ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset

Latest Episodes:

Feeling Exhausted and Blah all the time Isn't Normal, Learn What May be the Cause of Your Fatigue, with Guest, Dr. Kristina McGuire, Sleep and Stress Expert EP192 Apr 08, 2020

Show notes

This will smack you upside the head, guaranteed. When I first learned this, my jaw literally dropped.

Did you know that it isn't normal to feel fatigued most days of the week?

Did you know it isn't normal to so badly wish for more sleep when your alarm goes off in the morning?

Did you know it isn't normal to regularly forget where you parked your car or put your keys?

As women, we've been told, we tell ourselves and each other, that being tired, groggy in the morning, and scatter-brained is just par for the course of being a busy woman, a mom, a business owner, or all the above.

IT'S A LIE!

Yes, it's a fact that you feel that way, but we aren't supposed to feel that way. There is likely an underlying issue going on that occurs when you sleep, combined with your choices around sleep.

You know I teach that "energy doesn't lie, and it can't be faked." No one is going to be excited to buy from someone who is a pushing and forcing their way through the day…nor do any of us deserve to live this way.

I want you to listen to the doctor I brought on today's show to talk about this Young Fit Female Syndrome, that is robbing women of having their best quality of life and vitality.

Dr. Kristina McGuire is a sleep and stress expert, the owner of the TMJ and Sleep Therapy Centre of Cleveland, and an advocate for helping women beat exhaustion so they can preform at their best, and regain their zest for life.

Connect with Dr. Kristina:

For a virtual consult: ClevelandTMJsleep.com

Connect on Instagram: @drkristinamcguire

Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.

My Advice on Starting and Building a Business During a Stressed Economy EP191 Apr 06, 2020

Show notes

Millionaires have roadblocks, tough times, and failures too, we just keep going, when most people decide to quit.

While going through some old papers, I came across a speech I gave to several thousand people at a conference, the year my business hit the million dollar mark.

I was asked to speak on what makes someone financially successful versus average.

The answer is simple; the work is tedious, constant, and often painful.

It's your mindset and willingness to continue on regardless of how many fails, dramas, embarrassing moments, mistakes, your mood, or personal problems.

Did you guys know that I started my first side-hustle during our last giant recession?

I also quit my 6-figure prestigious career to go full-time into my business during that same recession.

Yes I was terrified, but I knew at some point I had to jump, as playing it small and safe was killing me slowly.

There is no bad time to go after your dreams. Just as there is not perfect time to go after them either.

If it wasn't the coronavirus or the economy, you would come up with another excuse to delay, simply because you are scared and don't believe you have what it takes.

We all have it in us. You have to believe that you are worth it and capable of giving it a fair shot.

Listen to this episode to hear my take on starting and building a business during a stressed economy and a pandemic.

Four Tips to Show up on Video when you are Terrified of Judgment and Looking Stupid EP190 Apr 01, 2020

Show notes

"I'm afraid of looking stupid. People will wonder why in the hell I'm doing this!!"

How many of you have had this thought? I know I have.

Even though I'm a professionally trained former TV Newscaster, I was terrified of showing up on video, when I started ProjectME with Tiffany Carter.

I was afraid of what my corporate clients would think. I was afraid of what my high school friends would say. I was afraid of my mom's reaction and cutting remarks. I was afraid of looking fat. I was afraid that people would think, "oh she thinks she's all that."

I knew if I wanted to help thousands and millions of people become financially and emotionally empowered, I had to show up on video over and over and over again. There is no better way (aside from IRL) to build connection, trust, and loyalty with strangers than video.

There were four key things I did to get my self to just do the damn thing:

Record a video and ask an friend to view it and give their genuine feedback. This way if my friend says it's good, I felt a little better about posting it.
I write out key notes in large print (with a purple sharpie, duh) on a piece of paper, so I can easily glace at my notes, versus trying to remember everything I want to say when I'm nervous.
I make sure to record when my energy is at the high point of the day, like after my morning workout. This way I felt more confident on video and mentally sharp.
I allowed my self room for mistakes, slur of words, weird facial expressions, incomplete sentences, etc… When I anchored the news live at both NBC and CBS for hours at time, all sorts of things happened because we are human and you can't edit them out. Plus, this makes you more real and relatable to people. When something comes across too curated and perfect, it doesn't feel as authentic right?

