to Brandon’s website and all other ways to get in contact with him below.
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
Find Brandon Leibel Here:
https://www.instagram.com/brandon.leibel/
https://www.instagram.com/sand_cloud/
https://www.sandcloud.com

Jennifer Hudye: The one phrase that changed the trajectory of my business Jul 14, 2020

Show notes

Have you ever heard the popular phrase “build it and they will come?”
For a time, it seemed to be one of the most popular phrases in business.
For this episode, Jennifer Hudye tells us how following the conventional wisdom to “build it and they (your customers) will come” almost led to the downfall of her online fitness business. Luckily, she also tells us how she turned things around and built multiple 6 figure businesses.
0:38: How Jennifer became a copywriting guru
5:10 The one phrase that changed the trajectory of Jennifer’s business
9:34: How Jennifer’s from POOP to GOLD moment actually created new revenue
You can find links to Jennifer Hudye’s Youtube channel and all other ways to get in contact with her below.
If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com
Don’t forget to like, subscribe, and share. Episodes published every day of the week in July. We’ll see you on the next one.
Find Jennifer Hudye Here:
https://jenniferhudye.com/
https://www.instagram.com/jennhudye/?hl=en
https://www.linkedin.com/in/jenniferhudye

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