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    Business

    Racking Up Rentals

    Racking Up Rentals (formerly Sleaze-Free Real Estate Investing) is real estate investing education for everyday investors who want to build long-term wealth by building a portfolio of rental real estate. Hosted by Jeff from The Thoughtful Real Estate Entrepreneur, the show focuses on grassroots real estate acquisition strategies based on the timeless fundamentals of relationship and negotiating directly with property sellers. The show explores all aspects of entrepreneurial off-market real estate acquisition–from lead generation to left-brain negotiation to right-brain deal structuring, financing and beyond. Learn more about The Thoughtful Real Estate Entrepreneur at www.thoughtfulre.com

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    Latest Episodes:
    SFREI Special Bonus Episode: Real Estate Entrepreneurial Adjustments from COVID-19 Mike Nuss Apr 10, 2020
    Show notes

    In this timely bonus episode of Sleaze-Free Real Estate Investing, Jeff from The Thoughtful Real Estate Entrepreneur and Mike Nuss from Investor Lab discuss the adjustments Thoughtful Real Estate Entrepreneurs need to be prepared to make in light of the COVID-19 pandemic. From investing to retail brokerage to property management and beyond, Mike and Jeff discuss the effects of COVID-19 on real estate entrepreneurs, as well as the opportunities created by it.


    SFREI #30: Aligning Money with Purpose, With Dill Ward Apr 06, 2020
    Show notes

    In this episode, host Jeff interviews Dill Ward, who is on a mission to raise the vibration on the planet one interaction at a time. Working as a life-catalyzing Realtor for the past decade she combines her unique perspective as a real estate investor, community builder, business mentor, and coach. In their encouraging and inspiring conversation, Dill and Jeff discuss the importance of aligning money with purpose, being positive and abundant, what Dill learned from living through the last real estate crash, and the most important thing to focus on during this time of pandemic.


    SFREI #29:  COVID-19, The Perfect Storm of Ethical Opportunity Mar 30, 2020
    Show notes

    Though we find ourselves in very difficult and uncertain times, the COVID-19 pandemic has created the Perfect Storm of Ethical Opportunity for Thoughtful Real Estate Entrepreneurs. Beginning right now, and for at least months if not years ahead, Sellers will need the unique gifts and talents that TREEs can offer them: empathy, listening, tailored proposals and a relationship-oriented approach. In this episode, we discuss all the reasons why Thoughtful Real Estate Entrepreneurs were born for this current situation. This will be TREEs' finest hour!


    SFREI #28: Podcaster and Author Josiah Smelser on Crushing Your Real Estate Investing Goals Mar 02, 2020
    Show notes

    In this episode, Jeff interviews Josiah Smelser, host of The Daily Real Estate Investor podcast, and author of the new book "Dream It and Build It: How to Crush Your Real Estate Investing Goals." In this conversation, Jeff and Josiah discuss how Josiah has created a strong, synergistic business partnership, how he and his partner set a stretch goal for 2019 and crushed it, how to strike a balance between making a living and doing long-term investing, and how to make the transition from investing in single-family homes to much larger apartment complexes with multiple partners.


    SFREI #27: Key Insights to Uncover About the Seller In Order To Make a Winning Proposal Feb 03, 2020
    Show notes

    When the phone rings with a new lead, most average investors begin collecting INFORMATION about the PROPERTY. But as Thoughtful Real Estate Entrepreneurs, we know the most important thing to do is collect INSIGHTS about the SELLER. Gathering information about the property is easy. Getting to know our audience and who we are dealing with takes more skill, and will give us the best chance of being able to present a proposal that will resonate with them and be accepted. In this episode, we discuss the key insights we need to gather ABOUT the Seller in order to make a winning proposal to purchase their property.


    SFREI #26: Marketing "What" You Do, vs. "How" You Do It Jan 26, 2020
    Show notes

    When you're marketing to off-market Sellers, you can either pitch your WHAT, or you can demonstrate your HOW. Lowbrow investors offer their WHAT in the first contact...what they can do, what they think the Seller wants, WHAT they think is attractive to the Seller. Instead, we Thoughtful Real Estate Entrepreneurs demonstrate our HOW. We don't say what we'd like to do; instead, we demonstrate HOW we work. In this episode, we discuss this critical distinction, and why HOW is better than WHAT.


    SFREI Quick Takes: Direct mail marketing to off-market Seller leads Jan 13, 2020
    Show notes

    In this episode of Sleaze-Free Real Estate Investing, host Jeff discusses several elements of successful direct mail marketing to off-market Seller leads. Topics covered include: 1) are all Seller leads equally valuable? 2) what's the difference between direct mail strategy and gimmicks 3) how you should NOT measure results in your direct mail campaign, and 4) two critical marketing lessons—persistence and timing.


    SFREI #25: When should you start negotiating with the Seller? Dec 24, 2019
    Show notes

    When you're trying to buy a property off-market from a Seller, when do you start negotiating? The answer will likely surprise you, and it's probably far earlier than you think! First, you must understand what negotiating REALLY is. In this episode, host Jeff discusses when--and how--negotiations with a Seller begin...whether you're ready for them or not!


    SFREI #24: How to optimize your deal to squeeze out the most value possible Dec 17, 2019
    Show notes

    In this episode, host Jeff continues a deep-dive into the topic of Opportunity Vision--the ability to not only see what a property already is, but more importantly to be able to see what the property COULD be. Once you see this vision for the greatest possible opportunity, what do you next? In this episode, Jeff teaches how to take this vision and optimize the deal to capture this opportunity--and ultimately, to squeeze the most value possible out of every possible deal!


    SFREI #23: Opportunity Vision--Seeing all the elements of possibility in a deal Dec 09, 2019
    Show notes

    In this episode, host Jeff introduces the concept of Opportunity Vision--the ability to not only see what a property already is, but more importantly to be able to see what the property COULD be. Jeff explains three big categories of Opportunity Vision: physical and value vision, income vision and financial structure vision. When you learn Opportunity Vision, you learn how to squeeze the most value possible out of every possible deal!


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