What to Do When You aren't Sure Where to Even Begin and You're Feeling Stuck EP189 Mar 30, 2020

Show notes

I have three lies and a truth for you today.

The most common things I hear coming out of people's mouths who so badly have a dream they want to achieve, are all lies that they believe are 100% FACTS.

"I'm just feeling so stuck on what to do…" = LIE

"I'm not sure where to even begin or how to start" = LIE

"I'm just blocked right now, I will do _____ when I'm clear" = LIE

Now insert, "but Tiffany, you don't understand… blah blah blah"

I have no doubt that you are REALLY feeling this way, because you believe this to be true, and you keep repeating this to yourself and others, so of course you are going to feel what you repeatedly think and say.

But here's the truth in all of this…

You buying into and giving energy to these "I'm stuck," "I'm confused," and "I'm blocked" declarations, will IN FACT keep you from moving forward.

The truth is, part of you doesn't want to move forward because you are scared. Moving forward means actually taking the risk, putting yourself out there, investing real time, money, and energy into something that isn't guaranteed.

Going after your dreams is scary AF, not going after them is far worse. Don't you think having massive crushing regret is far worse than temporary fear?

Let me help you move out of this stagnant purgatory-like state and into motion. Remember a body in motion stays in motion. When we stay stuck….mold, bacteria, and scum festers. I've been there….it gets real ugly you guys.

How I Went from Caring What Everyone Thinks to the Zero F*%ks Given Zone EP188 Mar 25, 2020

Show notes

Ever notice the magical powers we have after saying "FU*K IT?"

"FU*K IT I'm just going to do it anyway!"

"FU*K IT I'm quitting!"

"FU*K IT I'm breaking up with him!"

"FU*K IT I might as well try!"

"FU*K IT I'm pressing post!"

What's unfortunate is what most of us endure leading up to those "FU*K IT" moments. By the time we say "FU*K IT" we are fed up, exhausted, broken down, have nothing left to give, and have verbally tortured ourselves for months (maybe years).

What if I told you there was a faster and more loving way to get to the "FU*K IT" energy? Would you want me to teach it to you?

I know….DUUUUHHH…."give up the goods sis!"

You can fast-forward to "FU*K IT" by giving up your attachment to what others will think of you. This includes the strangers on the internet, your judgy Aunt Suzie, the bully in your head, along with your close friends and family.

Most of our resistance to doing what we know deep down is best for us and our overall happiness and inner peace, is our fear of what THEY will think or what THEY will say or do.

I'm going to teach you on this episode how I went from giving way too many fu*ks 24/7, to what I call the Zero Fu*ks Given Zone of confidence.

The Top 3 Mistakes Entrepreneurs Make When Setting Up Their New Business EP187 Mar 23, 2020

Show notes

The top three mistakes entrepreneurs make when setting up their new business:

First let me share this with you, I made many major mistakes when I started my first business, this is why in my first year I only had two sales and worked 12 hours a day 7 days a week to even get those!

Here I was a top sales professional in corporate America and I still wasn't attracting ideal clients…as we know hindsight is always 20/20, but I want you to learn from my mistakes so you can have success much faster, easier and with more joy than I did.

Setting up your business properly administratively and tax-wise from the start. I surprisingly did do this one correctly, but most new entrepreneurs don't, and it can be a timely and expensive mistake to correct. It is absolutely worth it to hire a good accountant or CPA with business tax experience. Don't use some random cheap accountant who only deals with basic 9-5 employee taxes.
Starting a business with no ideal client in mind, and without any specific problem or solution that you are helping them solve. I see most people start businesses based on what THEY want to teach people and what THEY want to share with the world, leaving out the specific niche they want to go after and the specific problem they are going to help improve. You must NICHE TO GET RICH, but you also need to do market research to make sure that niche is a profitable one (which I did not do in my first 3 years of business).
Having no customer acquisition plan. Starting a business even with a profitable niche but no plan on how to find and convert your customers, is a set up for having a VERY expensive hobby, or as I like to call it a Jobby. You will be working your bootie off for pennies on the dollar, resenting your business and wanting to quit every week, if you don't bring in sales. Without consistent paying customers, YOU DO NOT HAVE A BUSINESS.

I go much deeper into these top three mistakes on this podcast episode, so do yourself a favor and have a listen. If I heard this advice 12 years ago when I started, or even in my first three years of business, I would have made significantly more money and actually had fun doing it.

The Secret Lies You are Telling Yourself that are Blocking Your Success EP186 Mar 18, 2020

Show notes

We all lie everyday, especially to ourselves. At least nine of these lies are blocking the success, the happiness, the health, and the wealth you so badly proclaim you desire.

I say "we" because I have told my self (and even others) every single one of these lies many times. My clients profess these lies to me everyday, when they do, I take them through my 3 A's Process to end self-sabotaging thoughts and beliefs. The transformations I've seen in confidence, clarity, worthiness, and stuck energy bring me to tears.

THE CATCH. You have to be dedicated and disciplined with the 3 A's or it won't stick, your inner bully and ego will over rule.

The first A is Awareness…becoming aware of your lies and false beliefs. We can't change what we aren't aware of, right?

Review this list of the 10 most common lies and make a mental check of each one you have told to yourselves recently:

"If I could just _______ my life would be amazing."
"If I had more time I would do _______."
"If I say or do _____ people will think I'm ________ (ie. Crazy, stupid)"
"If I say or do _______ this situation or person will change."
"Everything is Great" and/or "Everything Sucks!" (Absolute proclamations)
"There is something deeply wrong or different about me."
"I would do ______ but I can't because of _________" (ie. Time, energy, money)
"I can't live without ________"
"She/He must be _________ in order to do that" (insert assumption about someone)
"I'll do __________ (insert dream/goal) once _________" (ie. Kids are in school, we have more money, I do more research)

Now go listen to this episode so I can take you through the other 2 A's of my 3 A's Process to overcoming your self-sabotaging thoughts and beliefs. This is an exercise you will use for the rest of your life!

Use this Exact Photo Strategy to Increase your Revenue and Attract Thousands of Ideal Clients, with Guest, Brodie Pierson, Famous Brand Photographer and Expert Content Creator EP185 Mar 16, 2020

Show notes

Instead of asking yourself if your feed is pretty and perfectly curated, you should be asking yourself, "will this image convert into cash?"

Recently one of my clients who is an aspiring Wellness Coach was holding herself back from going ALL-IN on her business because she didn't have fancy edited photos for her feed. I got all fired up and said, "screw the pretty, that shiz is played out, let's focus on branding that brings in the money!"

Yes Polly the Influencer has a beautiful dream-like feed with photos of her frolicking on beaches across the world (in skimpy white bikini causally holding a celery juice), but that doesn't really matter if you are trying to build a brand. If your images are just pretty and they don't help anyone or make any money, then you have a glorified hobby not a business.

In case you haven't noticed, 90% of my feed contains really helpful, inspiring, and informative infographics….the high vibe "influencer quality" photos of me actually convert significantly lower than the pretty pictures. Now this isn't the case for everyone's brand, but it is for mine.

You have to look at your numbers and see what your audience really wants from you, not just the "likes" but are they generating DM's, applications, purchases, and visits to your website?

If you want to learn how to create images that covert into cash, listen to today's episode with my friend Brodie Pierson. He is an international leader in personal brand photography and content marketing strategy. He helps entrepreneurs create standout brands that SELL through his courses, speaking, and his top rated podcast.

He has crafted brands for thousands of thought leaders around the world including New York Times Best Sellers, women in Forbes, TEDX Speakers, and Best Selling Authors.

Connect with Brodie:

Get Brodie's $197 content course for FREE by sending him a direct message to instagram.com/brodsimages with the words "CONTENT COURSE"

You can listen to Brodie's podcast here: http://bit.ly/brandedpodcastITUNES

Surviving Deep Depression and Self-Hatred Lead me to Finally Love and Accept My Self EP184 Mar 11, 2020

Show notes

I should be dead. Around 5.5 years ago, on my birthday, I was at the lowest point I had ever been in my life. If you know anything about my story, you know that is saying A LOT.

From the outside, my life looked fabulous. I had a couple million in the bank, a luxury townhouse in Los Angeles, had my own business, could work from anywhere in the world (and I did), had "friends," and my sweet giant fur-baby Molly.

BUT I DIDN'T FEEL LIKE I BELONGED IN THIS WORLD. I DIDN'T FEEL I WAS WORTHY OF EVEN BEING ALIVE.

Truly, since we are being so raw and real here, I never felt like I ever fit in, like I ever belonged. I always felt different, but not in a good way.

I did my best to survive and fit in. I wore the right clothes, took the right jobs, said the right things, had regular doctor and dentist visits, laughed at jokes that weren't funny, and hit the gym almost every day. I felt like the living dead, just going through the motions of life with rare glimpses of happiness (never pure joy, had no idea what that was or how to get it).

So after a series of extremely painful back-to-back events, I was finally DONE. I planned to end my life on my birthday as a gift to my self, and had access to all the pills and knowledge to get the job done. I truly felt no one would really miss me (not even Molly), and God made a mistake by having me born into this world.

Then something happened that many would call a miracle…it's far more powerful for me to tell you verbally than write it…listen and be prepared to get the chills.

How to Start and Grow a Thriving Online Community with Guest, Samantha Parker, Founder of The Girl Squad and Digital Community Development Expert EP183 Mar 09, 2020

Show notes

Your Facebook group is a ghost town leaving you frustrated, and you're wondering how in the heck do all of these people have poppin' online communities, "what am I missing here people?"

Does that sound about right? (give or take a few cuss words)

Here's the thing, we need have to have a reality check as our brain can come up with crazy unrealistic expectations on where we are suppose to be at in our business, with our amount of followers, and all the things…most of which are NUTS.

It takes years to build a flourishing highly engaged community of loyal fans. Now there are things you can do strategically to help speed up the process, but ultimately time is a major factor. So I first need you to take a heaping dose of patience.

If you don't already have another built up platform to crossover your audience from YouTube to a Facebook group or from a popular Podcast to a Facebook group, it will take longer as you don't have any community heavily built just yet.

One of the biggest mistakes people make when creating an online community is they make it about themselves and their brand, and not about their ideal client. A community is when your members not only come to talk to you, but they come to hang out and chat with the other people in the community. It is your job to encourage and facilitate these interactions, while creating a great space where your people want to come and hang out on the daily.

To learn exactly how to do this, I brought on someone who I feel is incredible at cultivating community, Samantha Parker, Founder of the girlsquadseries.com and a Digital Community Development Expert

Samantha built her business on the belief that being successful in this world is all about believing that you're capable of far more than you can imagine. That belief must come from within and it's reinforced by the people you surround yourself with.

Samantha has a degree in communications with a focus on technology, so she can hold her own in the digital and online worlds. She's been running a successful online business for over five years now, which is like a million in internet years.

Samantha is passionate about what she does. She's been featured in some pretty amazing places like - Now This, LA Weekly, Good Morning LaLaLand and Bold TV. Samantha's biggest and most epic boss moment this far- interviewing Gary Vee and a few other online legends.

Samantha loves to connect, here's how.

Facebook: https://www.facebook.com/theonlysamathaparker

Facebook Group: The Girl Crush Alliance

Instagram: https://www.instagram.com/thesamanthaparker

Instagram Girl Squad- https://www.instagram.com/girlsquadseries